The document discusses how a magazine called "MACHINE HEAD" targets rock music fans who play guitar as its audience. The front cover features a Gibson Les Paul guitar and Marshall amplifier stack to appeal to fans of rock music. The contents page also features the Marshall logo and an advertisement for a new Foo Fighters album. The double page spread focuses on guitar gear used in rock music like a Marshall amplifier cabinet and guitars used by famous rock guitarists.
Lo3- Be able to develop ideas by creating proposals and sample materials for ...
Evalutaiotn 3
1.
2. WHAT IS MY TARGET AUDIENCE
After researching many different types of music and guitar
magazines, I ended up choosing a music genre that I personally
like and will be able to relate to as if I was the reader, and that
was rock. When I was looking at guitar magazines, I noticed that
the genre in which they target is varied and quite wide spread.
So I have tried merging both the rock genre and a guitar
magazine into one, thus forming ‘MACHINE HEAD.
3. TARGET AUDIENCE BRIEF DESCRIPTION
• Enjoys listening to Rock on a regular basis and can name atleast 5+ rock
bands.
• Plays guitar on a regular basis or is thinking of learning how to play.
• Wears leather jackets/denim and skinny jeans.
• Tattoo’s
• Piercings
• Age 16+
• Gender : both
4. HOW DOES MY FRONT COVER ATTRACT MY TARGET
AUDIENCE?
Straight away, I have used a mast head that sounds
aggressive, bold and represents the magazine in its
entirety: ‘a guitar magazine for all the rock fans in the
world’. The cover picture backs this statement up
further, this is because, sticking out, right in the readers
face, is a picture of a Gibson Les Paul, quite possibly,
the most iconic rock guitar ever built. Then in the
background, there is a slightly blurry static Marshall
stack. Like Gibson, Marshall also scream Rock, they
are driving sound of any rock band. On the left side of
my magazine I have the tagline ‘Three free guitar tabs’.
For the three guitar tabs, I have features three of the
most recognizable rock songs ever written. There are
also interviews with two of the most iconic guitarist of
the 20th/21st century.
5. HOW DOES MY CONTENTS PAGE ATTRACT MY TARGET
AUDIENCE
Much like my front cover, straight away there is the
main cover image that is symbolic to rock, the Marshall
logo.
At the bottom of the page, I have made an
advertisement for a new album by the Foo Fighters.
The Foo Fighters are widely known, and almost all
ages know and like them.
I have also have features on life as guitar roadie, and
live reviews of rock bands.
6. HOW DOES MY DOUBLE PAGE SPREAD ATTRACT MY
TARGET AUDIENCE
My double page is essentially a guitar article more
than a rock article, although I have tried to
incorporate gear that is good for most genres, but
it is great for a rock sound a guitarist is after. In
the top right corner I have used a picture of a
Marshall JCM 900 cabinet, which is an iconic
Marshall cabinet, used by many guitarists. I have
also used pictures of guitar heads, the guitar
heads I have used also feature in the magazine
article. This gives an insight as to what they
would be buying. The guitars I have listed are
either used or are copies used by famous rock
guitarist, this could excite the reader, this is
because they may think that using a certain guitar
that is also used by a famous musician, that they
aspire to, could make them really good at there
instrument.