This document outlines key concepts in translation and adaptation studies. It discusses scholars like Andre Lefevere, Susan Bassnett and Lawrence Venuti who studied translation as cultural rewriting. It also examines adaptation across genres, media, and sign systems. The document notes how adaptation challenges the notion of the original text and privileges of authorship through unlimited intertextuality.

1. Dr K M Sherrif
Dept. of English
University of Calicut

2. 1. Andre Lefevere
2. Susan Bassnett
3. Mary Snell-Hornby
4. Theo Hermans
5. Lawrence Venuti
6. Michael Cronin
7. Jeremy Munday
8. Anthony Pym

3. 1. Translation as a form of rewriting
2. Translation as a cross-cultural event.
3. Ideology and aesthetics as determining
factors
4. Barriers and Gateways between
cultures
5. Translation facilitates canonization

4. 1. Brings in history and politics
2. Continues the binary of the
 original-translation/rewriting
3. Continues to privilege the original
4. Continues the Systemic Approch of
Polysystemists

5. 1. Gave a theoretical basis to an old
cultural practice.
2. A vaster domain than Translation
Studies
3. Another name for ‘rewriting’?
3. Early attempts which limited studies to
film adaptation.
4. History, politics, ideology, aesthetics –
still the key words.
5. Two new key words: market, medium

6. 1. The ways of adaptation:
abridgement, appropriation,
canibalization, condensation,
dramatization , musical rendering offshoot,
performance, realization, reference,
remediation, rendering, re-telling,,
reworking, rewriting, simplification ,
spinoff, tradaptation, visual rendering,

7. 1. Across genres
2. Across Media
3. Across sign systems (Inter-semiotic)

8. Telling
Showing
Interacting

9. 1. The ‘original’ is not privileged.
2. The very notion of ‘original’ is
interrogated.
3. Emergence of a new binary:
 Antecedent text(s) – Rewriting/Adaptation
4. Unlimited Intertextuality

10. 1. The play of several intertexts
2. Invoking and reworking several
intertexts.
3. The disappearance of ‘copyright.’
4. Death of the author revisited: SMS
Jokes, Tintumon, free software, computer
games etc.

11. 1. Julie Sanders
2. Linda Hutcheon
3. John Milton
4. Robert Stram
5. Lawrence Venuti
6. Deborah Cartmell
7. Michael Cronin
8. Jay David Bolter
9. Richard Grusin