Project REO is a social innovation project that focuses on the services provided by the Office of Student Involvement (OSI) at SCAD. The work shown here is the result of 3 co-creation sessions between our class and the OSI.

1. A student center initiative

3. Vision
The goal of this project is to assist the Office of Student Involvement to
re-imagine and reorganize their space and services, providing a more
accessible and efficient experience to all students and student
organizations.

4. Our mission became
To refresh and simplify the service provided by the Office of Student
Involvement, seeking solutions to their everyday conflicts around the
space they currently operate in.

7. Goals
1) Provide an inviting space for students, and the employees of the Office of
Student Involvement.
2) Create a service that showcases the Office of Student Involvement; to clearly
guide visitors to the inside space.
3) Reorganize the working space of the Office of Student Involvement.

9. Stake Holder Mapping
Clients were provided with Stakeholder Map template and the
sticky notes with names collected from “Name Ball”. The proctors
guided the clients in placing names to build a Stakeholder map.
Co-Creation 1 Stake Holders SWOTNeeds

10. Students
Visitors
Student
Employment
Ana, Director
of SERVE
Work/ Study
Meg
OAs
Pop culture
coordinator
Alma,
House
keeper
Student
Leadership
Committee
Building
Managers
Agents
for
visitors
Dean of
Students
ResLife
Physical
Resources
Trustees
Theater
Gina,
Student
programs
Tyler
Students
Poster approval
Friends
Club members
Coffee House Musicians
Book buddies
Presidents of clubs, club members
Work Study
Student reimbursement
Perspective
Visitors
SCAD Day Visitors
Staff, faculty, advisors and speakers
Jewish visitors
Parents

11. Stake Holders SWOTNeeds
Co-Creation 1
Needs Matrix
Using key stakeholders identified in previously created
Stakeholder Map. Proctors guided the clients Build a map
identifying Needs - tangible, intangible, and constraints of these
stakeholders.

12. Physical
UsersExecutors
Intangible Constraints
- Club Members
- Desk Computer Telephone
- Poster approval accessibility
- Reimbursement paperwork,
Poster approval, Q&A / Budget
- Interview & Training Spaces
- Real entrance
- Intermediary & Source
- Storage (new) Space Organization
- Shortage of Props
- Signage (where?)
- Advertise Past Events
- Telephone per desk
- Printing & Cutting (paper)
- Note taking (analog)
- General List of what’s in the SI Office
- Keeping track of files
- Copier / scanner
- Access to computer
- Advertisement of what’s in the office
- Guidance
- Access to Staff (Gina)
- Structure Schedule
- Easy access (Gina)
- Scheduling
- Friday = busy day
- Need prep time
- Looking good all the time
- Communication of individual tasks
- Vocal communication
- Email interaction for approval
- Family environment
- Sound awareness
- Who they are / what they do
- Fun space
- Identity of function
- Communicate office purpose
- Informal & professional
- Organization (strong)
- Anxiety (lack of info)
- Unofficial Entrance
- Use space creatively
- Shelf space
- Under utilized walls
- Storage (general organization)
- No personal decoration
- Wall promotions?
- Poster approval (limited sign power)
- Can’t see the door
- Privacy
- Space
- Poster/papers for distributions
- Noise pollution / level
- Space chaos spring quarter

13. Insights
-The three categories for solutions are space, service and awareness.
- Service providers (both students and regular staff members) rely and
support each other at different steps of the overall service experience
- Work stations have limited flexibility and are inefficiently utilized. This
created lack of space and cluster around the office.
- Communication between service providers and students across all
platforms is poorly connected, resulting in inefficient and unpleasurable
service experiences.
- Student traffic in the office is varied. The system (focus on service
providers and the space) has to be easily adaptable in order to fit
constantly ranging numbers of visitors.

14. Co-Creation 2 Options Crazy 8’s Grow an Idea

15. Co-Creation 2 Options Crazy 8’s Grow an Idea

17. Co-Creation 2
Better online home:
Made of several links, photos, examples, and a club list
Better virtual presence: clear, easy to navigate homepage.
Post photos, online page and social media: help advertise
Testimonials
Faculty can talk about the importance of student involvement:
Linking academics and involvement
Recorded message: choose phone options, personal, not cold
Brochure: front/back (simple), main points + link to online
information
Better email education: reminder notes in weekly student email,
reminder, short, once a month
What more can we do to incorporare mySCAD
and blackboard; use of existing resources.
Incorporate MySCAD and blackboard: use of existing
resources
MySCAD- login spotlight
Promotion on desktops and screen savers.
Awareness
Students are fully aware of the capabilities and limitations of OSI
Students can easily access a list of information about OSI and what we can do for them
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Signage in lobby
Way finding:
arrows in floor
Better online
home
Finding OSI,
part of FYW
passport activity
Better visibility
from lobby
Make entrance
more welcoming
Better email
education
Better online home
with links and lists
Post up photos
and quotes to page
Tell visitors
“we also do
these things”,
Signage in office
as reminders
Hand a card
with list of facts.
Survey to
know needs
Interactive education,
games about the
services offered
Improve
web resources
Recorded
message
Use of
existing resources
Summary card
Brochure
Interactive have
digital board in
lobby with lists
Mobile app
Students know where to find the Office of Student Involvement
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Service
When students need to be redirected to another officethere is a clear system in place to do so
If a student comes into the office, I am capable of answeringany question that student may have or know how to connect them to
the right resource
Many services that OSI handles can also be preformed through online submission/ approval
Directory and
office numbers
Signage and
color coding
Greeters
Arrows in
place (floor)
Different
office locations
Website/
interactive screen
Operations
manual
Operations manual
with Procedures
Interactive
kiosk
Intro course
Directory list
Hello how may
I help you?
Categorizing
questions
Different language
options
Cheatsheet
(color coded)
Appropriate and
easy website
App
List/ flyer at desk
of services and
which are online
Adding to the
“forms channel”
Which services
require signature
approval
Nicer version of
a passport app
Information/ forms
desk
- Persons- Grow relationship
-a mediator
- use the entrance for visability
- another touchpoint that can inform students and let them go
look for that specific person
- signage + direction to services offered
- a floater that engaged with whoever needs help
- use more engagement
- Entrance = can be a good gain
- Back door improve for maintenance
Space
OSI has a good filing system in place
There is a designated space for visitors to fill out paperwork and stamp posters
We have a lack of storage space in the office
5
Find attractive
storage options
utilize unused
space on ends
Scan exisiting
files
Purge old filesLook at files in
office (purge)
Decorate space so
they know
Online make it
clear
Cookies
Sign Comfy chairsPut stamps in
that area
End spaces
reutilized
Prioritze; events,
files, daily, weekly
Organize existing
Pretty storage
options
Create a system
focused on
upcoming projects
determine what
needs to be stored
- Attractive storage solutions:
- reg. 8.5 x 11
- posters - no place
- Better/ efficient filing
- signage - for office and solutions
- Comfy “welcoming” chairs
- “Staging” spaces for projects like giant mushrooms
- Pay more attention to the basement
Advertisment for online services
ex.poster approval
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Options Crazy 8’s Grow an Idea
Results

18. Insights
- OSI Staff do not feel that their designated desk is a private workspace
- Phones CAN be moved to different locations within the Student Center
- There is a lack of storage space in the office
- Many OSI processes can be handled through online approval system
- There is no easy-to-access list of everything OSI can do for students

19. Co-Creation 3 C C
CC
R
e
o
5
4 C’s NUF Space

20. Co-Creation 3
4 C’s Activity
Components:
Digital version
Interactive map of office
Signs that match decor & design plan
Lighting (arrows?)
Explain all 4 floors of student center
Club “images” differentiated
Names + Responsibilities
Colored pathways
Store register
Preferably not hanging
Carpet/carpet tiles
Color
Font + Scale
Basic shapes
Ceiling elements
Location/placement
Characteristics:
Visually pleasing/easy to
read/see
Hanging from ceiling
Placement
Working with interactive
board
Color coded
Movable
Avoid confusion
Be able to be read from
either entrance
Up to codes/materiality
Not overwhelming
Intuitive
Interactive element
Repetition
Characters
Design group
SI staff & students
Vendors
Communications
Dean of students
VP (Dr. Alecetto/Alletto?)
SI staff
Challenges:
Vibility + placement
Visible yet compliant w/ overall design
Manufacturing
Approval for hanging/making them
IS signage permanent
Be purposeful
Few with design group approval
Staff changes
New groups being added
Space
Budget
Clutter
Wayfinding signage - Signs on desks with names of clubs & members
C C
CC
R
e
o
5
4 C’s NUF Space

22. Map shows ideas developed during the final activity of the co-creation session.
Co-Creation 3
Space Maps
Office Space
Storage Space
Student workspace
C C
CC
R
e
o
5
4 C’s NUF Space

24. Stake Holders SWOTNeeds
Options Crazy 8’s Grow an Idea
C C
CC
R
e
o
5
4 C’s NUF Space
Co-Creation 1
Co-Creation 2
Co-Creation 3

26. What if

27. Solutions

29. Branding
Office of
Student
Involvement

30. Branding
Student InvolvementOfffice of
Student Involvement
Office of
Student
Involvement

32. STUDENT ACTIVITIES COUNCIL
SERVED
STUDENT CLUBS
SOAC
Student Involvement
Office of

36. Floor Plans

37. Receptionist on 1st floor
Under Window Storage
Patty & Gina Enclosed Space
Bumpback Divider Wall
Datachable Wall Mount

38. Bumpback Divider Wall
Two Person Work Area
Receptionist Diagonal to Door
Under Window Storage
Drop-down / Pull-up Tables
Datachable Wall Mount

39. Bumpback Divider Wall
Receptionist Diagonal to Door
Quick Log-in/Fill Out Area
Movable Long Tables
Drop-down / Pull-up Tables
Datachable Wall Mount

40. Stage with Coffee Tables
Vending Machines

41. SERVICE IMPLEMENTATION MATRIX
HIGH
IMPACT
LOW
IMPACT
HARD TO
IMPLEMENT
EASY TO
IMPLEMENT

42. SERVICE IMPLEMENTATION MATRIX
HIGH
IMPACT
LOW
IMPACT
HARD TO
IMPLEMENT
EASY TO
IMPLEMENT
MYSCAD TAB
OSI INTRODUCTION MAILER
STUDENT SELF SERVICE FORM
DEDICATED WORKSPACE FOR STAFF
WAYFINDING SIGNAGE
DESK SIGNS FOR OFFICE CLUBS
REPURPOSE OF VENDING MACHINE SPACE
ONLINE STUDENT RESOURCE SYSTEM
COMMON AREA INTERACTIVE CALENDAR
UNIFIED BLOG
MYSCAD TAB
REPURPOSE OF
VENDING MACHINE
COMMON AREA INTERACTIVE
WAYFINDING SIGNAGE
UNIFIED BLOG
DESK SIGNS FOR
OFFICE CLUBS
OSI INTRODUCTION
MAILER MYSCAD TAB
STUDENT SELF
SERVICE FORM
ONLINE STUDENT
RESOURCE SYSTEM

43. YEAR ONE
MySCAD Tab
OSI Introduction Mailer
Student Self
Service Form
Dedicated Workspace
for Staff
Wayfinding Signage
Desk Signs for
Office Cubs
Repurpose of Vending
Machine Space
Online Student
Resource System
Common Area
Interactive Calendar
Unified Blog
YEAR THREEYEAR TWO

44. Story boards

45. Ashley decides to stop in the student center during her
walk downtown.

46. She sees the interactive bulletin board outside in the
commons and decides to go into the office to ask about
one of the upcoming Beach Clean-Up events.

47. Ashley easily finds the office with its clearly labled and
colorful door.

48. One of the student workers greets Ashley and points
her in the direction of the desk she is looking for.

49. Ashley uses the signs on desks to find exactly which
student is in charge of the Beach Clean-up Event.

50. Ashley talks to the student representative about the
event and decides that she wants to be more involved
with OSI so the student directs her to Gina’s separate
office to find out more.

51. Matthew is the president of the new outdoor club at
SCAD. Since it is a new club that doesn’t have that
many members he and the other officers are trying to
spread the word about their next event. Matthew and
his team decide to make posters.

52. Matthew goes to the student center to approve his
posters. Matthew is at first unsure of where to go, but
he sees a sign on front desk pointing to the Office of
Student Involvement. Matthew uses the signs in the
student center to navigate the office.

53. Once inside the office Matthew is greeted by a student
representative. The student representative tells Mat-
thew about the online poster approval process for
future reference and begins to process his current
posters.

54. On this way out Matthew is given a pamphlet that
describes the office and its services.

55. Jeremy heard about a SCAD event that is taking place
in Forsyth Park. Jeremy forgot what day it is supposed
to be on but he remembers one of his friends saying
that he can find out about it on MySCAD.

56. Jeremy logs onto MySCAD and clicks on the Student
Center tab* because he knows thats where SCAD keeps
a calendar of alot of upcoming events.

57. Jeremy finds the event date he is looking for but also
notices that it is being hosted by Habitat for Humanity.
Wanting to find out more, Jeremy finds a link to the
unified blog under the Student Center Tab. He decides
to sign-up for the next Habitat for Humanity event.

58. THANK YOU