Marketing Tata motors

1. Md. Akram

2. JRD Tata
Founder of

4. Wherever……Whenever
The best of all
Over 4 million Tata vehicles ply on
Indian roads, since the first rolled out in
1954.

5. Limited
Public Company
Net Revenue $27.46 Billion
Net Profit of $2.07 Billion
Employees 53,151

6. Key people
Key People
Ratan Tata
(Chairman)
Ravi Kant Carl Peter Forster
(Vice Chairman) (CEO)

7. Passenger Vehicles
Commercial Vehicles Military Vehicles
Motors

8. Where We Stand….
Ranked 358 in Global Fortune 500 list
India’s largest Automobile Manufacturing
company
India’s 1st Engineering sector company to
be listed in NYSE

9. Our Branches
UK
South Korea
Russia
Europe
Africa
The Middle East
South East Asia
South Asia
South America

10. Our “NANOVATION”
nanovation
How a ‘Little’ car can teach the
world to think ‘Big’

12. We Care…..
 EMPLOYABILITY  HEALTH
 Technical & Vocational training (2935)  Safe drinking water
 Curative health service
 Low cost toilet build
 EDUCATION  ENVIRONMENT
 Plantations(263517)
 Infrastructures & scholarship for
schools(25,000)  Natural disaster funding.
 Smokeless chullahs installed(200)

13. Our Competitors
• Ashok Leyland
• Maruti Suzuki
• Volvo Motors
• Honda Motors
• Swaraj Mazda
• Hyundai Motors
• Mahindra Motors
Commercial Passenger
Vehicles Vehicle

14. Our Mission
“To provide passenger
vehicles that offer
customers’ exceptional
value, and through this
build a company that
provides its shareholders
a superior returns, and is
seen by society and other
stakeholders as a
valuable contributor to
their development.”

16. Because, We are…
 Well-known brand with good reputation.
 India’s largest Automobile Company.
 Market leader in Automobile Industry.
 Aggressively acquiring foreign brands to
increase its global presence.
 Alliances with key players.

17. The name ‘TATA’ itself says it all
 Trust
 Acceptability
 Transparency
 Accountability

19. We Promise,
“Trust, Integrity & concern for
well-being of our Shareholders,
Employees and the Society”