This document summarizes research and planning for a proposed global smartphone access service called EquiCoverage. It includes: - Research on topics related to equalizing access and expanding connectivity. - Proposal for a service that prioritizes underdeveloped areas, expands interpersonal and economic connectivity, and is optional. - Development of the name EquiCoverage to represent equalizing coverage. - Creation of brand character diagrams and selection of the word "Reach" to represent the service's purpose. - Design of the logotype "EC" and initial planning for the service's social media and website presence.