This rubric provides criteria for evaluating a student-created video meant to persuade teachers and administrators to purchase a new type of fuel. It evaluates the video's content, how well it meets the assignment requirements, the quality of the oral presentation, and the level of original thought. Points are awarded on a 4 to 3 to 2 to 1 scale in each category based on how thoroughly or creatively the video covers the topic, meets the requirements, engages the audience, and shows original ideas. The total score across all categories will determine the project grade.

1. Persuasive Fuel Video
Rubric
Objective: Create a 2 to 3 minute video that would persuade your teacher and
principal to buy a car using your fuel.
CATEGORY 4 3 2 1
Content Covers topic in-depth Includes essential Includes essential Content is minimal
with details and knowledge about the information about the OR there are several
examples. Subject topic. Subject topic but there are factual errors.
knowledge is knowledge appears 1-2 factual errors.
excellent. to be good.
Requirements All requirements are All requirements are One requirement More than one
met and exceeded. met. was not completely requirement was not
met. completely met.
X3
Oral Interesting, well- Relatively interesting, Delivery not smooth, Delivery not smooth
Presentation rehearsed with rehearsed with a but able to hold and audience
smooth delivery that fairly smooth delivery audience attention attention lost.
holds audience that usually holds most of the time.
attention. audience attention.
Originality Product shows a Product shows some Uses other people's Uses other people's
large amount of original thought. ideas (giving them ideas, but does not
original thought. Work shows new credit), but there is give them credit.
Ideas are creative ideas and insights. little evidence of
and inventive. original thinking.
Fuel: _____________________
Project Score: ________________