SlideShare a Scribd company logo
s, c hocolate,
   es: !shoe
             go Cubs."
Lik
   ! !Chica
We sell cupcakes."
love x 7"
Customer
Mari = NOT A BAKER"
93.7%	
  
Projected!
600"

500"

400"

300"

200"

100"

  0"
       J"   J"   A"   S"   O"   N"   D"   J"   F"   M"
Actual!
600"

500"

400"

300"

200"

100"

  0"
       J"   J"   A"   S"    O"   N"   D"   J"   F"   M"
How?"
How?"
Step 1: "
Let people get
to know you."
conversa tions!
Invade
Ask for   opinions.
L isten. Ta lk back.!
d peopl  e up –
Buil
     genu inely.!
umanitari an stuff!
Do h
k ont o well
Piggybac sinesses!
 kno wn bu
talk ev ents!
S
Commen t on blogs"
enti ons!
Pres sm
Step 2: !
Let people get to
know each other.!
ts – Virtua l or IRL.!
Host Even
#runnerds"
Cuppi es & pedis"
Black tie events!
tume c ontests!
Cos
90210 night!
Re ad bios.
   nnect p eople.!
Co
respond.
AL WAYS TIONS.!
NO E XCEP
Kinderfluff"
Step 3:!
Make changes.!
 Do it again. !
  Smarter.!
Time Suck!
O ut-do co mpetition!
offline NOW.!
Take negativity
tor ch atter!
Moni
Projected!
600"

500"

400"

300"

200"

100"

  0"
       J"   J"   A"   S"   O"   N"   D"   J"   F"   M"
Actual!
600"

500"

400"

300"

200"

100"

  0"
       J"   J"   A"   S"    O"   N"   D"   J"   F"   M"
Let’s Connect.!
Blog: !      !   !foiledcupcakes.com/blog!
Twitter: !   !   !@foiledcupcakes!
Facebook:    !   !facebook.com/foiledcupcakes!
LinkedIn:    !   !linkedin.com/in/mariluangrath!
Email: !     !   !hey@foiledcupcakes.com!



                     Thank you so much.!

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