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Assignment5:film study &convention
in a film (partner task)
Person 1 (Helen)
Person 2 (Fatou)
Target :
   Colour choice : yellow

The things we have to do are :
  Exploration
  Film of choice and reasoning
  Genre
  Subgenre
  Hybrid
  Stam‟s theory
  Mittel‟s theory
  Semantics
  Syntax
  Conventions list of genre in relation to all films
  Conventions analysis
  Dominant ideology
  Audience
  Audience theory
Exploration of film
Choice of Film and reason
   We chose the movie, „The Unborn‟ because it has a good amount of
     sub genres and hybrids within it. The fact that its horror added with
     different elements that emphasises the horrific and brutality that is
                           included in the movie.
Horror – Creating a

Genre       sense of fear, panic
            and alarm for the
            audience               Repulsive content



 Graphic
 Imagery




    Supernatural beings            The Unborn has a centre
                                   on the arrival of evil force,
                                   person and event.
Psychological
Psychological horror is            You can see here how really
subgenre of the unborn film         scared she is by her facial
because relies on the                expression and her body
character fears, guilt, beliefs,           language .
sound effects, relevant
music and emotional
instability to build tension.




                                    She relies lots of emotion
                                   which will build up tension to
                                         the audience.
Supernatural
Supernatural is subgenre in    This is an orderly person however in
                                              side this
the film of the unborn           person’s body there is and demon
because it combine element       that why this person is being un
of religion into plot.                        orderly.
Common themes in
supernatural horror film in
the unborn are devil ,ghosts
and demons.
Teen
Teen is one of the subgenre      The laptop is more associated
of the unborn that revolves      with teenager therefore she is a
completely around a              teenager.
teenager or a group of
teenagers. Mostly have a
hero or heroine, however
the main girl in the film of the
unborn is a heroine .
                                  Her body language tell that she is a
                                  teenager.
   Mystery


Hybrid
                              the unborn has an element of mystery because during
                               the movie there are parts that very mysterious
                              keeps you questioning yourself on what it is that's lurking
                               about or disturbing the peace, to the audience and also
                               to the characters in the film.




Thriller –
• such fast pace parts that keep your eyes on screen, not
  wanting to remove them.
• The thrill keeps you anticipated and on the edge of your
  seat, making you want to see more and more.
Stam theory
   Stam‟s theory says that genre is not so easily defined under the „main genres‟ but can be classified in other ways
    such as budget .Ethnicity focus or performer based.
    In the film of the unborn there are more then one of the main genres. Can
     classified in other way such as religion mysteries and thriller. Parts that very
     mysterious and keeps you questioning yourself on what it is that's lurking
     about (who was killing her loved once). The unborn also has an element of
     thriller there are such fast pace parts that keep your eyes (when she was
     having exorcism).
Mittel theory
 Mittel’stheory argues that industries use
  genre to sell products to audiences. This
  relates to the film, “The Unborn”, as there
  are similar codes and conventions that
  often make a reference to the audience’s
  knowledge, which is a horror movie.
Semantics
Characters   The girl body language represent that
             she is weak and helpless .You can tell
             by her
             Facial expressions that she is in shock.
             This represent as victim innocent
             young girl who don‟t know much
             (what was going around )character .




Costumes     The ghost inside the little boy was
             wearing old style clothes which
             are posh .This can represent how
             back in the day were dressed
             Strict posh way.
Locations      Country roads-associated
               with creepy looking trees.
               The isolation of the place
               can repentant that
               something bad is going to
               happen. The lighting is quite
               doll therefore it symbolise
               danger .




Story traits   For the girl to be free to kill
               the demon that is hunting
               her down and her loved
               ones. Revenge of the family
               honour .
Props   Weapons -Religious
        symbols which is
        used when she was
        having the exorcism
        to kill the demon.
Syntax the unborn
   The moral behind “The Unborn” is that, you must always overcome evil. As
    good has a tendency to be more powerful than the evil force. Don‟t
    always give into fear, as you need to be strong to be able to protect your
    loved ones.
Tone the unborn                           Use of artificial lighting creating
                                          a yellow tone to the
   It‟s a misty white light, the colour   atmosphere
   white could suggest a secret is
   about to be exposed




                                                                   The tone reflects
                                                                   the seriousness of
                                                                   the scene




                                             Yellow tone connotes
                                             vulnerability
Convention list of that
genre/subgenre/hybrid
Conventions of                Examples from range of real films
genre/sub/hybrid

Victims (cowers in front of a Scream
window or door)
Investigating(strange noise   The ring
)
Build up of tensions          The others

Isolated setting              Saw

evil/ghost /demon             The unborn

Violence                      The underworld

Vulnerable teenagers          I know what you did last summer
Convention analysis
Conventions of genre   Examples from your     Comparison to other
/sub/hybrid            film                   films in the same
                                              genre/sub/hybrid

Point of view          In the beginning she Paranormal Activity –
                       sees a glove and       When the man films
                       changes to her point from his point of view
                       of view to see what it
                       is
Religion               When she gets an       The Exorcist – They also
                       exorcism performed     perform an exorcism
Supernatural/Beyond    The Twin Brother who   The Ring – A girl
the Dead               wasn‟t born, that      watches a tapes and
                       comes back to haunt    the phone rings
                       and kill               informing her that
                                              she's going to die in 7
                                              days
Convention analysis
Conventions of genre   Examples from your                           Comparison to other
/sub/hybrid            film                                         films in the same
                                                                    genre/sub/hybrid

Disgusting Creature    Disgusting creatures an example of this
                       in the unborn film is when the girl is in
                                                                    "Creature“- which is about a half
                                                                    man and alligator similar to the
                       the toilet in there was an small             „unborn‟ which was half woman
                       unknown creatures that were trying to
                       eat her and also when the woman
                                                                    and unknown creature .
                       tune in to a monster.



Serial killer          The demon in side the little boy „s
                       body .was going around killing the
                                                                    I know what you did last summer –the
                                                                    killer comes back and start to kill
                       girl loved once for best friend and her      everyone one by one same as in the
                       grandmother .                                unborn the killer goes around and
                                                                    killing people in pain.




Monster                Monster in a horror film most people
                       expect to see a monster in a every
                                                                    The Wolfman –who was trued in to
                                                                    monster just like the lady change
                       horror film its their belief to be whit in   into a monster in the unborn .
                       the film .In the unborn film there are
                       people that change into monsters
Dominant ideology
Dominant ideology                       Example/evidence from film


The main characters normally young,     Lisa (main girl) seemed to be young
good looking and innocent               and innocent and want to live her
                                        life equally she is an attractive
                                        young lady.




The villain are reinforced the          The demon inside the little boy
stereotypes as at the end they die .    ended up dyeing after killing lots of
                                        people .
Lisa the main girl role was to do the   Lisa boyfriends was possessed by the
right thing .                           demon she knew she had to let him
                                        die .That was the best thing for
                                        everybody .
Audience
 The film “The Unborn” is for a mass
 audience, because its mainstream and
 would attract a lot of people to watch the
 film; it also aims for what the audience
 want to see. Its also familiar and
 recognisable for a mass audience.
Audience
Details of audience   Target audience            Secondary audience       Explanation of why
                                                                          they would be
                                                                          attracted watching the
                                                                          film
Age                   15-24                      25-34                    Because it offers
                                                                          curiosity which is
                                                                          accompanied with
                                                                          real fear
Gender                Male                       Female                   Horror offers extreme
                                                                          violence and a bit of
                                                                          sex
Ethnicity             White, Black               Asian, Latino, Indian,   Because of ethnicity
                                                                          roles that are played
Social Class          Working and middle class   Upper Class              They want to see how
                                                                          their class is portrayed
                                                                          in the film
Social Group          Religious People           Goths                    Because of the
                                                                          religious context in the
                                                                          film
Sexual Orientation    Straight                   Homosexual               They want to see how
                                                                          their sex is portrayed
Profession/Role       Student                    Teachers                 Because of how much
                                                                          it focuses on students
Audience theory (Mcquail )
Reasons why people watch the film   Explanation

                                    People may watch the film „ the unborn‟ to entertain them
Entertainment                       as well as to scare them .Some people like the tense
                                    excitement when something scary comes onto the scene.
                                    Emotional release the creepy feeling they have when
  The emotion release of the        watching the film.
        character .




Information                         People can watch a film to inform them .The film of „the
                                    unborn‟ is mostly to inform them about spiritual/religion world
  She is Finding out relevant       how the demon come back and try to live in another persons
           information              body and kills everyone in that member of family. From the
about an evil sprit in addition     film the main girl grandmother said “they like our family
she is self-educating her self      blood”.
 .Gaining a sense of security
    through knowledge.
Personal identity                                 In the unborn the girl never knew her
                                                  grandmother this might have a reflect on the
 This would reinforcement the personal
                                                  audience .People may watch „the unborn
values as she is trying to fight for her life .
                                                  „because they would have a personal interest
                                                  in this type of film.
                                                  Identifying with valued .
                                                  Gaining insight into one‟s self .

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Film study draft 17

  • 1. Assignment5:film study &convention in a film (partner task) Person 1 (Helen) Person 2 (Fatou)
  • 2. Target :  Colour choice : yellow The things we have to do are :  Exploration  Film of choice and reasoning  Genre  Subgenre  Hybrid  Stam‟s theory  Mittel‟s theory  Semantics  Syntax  Conventions list of genre in relation to all films  Conventions analysis  Dominant ideology  Audience  Audience theory
  • 4. Choice of Film and reason  We chose the movie, „The Unborn‟ because it has a good amount of sub genres and hybrids within it. The fact that its horror added with different elements that emphasises the horrific and brutality that is included in the movie.
  • 5. Horror – Creating a Genre sense of fear, panic and alarm for the audience Repulsive content Graphic Imagery Supernatural beings The Unborn has a centre on the arrival of evil force, person and event.
  • 6. Psychological Psychological horror is You can see here how really subgenre of the unborn film scared she is by her facial because relies on the expression and her body character fears, guilt, beliefs, language . sound effects, relevant music and emotional instability to build tension. She relies lots of emotion which will build up tension to the audience.
  • 7. Supernatural Supernatural is subgenre in This is an orderly person however in side this the film of the unborn person’s body there is and demon because it combine element that why this person is being un of religion into plot. orderly. Common themes in supernatural horror film in the unborn are devil ,ghosts and demons.
  • 8. Teen Teen is one of the subgenre The laptop is more associated of the unborn that revolves with teenager therefore she is a completely around a teenager. teenager or a group of teenagers. Mostly have a hero or heroine, however the main girl in the film of the unborn is a heroine . Her body language tell that she is a teenager.
  • 9. Mystery Hybrid  the unborn has an element of mystery because during the movie there are parts that very mysterious  keeps you questioning yourself on what it is that's lurking about or disturbing the peace, to the audience and also to the characters in the film. Thriller – • such fast pace parts that keep your eyes on screen, not wanting to remove them. • The thrill keeps you anticipated and on the edge of your seat, making you want to see more and more.
  • 10. Stam theory  Stam‟s theory says that genre is not so easily defined under the „main genres‟ but can be classified in other ways such as budget .Ethnicity focus or performer based. In the film of the unborn there are more then one of the main genres. Can classified in other way such as religion mysteries and thriller. Parts that very mysterious and keeps you questioning yourself on what it is that's lurking about (who was killing her loved once). The unborn also has an element of thriller there are such fast pace parts that keep your eyes (when she was having exorcism).
  • 11. Mittel theory  Mittel’stheory argues that industries use genre to sell products to audiences. This relates to the film, “The Unborn”, as there are similar codes and conventions that often make a reference to the audience’s knowledge, which is a horror movie.
  • 12. Semantics Characters The girl body language represent that she is weak and helpless .You can tell by her Facial expressions that she is in shock. This represent as victim innocent young girl who don‟t know much (what was going around )character . Costumes The ghost inside the little boy was wearing old style clothes which are posh .This can represent how back in the day were dressed Strict posh way.
  • 13. Locations Country roads-associated with creepy looking trees. The isolation of the place can repentant that something bad is going to happen. The lighting is quite doll therefore it symbolise danger . Story traits For the girl to be free to kill the demon that is hunting her down and her loved ones. Revenge of the family honour .
  • 14. Props Weapons -Religious symbols which is used when she was having the exorcism to kill the demon.
  • 15. Syntax the unborn  The moral behind “The Unborn” is that, you must always overcome evil. As good has a tendency to be more powerful than the evil force. Don‟t always give into fear, as you need to be strong to be able to protect your loved ones.
  • 16. Tone the unborn Use of artificial lighting creating a yellow tone to the It‟s a misty white light, the colour atmosphere white could suggest a secret is about to be exposed The tone reflects the seriousness of the scene Yellow tone connotes vulnerability
  • 17. Convention list of that genre/subgenre/hybrid Conventions of Examples from range of real films genre/sub/hybrid Victims (cowers in front of a Scream window or door) Investigating(strange noise The ring ) Build up of tensions The others Isolated setting Saw evil/ghost /demon The unborn Violence The underworld Vulnerable teenagers I know what you did last summer
  • 18. Convention analysis Conventions of genre Examples from your Comparison to other /sub/hybrid film films in the same genre/sub/hybrid Point of view In the beginning she Paranormal Activity – sees a glove and When the man films changes to her point from his point of view of view to see what it is Religion When she gets an The Exorcist – They also exorcism performed perform an exorcism Supernatural/Beyond The Twin Brother who The Ring – A girl the Dead wasn‟t born, that watches a tapes and comes back to haunt the phone rings and kill informing her that she's going to die in 7 days
  • 19. Convention analysis Conventions of genre Examples from your Comparison to other /sub/hybrid film films in the same genre/sub/hybrid Disgusting Creature Disgusting creatures an example of this in the unborn film is when the girl is in "Creature“- which is about a half man and alligator similar to the the toilet in there was an small „unborn‟ which was half woman unknown creatures that were trying to eat her and also when the woman and unknown creature . tune in to a monster. Serial killer The demon in side the little boy „s body .was going around killing the I know what you did last summer –the killer comes back and start to kill girl loved once for best friend and her everyone one by one same as in the grandmother . unborn the killer goes around and killing people in pain. Monster Monster in a horror film most people expect to see a monster in a every The Wolfman –who was trued in to monster just like the lady change horror film its their belief to be whit in into a monster in the unborn . the film .In the unborn film there are people that change into monsters
  • 20. Dominant ideology Dominant ideology Example/evidence from film The main characters normally young, Lisa (main girl) seemed to be young good looking and innocent and innocent and want to live her life equally she is an attractive young lady. The villain are reinforced the The demon inside the little boy stereotypes as at the end they die . ended up dyeing after killing lots of people . Lisa the main girl role was to do the Lisa boyfriends was possessed by the right thing . demon she knew she had to let him die .That was the best thing for everybody .
  • 21. Audience  The film “The Unborn” is for a mass audience, because its mainstream and would attract a lot of people to watch the film; it also aims for what the audience want to see. Its also familiar and recognisable for a mass audience.
  • 22. Audience Details of audience Target audience Secondary audience Explanation of why they would be attracted watching the film Age 15-24 25-34 Because it offers curiosity which is accompanied with real fear Gender Male Female Horror offers extreme violence and a bit of sex Ethnicity White, Black Asian, Latino, Indian, Because of ethnicity roles that are played Social Class Working and middle class Upper Class They want to see how their class is portrayed in the film Social Group Religious People Goths Because of the religious context in the film Sexual Orientation Straight Homosexual They want to see how their sex is portrayed Profession/Role Student Teachers Because of how much it focuses on students
  • 23. Audience theory (Mcquail ) Reasons why people watch the film Explanation People may watch the film „ the unborn‟ to entertain them Entertainment as well as to scare them .Some people like the tense excitement when something scary comes onto the scene. Emotional release the creepy feeling they have when The emotion release of the watching the film. character . Information People can watch a film to inform them .The film of „the unborn‟ is mostly to inform them about spiritual/religion world She is Finding out relevant how the demon come back and try to live in another persons information body and kills everyone in that member of family. From the about an evil sprit in addition film the main girl grandmother said “they like our family she is self-educating her self blood”. .Gaining a sense of security through knowledge.
  • 24. Personal identity In the unborn the girl never knew her grandmother this might have a reflect on the This would reinforcement the personal audience .People may watch „the unborn values as she is trying to fight for her life . „because they would have a personal interest in this type of film. Identifying with valued . Gaining insight into one‟s self .