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A.Determine the application of food science in food brand
packaging.
B. Appreciate the food processes affecting food nutrient content.
C. Evaluate how processed food fit into a healthy diet.
Target Consumers
(Age, Needs,
Pleasure)
Color Psychology
Influencing
consumer purchasing
habit
Making brand
stand out
Target Consumers
(Age, Needs,
Pleasure)
Color Psychology
Influencing
consumer purchasing
habit
Making brand
stand out
Target Consumers
(Age, Needs,
Pleasure)
Color Psychology
Influencing
consumer purchasing
habit
Making brand
stand out
Target Consumers
(Age, Needs,
Pleasure)
Color Psychology
Influencing
consumer purchasing
habit
Making brand
stand out
Target Consumers
(Age, Needs,
Pleasure)
Color Psychology
Influencing
consumer purchasing
habit
Making brand
stand out
TRADITIONAL MODERN
HEAT TREATMENT PASTEURISATION
FERMENTATION
ULTRA-HEAT
TREATMENT
FREEZING
HIGH PRESSURE
PROCESSING
SMOKING
DRYING
ADDITIVES
MODIFIED
ATMOSTPHERE
PACKAGING
PROCESS DESCRIPTION
FOOD
BENEFITS
EXAMPLES
NUTRITIONAL
VALUE
CANNING
The food is heated
to a high
temperature. The
food is packaged
and stored in an air-
tight can.
Canning alters food
chemically by
changing the
moisture, pH, or
salinity levels to
protect against
microbes, bacteria,
mold, and yeast.
This allows food to
be shelf-stable and
safe to eat for 1–5
years or longer.
Fruits, vegetables,
beans, soups, meats,
and seafood.
Protein, carbs, and
fat are unaffected by
the process. Most
minerals and fat-
soluble
vitamins like
1. vitamins A
2. Vitamin D
3. Vitamin E
4. Vitamin K
PROCESS DESCRIPTION FOOD BENEFITS EXAMPLES
NUTRITIONAL
VALUE
FREEZING
Method of
preserving food by
lowering the
temperature to inhibit
microorganism
growth
Food temperatures
are reduced to below
0°C to decrease the
activity of harmful
bacteria.
Fruits, vegetables,
meat, fish, and ready
meals.
Frozen foods have
more vitamins and
minerals compared to
fresh because fresh
foods lose vitamins
and minerals over
time while freezing
preserves nutrients.
PROCESS DESCRIPTION FOOD BENEFITS EXAMPLES
NUTRITIONAL
VALUE
FOOD
ADDITIVES
Used in commercial
processing not only
to reduce microbial
hazards, but also to
reduce chemical and
physical spoilage and
to aid processing.
Used as anticaking
agents, chemical
preservatives,
emulsifiers, and
stabilizers, to modify
or improve flavor,
texture, or colors, and
they also may include
nutrients added to
enhance nutritional
value.
Monosodium
Glutamate (MSG),
Artificial food
coloring, High-
Fructose Corn Syrup
(HFCS)
Sulfites
Alkalies (Thiamin)
Acids (Citric,
Phosphoric, Malic,
Folic)
GUIDED AMOUNT IN FOOD CONTENT
TOTAL FAT SATURATED FAT SUGARS SALT
HIGH: More than 17.5
g of fat per 100g
HIGH: More than 5g
of saturated fat per
100g
HIGH: More than
22.5g of total sugars per
100g
HIGH: More than 1.5
g of salt per 100g
(0.6 g sodium)
LOW: 3g of fat or less
per 100g
LOW: 1.5g of saturated
or less per 100g
LOW: 5g of total
sugars or less per 100g
LOW: 0.3 g of salt or
less per 100g
(0.1 sodium)
GUIDED AMOUNT IN FOOD CONTENT
TOTAL FAT
SATURATED
FAT
SUGARS SALT
HIGH: More than
17.5 g of fat per
100g
HIGH: More than
5g of saturated fat
per 100g
HIGH: More than
22.5g of total
sugars per 100g
HIGH: More than
1.5 g of salt per
100g
(600mg sodium)
LOW: 3g of fat or
less per 100g
LOW: 1.5g of
saturated or less
per 100g
LOW: 5g of total
sugars or less per
100g
LOW: 0.3 g of salt
or less per 100g
(100mg sodium)
HEALTH RISK OF TOO MUCH INTAKE
TOTAL FAT
SATURATED
FAT
SUGARS SALT
• Bloating or gas
• Diarrhea
• Weight gain
• Difficulty
Sleeping
• Belly Fat
• Heart disease
• Stroke
• Elevated “Bad”
Cholesterol
• Type 2 diabetes
• Heart disease
• Skin issues
• Tooth Decay
• Difficulty
Sleeping
• Rise in Blood
Pressure
• Heart disease
• Kidney stones
GUIDED AMOUNT IN FOOD CONTENT
TOTAL FAT
SATURATED
FAT
SUGARS SALT
HIGH: More than
17.5 g of fat per
100g
HIGH: More than
5g of saturated fat
per 100g
HIGH: More than
22.5g of total
sugars per 100g
HIGH: More than
1.5 g of salt per
100g
(600mg sodium)
LOW: 3g of fat or
less per 100g
LOW: 1.5g of
saturated or less
per 100g
LOW: 5g of total
sugars or less per
100g
LOW: 0.3 g of salt
or less per 100g
(100mg sodium)
HEALTH RISK OF TOO MUCH INTAKE
TOTAL FAT
SATURATED
FAT
SUGARS SALT
• Bloating or gas
• Diarrhea
• Weight gain
• Difficulty
Sleeping
• Belly Fat
• Heart disease
• Stroke
• Elevated “Bad”
Cholesterol
• Type 2 diabetes
• Heart disease
• Skin issues
• Tooth Decay
• Difficulty
Sleeping
• Rise in Blood
Pressure
• Heart disease
• Kidney stones
THUMBS UP
THUMBS DOWN
Morgan Spurlock personally explores the
consequences on his health of a diet of solely
McDonald's food for one month.
Researchers explore the possibility that people
changing their diets from animal-based to plant-
based can help eliminate or control diseases like
cancer and diabetes.
One of the major themes in Food, Inc. is the hidden
costs of cheap food. It argues that mass-produced,
"engineered," low-price foods come with health,
social, and environmental costs
• Effects of Treatment with Food Additives on Nutrients | SpringerLink
• Your guide to food packaging (newfoodmagazine.com)
• Eating processed foods - NHS (www.nhs.uk)
• 12 Common Food Additives — Should You Avoid Them?
(healthline.com)
• The impact of food processing on the nutritional quality of vitamins
and minerals - PubMed (nih.gov)
• Saturated Fat | American Heart Association
Food Science and Technology in Human.pptx

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Food Science and Technology in Human.pptx

  • 1.
  • 2.
  • 3. A.Determine the application of food science in food brand packaging. B. Appreciate the food processes affecting food nutrient content. C. Evaluate how processed food fit into a healthy diet.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. Target Consumers (Age, Needs, Pleasure) Color Psychology Influencing consumer purchasing habit Making brand stand out
  • 11.
  • 12. Target Consumers (Age, Needs, Pleasure) Color Psychology Influencing consumer purchasing habit Making brand stand out
  • 13.
  • 14. Target Consumers (Age, Needs, Pleasure) Color Psychology Influencing consumer purchasing habit Making brand stand out
  • 15.
  • 16. Target Consumers (Age, Needs, Pleasure) Color Psychology Influencing consumer purchasing habit Making brand stand out
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. Target Consumers (Age, Needs, Pleasure) Color Psychology Influencing consumer purchasing habit Making brand stand out
  • 22.
  • 23.
  • 24.
  • 25.
  • 26. TRADITIONAL MODERN HEAT TREATMENT PASTEURISATION FERMENTATION ULTRA-HEAT TREATMENT FREEZING HIGH PRESSURE PROCESSING SMOKING DRYING ADDITIVES MODIFIED ATMOSTPHERE PACKAGING
  • 27. PROCESS DESCRIPTION FOOD BENEFITS EXAMPLES NUTRITIONAL VALUE CANNING The food is heated to a high temperature. The food is packaged and stored in an air- tight can. Canning alters food chemically by changing the moisture, pH, or salinity levels to protect against microbes, bacteria, mold, and yeast. This allows food to be shelf-stable and safe to eat for 1–5 years or longer. Fruits, vegetables, beans, soups, meats, and seafood. Protein, carbs, and fat are unaffected by the process. Most minerals and fat- soluble vitamins like 1. vitamins A 2. Vitamin D 3. Vitamin E 4. Vitamin K
  • 28.
  • 29. PROCESS DESCRIPTION FOOD BENEFITS EXAMPLES NUTRITIONAL VALUE FREEZING Method of preserving food by lowering the temperature to inhibit microorganism growth Food temperatures are reduced to below 0°C to decrease the activity of harmful bacteria. Fruits, vegetables, meat, fish, and ready meals. Frozen foods have more vitamins and minerals compared to fresh because fresh foods lose vitamins and minerals over time while freezing preserves nutrients.
  • 30.
  • 31. PROCESS DESCRIPTION FOOD BENEFITS EXAMPLES NUTRITIONAL VALUE FOOD ADDITIVES Used in commercial processing not only to reduce microbial hazards, but also to reduce chemical and physical spoilage and to aid processing. Used as anticaking agents, chemical preservatives, emulsifiers, and stabilizers, to modify or improve flavor, texture, or colors, and they also may include nutrients added to enhance nutritional value. Monosodium Glutamate (MSG), Artificial food coloring, High- Fructose Corn Syrup (HFCS) Sulfites Alkalies (Thiamin) Acids (Citric, Phosphoric, Malic, Folic)
  • 32.
  • 33.
  • 34. GUIDED AMOUNT IN FOOD CONTENT TOTAL FAT SATURATED FAT SUGARS SALT HIGH: More than 17.5 g of fat per 100g HIGH: More than 5g of saturated fat per 100g HIGH: More than 22.5g of total sugars per 100g HIGH: More than 1.5 g of salt per 100g (0.6 g sodium) LOW: 3g of fat or less per 100g LOW: 1.5g of saturated or less per 100g LOW: 5g of total sugars or less per 100g LOW: 0.3 g of salt or less per 100g (0.1 sodium)
  • 35. GUIDED AMOUNT IN FOOD CONTENT TOTAL FAT SATURATED FAT SUGARS SALT HIGH: More than 17.5 g of fat per 100g HIGH: More than 5g of saturated fat per 100g HIGH: More than 22.5g of total sugars per 100g HIGH: More than 1.5 g of salt per 100g (600mg sodium) LOW: 3g of fat or less per 100g LOW: 1.5g of saturated or less per 100g LOW: 5g of total sugars or less per 100g LOW: 0.3 g of salt or less per 100g (100mg sodium) HEALTH RISK OF TOO MUCH INTAKE TOTAL FAT SATURATED FAT SUGARS SALT • Bloating or gas • Diarrhea • Weight gain • Difficulty Sleeping • Belly Fat • Heart disease • Stroke • Elevated “Bad” Cholesterol • Type 2 diabetes • Heart disease • Skin issues • Tooth Decay • Difficulty Sleeping • Rise in Blood Pressure • Heart disease • Kidney stones
  • 36. GUIDED AMOUNT IN FOOD CONTENT TOTAL FAT SATURATED FAT SUGARS SALT HIGH: More than 17.5 g of fat per 100g HIGH: More than 5g of saturated fat per 100g HIGH: More than 22.5g of total sugars per 100g HIGH: More than 1.5 g of salt per 100g (600mg sodium) LOW: 3g of fat or less per 100g LOW: 1.5g of saturated or less per 100g LOW: 5g of total sugars or less per 100g LOW: 0.3 g of salt or less per 100g (100mg sodium) HEALTH RISK OF TOO MUCH INTAKE TOTAL FAT SATURATED FAT SUGARS SALT • Bloating or gas • Diarrhea • Weight gain • Difficulty Sleeping • Belly Fat • Heart disease • Stroke • Elevated “Bad” Cholesterol • Type 2 diabetes • Heart disease • Skin issues • Tooth Decay • Difficulty Sleeping • Rise in Blood Pressure • Heart disease • Kidney stones
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45. Morgan Spurlock personally explores the consequences on his health of a diet of solely McDonald's food for one month.
  • 46. Researchers explore the possibility that people changing their diets from animal-based to plant- based can help eliminate or control diseases like cancer and diabetes.
  • 47. One of the major themes in Food, Inc. is the hidden costs of cheap food. It argues that mass-produced, "engineered," low-price foods come with health, social, and environmental costs
  • 48. • Effects of Treatment with Food Additives on Nutrients | SpringerLink • Your guide to food packaging (newfoodmagazine.com) • Eating processed foods - NHS (www.nhs.uk) • 12 Common Food Additives — Should You Avoid Them? (healthline.com) • The impact of food processing on the nutritional quality of vitamins and minerals - PubMed (nih.gov) • Saturated Fat | American Heart Association