The document discusses four basic design principles: alignment, proximity, repetition, and contrast. It defines each principle and provides examples. Alignment refers to lining up items horizontally and vertically. Proximity implies a relationship between items that are close together. Repetition ties parts of a document together by repeating elements. Contrast establishes a visual hierarchy through manipulating factors like fonts, colors, and backgrounds to direct focus.

1. Four Design Principles Technology 6 Mrs. Lemley

2. What are the four basic design principles?

3. 4 basic design principles: Alignment Proximity Repetition Contrast

4. What is alignment?

5. This isn’t alignment. This isn’t alignment. This isn’t alignment.

6. This is alignment. This is alignment. This is alignment. This is alignment. This is alignment.

7. Alignment Items on the page are lined up with each other, both horizontally and vertically There are three basic alignments: centered, left justified and right justified

8. Don’t mix alignments Please. For the love of God. It looks lousy. And it’s confusing.

9. What is proximity?

10. This isn’t proximity. This isn’t proximity either. or alignment

11. Proximity Refers to the relationships that items develop when they are close together Implies items are related (for example, the bullets on this list appear related because they are in close proximity to each other

12. What is repetition?

13. This is not repetition.

14. Repetition Refers to the idea that designers should repeat certain elements to tie the disparate parts of a document together Makes it seem like the individual nodes (or slides) are all part of the same text

15. What design elements has this slide show repeated?

16. It has repeated: Fonts Colors Placement And more…

17. What is contrast?

18. This isn’t contrast. Nope. Not contrast either.

19. Contrast Establishes a hierarchy of information Can be obtained by manipulating font (style and size), color, background designs, etc. Establishes a focal point

20. Where is the focal point on this page? Is it this bullet? How about this one? Is it over here? How about here?

21. 4 basic design principles: Alignment Proximity Repetition Contrast