Our target audience was mainstream and urban tribes aged 15-25. We aimed to appeal to both male and female viewers by including both male and female protagonists. Costumes were designed to fit the styles popular with our target demographic, including skinny jeans, branded trainers, and an old baggy t-shirt to convey the protagonist's situation. Camera techniques like extreme close-ups, handheld shots, and establishing shots of large ominous locations were used to create tension and unease, mimicking popular thriller films. Sound effects and music were chosen to build suspense and intrigue audiences accustomed to the thriller genre.

1. Evaluation Question 5
Our target audience - We first had find out who we needed to attract, what
their hobbies and interested are, their style, personality ect. So after
planning our plot and deciding on the genre we went on UK Tribes and I
found that mainstream and urban tribes that ranged from 15-25 were the
target audience that I was aiming for. Once we knew who they were
we could add to our plot, costume, sound and mise-en-scene to draw them
in and grab their attention, but once we had it we needed to keep it this
was hard as our opening was around 3 minutes long. We made sure It
became more exciting as they watched by add music and making sure our
shots were intriguing at all times.
Gender– In our openingscene we triedtoappeal toeachgendertoget a wideraudience.Aswe have twofemale
thismay drawin more females.The antagonistisamale toadd some varietyinourpiece butas there isa small
cast we couldn’tdomuch else. Costume- we
made sure our costume fittedinwithourtargetaudience andworkedwithbothsocial groups,but as the
protagonisthasjustescapedfromhercaptor whichmeansthe costume has to be relatedtohersituation.Her
blackskinnygenes were the mainfocusasthisisverypopularwithteenage girlsandwill be wore butmostof our
target audience especiallywithourmainstreamgroup.Asyousee fromthe tiltshotshe iswear a stylishpairof
brandedtrainerswhichwill be wornandlikedbythe urbansocial groupand italsoshowsher middle classstatus.
The T-shirtreallyhelpsshowhersituationsasit oldand baggy whichtell the audience itmaynotbe her.
Cameraangles- Aswe researchpopularfilminrelationtoourtargetaudience we tooka note of what camera
anglesseemtowork, were mostusedand wouldfitwithourthrillergenre.Anexamplewouldbe ourextreme
close upthat thiswasuse in mostfilmswe lookedatandfittedwithourthrillergenre asitcreateda eerie mood
and made youfeel uncomfortable.We putinhandheldtrackingasthislookedgoodinthe filmswe lookedatand
alsomade you feel lostandconfused.
The locationwasveryimportantas it wouldhelpusattract ouraudience asmany filmswe analyzedwere setin
large locationswhichmade youfeel small and there were all everyusuallyandwere prettytolooksowe add a lot
of establishingshotsthese shotswere similartoonesinGone Girl,and Silence of the lambs. Sound- we thought
that soundwasimportantto our targetaudience butwe still neededitto upbuildupsuspense andalsograb
attentionfromouraudience.Foroursoundeffectslike birds,waterect.We used a piece called‘lostinthe forest’,
we thoughtthiswouldattract our audience asitsoundsmysteryandour otherpiece byKevinMacleod sounded
like asoundthat wouldbe popularwithinthe thrillergenre andsoundverytense.
How would you attract/
address your audience?