Jorge Pérez Velasco from TECNALIA participated on 20th November 2015 at the "InfoDay about Societal Challenge 6: Europe in a changing world - Inclusive, innovative and reflective societies" organised at University of Sevilla with a talk about "Recommendations and best practises to prepare a winning proposal" highligthing @weliveproject as a good exemplary case. The presentation given aimed to share the approach followed when preparing WeLive proposal.

1. WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Experiencias y
Recomendaciones.
Caso de Éxito WeLive
(@weliveproject)
Experiencias y
Recomendaciones.
Caso de Éxito WeLive
(@weliveproject)
Jornada Informativa – Horizon 2020. Reto Social 6: “Sociedades
Inclusivas, Innovadoras y Reflexivas”. Call 2016-2017
20 de Noviembre 2015, Universidad de Sevilla
Jorge Pérez Velasco (@jpervel). TECNALIA R&I

2. Página 2WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Agenda
• Introducción a H2020.
• Aspectos a tener en cuenta.
• Claves y recomendaciones para hacer una buena
propuesta.
• WeLive: Contexto de participación en
convocatoria INSO-1: ICT-enabled Open
Government.
• Conclusiones.
23/11/2015

3. Página 2WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Agenda
• Introducción a H2020.
• Aspectos a tener en cuenta.
• Claves y recomendaciones para hacer una buena
propuesta.
• WeLive: Contexto de participación en
convocatoria INSO-1: ICT-enabled Open
Government.
• Conclusiones.
23/11/2015

4. Página 4WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
H2020 - Introducción
23/11/2015
A BIGGER, SIMPLER and SMARTER plan to get good ideas to
market faster, boost economy, create jobs and improve life.

5. Página 5WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services23/11/2015
Aspectos a tener en cuenta

6. Página 6WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Nuevos tipos de convocatorias y propuestas
• Calls are challenge-based, and therefore more open to
innovative proposals
– Calls are less prescriptive - they do not outline the expected solutions to
the problem, nor the approach to be taken to solve it
– Calls/topics descriptions allow plenty of innovative solutions
• There is a greater emphasis on impact
– Applicants are asked to explain how their work will contribute to bringing
about the described impacts
• There is more emphasis on innovation
– Horizon 2020 supports all stages in the research and innovation chain
including non-technological and social innovation and activities closer to
the market
• Proposals may bring together different disciplines,
sectors and actors to tackle specific challenges
23/11/2015

7. Página 7WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
European Union Innovation Union
• A balanced approach to research and innovation
– not only limited to the development of new products and services on the
basis of scientific and technological breakthroughs
– but also incorporating aspects such as the use of existing technologies in
novel applications and continuous improvements
• Activities closer to the market emphasise the widest
possible use of knowledge generated by the
supported activities up to the commercial exploitation
of that knowledge
• There is a particular emphasis on activities operating
close to the end-users and the market, such as
demonstration, piloting or proof-of-concept
23/11/2015

8. Página 8WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services23/11/2015
Claves y Recomendaciones

9. Página 9WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Excelencia: Claves y Recomendaciones (I)
• Leer toda la documentación asociada al topic.
• Plantear solución innovadora y ambiciosa, acorde a los
objetivos de la convocatoria y creíble.
• Identificar proyectos relevantes de anteriores
convocatorias. Qué proponen y qué partners hay?
• Crear una excelente introducción. “Enganchar”
– Las dos primeras páginas de la propuesta y el abstract son críticos
• Elaborar los objetivos del proyecto cubriendo todos los
aspectos de la convocatoria. Deben ser medibles!
– Dividir objetivos en: técnicos, sociales y económicos.
– Alinear objetivos con milestones y KPIs
23/11/2015

10. Página 10WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Excelencia: Claves y Recomendaciones (II)
• Cuidar la estética y legibilidad de la propuesta: usar
tablas, diagramas atractivos, resaltar ideas claves…
• Hacer explícita la evolución sobre proyectos de I+D+I
previos donde se ha alcanzado un determinado TRL.
• Identificar el salto en el TRL que se va a conseguir.
• Identificar al Usuario final (co-creación)
• Diferenciar y posicionar claramente la propuesta con
respecto a proyectos anteriores. Avance respecto a SoA
• Demostrar el proyecto en localizaciones
suficientemente representativas del entorno europeo.
23/11/2015

11. Página 11WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Impacto: Claves y Recomendaciones
• Impacto bien descrito, coherente y cuantificado.
– Hacer referencia a los objetivos del topic y WP.
• Identificar claramente los stakeholders y cómo se
beneficiarán.
• Elaborar un plan de negocio inicial, identificando el
posicionamiento, mercado obj., mapa de valor y SWOT.
• Se valora la presentación del plan de explotación
conjunto e individual y gestión de los IPR.
– Identificar los assets, cómo y quién los va a explotar.
– Asegurar la sostenibilidad del proyecto una vez concluido.
• Estrategia de difusión estándar pero ser concreto en las
acciones. Apoyarse en redes internacionales
23/11/2015

12. Página 12WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Implementación: Claves y Recomendaciones
• Consorcios bien balanceados
– Capacidades tecnologicas complementarias.
– Balance entre universidad, RTOs y empresas (SME y large).
– Distribución geográfica.
– Coordinador capacitado y con liderazgo.
• Ser concisos en la redacción del Work Plan.
– Cada tarea con un entregable. Gustan los procesos iterativos.
• Elaborar un gantt describiendo las fases del proyecto, y
un pert mostrando dependencias entre WPs.
• Diferenciarse en la estructura de gobierno.
• Muy importante incluir tabla de gestión de riesgos,
planes de contingencia y KPIs
23/11/2015

13. Página 13WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services23/11/2015
Contexto de participación en INSO-1

14. Página 14WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Todo comienza en el 2008…
23/11/2015
Foco de la colaboración: Concepto “Urban Mobile PROSUMER”
Location-aware
services
Location-aware
services
Urban AppsUrban Apps
Open
Government
Open
Government
(FP7-GALILEO, 2008)
New R&D
Activities
(H2020, others)
Market
impact
Basic
Research
+Ideas
(+New activities: trials,
demos, etc.)
Time
(ITEA2, 2009)
(CIP ICT-PSP, 2013)
(Cénit, 2008)
(H2020-INSO, 2015)

15. Página 15WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Ejemplos: WeLive
23/11/2015
2015 2018
• H2020-INSO. Call – New Forms of Innovation
• INSO-1: ICT-enabled Open Government
• “A neW concept of pubLic administration based on citizen
co-created mobile urban services”
• Budget: 3.3 M€ (3 M€)
• Excelente puntuación (15/15) y mejores comentarios (1ª en
el ranking) Involucración usuario final.
• Proceso relativamente rápido (en comparación con FP7)
• Tras la evaluación, fase de negociación via on-line (3
meses). Ser muy cuidadosos para evitar errores.
• H2020-INSO. Call – New Forms of Innovation
• INSO-1: ICT-enabled Open Government
• “A neW concept of pubLic administration based on citizen
co-created mobile urban services”
• Budget: 3.3 M€ (3 M€)
• Excelente puntuación (15/15) y mejores comentarios (1ª en
el ranking) Involucración usuario final.
• Proceso relativamente rápido (en comparación con FP7)
• Tras la evaluación, fase de negociación via on-line (3
meses). Ser muy cuidadosos para evitar errores.

16. Página 16WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Qué se entiende por co-creation… (I)
23/11/2015
Call - New forms of
Innovation (INSO-1)
By creating an open
government context
empowering citizens and
businesses to directly
participate/collaborate in the
services design, production
and delivery.
By creating an open
government context
empowering citizens and
businesses to directly
participate/collaborate in the
services design, production
and delivery.
Call – Co-creation for
growth and inclusion
Challenge: Overcome the crisis and to find untapped
sources of growth and employment
Encourage collaboration
between actors through co-
creation by engaging citizens,
users, academia, PA,
businesses… in processes that
span from identifying
problems to delivering
solutions.
Encourage collaboration
between actors through co-
creation by engaging citizens,
users, academia, PA,
businesses… in processes that
span from identifying
problems to delivering
solutions.

17. Página 17WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Qué se entiende por co-creation… (II)
23/11/2015
SUSTAINABILITY
Put NEW ACTORS
into the loop of
Public Services
delivery
REUSE RESOURCES
Put NEW ACTORS
into the loop of
Public Services
delivery
REUSE RESOURCES
“Do more with less”“Do more with less” “Do the right things”“Do the right things”
“Do more and better with less”

18. Página 18WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
¿Por qué “Citizen-empowered inclusive
Cities”?
23/11/2015
La ciudad de hoy como ECOSISTEMA DE SERVICIOS

19. Página 19WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
¿Por qué “Citizen-empowered inclusive
Cities”?
Construir CiudadConstruir Ciudad Co-crear CiudadCo-crear Ciudad
Ciudad
Ciudadano
23/11/2015
C3 = Citizen-Centred CitiesC3 = Citizen-Centred Cities

20. Página 20WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Sobre WeLive…¿Qué propone?
23/11/2015
Transform the current e-government approach into…Transform the current e-government approach into…
WeLive Open and Collaborative Government Solution = We-
government + t-government + I-government + m-government
WeLive Open and Collaborative Government Solution = We-
government + t-government + I-government + m-government
We-
All stakeholders
are treated as
peers and
prosumers
All stakeholders
are treated as
peers and
prosumers
t-
Providing
Technology tools
to create public
value
Providing
Technology tools
to create public
value
l-
To do more with
less by involving
other players
To do more with
less by involving
other players
m-
Utilisation of
mobile tech. for
public services
delivery
Utilisation of
mobile tech. for
public services
delivery

21. Página 21WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Sobre WeLive…¿Cómo? (I)
23/11/2015
A novel We-Government ecosystem of tools (Live) that is
easily deployable in different PA and which promotes co-
innovation and co-creation of personalised public services
through public-private partnerships and the
empowerment of all stakeholders to actively take part in
the value-chain of a municipality or a territory
A novel We-Government ecosystem of tools (Live) that is
easily deployable in different PA and which promotes co-
innovation and co-creation of personalised public services
through public-private partnerships and the
empowerment of all stakeholders to actively take part in
the value-chain of a municipality or a territory
Open Data Open Services Open Innovation

22. Página 22WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Sobre WeLive…¿Cómo? (II)
23/11/2015
Stakeholder Collaboration + Public-private Partnership
IDEAS >> APPLICATIONS >> MARKETPLACE
Stakeholder Collaboration + Public-private Partnership
IDEAS >> APPLICATIONS >> MARKETPLACE
WeLive offers tools to transform the needs into ideasWeLive offers tools to transform the needs into ideas
Tools to select the best Ideas and create the B. BlocksTools to select the best Ideas and create the B. Blocks
A way to compose the Building Blocks into mass market
Applications which can be exploited through the
marketplace
A way to compose the Building Blocks into mass market
Applications which can be exploited through the
marketplace

23. Página 23WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services23/11/2015
Conclusiones…

24. Página 24WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Al final todo se reduce a…(I)
23/11/2015
– Monitorizar y seleccionar la convocatoria de forma
cuidadosa. No intentar que nuestra idea encaje.
– Estudiar muy bien el topic y documentación:
challenge, scope, type of action, impact expected.
– Proponer ideas innovadoras (No reinventar la
rueda) y ceñirse a líneas de investigación en marcha
– Contrastar ideas con los Project Officers y NCP. Que
conozcan el proyecto de antemano puede ayudar
– Elaborar un abstract que responda al texto de la
convocatoria y que “enganche” a los revisores.

25. Página 25WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Al final todo se reduce a…(II)
23/11/2015
– Pensar y formar un consorcio (TEAM) adecuado que
cubra toda la cadena de valor.
– Apoyarse en quiénes “ya saben” del proceso.
Correcta elección del coordinador.
– Planear la escritura con tiempo y distribuir el
trabajo. Redacción “profesional” es un MUST
– Mucho esfuerzo y asegurarse que los demás socios
también lo hacen. IMPACTO es fundamental
– Enviar la propuesta, relajarse, confiar en el sistema
de evaluación, tener un poco de suerte y también
rezar…

26. WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Jorge Pérez Velasco
Project Manager
Jorge.perez@tecnalia.com
División ICT-ESI, TECNALIA
Muchas
gracias!!
Muchas
gracias!!
www.welive.eu
Síguenos en…
@weliveproject
www.facebook.com/weliveproject

27. Página 27WeLive: A neW concept of pubLic administration based on citizen co-created mobile urban services
Anexo I - TRL
23/11/2015