SlideShare a Scribd company logo
www.eyetok.com
Let’s watch the world
together, live!
A way to watch the world, live,
through other people’s
smartphones, as if they were our
eyes. We all are “walking
webcams and TV channels”. We
all have “eye-phones” to
embrace the ephemeral.
How many times have we
ever wondered of
teleportation?
"I wish I could be there and
see it with my own eyes”.Live is epic
INSIGHT
CO-CREATION
Eyetok is a collaborative live
medium: a discovery platform of
live channels, where fans and
followers can also contribute in
real time to brands and media
digital channels, reaching a
broader audience, by simply
broadcasting video live-streams
with a #
LIVECO
Harness ugLc
CHALLENGE
Eyetok is a video live-streaming
UGC company that enables
organizations (media, brands,
events, clubs..) to crowd-source
(acquire, control and publish)
mobile live footage, right where
and when the action is
happening.
With Eyetok, companies can
access a crowd of global
contributors to feed their live
channel. Companies can turn
their audiences into content
contributors.
+
Mobile app
& web console
SOLUTION For end users: a mobile app to broadcast & watch
anything happening in the world, live.
For companies: a web tool to access, filter, monitor,
manage and distribute contributor’s videos, in
client’s own channel (#) and publish them to digital
platforms, in real time or later (all videos are saved).
N-to-N
WHY IS EYETOK
UNIQUE?
MOBILE
Eyetok Channel
#
SMART TV
APPLE TV
WEB, SOCIAL
NETWORKS,
BLOGS
EYETOK
WEB
CONSOLE
OUTDOOR
BILLBOARDS
Compared to other video live-streaming apps, with
Eyetok, companies will be able to manage
contributors (from authorised accounts to any fan or
user) and control video feed distributed in the digital
platforms: a web dashboard to filter and publish live
broadcasts in a their client #channel, in real time.
LIVELIVECO
Organizations are eager of more
& better content, and video
live-streaming is ultimately the
one generating more traffic and
higher engagement with their
digital audience.
A cost-effective and
easy-to-deploy solution: savings
and broader content with a
social point of view.
Ubiquity
ADDED
VALUE FOR
COMPANIES
Broaden audience
MOTIVATION
FOR USERS
A unique way to unleash passion
and life experiences with friends
and followers, but also to be
featured in a brand, media or
event channel and reach a larger
audience.
A tool not only to build their
digital vanity, but also with an
incentive to generate revenues,
monetizing video live streams.
Mobile Broadcasters
TARGET
User acquisition strategy is
based in recruiting a global
community of Eyetokers (mobile
journalists and reporters, mobile
producers, mobile film-makers..)
to build a mobile production
marketplace that will create
relevant content for companies
and their audience.
Our goal is to be the reference
in the news and entertainment
industry, as a platform of
beautiful and meaningful video
live-streaming content, with
genuine and trustworthy stories
to peek into the "can't-miss
moments”: eye-witnessing & live
life-casting content to enrich
client’s traditional content.
Curated
MICRO-MOMENTS
Another live
point of view:
be where you
can’t be.
Anytime,
anywhere, anyone
USE CASE Companies will be able to seamlessly engage with
their digital audience with relevant live footage in
real time from different points of view (pre, during
and post events) created directly by the fans as
contributors, right where and when the action is
happening.
Backstage
On tour
From the crowd
Set-up
From the stage
Interview
CLIENT FEATURES
BENEFITS
Embed: publish and share live content in
other client’s digital platforms (web, blog,
social networks…smartTV in a future).
Pick from all videos in real time.
Access to user generated live footage
Request specific one-to-one live videos to
geolocated users.
Monitor: control, filter (#) and collect
content in own client’s channel.
Access to live-casting
dashboard: users and
content moderation panel
and live production
control console.
Widget and player to
embed content in client’s
web or blogs.
Dedicated channel or
community inside Eyetok app:
all user generated content will
be grouped and collected
under client’s channel.
Pricing based on number of picked videos and concurrent viewers.
API INTEGRATION: set up and monthly maintenance fee
ACTIVITY: usage fee
LIVE
BUSINESS MODEL
ACCESS TO CONTENT AND CONTRIBUTORS PLATFORM
www.eyetok.com
#FollowMyEyes

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Eyetok_Intro

  • 1. www.eyetok.com Let’s watch the world together, live!
  • 2. A way to watch the world, live, through other people’s smartphones, as if they were our eyes. We all are “walking webcams and TV channels”. We all have “eye-phones” to embrace the ephemeral. How many times have we ever wondered of teleportation? "I wish I could be there and see it with my own eyes”.Live is epic INSIGHT
  • 3. CO-CREATION Eyetok is a collaborative live medium: a discovery platform of live channels, where fans and followers can also contribute in real time to brands and media digital channels, reaching a broader audience, by simply broadcasting video live-streams with a # LIVECO
  • 4. Harness ugLc CHALLENGE Eyetok is a video live-streaming UGC company that enables organizations (media, brands, events, clubs..) to crowd-source (acquire, control and publish) mobile live footage, right where and when the action is happening. With Eyetok, companies can access a crowd of global contributors to feed their live channel. Companies can turn their audiences into content contributors.
  • 5. + Mobile app & web console SOLUTION For end users: a mobile app to broadcast & watch anything happening in the world, live. For companies: a web tool to access, filter, monitor, manage and distribute contributor’s videos, in client’s own channel (#) and publish them to digital platforms, in real time or later (all videos are saved).
  • 6. N-to-N WHY IS EYETOK UNIQUE? MOBILE Eyetok Channel # SMART TV APPLE TV WEB, SOCIAL NETWORKS, BLOGS EYETOK WEB CONSOLE OUTDOOR BILLBOARDS Compared to other video live-streaming apps, with Eyetok, companies will be able to manage contributors (from authorised accounts to any fan or user) and control video feed distributed in the digital platforms: a web dashboard to filter and publish live broadcasts in a their client #channel, in real time. LIVELIVECO
  • 7. Organizations are eager of more & better content, and video live-streaming is ultimately the one generating more traffic and higher engagement with their digital audience. A cost-effective and easy-to-deploy solution: savings and broader content with a social point of view. Ubiquity ADDED VALUE FOR COMPANIES
  • 8. Broaden audience MOTIVATION FOR USERS A unique way to unleash passion and life experiences with friends and followers, but also to be featured in a brand, media or event channel and reach a larger audience. A tool not only to build their digital vanity, but also with an incentive to generate revenues, monetizing video live streams.
  • 9. Mobile Broadcasters TARGET User acquisition strategy is based in recruiting a global community of Eyetokers (mobile journalists and reporters, mobile producers, mobile film-makers..) to build a mobile production marketplace that will create relevant content for companies and their audience.
  • 10. Our goal is to be the reference in the news and entertainment industry, as a platform of beautiful and meaningful video live-streaming content, with genuine and trustworthy stories to peek into the "can't-miss moments”: eye-witnessing & live life-casting content to enrich client’s traditional content. Curated MICRO-MOMENTS
  • 11. Another live point of view: be where you can’t be.
  • 12. Anytime, anywhere, anyone USE CASE Companies will be able to seamlessly engage with their digital audience with relevant live footage in real time from different points of view (pre, during and post events) created directly by the fans as contributors, right where and when the action is happening. Backstage On tour From the crowd Set-up From the stage Interview
  • 13. CLIENT FEATURES BENEFITS Embed: publish and share live content in other client’s digital platforms (web, blog, social networks…smartTV in a future). Pick from all videos in real time. Access to user generated live footage Request specific one-to-one live videos to geolocated users. Monitor: control, filter (#) and collect content in own client’s channel.
  • 14. Access to live-casting dashboard: users and content moderation panel and live production control console. Widget and player to embed content in client’s web or blogs. Dedicated channel or community inside Eyetok app: all user generated content will be grouped and collected under client’s channel. Pricing based on number of picked videos and concurrent viewers. API INTEGRATION: set up and monthly maintenance fee ACTIVITY: usage fee LIVE BUSINESS MODEL ACCESS TO CONTENT AND CONTRIBUTORS PLATFORM