This poster features the Marvel logo to promote Thor: The Dark World because it relates to the comic book character Thor. It lists popular actors to attract fans and places the lead actor's name first. It promotes the Bollywood film Raanjhanaa by featuring the director of the popular film Tanu Weds Manu to appeal to existing fans. It highlights the producer credits to draw attention. For Perfume: The Story of a Murderer, it promotes the director of the highly rated Run Lola Run but does not name them, instead focusing on the bestselling novel and movie title. Mentioning the previous film aims to attract its audience. Safe Haven features the well-known studio Relativity