The document provides an overview of the production process for a documentary about how public transportation affects people in Sunderland and the northeast of England. It describes the initial research conducted on transportation methods and audiences in the region. It also outlines the pre-production, production, and post-production steps taken, including writing a script, filming interviews and b-roll footage, and editing the documentary together. Feedback was gathered from viewers to improve the documentary and ensure it fit the brief of reflecting regional identity through a focus on transportation.

1. Evaluation B2
By Maddison Meehan

2. Introduction
• For this project we where asked to make a short film or documentary
for Sunderland culture. To reflect on regional identity within the area.
I chose to make a documentary about how public transport effects
the people of Sunderland and the north east in general.

3. Initial research
• After I decided what I was going to make my documentary about I
need to research into the area for many different reasons. I had to
make sure there was enough information out there that would help
make a long enough documentary I also wanted to make sure that
what I was researching into would interest the target audience. For
my subject area research I looked into the metro, buses, and train
stations which did all end up making it into the Final Cut of my
documentary. It was because of the this subject area research that
helped me make my script due to all of the facts I learned while
researching.

4. Audience research
• I started my audience research by looking into the different categories
that make up and audience these are demographics, psychographics,
and social grade. After researching into this I made a Google form
questionnaire and got a group of people who would be most likely to
watch my documentary to fill it in. These answers from this helped
me to define my target audience meaning that I could make a
documentary that was better suited towards this audience and there
needs.

5. Existing products
• I wanted to research into existing media products so that I could get a
better understanding of them and what they include to make them
better and stand out more. I looked at two films and two tv shows. I
looked at the mis-en-scene and how different props colours and
lighting can influence the audience I looked at the cinematography
they used and the different angels. I also looked at some media
theories and if they applied to the existing products. As well as
looking at films and tv I also looked into print media and I analysed 3
popular film posters.

6. Rationale
• I started my rationale by talking about what my ideas where and how
I think it would work well with the brief. I then showed my project
timeline this showed the order I would work in to get the project
done it also gave the people watching my pitch and understanding of
where I was in the project. After I spoke about the target audience I
had all of my research from when I was looking into my target
audience there so this helped as I knew it would appeal to this target
audience. I then spoke about different ideas I had for colour schemes
such as using the colours black and yellow which not only stand out
but they match the colours of the Tyne and Wear metro which is one
of the main themes of my documentary.

7. Pitching the rationale
• I pitched my rationale to a small group of people to get there opinions
on weather they think it would make a good documentary. After
getting there feedback I knew I had the green light to go ahead and
start to make the documentary.

8. Pre production
• Pre production is the stage before the actual filming starts it is
essential as it includes script writing and all of the necessary
paperwork to begin the filming.

9. Paper work
• I wanted to film my documentary in 3 different location all of these
location needed different paperwork to make sure that they where
safe to film in and that I had permission to film there. I had to
complete 3 different sets of paperwork for each location this was a
risk assessment, location scout and location release. The risk
assessment outlines all the possible risks that could happen while
filming this is important to make sure that the cast and crew is safe
while filming. The location scouting form shows where the filming will
be taking place and the location release form shows that you have
permission to film In that location

10. Script
• To write my script I used celtx
which is a free online website
used for script writing. My script
consists of my dialog and all of
my different scene headings. It
took me roughly 6 hours to write
my script I had first done a rough
draft on my iPhone notes before
writing the final version on celtx.

11. Production
• My documentary consisted of 6 small parts those being my
introduction and then my 5 talking points. I filmed each segment
separately as it meant that if I do mess up on my lines it would be less
hassle to film again. I was the only crew member so while filming I
had to do many test shots to make sure I was in the frame. I also had
to press the record button my self this meant that when I sat down
the camera was already rolling I had to stop myself from speaking the
second I sat down as if I did you would be able to see the movement
of me sitting down which would not have looked that professional.
When filming the clips for my b-roll I made sure that the weather
would be good as well this was to ensure that I could get the best
possible clips on that day.

12. Production
• To film my documentary I used the camera on iPhone 11 it films in
1080p which is standard HD quality. However the microphone quality
isn’t the best and I wanted the audience to be able to hear me so to
fix that issue I connected my apple air pods to my iPhone 11 as
AirPods have a built in microphone this did help improve the sound
quality. I also used a tripod to make sure that my footage was stable
and not shaky as this would have made it less appealing to the
audience if the footage was shaky. The tripod I used also had a built
on ring light which helped improve the lighting in my filming location.

13. Post production
• I edited immune documentary on cap cut which is a free editing
software on phones and computers. I used a range of different editing
tools to make my documentary the best it could possibly be. Some of
these tools include the razor tool which I used to trim my clips to get
rid of any unnecessary footage. I also used CapCut overlay tool which
allowed me to put other footage (b-roll) over my main documentary I
wanted to do this as it can keep the audience more engaged and
since I’ve got a younger audience I wanted the documentary to
appeal to them and there shorter attention span. During post
production as well I also had to fix some issues I had with the volume
for example my clips where actually quite quiet so I used the volume
tool to make their audio louder.

14. Getting
feedback
• Getting feedback was important as I
wanted to make sure that other people
understand what my documentary was
about. They can also give me more
suggestion on improvements I can make to
my documentary that would help improve
its overall quality. I got my feedback by
getting the people who had watched my
documentary to fill in a google form with
some questions this happened after both
the first and second draft.

15. How does my final product fit the brief?
• My final product fits the brief as it is a documentary on Sunderland
about the impacts that public transport has had on not only the area
but the people in the area.

16. conclusion
• In conclusion I am quite happy with how my documentary has turned
out it matches the vision I had when I was planning my initial ideas.