Break Through with Data (Part 3 of 3):
Do you want to build credibility with funders, partners and the general public? Do you want to increase engagement with your audience as you seek to accomplish your agency’s mission? Learn from Westchester Children’s Association’s experience using data to get their message across.
In this presentation, we discuss how to use data to mobilize and engage your audience, including strategies for sharing your message with measurable results.
Thomas Scott's talk from AWS + OWASP event "Strategies for Monitoring and Mea...AWS Chicago
Talk 1: "Strategies for Monitoring and Measuring Cloud Security" - Thomas Scott, Solutions Consultant at Armor
OWASP + AWS user groups: Using the OWASP Top 10 in AWS
The Power of Hindsight: Using Historical Data to Make Better DecisionsBrandwatch
How many times have you looked back and thought, ‘If only I’d known x’? We’ve all experienced the power of hindsight, and luckily now businesses can harness that power by analyzing historical social data.
In these webinar slides we're exploring the benefits of using historical Twitter data for your business.
How does social media drive consumer decisions? And how can you use that knowledge to drive real estate sales? Learn how to translate the latest insight from Vision Critical into an actionable marketing strategy. Presented by Alexandra Samuel at the LeadingRE conference, 2015.
Social Media Analytics - How to Use Data to Refocus Your Social StrategySean Swentek
In today's digital world, measuring and reporting on your social media analytics is more important than ever.
This PowerPoint will help you understand how to find the right data, aggregate the metrics in a way that allows you to properly analyze the information, and present the resulting data sets in easy to understand graphs and charts.
Break Through with Data (Part 3 of 3):
Do you want to build credibility with funders, partners and the general public? Do you want to increase engagement with your audience as you seek to accomplish your agency’s mission? Learn from Westchester Children’s Association’s experience using data to get their message across.
In this presentation, we discuss how to use data to mobilize and engage your audience, including strategies for sharing your message with measurable results.
Thomas Scott's talk from AWS + OWASP event "Strategies for Monitoring and Mea...AWS Chicago
Talk 1: "Strategies for Monitoring and Measuring Cloud Security" - Thomas Scott, Solutions Consultant at Armor
OWASP + AWS user groups: Using the OWASP Top 10 in AWS
The Power of Hindsight: Using Historical Data to Make Better DecisionsBrandwatch
How many times have you looked back and thought, ‘If only I’d known x’? We’ve all experienced the power of hindsight, and luckily now businesses can harness that power by analyzing historical social data.
In these webinar slides we're exploring the benefits of using historical Twitter data for your business.
How does social media drive consumer decisions? And how can you use that knowledge to drive real estate sales? Learn how to translate the latest insight from Vision Critical into an actionable marketing strategy. Presented by Alexandra Samuel at the LeadingRE conference, 2015.
Social Media Analytics - How to Use Data to Refocus Your Social StrategySean Swentek
In today's digital world, measuring and reporting on your social media analytics is more important than ever.
This PowerPoint will help you understand how to find the right data, aggregate the metrics in a way that allows you to properly analyze the information, and present the resulting data sets in easy to understand graphs and charts.
Webinar: Reach 68x More Supporters on Social Media When You Turn Influencers ...Attentive.ly
Our research shows that the top 5% of most brands customer databases are influencers who have 68x more reach than your entire email list. That’s enormous potential which simply isn’t being used.We want to show you how to unlock the enormous power of your existing customer information and turn those key influencers into advocates.
In partnership with Strength In Members, our slideshare presentation will show you how to vastly extend your marketing reach using this new network-based approach.
Mastering the Art of Social Media at EventsDoubleDutch
Give your social media strategy a pick-me-up in 2015.
Watch DoubleDutch's own social media mastermind, Justin Gonzalez, as he shares his secrets to success in conceptualizing and executing innovative strategies across Facebook, Twitter, Instagram and every network in-between.
You will learn how to create award-worthy social media strategies for your events in this video presentation.
View the webinar on demand here: http://info.doubledutch.me/webinar-mastering-social-media-for-events.html
Here is your social media bootcamp! Practical tips to get in tip top social media shape. Ideal for social media marketers and promoters in the event planning industry, this presentation was delivered at #MPITechCon in Chicago, Feb 19, 2013.
The founder and CEO of MAP Digital tells HQ how “Digital Darwinism” is changing the meeting industry as the tipping point approaches. Interview Katie Lau
Being Digital: 5 key tactics towards modernizing your organization and ideas
Fallon co-sponsored presentation event with MN AMA (American Marketing Association)
With so many rapid-fire changes in the digital landscape, how are agencies and marketers adapting their strategies and creativity to engage and connect with people?
Join Aki Spicer, Director of Digital Strategy at Fallon, as he shares insights on driving creativity in the age of digital and social media. Learn how his team is broadening its bench strength and skill sets; embracing the user over the viewer mindset; evolving measurement and ROI; building a process for experimentation; and planning for social content strategy. As a marketer, discover new ways to encourage investment in small experiments that can lead to bigger results.
What can Enterprises learn from Startups and how can they differentiate and continually evolve to stay ahead of the competition. I believe this is the next evolution of Growth Hacking and provides opportunities for organizations to truly be innovative.
Infographic - visual.ly/users/binjoomen
Most business people were born and bread in the age of mass communications. You advertise. They buy. The more you shout, the more they buy. But the social web has changed the rules of doing business. You gotta start thinking differently. From interruption to permission, from outbound to inbound. From faceless mass market segments to communicating directly with real people. It's the social media headflip.
Success Strategies for Microsoft Ads, LinkedIn Ads, and Pinterest Ads
Many advertisers will put a majority of their efforts into Google Ads, even when it is not the most cost efficient ROI. In this session, we will learn how Microsoft Ads, LinkedIn Ads, and Pinterest Ads can be powerful, profit driving platforms for a variety of businesses. We will review audience targeting, creative opportunities and strategies for success on these platforms.
Kate Fitzpatrick, Senior Strategist, e3 and Joshua Leigh, Amnesty International both presented at Experiencing Charity: The Future of Giving, an e3 event looking at the future of the third sector. In these presentations we looked at trends, VR, 360, Labs, Innovation and many other ways charities are exploring immersive experiences.
Webinar: Reach 68x More Supporters on Social Media When You Turn Influencers ...Attentive.ly
Our research shows that the top 5% of most brands customer databases are influencers who have 68x more reach than your entire email list. That’s enormous potential which simply isn’t being used.We want to show you how to unlock the enormous power of your existing customer information and turn those key influencers into advocates.
In partnership with Strength In Members, our slideshare presentation will show you how to vastly extend your marketing reach using this new network-based approach.
Mastering the Art of Social Media at EventsDoubleDutch
Give your social media strategy a pick-me-up in 2015.
Watch DoubleDutch's own social media mastermind, Justin Gonzalez, as he shares his secrets to success in conceptualizing and executing innovative strategies across Facebook, Twitter, Instagram and every network in-between.
You will learn how to create award-worthy social media strategies for your events in this video presentation.
View the webinar on demand here: http://info.doubledutch.me/webinar-mastering-social-media-for-events.html
Here is your social media bootcamp! Practical tips to get in tip top social media shape. Ideal for social media marketers and promoters in the event planning industry, this presentation was delivered at #MPITechCon in Chicago, Feb 19, 2013.
The founder and CEO of MAP Digital tells HQ how “Digital Darwinism” is changing the meeting industry as the tipping point approaches. Interview Katie Lau
Being Digital: 5 key tactics towards modernizing your organization and ideas
Fallon co-sponsored presentation event with MN AMA (American Marketing Association)
With so many rapid-fire changes in the digital landscape, how are agencies and marketers adapting their strategies and creativity to engage and connect with people?
Join Aki Spicer, Director of Digital Strategy at Fallon, as he shares insights on driving creativity in the age of digital and social media. Learn how his team is broadening its bench strength and skill sets; embracing the user over the viewer mindset; evolving measurement and ROI; building a process for experimentation; and planning for social content strategy. As a marketer, discover new ways to encourage investment in small experiments that can lead to bigger results.
What can Enterprises learn from Startups and how can they differentiate and continually evolve to stay ahead of the competition. I believe this is the next evolution of Growth Hacking and provides opportunities for organizations to truly be innovative.
Infographic - visual.ly/users/binjoomen
Most business people were born and bread in the age of mass communications. You advertise. They buy. The more you shout, the more they buy. But the social web has changed the rules of doing business. You gotta start thinking differently. From interruption to permission, from outbound to inbound. From faceless mass market segments to communicating directly with real people. It's the social media headflip.
Success Strategies for Microsoft Ads, LinkedIn Ads, and Pinterest Ads
Many advertisers will put a majority of their efforts into Google Ads, even when it is not the most cost efficient ROI. In this session, we will learn how Microsoft Ads, LinkedIn Ads, and Pinterest Ads can be powerful, profit driving platforms for a variety of businesses. We will review audience targeting, creative opportunities and strategies for success on these platforms.
Kate Fitzpatrick, Senior Strategist, e3 and Joshua Leigh, Amnesty International both presented at Experiencing Charity: The Future of Giving, an e3 event looking at the future of the third sector. In these presentations we looked at trends, VR, 360, Labs, Innovation and many other ways charities are exploring immersive experiences.
Similar to What are the emerging trends in social media and how can you apply these to events and event marketing (20)
The E-Portfolio: What the optimum e-learning portfolio looks like: Building b...Associations Network
Maggie McPherson, Senior Lecturer, ICT in Education of University of Leeds & Iwi Ugiagbe-Green, Fellow of Association of Chartered Certified Accountants present on: Analysing your current range of learning and CPD needs for members and how you are delivering across different channels and options; What is good and what could change; What is your current member experience; Understanding e-learning interoperability standards and technology needs; Measuring and feedback techniques.
E-Learning: ensuring that your content is relevant and flexibleAssociations Network
Helen Munne, Learning Manager of Royal College of Obstetricians and Gynaecologists presents on: Adapting to changes in curriculum/programme requirements; Case study on moving from a commercial to a non-commercial product; Advantages and pitfalls of bespoke technical solutions; Adapting e-learning content for blended projects and for m-learning.
Andrew Mortimore, E-Education Manager of Association of Anaesthetists Of Great Britain & Ireland & The AAGBI Foundation presents on: Will your existing e-Learning portfolio translate well to the small screen? What the changes and costs of recording, storing and marketing?; What content delivery changes do you need to consider?; Which are best ways to store and produce a rich searchable content; A step by step case study of migrating live events to video; Measuring the response and rating videos; Using the data to better understand members learning needs.
Identifying the most effective ways of attracting & engaging members through ...Associations Network
Joni Tyler, Head of CPD of The Royal Institute of British Architects presents on: Strategies for E-Learning: ensuring your message and CPD system is clear and balanced with other learning channels; Which delivery method from webcast to live webinar; Strategies for the four distinct age groups of your membersIncreasing membership engagement and loyalty.
Enabling your workforce through digital: How to deliver business objectives d...Associations Network
Mike Hyde, Digital Communications Manager of Golf Club Managers Association presents on: A case study on delivering an integrated digital strategy; How to identify your organisation’s and members’ digital needs; How to select the delivery/device for your solution; Ways to manage a culture change in a traditionally non-digital environment; How to choose a digital technology provider.
Workflow technology: Managing roles and staff resources better to meet your s...Associations Network
Kim Ansell, Consultant Professional Associations of K2 Consulting 7 Roger Greenhalgh, Strategic ICT and Organisational Leadership Advocate of Jisc present on: Understanding what you want technology to do now and in the future for your association; Ensuring that your project is business driven; How to structure your team from board level to operations; Does size matter or influence what you need to do?
Matching membership needs now and in the future: Lessons for Associations fro...Associations Network
Daniel Kirby, Co-Founder of Marketing Technology Association presents on: Why technology should be your priority – even if it makes you uncomfortable!; The Cloud and other buzzwords – what they mean; Don’t let the tail wag the dog: how to approach new technology; Actionable metrics & optimising your organisation; A scientific approach to design; Iterative business models: ‘failing fast’.
Cloud Technology: What is it? What can it do for your AssociationAssociations Network
Brian CaveI, T Manager of The Chartered Institute for Securities & Investment (CISI) presents on:Why is cloud computing so misunderstood?; What are the pros and cons to your association?; Virtualisation technologies and data security; Scalability: for small to large AssociationsIntegration with existing internal systems.
Understanding your members journey: Using CRM and marketing to make it a seam...Associations Network
Adam Bolton, Membership Director of Association of MBA’s: Taking a look your website: accessible, usable, user-friendly and user-centric?; Analysing your web pages’ performance in the context of their various aims, traffic and conversions; What are your other key membership touchpoints: using the right content via mobile to improve the user journey and experience; Key ways to improve your CRM effectiveness with little cost; Incorporating the role of social media platforms in user decision making.
Pete Doyle, Founder of SocialRetail Group presents on: What are the main ways of using Facebook to engage with members and show them what events you have on offer – and encourage them to visit!Getting likes and longer stays through member interaction; How to use your Facebook newsfeed for marketing; Is paid social advertising the way forward?Examples of effective association marketing through Facebook only.
Developing your community further: from conference to beyondAssociations Network
Carl Lummis, Coordinator Learning & Development of Research Quality Association presents on: What key tools and features are used to develop a community; Extending the reach past the conference itself; Developing content avenuesKeeping up the dialogue: top tips and techniques.
Extending the reach of your events and learning portfolio: Building insight t...Associations Network
John Martinez, Chief Executive Officer of Shocklogic presents on: Understanding that employers and looking for in terms of their training and qualifications; What training do you already have and which features in your CRM and data system offer have greatest future flexibility; Making the process more user-friendly; Integrating intranets and portals; Building enhanced analysis and reporting to examine the current uptake of membership and qualification needs.
Building delegate engagement into a community: Getting more from your event p...Associations Network
Moving from individual delegate contact to creating a community
What data do you need to inform the programme through segmentation, research and profiling
Making your data work for you:
-Targeted messaging and content to drive registration
-Connecting your delegates
-Extending the reach beyond attendees
Top tips using social media to optimize uptake and engagement
Tracy Bury, MScDirector Professional Policy of World Confederation for Physical Therapy
-With new technologies coming onto the market everyday, many organisers are left baffled by the choice. The tendency is to buy a standalone piece of software way after the project has been scoped and thentrying to make it fit your needs.
-Toby demystifies the process of incorporating the right digital tools into your event strategy. He helps you understand how to procure exactly the right technologies for your audience and objectives and how to maximise them, time after time.
-Importantly, he’ll discuss the transformational power of integrated technologies on a huge range of event types: from training and assessment programmes to launches and roadshows, stakeholder engagements tocorporate celebrations.
Toby Lewis, Chief Executive of Live Group
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
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During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.