TechSiN is a business consultancy and tech company that provides software solutions to help optimize sales processes and performance management for insurance companies. One of TechSiN's solutions, Optimatch, uses data and analytics to provide more accurate information to salespeople than traditional methods. Optimatch also helps address issues with referrals-based direct sales, like high costs per referral and sales reps ignoring marketing leads or giving up after one follow up, through propensity modeling and workflow optimization. Implementing Optimatch can result in benefits like increased sales and decreased costs through greater sales efficiency and conversion, improved data-driven strategy setting, and technological advancements like increased analytics capabilities and cross-selling opportunities.

1. If you torture the data long enough, it will confess
Ronald Coase

2. SW Company
Business
Consultancy
TechSiN @ a glance| Business Model
Thanks to business experience, TechSiN has the capability and knowhow to understand business
requirements deeply compared to a traditional SW Company, which is a fact increasing efficiency
in project management activities.

3. AI Optimization Sales Process
Management
Performance Management
OPTIMATCH SMARTSALES TERRARIUM
being a e-Insurer
E-SALES
TechSiN @ a glance| Solutions for Insurance Sector

4. Benefits of Optimatch| Accurate Information
Which information is more accurate?
Traditional Methods:
This car is going fast, i dont
know if it can go faster
Optimatch:
This car is going at 80 km/h
but it can be improved up to
130 km/h safely

5. Sales Process and Propensity Modeling| Introduction
Referance based direct sales is a costly line. Thus, productivity maximisation is a major
improvement area which has to be adressed: Companies who
• Cost per referance: 45 USD
• Typically, Sales reps ignore
50% of marketing leads
• 44% of sales reps give up
after one follow-up
• Each year, you’ll lose 14% of
your customers
Facts
Propensity
Modeling
Solution

6. Optimatch| Workflow

8. Benefits of Optimatch| Total Improvement
SALES EFFICIENCY
& CONVERSION
QUANTIFICATION
DATA
AWARENESS
Increased Sales
Decreased Costs
Strategy Setting
Increased Automation
Leveraging Experience
Data Quality
Increased Data Usage
TECHNOLOGICAL
ADVANCEMENT
BI Capability
Increased Up/cross sell