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From Capability-Based Planning to Competitive Advantage Assembling Your Business Transformation Value Network 
Marc Lankhorst, BiZZdesign 
Iver Band, Cambia Health Solutions
INTRODUCTIONS 
2
Marc Lankhorst 
Marc Lankhorst: 
•Service line manager Enterprise Architecture 
•Responsible for BiZZdesign’s EA proposition 
•Enterprise architect, trainer, coach, project manager 
•Manager of the original ArchiMate development project 
•TOGAF and ArchiMate certified 
3 
+31 6 44 092 359 
m.lankhorst@bizzdesign.com 
http://nl.linkedin.com/in/marclankhorst 
http://blog.bizzdesign.com 
http://www.bizzdesign.com 
http://www.twitter.com/marclankhorst
BiZZdesign: Building Strong Organizations! 
Organizations increasingly need to deal with time- pressured business improvements and high-impact transformation in a truly complex business and IT reality 
BiZZdesign enables this by providing proven change capabilities through integrated solutions consisting of 
•professional services 
•software solutions 
•training 
•best practices 
4
BiZZdesign Worldwide: Offices and Resellers 
BiZZdesign office 
BiZZdesign reseller 
5
Iver Band 
Iver Band: 
•Enterprise Architect at Cambia Health Solutions 
•Vice Chair, Open Group ArchiMate Forum 
•Co-Chair and Co-Founder, Oregon Enterprise Architects 
•TOGAF and ArchiMate certified, CISSP, Certified Information Professional 
6 
iver.band@cambiahealth.com 
http://www.linkedin.com/in/iverpdx 
http://www.cambiahealth.com/ 
http://www.twitter.com/iverband
7 
Our Roots Born from an inspired idea 
Our Cause 
To serve as a catalyst to transform health care, creating a person-focused and economically sustainable system 
Our Vision 
Delivering a reimagined 
health care experience 
Our Story
8 
About Cambia 
22 companies and growing 
A tax-paying nonprofit headquartered in 
the Pacific Northwest 
Nationally recognized: Top 100 Healthiest Workplaces 
5,300 employees in 30 states 
100 million people touched nationwide
9 
Wholly Owned Companies 
Direct Investment Companies 
Health Insurance 
Direct Investment 
Companies 
Health Insurance 
Wholly Owned 
Companies 
Cambia Health Solutions
Agenda 
•Introduction 
•Enterprise architecture 
•The use of models 
•Capability-based planning 
•Enterprise portfolio management 
•Agile realization 
•Conclusions 
10
The Challenge 
•The ‘Digital Enterprise’ requires major business transformations 
•The speed of change makes classical top-down strategy implementation obsolete 
•Few organizations have a systematic and reliable way of translating a business strategy into action 
•Organizations invest in many disciplines, to improve their transformation capability and effectiveness 
•A lack of coherence between these disciplines compromises their success 
11
ENTERPRISE ARCHITECTURE 
12
What is Enterprise Architecture? 
• A product 
– A design that shows the coherence between 
products, processes, organization, information 
supply and infrastructure, based on a vision and 
certain explicit starting points, principles and 
preferences 
• A practice 
– Way of working 
– Aimed at the development and use of enterprise 
architectures within an enterprise 
– With people and resources 
13
What Kinds of Enterprise Architectures Are There? 
14 
Enterprise architectures can be partitioned by enterprise segment or capability
What Kinds of Enterprise Architectures Are There? 
•Core domain architectures 
•Cross-cutting domain architectures 
•Business segment architectures 
•Specialization by both domain and business segment 
•Roadmaps 
15
How do Enterprise Architectures Relate to Solution Architectures and Roadmaps? 
Baseline Plateau 
Intermediate Plateau 
Target Plateau 
Solution architectures arise at the EA segment and capability levels. They solve problems that stand in the way of progressing from one plateau to the next along a roadmap. 
Production Solution Architecture… 
Enhanced Solution Architecture… 
Retired Solution Architecture… 
Roadmap 
16
Enterprise Architecture and Other Disciplines 
•Enterprise architecture focuses on coherence and alignment 
–between strategy, business, information, applications and technology 
–enterprise-wide, high-level descriptions 
•Business architecture, as part of EA, describes how the business operates 
–relates strategy & business model to business functionality, operating model, capabilities, products and processes 
•Business analysis translates business goals & needs into solution requirements 
–focused, more detailed 
17
TOGAF® - The Open Group Architecture Framework 
18
What is ArchiMate®? 
•A language to describe architectures 
•A graphical notation with formal semantics 
•A framework that describes and relates the business, application, and technology layers 
•Extensions for motivation, implementation & migration 
•Techniques for visualizations and analyses for different stakeholders 
•An open standard maintained by The Open Group 
19
Business 
Application 
Technology 
Motivation 
TOGAF, ArchiMate Core and Extensions 
20 
Preliminary 
D 
Technology 
Architecture 
Requirements Management 
A 
Architecture 
Vision 
B 
Business 
Architecture 
C 
Information 
Systems 
Architectures 
H 
Architecture 
Change 
Management 
G Implementation Governance 
F 
Migration 
Planning 
E 
Opportunities 
and 
Solutions 
TOGAF ADM 
ArchiMate Core 
Business 
Architecture 
Application 
Architecture 
Data 
Architecture 
Technology Architecture
EA as Knowledge Hub in Business Transformation 
•Enterprise architecture provides different views on the enterprise’s make-up for the various disciplines involved 
•It aggregates and integrates information from these disciplines in structured models 
•Which are ideal for performing various analyses 
–costs, benefits, risks, complexity, impact of change, dependencies, planning, … 
•In order to manage enterprise-wide interdependencies 
•To realize business transformations in a coherent manner 
21
EA Relates and Supports Other Disciplines 
Enterprise Portfolio Management 
Strategy 
Capability-Based Planning 
Process, Rule & Data Management 
Governance, Risk & Compliance 
Design, Development & Delivery 
Program & Project Management 
Enterprise Architecture 
Service Management 
22
Enterprise Architecture Role in Business Transformation Planning and Oversight 
Enterprise Portfolio Management 
Capability-Based Planning 
Enterprise Architecture 
Initiative evaluation and comparison 
Business cases and budgets 
Business capabilities required 
Recommended investments with benefits and costs 
Program & Project Management 
Implementation roadmaps and oversight 
Funded initiatives 
Value delivered Resources and budget used 
Realized architecture 
Results realized 
23
THE USE OF MODELS 
24
Implementation Guidance 
•As you build your own organization’s capabilities, create formal representations 
–unambiguous meaning that can reconciled with EA repositories 
•Use models to describe enterprise architectures 
–e.g. ArchiMate, BPMN, ERD, UML, The Decision Model, etc. 
•Models can be checked, visualized, analyzed, managed, integrated, transformed, interpreted, and sometimes even executed 
25
Model-Based Architecture Repository 
•Ensure coherence between strategy and operations 
•Keep track of large and complicated architectures 
•Support timely and accurate decisions with clear views, analyses and dashboards 
•Facilitate collaboration in teams and across disciplines 
•Speed up the change process 
•Support a maturing practice, from small team to large organization 
26
Model-Based Architecture: Business Layer 
28
Model-Based Architecture: Application Layer 
29
Use ArchiMate to Connect Other Models 
30
Relating Goals & Capabilities to Target Architecture & Programs 
31 
Business Goals 
Business Capabilities 
Architecture Plateaus 
Change Programs
CASE STUDY: IMPROVING PROJECT MANAGEMENT TOOLING IN RESPONSE TO THE CHANGING ROLE OF THE CONSUMER 
32
US Healthcare Payer Challenges 
33 
Drivers from Gartner Group “Business Drivers of Technology Decisions for Healthcare Payers, 2014”, December 2013
Typical Disconnected Project Management Toolset Hampers Decision-Making and Execution 
34
Architected Project Management Toolset Enables Better Decisions and More Efficient Execution 
35
CAPABILITY-BASED PLANNING 
36
Business Capabilities 
•A business capability is something an enterprise does or can do, given the various resources it possesses 
•Which capabilities do you need for your strategy, business model and operating model? 
•What are the required capability levels? 
•What are the necessary resources? 
•How do plan the evolution of your enterprise architecture? 
•Input for investment decisions: portfolio management 
•Helps you plan and manage programs & projects 
37
Business Capability Map 
38
Capability Based-Planning: Capability Increments in Different Dimensions 
Analysis and planning of capabilities using an ArchiMate model and various metrics 
39
Architecture Analysis: from As-Is to To-Be 
40
ENTERPRISE PORTFOLIO MANAGEMENT 
41
What is Enterprise Portfolio Management (EPM)? 
•Enterprise portfolio management manages the enterprise landscape (projects, capabilities, assets, services, etc.) in portfolios 
–Group things of the same type based on some criteria, 
–manage this set as a whole, 
–providing an enterprise-wide overview, 
–that supports analyses and comparisons, 
–resulting in consistent and informed decision-making at all levels 
•Manage on business value, not only on costs 
42 
Retirement 
Back office 
Front office 
Critical
How Are Portfolios and Architecture Related? 
•Based on the architecture, portfolios are defined and managed in a consistent way: 
–Capability portfolio 
–Product portfolio 
–Application portfolio 
–Infrastructure portfolio 
–Program and project portfolio 
–… 
•Add attributes and metrics to your architecture models to support analyses and dashboards 
Project portfolio 
Asset portfolio 
43 
Projects 
Roadmaps
Adding Data to the Architecture 
44 
Architecture Repository 
Asset inventories 
Contract information 
Project planning 
Presentations 
Checklists 
Architectures
Portfolio Dashboard: Actionable Information 
45
Application Landscape with Life Cycle Advice 
46
REALIZATION 
47
Towards Agile Realization 
48 
Strategy 
Team 
Agile development 
Continuous integration 
Daily 
work 
Iteration 
4 
3 
2 
1 
Program 
Agile Release Train 
Architecture runway DevOps 
Architectural features Iteration 
Portfolio 
Architecture epics 
Program portfolios 
Business epics 
Iteration
Sustainability with an Architectural Runway 
50 
Balanced Investment
How Do We Make That Work Within Our Teams? 
51 
High Level Business Case 
Business Objectives 
Functional Requirements and Use Case Development 
Owned by Product Owner and overall Business with review by Architects and Leads 
Solution Architecture and Non-Functional Requirements (Architect) 
Feature/Epic and User Story Development (PO) 
Owned by Architect and Product Owner with support from Leads 
Data Modeling and Detailed Requirements 
Build and Test 
User Acceptance 
Owned by Scrum Team (including PO) with support from Architect 
Informed by Enterprise Architecture 
Informed by Prioritized Business Capabilities
CONCLUSIONS AND DISCUSSION 
52
Consistent and Integrated Modeling… 
•Is a kind of knowledge management 
•Supports enterprise-wide analyses, e.g. traceability, cost calculations, dependencies, risks 
•Fosters coherent decision-making 
•Links vision to realization, by relating various disciplines in your business transformation value chain 
53
Business Transformation Management is a Composite Capability That Benefits from An Architectural Approach 
Strategy 
Process, Rule & Data Mgmt 
Design, Development & Delivery 
Service Mgmt 
Program & Project Mgmt 
Enterprise Portfolio Mgmt 
Capability- Based Planning 
Business Transformation Management 
Enterprise Architecture 
54
Call to Action 
•Business architects & analysts: 
–Collaborate with enterprise architects to assemble your organizations’ business transformation capabilities into a coherent value network 
•Enterprise architects: 
–Use the ArchiMate Business Layer and Motivation extension to integrate the work of business analysts into your business transformation value stream network 
•Implement tools step-by-step: Think big, start small 
–For a simple start, use the Archi open-source tool 
–Easy to upgrade to more mature tools like BiZZdesign Architect 
55
Think like an architect when building your business transformation value network! 
56
Questions? 
Marc M. Lankhorst Service line manager Enterprise Architecture m.lankhorst@bizzdesign.com +31 644 092 359 
Webinars, blogs, e-books, customer stories, training portfolio, software and more on www.bizzdesign.com 
Iver Band Enterprise Architect iver.band@cambiahealth.com 
Related presentations and articles available at slideshare.net/iverband 
57
©2014 BiZZdesign. All rights reserved. 
BiZZdesign and BiZZdesign logos are registered trademarks of BiZZdesign Company.

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From Capability-Based Planning to Competitive Advantage: Assembling Your Business Transformation Value Network

  • 1. From Capability-Based Planning to Competitive Advantage Assembling Your Business Transformation Value Network Marc Lankhorst, BiZZdesign Iver Band, Cambia Health Solutions
  • 3. Marc Lankhorst Marc Lankhorst: •Service line manager Enterprise Architecture •Responsible for BiZZdesign’s EA proposition •Enterprise architect, trainer, coach, project manager •Manager of the original ArchiMate development project •TOGAF and ArchiMate certified 3 +31 6 44 092 359 m.lankhorst@bizzdesign.com http://nl.linkedin.com/in/marclankhorst http://blog.bizzdesign.com http://www.bizzdesign.com http://www.twitter.com/marclankhorst
  • 4. BiZZdesign: Building Strong Organizations! Organizations increasingly need to deal with time- pressured business improvements and high-impact transformation in a truly complex business and IT reality BiZZdesign enables this by providing proven change capabilities through integrated solutions consisting of •professional services •software solutions •training •best practices 4
  • 5. BiZZdesign Worldwide: Offices and Resellers BiZZdesign office BiZZdesign reseller 5
  • 6. Iver Band Iver Band: •Enterprise Architect at Cambia Health Solutions •Vice Chair, Open Group ArchiMate Forum •Co-Chair and Co-Founder, Oregon Enterprise Architects •TOGAF and ArchiMate certified, CISSP, Certified Information Professional 6 iver.band@cambiahealth.com http://www.linkedin.com/in/iverpdx http://www.cambiahealth.com/ http://www.twitter.com/iverband
  • 7. 7 Our Roots Born from an inspired idea Our Cause To serve as a catalyst to transform health care, creating a person-focused and economically sustainable system Our Vision Delivering a reimagined health care experience Our Story
  • 8. 8 About Cambia 22 companies and growing A tax-paying nonprofit headquartered in the Pacific Northwest Nationally recognized: Top 100 Healthiest Workplaces 5,300 employees in 30 states 100 million people touched nationwide
  • 9. 9 Wholly Owned Companies Direct Investment Companies Health Insurance Direct Investment Companies Health Insurance Wholly Owned Companies Cambia Health Solutions
  • 10. Agenda •Introduction •Enterprise architecture •The use of models •Capability-based planning •Enterprise portfolio management •Agile realization •Conclusions 10
  • 11. The Challenge •The ‘Digital Enterprise’ requires major business transformations •The speed of change makes classical top-down strategy implementation obsolete •Few organizations have a systematic and reliable way of translating a business strategy into action •Organizations invest in many disciplines, to improve their transformation capability and effectiveness •A lack of coherence between these disciplines compromises their success 11
  • 13. What is Enterprise Architecture? • A product – A design that shows the coherence between products, processes, organization, information supply and infrastructure, based on a vision and certain explicit starting points, principles and preferences • A practice – Way of working – Aimed at the development and use of enterprise architectures within an enterprise – With people and resources 13
  • 14. What Kinds of Enterprise Architectures Are There? 14 Enterprise architectures can be partitioned by enterprise segment or capability
  • 15. What Kinds of Enterprise Architectures Are There? •Core domain architectures •Cross-cutting domain architectures •Business segment architectures •Specialization by both domain and business segment •Roadmaps 15
  • 16. How do Enterprise Architectures Relate to Solution Architectures and Roadmaps? Baseline Plateau Intermediate Plateau Target Plateau Solution architectures arise at the EA segment and capability levels. They solve problems that stand in the way of progressing from one plateau to the next along a roadmap. Production Solution Architecture… Enhanced Solution Architecture… Retired Solution Architecture… Roadmap 16
  • 17. Enterprise Architecture and Other Disciplines •Enterprise architecture focuses on coherence and alignment –between strategy, business, information, applications and technology –enterprise-wide, high-level descriptions •Business architecture, as part of EA, describes how the business operates –relates strategy & business model to business functionality, operating model, capabilities, products and processes •Business analysis translates business goals & needs into solution requirements –focused, more detailed 17
  • 18. TOGAF® - The Open Group Architecture Framework 18
  • 19. What is ArchiMate®? •A language to describe architectures •A graphical notation with formal semantics •A framework that describes and relates the business, application, and technology layers •Extensions for motivation, implementation & migration •Techniques for visualizations and analyses for different stakeholders •An open standard maintained by The Open Group 19
  • 20. Business Application Technology Motivation TOGAF, ArchiMate Core and Extensions 20 Preliminary D Technology Architecture Requirements Management A Architecture Vision B Business Architecture C Information Systems Architectures H Architecture Change Management G Implementation Governance F Migration Planning E Opportunities and Solutions TOGAF ADM ArchiMate Core Business Architecture Application Architecture Data Architecture Technology Architecture
  • 21. EA as Knowledge Hub in Business Transformation •Enterprise architecture provides different views on the enterprise’s make-up for the various disciplines involved •It aggregates and integrates information from these disciplines in structured models •Which are ideal for performing various analyses –costs, benefits, risks, complexity, impact of change, dependencies, planning, … •In order to manage enterprise-wide interdependencies •To realize business transformations in a coherent manner 21
  • 22. EA Relates and Supports Other Disciplines Enterprise Portfolio Management Strategy Capability-Based Planning Process, Rule & Data Management Governance, Risk & Compliance Design, Development & Delivery Program & Project Management Enterprise Architecture Service Management 22
  • 23. Enterprise Architecture Role in Business Transformation Planning and Oversight Enterprise Portfolio Management Capability-Based Planning Enterprise Architecture Initiative evaluation and comparison Business cases and budgets Business capabilities required Recommended investments with benefits and costs Program & Project Management Implementation roadmaps and oversight Funded initiatives Value delivered Resources and budget used Realized architecture Results realized 23
  • 24. THE USE OF MODELS 24
  • 25. Implementation Guidance •As you build your own organization’s capabilities, create formal representations –unambiguous meaning that can reconciled with EA repositories •Use models to describe enterprise architectures –e.g. ArchiMate, BPMN, ERD, UML, The Decision Model, etc. •Models can be checked, visualized, analyzed, managed, integrated, transformed, interpreted, and sometimes even executed 25
  • 26. Model-Based Architecture Repository •Ensure coherence between strategy and operations •Keep track of large and complicated architectures •Support timely and accurate decisions with clear views, analyses and dashboards •Facilitate collaboration in teams and across disciplines •Speed up the change process •Support a maturing practice, from small team to large organization 26
  • 29. Use ArchiMate to Connect Other Models 30
  • 30. Relating Goals & Capabilities to Target Architecture & Programs 31 Business Goals Business Capabilities Architecture Plateaus Change Programs
  • 31. CASE STUDY: IMPROVING PROJECT MANAGEMENT TOOLING IN RESPONSE TO THE CHANGING ROLE OF THE CONSUMER 32
  • 32. US Healthcare Payer Challenges 33 Drivers from Gartner Group “Business Drivers of Technology Decisions for Healthcare Payers, 2014”, December 2013
  • 33. Typical Disconnected Project Management Toolset Hampers Decision-Making and Execution 34
  • 34. Architected Project Management Toolset Enables Better Decisions and More Efficient Execution 35
  • 36. Business Capabilities •A business capability is something an enterprise does or can do, given the various resources it possesses •Which capabilities do you need for your strategy, business model and operating model? •What are the required capability levels? •What are the necessary resources? •How do plan the evolution of your enterprise architecture? •Input for investment decisions: portfolio management •Helps you plan and manage programs & projects 37
  • 38. Capability Based-Planning: Capability Increments in Different Dimensions Analysis and planning of capabilities using an ArchiMate model and various metrics 39
  • 39. Architecture Analysis: from As-Is to To-Be 40
  • 41. What is Enterprise Portfolio Management (EPM)? •Enterprise portfolio management manages the enterprise landscape (projects, capabilities, assets, services, etc.) in portfolios –Group things of the same type based on some criteria, –manage this set as a whole, –providing an enterprise-wide overview, –that supports analyses and comparisons, –resulting in consistent and informed decision-making at all levels •Manage on business value, not only on costs 42 Retirement Back office Front office Critical
  • 42. How Are Portfolios and Architecture Related? •Based on the architecture, portfolios are defined and managed in a consistent way: –Capability portfolio –Product portfolio –Application portfolio –Infrastructure portfolio –Program and project portfolio –… •Add attributes and metrics to your architecture models to support analyses and dashboards Project portfolio Asset portfolio 43 Projects Roadmaps
  • 43. Adding Data to the Architecture 44 Architecture Repository Asset inventories Contract information Project planning Presentations Checklists Architectures
  • 45. Application Landscape with Life Cycle Advice 46
  • 47. Towards Agile Realization 48 Strategy Team Agile development Continuous integration Daily work Iteration 4 3 2 1 Program Agile Release Train Architecture runway DevOps Architectural features Iteration Portfolio Architecture epics Program portfolios Business epics Iteration
  • 48. Sustainability with an Architectural Runway 50 Balanced Investment
  • 49. How Do We Make That Work Within Our Teams? 51 High Level Business Case Business Objectives Functional Requirements and Use Case Development Owned by Product Owner and overall Business with review by Architects and Leads Solution Architecture and Non-Functional Requirements (Architect) Feature/Epic and User Story Development (PO) Owned by Architect and Product Owner with support from Leads Data Modeling and Detailed Requirements Build and Test User Acceptance Owned by Scrum Team (including PO) with support from Architect Informed by Enterprise Architecture Informed by Prioritized Business Capabilities
  • 51. Consistent and Integrated Modeling… •Is a kind of knowledge management •Supports enterprise-wide analyses, e.g. traceability, cost calculations, dependencies, risks •Fosters coherent decision-making •Links vision to realization, by relating various disciplines in your business transformation value chain 53
  • 52. Business Transformation Management is a Composite Capability That Benefits from An Architectural Approach Strategy Process, Rule & Data Mgmt Design, Development & Delivery Service Mgmt Program & Project Mgmt Enterprise Portfolio Mgmt Capability- Based Planning Business Transformation Management Enterprise Architecture 54
  • 53. Call to Action •Business architects & analysts: –Collaborate with enterprise architects to assemble your organizations’ business transformation capabilities into a coherent value network •Enterprise architects: –Use the ArchiMate Business Layer and Motivation extension to integrate the work of business analysts into your business transformation value stream network •Implement tools step-by-step: Think big, start small –For a simple start, use the Archi open-source tool –Easy to upgrade to more mature tools like BiZZdesign Architect 55
  • 54. Think like an architect when building your business transformation value network! 56
  • 55. Questions? Marc M. Lankhorst Service line manager Enterprise Architecture m.lankhorst@bizzdesign.com +31 644 092 359 Webinars, blogs, e-books, customer stories, training portfolio, software and more on www.bizzdesign.com Iver Band Enterprise Architect iver.band@cambiahealth.com Related presentations and articles available at slideshare.net/iverband 57
  • 56. ©2014 BiZZdesign. All rights reserved. BiZZdesign and BiZZdesign logos are registered trademarks of BiZZdesign Company.