The 2012 Fortune 500 Social CEO Index found that with the exception of LinkedIn, Fortune 500 CEOs participate significantly less than the general public in social media like Twitter, Facebook, Google+, and Pinterest. Only 29.7% of Fortune 500 CEOs have a presence on any social network, and over 70% have no social media presence at all. While LinkedIn usage is higher, participation on other major networks like Twitter, Facebook, and Google+ remains low among CEOs compared to the rates for the general public.
Presented at WIFT -International Women Conference for Digital Women, Canada October 25.
In this presentation Dr. Taly Weiss reviews the current state of women in the business world, focusing on digital women.
Taly will present a thesis that connects the new media and the emerging influence of women in developed countries to the rise of women in technology.
The presentation includes practical tips on how women can use Social Media to influence and lead professionally
I did this presentation for the LSU AgCenter Family, Consumer Science Extension programs which focus on Families, Children, Nutrition, and Financial Management..
http://blog.anneadrian.com
Emerging Social Media Trends | NABSHOW 2015 Social Media Symposium Richard Harrington
From the Social Media Symposium at NABShow 2015. Lessons learned from Richard Harrington and Amy DeLouise. What's going with social media and which trends you really need to understand. An in-depth look at the past year and the year ahead.
Instructors: Rich Harrington & Amy DeLouise
The world of social media is constantly changing and presenting new challenges and opportunities. In this session you’ll learn from two experts about the changes happening in technology and behavior. You’ll also gain insight into top trends and learn how to adjust your strategy to make stronger connections with your online audience. This session is fast paced and filled with best practices.
KM World 2009 Developing Enterprise 2.0 For Employee And Customer EngagementJessica Muhlbier
My complete KMWorld 2009 conference (San Jose, CA) presentation which includes sections/case studies from Cindy Gordon (Helix Commerce) Craig Brown (MTS Allstream) and myself.
Presented at WIFT -International Women Conference for Digital Women, Canada October 25.
In this presentation Dr. Taly Weiss reviews the current state of women in the business world, focusing on digital women.
Taly will present a thesis that connects the new media and the emerging influence of women in developed countries to the rise of women in technology.
The presentation includes practical tips on how women can use Social Media to influence and lead professionally
I did this presentation for the LSU AgCenter Family, Consumer Science Extension programs which focus on Families, Children, Nutrition, and Financial Management..
http://blog.anneadrian.com
Emerging Social Media Trends | NABSHOW 2015 Social Media Symposium Richard Harrington
From the Social Media Symposium at NABShow 2015. Lessons learned from Richard Harrington and Amy DeLouise. What's going with social media and which trends you really need to understand. An in-depth look at the past year and the year ahead.
Instructors: Rich Harrington & Amy DeLouise
The world of social media is constantly changing and presenting new challenges and opportunities. In this session you’ll learn from two experts about the changes happening in technology and behavior. You’ll also gain insight into top trends and learn how to adjust your strategy to make stronger connections with your online audience. This session is fast paced and filled with best practices.
KM World 2009 Developing Enterprise 2.0 For Employee And Customer EngagementJessica Muhlbier
My complete KMWorld 2009 conference (San Jose, CA) presentation which includes sections/case studies from Cindy Gordon (Helix Commerce) Craig Brown (MTS Allstream) and myself.
10 Facts about Gen Y and Social Media Privacy (Total Youth Research)Graham Brown
Do Gen Y Millennials really care about social media privacy? According to our latest day they care a lot more than you think. 10 Facts about Gen Y and Social Media Privacy (Total Youth Research)
In many ways, Asian Americans in the US have had meaningful economic and social impact but they face a number of challenges that have often been overlooked.
2012 Nonprofit Social Networking Benchmark Reportfrank barry
Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out - despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks.
D4DL Workshop presentation at Bristol: 9th October 2013Kevin Burden
Dr. Kevin Burden presents findings from research projects across the UK showing how teachers are using iPods, iPads and other mobile devices. He argues that understanding what works well on mobile devices is not sufficient and that researchers need to work alongside teachers to construct meaningful mobile learning scenarios.
10 Facts about Gen Y and Social Media Privacy (Total Youth Research)Graham Brown
Do Gen Y Millennials really care about social media privacy? According to our latest day they care a lot more than you think. 10 Facts about Gen Y and Social Media Privacy (Total Youth Research)
In many ways, Asian Americans in the US have had meaningful economic and social impact but they face a number of challenges that have often been overlooked.
2012 Nonprofit Social Networking Benchmark Reportfrank barry
Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out - despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks.
D4DL Workshop presentation at Bristol: 9th October 2013Kevin Burden
Dr. Kevin Burden presents findings from research projects across the UK showing how teachers are using iPods, iPads and other mobile devices. He argues that understanding what works well on mobile devices is not sufficient and that researchers need to work alongside teachers to construct meaningful mobile learning scenarios.
Yokogawa in the Oil & Gas industry | Vigilant PlantYokogawa
Brochure about Yokogawa in the Oil & Gas Industry. Yokogawa's VigilantPlant delivers visibility, predictability and agility for reducing project costs and risk, and enhancing enterprise efficiency and connectivity.
According to new research from Domo and CEO.com, more business leaders than ever before are jumping into social media but they aren’t necessarily taking full advantage of these tools.
Signal Leadership Communication Inc. (SLC), a social public relations firm for executives and companies dealing with digital disruption, today released the results of a new study of how leading Canadian chief executives are using – and not using – social media. The Signal Social CEO Index is based on the Canadian Business magazine list of Canada’s Top 100 highest-paid CEOs (published on January 4th 2016).
CFOs on Social Media: Social Insights ReportLeadtail
There is a persistent belief that CFOs don’t participate in social media; even as they are leading organizations that are increasingly being challenged by social media and the disruption it enables. As a matter of fact, best in class financial executives are now actively getting social, both so they can better understand social media’s implications and to benefit from all it can offer.
We developed this report: “How CFOs Engage on Twitter”, using Leadtail’s Social Media Insights Technology to analyze data from Twitter and share what real CFOs are really doing on social media.
The goal of this special report is to help you answer questions such as:
How can you find and connect with other finance leaders on the social web?
What topics are CFOs discussing and debating on social media?
Which online publications do finance executives turn to for news and information?
Who are the most influential publications and people with CFOs?
So whether you’re already in the CFO seat trying to navigate the social media waters, or aspire to the role in the future, these insights will help you take a more informed look at how you can use social media to communicate, collaborate, and build your own network of relationships and influence.
Description:
2016 Glassdoor Summit
Josh Bersin, Principal, Bersin by Deloitte, Deloitte Consulting LLP -- The New World of Employment Brand: Culture, Engagement, Career, Wellness
https://www.youtube.com/watch?v=jKcVisrqfNo
Socializing Your CEO III: From Marginal to Mainstream (Weber Shandwick - June...yann le gigan
>>Socializing Your CEO III: From Marginal to Mainstream
[webershandwick.com 23.06.15]
Weber Shandwick released Socializing Your CEO: From Marginal to Mainstream, an audit of the online presence of CEOs from the world’s largest companies. This third installment of the Socializing Your CEO series finds that CEO online engagement has increased dramatically since we first began tracking the online sociability of chief executives several years ago. As of 2015, CEOs have found their social footing.
http://www.webershandwick.com/uploads/news/files/socializing-your-ceo-iii-exec-summary.pdf
Many hurdles traditionally stood in the way of CEOs’ entry into the world of social media. Top barriers cited in prior Weber
Shandwick research on “unsocial” CEOs in 2013 included: social media usage by CEOs was unusual for the industry or region,
there was no proof that it returns value, there was no demand, and it was too risky. Interestingly, barriers such as legal
obstruction and industry regulation were infrequently raised (The Social CEO: Executives Tell All, Weber Shandwick and KRC
Research). Much to their credit, CEOs are overcoming these challenges and, to a growing degree, embracing the opportunities
that come from being social.
Operating in an increasingly connected and transparent digital world where the general public is acutely attuned to what CEOs
say and do, executives see online engagement as a prime opportunity for their chief executives to share their companies’
stories and elevate the reputation of their companies. With eight in 10 global executives reporting that it is important for
CEOs to have a visible public profile for a company to be highly regarded, online channels and social media become one set of
tools for CEOs to increase their external equity. And doing so comes with reputational rewards: highly regarded companies
are more than three times as likely as those with weak reputations to have a CEO who participates in social media. (The CEO
Reputation Premium: Gaining Advantage in the Engagement Era, Weber Shandwick and KRC Research.)
Social Media is Business: Law Firm Social Media Networking PresentationKelly Hoey
Social Media Networking presentation prepared for law firm, McCarter & English\'s 2012 partner retreat. Introduction to use of social media networking sites for business development, cross-selling and client relationship development.
2013. With partner KRC Research, Weber Shandwick surveyed 630 professionals — managers on up to the C-suite, excluding CEOs — about the social participation of CEOs. Respondents worked in companies with revenues of $500 million or more and represented 10 countries across North America, Europe, Latin America and Asia Pacific.
2013. With partner KRC Research, Weber Shandwick surveyed 630 professionals — managers on up to the C-suite, excluding CEOs — about the social participation of CEOs. Respondents worked in companies with revenues of $500 million or more and represented 10 countries across North America, Europe, Latin America and Asia Pacific.
Social CEOs are gaining traction. Weber Shandwick’s 2012 audit of the online engagement activities of the world’s top CEOs (Socializing Your CEO II) found that CEO sociability increased from 36% to 66% between 2010 and 2012.
This presentation covers social networking worldwide and was delivered on October 7, 2011 as part of the Small Business Development Center\'s ExportGA Program with The University of Georgia. The presentation was created and delivered by social media trainer and public speaker Kelly Quattlebaum, president of Global Marcoms, in Atlanta, Georgia.
The New Model of Interaction in Social NetworksSharlyn Lauby
America Empresarial, Bogota, 2011
The concept of social networking isn’t just for young people anymore. More and more businesses and professionals are using social media as a way to generate revenue and interact with customers (both internally and externally.) When case studies show the use of social tools exceeds email, then businesses have to stand up, take notice and join the movement. For business professionals, this becomes an opportunity to develop an internal marketing and communications strategy to support our organizations.
But what exactly is the philosophy behind social networking? This presentation offers an overview to the purpose of social media and the key considerations for developing and implementing a social networking strategy in your organization.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™UiPathCommunity
In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalità di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
👨🏫👨💻 Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
zkStudyClub - Reef: Fast Succinct Non-Interactive Zero-Knowledge Regex ProofsAlex Pruden
This paper presents Reef, a system for generating publicly verifiable succinct non-interactive zero-knowledge proofs that a committed document matches or does not match a regular expression. We describe applications such as proving the strength of passwords, the provenance of email despite redactions, the validity of oblivious DNS queries, and the existence of mutations in DNA. Reef supports the Perl Compatible Regular Expression syntax, including wildcards, alternation, ranges, capture groups, Kleene star, negations, and lookarounds. Reef introduces a new type of automata, Skipping Alternating Finite Automata (SAFA), that skips irrelevant parts of a document when producing proofs without undermining soundness, and instantiates SAFA with a lookup argument. Our experimental evaluation confirms that Reef can generate proofs for documents with 32M characters; the proofs are small and cheap to verify (under a second).
Paper: https://eprint.iacr.org/2023/1886
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
The Metaverse and AI: how can decision-makers harness the Metaverse for their...Jen Stirrup
The Metaverse is popularized in science fiction, and now it is becoming closer to being a part of our daily lives through the use of social media and shopping companies. How can businesses survive in a world where Artificial Intelligence is becoming the present as well as the future of technology, and how does the Metaverse fit into business strategy when futurist ideas are developing into reality at accelerated rates? How do we do this when our data isn't up to scratch? How can we move towards success with our data so we are set up for the Metaverse when it arrives?
How can you help your company evolve, adapt, and succeed using Artificial Intelligence and the Metaverse to stay ahead of the competition? What are the potential issues, complications, and benefits that these technologies could bring to us and our organizations? In this session, Jen Stirrup will explain how to start thinking about these technologies as an organisation.
1. Report: 2012 Fortune 500 Social CEO Index
Executive Summary
The 2012 Fortune 500 Social CEO Index was created to evaluate the extent to which top
business leaders are embracing social media.
Findings from this research reveal that with the exception of LinkedIn, CEOs are participat-
ing in social channels significantly less than the general public, as well as smaller, more agile
competitors.
Introduction
Social media has become a transformative force for hundreds of millions of individuals over the past decade. Thanks to
services like Twitter, Facebook and Wikipedia, digital content is now permeating the globe. This new level of connection
has transformed how individuals and businesses communicate.
With an increasing number of companies embracing the social world, CEO.com asked the question, “What about the
chief executive officers?”
Methodology
To find out how many CEOs were actually using social media, and what kind of influence they had, we turned to the
Fortune 500 list1. From May 7 to May 21, 2012, we searched for every CEO on each of the major social networks.
Early on, it became clear that we would need to verify the legitimacy of these accounts. Our criteria for verification
included the following:
• Profile descriptions must be accurate
• Content of posts must be relevant and believable
• Quality (or number) of followers taken into consideration
- Facebook and Google Plus profiles with less than five friends were not counted
- The number of LinkedIn connections was not included in this criteria since spam/phony accounts are less
common on this network.
• Account maintained by or on behalf of the CEO (not by fans)
- “Public Figure” Facebook profiles were not included
While somewhat subjective in nature, this procedure was the most logical approach given the large number of phony
accounts within social networks.
Searches for Wikipedia entries and blogs were conducted via Google search and corporate websites.
There are only 99 CEOs in the Fortune 100, and 498 CEOs in the Fortune 500. George Paz is CEO of both Medco Health Solu-
tions (36) and Express Scripts Holdings (60). Christopher Crane is CEO of Constellation Energy (199) and Exelon (145).
Percentages in the findings were rounded to the nearest tenth.
2. Findings
60%
50.5%
50%
40%
34.3%
30%
25.9%
21.2% 20.2%
20%
12.1%
8.1% 10.0%
10% 7.6%
3.8% 3.9%
0.8% 0.8% 0% 0%
0%
F500 F100 U.S. F500 F100 U.S. F500 F100 U.S. F500 F100 U.S. F500 F100 U.S.
CEOs CEOs Public CEOs CEOs Public CEOs CEOs Public CEOs CEOs Public CEOs CEOs Public
Twitter Facebook LinkedIn Google Plus Pinterest
Twitter and F500 CEOs
Profiles
• 19 CEOs (3.8%) have registered for Twitter
- 107 million Americans (34.3% of US population) have registered for Twitter2
- 17% of the Inc. 500 CEOs are also on Twitter3
• 4 CEOs (less than 1%) have Twitter-verified accounts
• 3 CEOs have joined Twitter in the last year (Rupert Murdoch, Rory Read & Best Buy Interim CEO Mike Mikan)
Usage
• 5 of the 19 CEOs who signed up for Twitter have never tweeted
• 9 F500 CEOs (1.8%) are active on their Twitter accounts
- To be labeled “active” in the study, users must have tweeted within the last 100 days
• The average amount of followers for CEOs with Twitter accounts is 33,250
• Twitter usage increased from 3.4% to 3.8% for CEOs from 2011 to 2012
Notable CEOs
• Rupert Murdoch (News Corp.)
- 237,000 followers and will soon surpass Meg Whitman as the most-followed CEO (see Updates section below)
- Most active tweeter, averaging more than 2 tweets per day
• Jack Salzwedel (AFI)
- Most total tweets with 1550
• Meg Whitman (HP)
- Longest tenured CEO tweeter by 7 days (Feb 13, 2009)
• Warren Buffett (Berkshire Hathaway)
- Second-longest tenured CEO tweeter
- Least active CEO, with an average of .00085 tweets per day (Buffett has tweeted once)
3. Facebook and F500 CEOs
Profiles
• 38 CEOs (7.6%) are on Facebook
- 157,348,340 Americans (50.5% of US population) are on Facebook4
Usage
• 25 CEOs (65.8% of CEOs on Facebook) have less than 100 friends
• 11 CEOs (28.9% of CEOs on Facebook) have between 100-500 friends
• 2 CEOs (5.3% of CEOs on Facebook) have more than 500 friends
- Numbers do not add up to 33 because profiles with a blocked number of friends were included
Notable CEOs
• Michael Rapino (Live Nation) has the most Facebook friends of any CEO with 1,723 friends
LinkedIn and F500 CEOs
Profiles
• 129 CEOs (25.9%) have LinkedIn Profiles
• 62,790,000 Americans (20.2% of US population) have LinkedIn Profiles5
Usage
• 32 CEOs (24.8% of CEOs on LinkedIn) are not updated with current company or title
• 76 CEOs (58.9% of CEOs on LinkedIn) have more than 10 connections
- 10 CEOs (7.8% of CEOs on LinkedIn) have more than 500 connections
• 53 CEOs (41.1% of CEOs on LinkedIn) have 10 connections or less
- 36 CEOs (27.9% of CEOs on LinkedIn) have 1 or 0 connections
Google Plus and F500 CEOs
Profiles
• 4 CEOs (.8% of CEOs) are on Google+
- Estimated 10% of US Population6
Notable CEOs
• Larry Page (Google) comes out on top, included in more than 2 million circles
Pinterest and F500 CEOs
Profiles
• No CEOs are on Pinterest
- Approximately 12,000,000 Americans (3.9% of US population) have a Pinterest account7
Wikipedia and F500 CEOs
Profiles
• 183 CEOs (36.7%) have their own profile written on Wikipedia
4. Blog and F500 CEOs
Usage
• 6 CEOs (1.2% of CEOs) contribute to blogs
Notable CEOs
• 1 CEO, John Mackey (Whole Foods), has and maintains his own blog
Overall Social Influence of F500 CEOs
Profiles
• 148 CEOs (29.7%) have at least one profile on social networks
- 70.3% have no presence on social networks
• 285 CEOs (57.2%) have a profile on a social network, contribute to a blog, or have their own entry on
Wikipedia
- 42.8% have no social presence at all
Notable CEOs
• Rupert Murdoch has the highest Klout score of 74
• Michael Dell has the second highest with 67
• Warren Buffett comes in third with 62
Conclusion
After analyzing the data we found — with the exception of LinkedIn — F500 CEOs lagged far behind the general
population in terms of social media participation.
After searching Twitter, Facebook, LinkedIn, Google Plus and Pinterest we concluded 70% of F500 CEOs have no
presence at all on social networks.
Why should CEOs be interested in social media? According to a recent survey of employees by Brandfog:
• 77% believe a social CEO will increase business purchases
• 78% want to work for a social CEO
• 81% believe social CEOs are better leaders
• 82% believe social CEOs are more trustworthy
• 93% believe social CEOs are better equipped for crisis management
• 94% believe social CEOs will enhance the company’s brand
A separate study conducted by IBM suggests 16% of all CEOs in the U.S. are using social media to communicate
with customers. That number should balloon to 57% within 3-5 years.
So while the majority of Fortune 500 CEOs have yet to pick up the pace in their personal social media efforts, it
seems those who do will be better equipped to successfully grow their companies. And with both employees and
consumers clamoring for connection and clarity, CEOs who commit themselves to social media are more likely to be
rewarded with better engagement and loyalty at every level.
5. Notes
1
“Fortune 500,”http://money.cnn.com/magazines/fortune/fortune500/2012/full_list/.
2
“The US Has the Most Twitter Users, But The Netherlands Is More Active,” Accessed June 8, 2012, http://www.medi-
abistro.com/alltwitter/the-us-has-the-most-twitter-users-but-the-netherlands-is-more-active-stats_b18172.
3
“Socially Savvy CEOs are One Step Ahead of Their Peers,” Accessed June 11, 2012, http://www.scgpr.com/41-stories/
savvy-ceos.
4
“Facebook Statistics by Country,” Accessed June 1, 2012, http://www.socialbakers.com/facebook-statistics/.
5
“About Us,” Accessed June 8, 2012, http://press.linkedin.com/about.
6
“Whoa, Google Plus Has 54M Daily Users? Not Quite,” Accessed June 8, 2012, http://www.forbes.com/sites/jeffber-
covici/2012/01/19/whoa-google-plus-has-54m-daily-users-not-quite/.
7
“Pinterest: USA vs UK,” Accessed June 8, 2012, http://visual.ly/pinterest-usa-vs-uk.
Updates
Since this report is a snapshot in time these numbers do not include Larry Ellison (Oracle), who joined Twitter in
June. Similarly, the report does not include the latest number of Twitter followers for Rupert Murdoch who has now
surpassed Meg Whitman as the most-followed CEO on Twitter.
For more information, contact: Mark Adams, CEO.com Editor-in-Chief, 801-805-9471 | Mark@CEO.com