2. FAWNI FASHION is a contemporary multimedia fashion and design company seeking to revolutionise cross promotion opp
claimed artist STEFANIE JAMAICA PSCHILL aka FAWNI
The range consists of her bold, unapologetic and visually appealing PACKING LIST OF A JET SETTER collection (used as the su
her thought provoking GRAFFITI collection, the visually stimulating BARCODE collection, and the aesthetically pleasing VIN
Our art collections, including the JETSETTER clothing range, coupled with our expertise and utilization of our effective strat
cessories and fabrics which compliment each other and will create a powerful and bold brand
PACKING LIST OF A JET SETTER, GRAFFITI, BARCODE, and VINTAGE EXPRESSION series by Fawni are vivacious, provoking, tho
ion and branding. Visualize the brilliance of a Basquiat painting, or owning a piece of the spirit of Warhol. If fashion is art, t
With PACKING LIST OF A JETSETTER, Fawni’s message is a social commentary on the glamour and excess of the jet set lifes
in-cheek look into its darker realities and inanities. With GRAFFITI, BARCODE, and VINTAGE EXPRESSION, as well as being
messages based around her own life experiences
The FAWNI Range is spectacular in its simple and bold visual appeal yet beyond this exciting and provocative range, Fawni is
her music, fashion and designs, and create a vehicle for direct interaction with her fans and purchasers of her art, allowing h
future
COMPETITIVE ADVANTAGES
The FAWNI range is cutting edge and contemporary in its styling, and so fitting into the style of the trendier retailer and th
over other new and established brands in this sector is clear:
1) Our relationship with the media and our celebrity connections with over twenty years experience in this genre g
profile
2) As a major part of our campaign we have committed to creating individual celebrity’s own wish lists and individual
endorsement
3) Aswith the visual impact of will Andy Warhol era. There will be some innovative and striking promotional campaig
a recording artist FAWNI be able to cross promote her brand with her forthcoming album, self penned and b
in the
the brand
The FAWNI range of art is available for licensing as either individual copyrights or any number of existing pieces that fit the
works of art to the clients specification
For further information please contact Brian Harris on brianharris@fawnientertainment.com
3. portunities through the music, interactive media and the challenging artwork of ac-
upporting artwork for Marc Jacobs ‘Fall Collection’ in New York Fashion week 2011),
NTAGE EXPRESSION collection
tegic relationships with the media, will create and integrate the art into fashion, ac-
oughtful and most importantly, visually stunning examples of art evolving into fash-
then this is a step forward to celebrate its manifestation
style. It glorifies the beauty and finery yet at the same time offers a subtle tongue-
a series of stunning designs, they represent some thought provoking and heartfelt
s developing FiF ™ (Fawni Interactive Fashion) to create a platform to cross promote
her fans to interact to create one of the most exciting and innovative brands for the
simply
Be.
art.
he larger contemporary stores across any product range. We believe our advantage
gives us a base to develop celebrity endorsements and achieve widespread media
lized works to create custom bespoke hand crafted pieces of art part of the celebrity
based around a contemporary take of early Velvet Underground and Lou Reed, tying
gns to be worked in conjunction with our retail customers to maximize the profile of
e requirements of our clients. We can also design dedicated limited edition original
51. Stefanie Jamaica Pschill aka Fawni, has been expressing herself through her art since childhood. She was born in 1985 and hails
from Vienna, Austria. Her most recent exhibit was at the flagship store of Bloomingdales in SoHo NYC where her paintings decorated all
front window displays in collaboration with renowned designer Marc Jacobs’ clothing collection for Spring/Summer 2011.
Brian S. Harris is a founder and principal of Downboy Recordings, Media and Consultancy, focusing on marketing, sales, A&R,
production and the creative aspect of Fawni LLC . With a history of working with Major labels, Film and TV studios such as Universal,
Warner Music and Fox TV along with many successful established artists advising on overall strategy, and artist development. He has
over 20 years of experience in the music and media industry and has gained priceless artist and celebrity connections.
Mike Tschida has over 20 years of entertainment marketing and celebrity negotiation experience. Tschida launched TBE as a full
service branded entertainment firm specializing in the alignment of corporate brands with Hollywood. A few of TBE’s clients include
Nestle Waters, Dole, Pamela Dennis, Motorola, and Mandarin Oriental Hotels. Prior to launching TBE, Tschida founded TKEG, Inc
(tschidakabat entertainment group), where he was CEO for 10 years, representing high profile corporate clients. His client list and
negotiated agreements include Mars, Inc., Revlon, and Sony.
IMAGES FROM THE LAUNCH OF MARC JACOBS RANGE OF CLOTHING AT BLOOMINGDALES SOHO NEW YORK DURING NY FASHION
WEEK 2011 USING THE ART OF FAWNI THROUGHOUT THE CAMPAIGN
FAWNI FASHION LLC
52. los angeles
1230 Montana Avenue, Suite 203
Santa Monica, CA 90403
london
8 crooked usage london n3 3hb england
email: brianharris@fawnientertainment.com
www.fawnientertainment.com
t. (uk) +44 7956280599
t. (US) 323 251 0296