5. The Digipak The Main point of the Digipak was to catch a would be consumer’s eye. We attempted to do this by making the front cover stand out as much as possible. by using the black, white and red design, we have also commented on the star image of the artist, he is edgy, rebellious and hugely original. Although you may not be able to see the DJ’s face in full, you can tell that he is a handsome individual, thus promoting his image through sexual magnetism as well.
