Fin International Expansion in Japan
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- Fin originated in India and has an office in California, employing 12 people full-time to manufacture their wearable technology called Fin in China and launch in Japan. - Japan is seen as a good market due to their tech-savvy consumers who adopt new technologies quickly and the country's supportive policies towards foreign investment and proximity to China. - Fin plans to target 15-30 year olds in Japan through partnerships with retailers like Apple, Nintendo and Nike, as well as advertising campaigns. They estimate sales of over 200,000 units if they gain 3% market share in Japan.
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This document provides a strategic analysis of Apple Inc. It includes sections on Apple's vision and mission statements, core values, culture, PESTEL analysis, and SWOT analysis. The PESTEL analysis examines political, economic, social, technological, environmental, and legal factors affecting Apple. The SWOT analysis identifies Apple's strengths as its reputation for high quality products, control over products and software, and stylish product launches. Weaknesses include high prices and reliance on the CEO. Opportunities include expanding into developing markets, while threats include increasing competition and short product lifecycles.
Innovation Tool For Business Growth
This document discusses innovation as a necessity for business growth and survival. It defines innovation as changes or modifications to existing products, processes, positions or paradigms. The document outlines different types of innovation and provides historical examples of companies like Nokia, Apple, 3M and Polaroid that successfully innovated, as well as those like Kodak and Agfa that failed to innovate. It stresses that innovation is needed to create new profit sources and competitive advantages, and that both incremental and breakthrough innovations are important.
Inventors workshop april 29 2010
The document summarizes the services provided by the Centre for Research & Innovation (CRI), a partnership between Grande Prairie Regional College and the Peace Region Economic Development Alliance. The CRI helps innovators and inventors with intellectual property protection, prototyping, workshops, and accessing funding like innovation vouchers. It has helped over 476 clients and provided support to several startups that are now ready to market products. The CRI also runs workshops on topics like intellectual property management, marketing, and accessing investment capital to support innovation in the Peace region.
Dr. sharma elements of_innovation
This document discusses innovation in small and medium enterprises (SMEs). It outlines the importance of SMEs as major job creators and contributors to GDP. The scope of innovation varies across sectors such as auto-components, information technology, pharmaceuticals, and textiles. Innovation can provide SMEs competitive advantages and opportunities for growth. Successful innovations from large companies are also described. The document then covers frameworks for innovation collaboration and processes. Finally, it discusses determinants and barriers to innovation for SMEs.
IITbSymbiosis
The document discusses challenges with research and innovation in India such as a lack of commercially viable research and innovation-driven R&D from the private sector. It proposes the creation of specialized industry-academia innovation clusters to address these issues. The clusters would facilitate collaboration between universities and private companies on high-risk, high-end technological research through jointly owned facilities and equipment. This would provide benefits like pre-competitive knowledge sharing, access to expertise, and opportunities to invest in promising but unproven technologies. The government would provide seed funding, while private companies would be invited to sponsor cluster development through agreements with the National Innovation Council.
Innovation by Chinese EMNEs
1) The document discusses Chapter 4 of the book "The Competitive Advantage of Emerging Market Multinationals" which explores innovation by Chinese emerging multinational enterprises (EMNEs).
2) It describes different types of innovation used by Chinese EMNEs to gain competitive advantages beyond low costs, including cost innovation, application innovation, business model innovation, and technological innovation.
3) Examples are provided of how Chinese companies like BYD, Lenovo, and Huawei have used these innovative strategies to become leaders in their industries and challenge more established global competitors.
Tcm step 1 technology analysis
This document outlines a technology commercialization model with 18 steps organized into 6 phases: Concept, Creation, Design, Deployment, Delivery, and Domination. Step 1 is a Technology Analysis which involves determining if a product is new, unique, technically feasible, and offers advantages over existing solutions. Key questions for Step 1 include researching patents, technologies, and assessing the product's benefits compared to existing solutions. The document also discusses technology adoption curves, disruptive innovations, and mapping products on an innovation matrix based on their technology capabilities and business models.
Introduction to Angel Funding - Startupvillage
This document discusses angel funding in India. It provides historical context on entrepreneurship in India, noting that India had 25% of the world's economy in 1700 but entrepreneurship declined under colonialism and socialism. It is now resurging with over 250 million middle class Indians providing a large domestic market. The IT industry's growth from $60 million to $60 billion in 20 years paved the way. The Indian Angel Network was founded to address funding for early stage companies and now has over 200 investor members who provide startups with funding, mentorship, advice and access to their networks. The document outlines what angels look for in investment opportunities including strong propositions, market potential, solid execution plans, experienced teams and clear financial projections
Intellectual property
This document discusses intellectual property rights (IPR) and the importance of patent information. It defines what a patent is, including requirements for patentability. It outlines the patent application process and describes different types of IPR like trademarks, industrial designs, copyright, and personal data protection. The document emphasizes that patent information is a valuable source of technical information that can be used for competitive intelligence purposes like monitoring competitors, identifying new opportunities, and avoiding duplication of research efforts. Case studies are provided to illustrate how patent analysis can inform strategic decision making.
Intellectual property
This document discusses intellectual property rights (IPR) and the importance of patent information. It defines what a patent is, the requirements for patentability, and how to apply for a patent nationally or internationally. It explains that patent information provides technical details, classifications, and insights into novelty, technology trends, competitors' activities, and markets. A case study demonstrates how to analyze a top competitor's patents to understand their technology evolution, markets, and opportunities. The conclusion emphasizes that patent analysis can provide a foundation for evaluating innovations and R&D trends as part of business intelligence.
high-tech-low-cost-nordic
This document discusses how new technologies are changing the landscape for frugal innovation opportunities. Connectivity technologies like smartphones and broadband internet access are becoming much cheaper globally and spreading widely. By 2020, 80% of the world's population is estimated to have a smartphone. These connectivity technologies allow for new digital services and disrupt existing business models that previously required extensive infrastructure. Technologies like 3D printing and biotech also have the potential to enable new affordable products through continued cost reductions and maturity. Nordic companies are well-positioned to create highly sophisticated, high-utility solutions at lower prices by leveraging technical trajectories and new infrastructures.
training of Professor Kent Millington (2)
This document provides an overview of a presentation on teaching and encouraging entrepreneurship and innovation at Belarus universities. It discusses topics like innovation, opportunity recognition, managing innovation, and developing new businesses. It also covers entrepreneurship risks and rewards, the art and science of building value, identifying opportunities, and considerations for entrepreneurs like innovation and opportunity identification. Finally, it discusses encouraging entrepreneurship through showing young people how to participate, connecting them with experienced entrepreneurs, and providing access to resources through education, technologies, capital, and incentives.
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Three Attitudes and Practices of Successful Innovation Companies
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Vestas Expansion Opportunity in India
IN THE WORLD OF INTERNATIONAL BUSINESS, the market of India is a basket of fruits. With a national population of 1.2 billion, and more than 400 cities with populations over 100,000, India has become a bottomless well of opportunities for businesses. The country’s outstanding economic growth, with annual GDP growing at an average of 6% over the last decade, has encouraged knowledge driven foreign companies such as Vestas to seize the opportunity of increasing revenues by extending operations to India.
Volvo Bus Corporation Presentation
Volvo is considering launching an electric autonomous bus line in China. A presentation outlines Volvo's current situation, opportunities for growth through automation and electrification, safety considerations, and a strategic plan to rollout the bus line first in Wuhu, then Shenzhen, Shanghai, and Beijing. Financial projections estimate the bus line could generate CNY400 million in profits by 2021 while reducing emissions and saving lives.
KPC's Go-to-Market Strategy for Vestas Foreign Expansion in India
The document discusses Vestas' opportunity to expand in India by establishing operations in the country. It analyzes factors like India's growing renewable energy sector and lack of electricity access. Gujarat is identified as the optimal location to build a new plant due to market and economic conditions. A proposed strategy involves setting up a greenfield manufacturing plant and sales offices in Mumbai and Surat to target the growing Indian wind power market. Financial projections estimate the investment would become profitable within 5 years and help Vestas gain a leading position in India.
KPM's Recommendations for Monetizing the STUPH File Radio Show
The document discusses strategies to improve the marketing and monetization of The Stuph File podcast. It identifies inconsistencies in the brand image and an unoptimized website as weaknesses. Recommendations include rebranding with a new logo and visual identity, overhauling the website for better organization and SEO, using metadata to improve discoverability, integrating social media promotion, exploring monetization options like sponsorship and affiliate marketing, and leveraging live streaming apps like Periscope. The goal is to professionalize the digital presence to build the brand and audience while exploring monetization opportunities.
Yorktown Technologies
Yorktown Technologies markets GloFish, the first genetically modified fluorescent fish sold in the US. In 2004, Yorktown sold 500,000 GloFish for $500,000 but incurred an operating loss due to high licensing fees. Yorktown needs a new marketing strategy to meet investor expectations of $4 million profit over 5 years. The document analyzes Yorktown's business and market, and recommends increasing prices while maintaining margins, expanding product offerings, promoting through aquarium kits and Finding Dory, and targeting new distribution channels to reach profit goals.
Brand Audit with Recommendations
The document discusses brand strategy and positioning for a men's skin care brand. It analyzes brand values, elements, marketing programs, and associations for different product lines targeting various age groups and lifestyles. The lines include Sport, Sensitive/Original, and Silver, each positioned around attributes like active lifestyle, sensitivity, and sophistication/professionalism. Marketing programs are suggested to cement associations with sports, travel, and work through campaigns, sponsorships, and product placements. The overall goal is to build the brand as reliable, exciting, and sophisticated for men through a tailored approach across lines.
Brand Audit
This document summarizes a brand audit of Nivea and Dove men's body care products. It analyzes the brands across several categories including inventory of brand elements, marketing mix comparison of product, place, price and promotion strategies, and exploratory research among male Canadian consumers ages 17-23. Key findings are that both brands are well-known for personal hygiene but Ax and Old Spice have stronger recall among men, while attributes testing shows Nivea is seen as reliable but Dove promotes caring for others. The document concludes by profiling an archetypal consumer for each brand based on their positioning and values.
Newad
Newad is facing increasing competition in the digital signage market from competitors. The document recommends that Newad adopt a hybrid strategy of traditional print media and digital signage. Specifically, it recommends implementing digital signage in three phases, starting with restaurants, universities and gyms in Montreal. This hybrid approach would allow Newad to stay competitive while focusing on core competencies, and is estimated to generate $33M in revenue over 6 years with an ROI of 195%. Risks are mitigated by incentives, slowing expansion if needed, and maintaining print media.
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Fin International Expansion in Japan
- 2. –Fin Website “Fin is not just a technology, rather it’s an innovation that helps u get all you need right in your palm.”
- 3. –Accenture “Japanese consumers are tech savvy and price-consicous, forcing companies to come up with cheaper prices, feature-rich devices.”
- 4. Make Life Easier Francisco Uzcategui Yesmina Morales Tony Liu Roshik MohamedWear Fin!
- 5. About Us Originated in Kerala, India Office in Palo Alto, CA 12 full-time employees College project Manufacture in China Launch in Japan
- 6. Market Environment Reasons for Japan Product Sourcing Market Segmentation Sales Strategy Finances Exit
- 9. Affordability Style Ring $165 Nod $149.99 Fin $100 Market Environment
- 10. Market Environment Strengths ! Research and development First mover Weaknesses ! Less manufacturing control Uncertainty of demand Opportunities ! Developed economy Technology savvy Threats ! Incoming substitutes Longer channel lengths
- 11. Low prices for consumers + differentiation Global Standardization Market Environment
- 12. Reasons for Japan Tech savvy consumers Quick to critical mass 2nd largest developed economy Foreign investment friendly Closer to China
- 13. Product Sourcing Leverage core competencies | Strategical adjustments | Skilled labour force
- 14. Product Sourcing Outsource | Intellectual Protection | Export | Resources
- 15. Market Segmentation Demographics ! 15-30 age group High school and working Psychographics ! Smartphone user Active lifestyle Behaviour ! Exercise and entertainment Smartphone control Decision ! High-involvement Sampling
- 16. Sales Strategy Push ! Experience product Personal selling Pull ! Media advertising Budget constraint Distribution Partnerships | Select Retail Locations | Online
- 17. Sales Strategy Partnerships | Select Retail Locations | Online Nintendo, Nike, and Apple Product sampling Product discounts Product development
- 18. Sales Strategy Partnerships | Select Retail Locations | Online Yodobashi Camera Apple Store Japan Nike Store Japan
- 19. Sales Strategy Partnerships | Select Retail Locations | Online onlineshop.nintendo.co.jp apple.com/jp nike.com/jp Advertise on:
- 20. Finances Tax exemption Angel Fund KPMG Amazon web services Japanese banks Incentives: Sales Forecast 3% Market Penetration | 8 Million customers | 244K sales
- 21. Finances Strong yen Abenomics Foreign exchange issues:
- 22. Finances Weak yuan What does that mean? Foreign exchange issues:
- 23. What if the market is not the right one? Exit
- 24. Make Life Easier Francisco Uzcategui Yesmina Morales Tony Liu Roshik MohamedWear Fin!