1. Evaluation question 2
How effective is the combination of your main product and the
ancillary texts (DVD digipak and the magazine advert)?
2. The combination of both the didgipak and the
advert gives off a very calm feel towards the
artist and the song. This is done through the
colors that are used. For the magazine
advert it is done in sepia to create a calm
mood which is enhanced with Chris’s body
language and facial expression, the way he is
leaning on the guitar makes him seem
“chilled” demonstrating key skills in creating
moods. This is also shown in the didgipak
through the use of black and white. This also
creates a romance mood as we have a
picture of them dancing and smiling. This is
supported with the actual video, the use of
dancing represents this flowly loving feel.
3. For our didgipak we captured still images
from our video for the interpretation of
love and romance and demonstrate raw
emotion with the use of body language and
facial expressions it helps the audience
engage with the characters and help them
understand the feelings the song is meant
to give off. Also for our advert we created
our own images using a still digital camera
and a wall background with trees to help
us make an appealing image along with
sepia so it stands out to the audience.
4. Digipak
For our inspiration to make
our didgipak we looked at
two different digipaks.
We looked at Bullet For My
Valentine’s Scream Aim Fire
and Riko’s Poor as a Church
House.
We compared the to and
used elements from both to
use in or digipak.
5. Similarities between each
As you can see in our didgipak we were
inspired by a close up on Rajko’s face
and with this we decided we wanted to
use something along these lines
although ours isn’t an ECU it has Chris’s
face in it and because Chris only used
the guitar for the video we thought it
would be a good idea to get the guitar
in it somewhere.
Like the bullet for my valentine album
we decided to just have the artist and
album name for the front cover which
creates a mystery on the artist because
there is no picture of the artist on the
front.
