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How Fassi Cranes Perfected 
Complex Configuration 
100% Order Accuracy with Cincom’s Advanced Configurator
It’s the stuff of 
manufacturers’ dreams … 
100% Order Accuracy 
• Error-free configuration 
• No rework or “field fixes” needed 
• Perfect production runs 
• On-time (or ahead-of-schedule) delivery 
• Rock-Solid Customer Confidence 
CPQ: The Often Overlooked Necessity to CRM. READ MORE 1/8
That’s exactly what one of 
the top industrial machinery 
manufacturers in the world was 
striving for. 
Fassi Cranes produces 10,000 custom-built 
cranes each year from over 30,000 possible 
configurations. No room for error. 
Fassi needed to more effectively monitor the work of their dealers worldwide. 2/8
What would you do? 
Orders are coming in from all over the world! 
(But via email or fax, using individual forms) 
Sales is making deals! (But they need the technical 
knowledge to configure them correctly.) 
Dealers are selling your products! (But they aren’t 
always being kept in the loop and monitored.) 
Global expansion is happening! (But it’s only 
intensifying the problems.) 
Fassi wanted to improve their entire process – from planning through production. READ MORE 3/8
Fassi did what had 
to be DONE. 
They moved fast. Fassi found a 
configuration solution that could 
be controlled in-house and easily 
integrated with their existing 
ERP system. 
This way the production people 
who knew cranes inside out 
could implement the projects – 
not IT specialists. 
Cincom’s Advanced Configurator is seamlessly integrated into Microsoft 4/8 
Dynamics AX and Microsoft Dynamics CRM. READ MORE
Immediate Results 
Configurations are integrated straight from 
resellers into Fassi’s ERP system. 
Dealers’ work is efficiently monitored worldwide. 
Improved production planning and faster 
raw-material requirements planning ensures 
that Fassi customers receive their cranes 
without compromise. 
Cincom Configure-Price-Quote provides one centrally managed platform across the enterprise. READ MORE 5/8
Fassi now receives 
100% Accurate 
Configurations 
from all over the 
world, 24 hours 
a day. 
6/8 
“Cincom’s solution is able to cope with our complex products 
and processes – and produces error-free results.” 
– Roberto Calegari, Fassi’s Group Supply-Chain Manager
What Would 
This Mean for 
Your Company? 
Cincom Acquire CPQ aligns with 
the way your customers want to 
buy and helps Microsoft Dynamics 
AX and Microsoft Dynamics 
CRM users: 
• Produce quotes with 
100 percent accuracy 
• Close deals up to 80 
percent faster while 
increasing deal size 
• Streamline fulfillment 
7/8 
Calculate your profit potential with this ROI calculator. GO NOW
See for Yourself 
See how the most advanced sales and product 
configurator seamlessly integrated into Microsoft 
Dynamics CRM and Microsoft Dynamics AX can 
ensure 100% order accuracy. Request a demo today. 
© 2014 Cincom Systems, Inc. All Rights Reserved. 
Developed in the U.S.A. 
FORM AQUS1403086-3 
Cincom and the Quadrant Logo are registered trademarks of 
Cincom Systems, Inc. Microsoft, Microsoft Dynamics AX and the 
Microsoft Dynamics Logo are registered trademarks of Microsoft 
Corporation. All other trademarks belong to their respective companies. 
Cincom is a Microsoft Global Partner for Manufacturing. 8/8 
dynamics@cincom.com

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How Fassi Cranes Perfected Complex Configuration

  • 1. How Fassi Cranes Perfected Complex Configuration 100% Order Accuracy with Cincom’s Advanced Configurator
  • 2. It’s the stuff of manufacturers’ dreams … 100% Order Accuracy • Error-free configuration • No rework or “field fixes” needed • Perfect production runs • On-time (or ahead-of-schedule) delivery • Rock-Solid Customer Confidence CPQ: The Often Overlooked Necessity to CRM. READ MORE 1/8
  • 3. That’s exactly what one of the top industrial machinery manufacturers in the world was striving for. Fassi Cranes produces 10,000 custom-built cranes each year from over 30,000 possible configurations. No room for error. Fassi needed to more effectively monitor the work of their dealers worldwide. 2/8
  • 4. What would you do? Orders are coming in from all over the world! (But via email or fax, using individual forms) Sales is making deals! (But they need the technical knowledge to configure them correctly.) Dealers are selling your products! (But they aren’t always being kept in the loop and monitored.) Global expansion is happening! (But it’s only intensifying the problems.) Fassi wanted to improve their entire process – from planning through production. READ MORE 3/8
  • 5. Fassi did what had to be DONE. They moved fast. Fassi found a configuration solution that could be controlled in-house and easily integrated with their existing ERP system. This way the production people who knew cranes inside out could implement the projects – not IT specialists. Cincom’s Advanced Configurator is seamlessly integrated into Microsoft 4/8 Dynamics AX and Microsoft Dynamics CRM. READ MORE
  • 6. Immediate Results Configurations are integrated straight from resellers into Fassi’s ERP system. Dealers’ work is efficiently monitored worldwide. Improved production planning and faster raw-material requirements planning ensures that Fassi customers receive their cranes without compromise. Cincom Configure-Price-Quote provides one centrally managed platform across the enterprise. READ MORE 5/8
  • 7. Fassi now receives 100% Accurate Configurations from all over the world, 24 hours a day. 6/8 “Cincom’s solution is able to cope with our complex products and processes – and produces error-free results.” – Roberto Calegari, Fassi’s Group Supply-Chain Manager
  • 8. What Would This Mean for Your Company? Cincom Acquire CPQ aligns with the way your customers want to buy and helps Microsoft Dynamics AX and Microsoft Dynamics CRM users: • Produce quotes with 100 percent accuracy • Close deals up to 80 percent faster while increasing deal size • Streamline fulfillment 7/8 Calculate your profit potential with this ROI calculator. GO NOW
  • 9. See for Yourself See how the most advanced sales and product configurator seamlessly integrated into Microsoft Dynamics CRM and Microsoft Dynamics AX can ensure 100% order accuracy. Request a demo today. © 2014 Cincom Systems, Inc. All Rights Reserved. Developed in the U.S.A. FORM AQUS1403086-3 Cincom and the Quadrant Logo are registered trademarks of Cincom Systems, Inc. Microsoft, Microsoft Dynamics AX and the Microsoft Dynamics Logo are registered trademarks of Microsoft Corporation. All other trademarks belong to their respective companies. Cincom is a Microsoft Global Partner for Manufacturing. 8/8 dynamics@cincom.com