SlideShare a Scribd company logo
1 of 34
THE PARADOX OF CHOICE
Evaluating & Selecting the Right Cytometer for your Lab
Ryan Duggan
University of Chicago
Adapted from: http://ucflow.blogspot.com/2013/07/10-tips-for-purchasing-your-next.html
Key concepts
• Western Culture: Choice = Freedom = Happiness
Paradox of Choice
• Too many options produce paralysis.
• We’re less satisfied with our decision because of FOMO.
• This conflict becomes even harder because choices are
so good.
• This is essentially where we are today with cytometers.
• Some choice leads to competition, too much choice leads
to paralysis.
The Paradox of Choice
By Barry Schwartz
Tyranny of the Default
• People are lazy efficient.
• When presented a default option that is good enough,
they will be less inclined to explore other options, even
when other options are better.
• IE on Windows
• Today, we purchase cytometers for which we have
familiarity. The “BD” lab or “Coulter” lab.
Instrument Choices
• In ~1999, we purchased the 3-laser BD LSR.
• At the time we had the choice between BD, Beckman-
Coulter, and Partec
• Also the Guava instrument became available in 1998, but
it was too limited.
• Today, we can choose from a number of additional
platforms, not just within those same 3 companies, but
also new companies who joined the world of cytometry.
10-step process
1. Define Needs
2. Query the Userbase
3. Refine Needs
4. Survey the Market
5. Navigate Marketing
6. Create the Matrix
7. Hands-on
8. Social Networks
9. Negotiate
10. Year-end deals
Define Needs
• Create a generic
specification of the
needed equipment
based on YOUR
perception.
• What applications do
you see being run
immediately, near
future?
Query the Userbase
• Survey the users to find
out what they need from
THEIR perspective.
• Analyze recent historical
data
• Talk to key Investigators
• Research current
industry trends
• Ignore much of what the
users say they need.
Refine the Needs
• Find the middle ground
• Realistic specification
with “room to grow”
Survey the Market
• Research what’s
available
• Base entry for
consideration on min.
spec.
• Use organizational
tools like Evernote™
or ELN to track
contenders.
Navigate the Marketing
• Learn to read marketing materials
• Differentiate between Technical spec (what the instrument
has) and Performance Spec (what the hardware can do).
• Marketing materials are fine for listing Tech. Spec. but
NOT Performance Specification.
• Samsung found itself accused of artificially (and secretly) boosting
benchmark scores on its flagship phone to ensure it would
outperform the competition.” - The Verge (http://goo.gl/5vuCs9)
Create the Matrix
• List of specifications vs. available hardware
• Use marketing material tech. spec.
• Include budget as a spec.
# of Lasers
(Total Avail.)
Total
Detectors
Field
Upgradable
Multi-well
Sampler
Event Rate
Total
Events/File
Optical
Upgrades Avail.
Instrument A 1-3 (3) 3-8 No Yes 2,000 100,000 No
Instrument B 2-4 (7) 4-12 Yes Yes 10,000 5,000,000 Yes
Instrument C 2-6 (12) 4-18 Yes Yes 20,000 10,000,000 Yes
Instrument D 2-4 (4) 4-10 No No 20,000 2,000,000 No
Instrument E 2-5 (8) 4-14 Yes Yes 20,000 10,000,000 Yes
Instrument F 1-3 (4) 3-6 No No 2,000 100,000 No
Hands-on
• NO CANNED DEMOS
• NO EXAMPLE DATA SETS
• Real data, collected by you, analyzed by you.
• Create your own performance metric if none exists.
• Make THIS, a high level priority that will greatly influence
your decision
Get Social
• Read reviews
• Ask peers
• Request OEM
response for any
negative feedback
• Avoid Gen. 0
evangelists.
Negotiate Purchase
• Negotiate with multiple OEM’s regardless of intent to
purchase
• Make sure OEMs are aware of their competition
• Competitive bid may be required anyway
• Get everything in writing
• Include Training, extended warranty, shipping, installation,
free upgrades, etc…
Be Mindful of Year-end deals
• If you can time it right, year-end numbers can be a
powerful bargaining chip.
HANDS ON – IN DEPTH
Hands on evaluation opportunities
• Travel to company to test
• Difficult to prep samples – ship
• Usage based on “ideal” situation
• Includes canned bead demos which have variable utility
• Limited time with instrument
• Travel to lab who currently has the instrument
• Still some difficulty in running samples
• Get a feel for real-life use of the instrument
• Limited time with instrument
• Get in-house instrument demo (hopefully for more than 1
day)
• Prep samples of various kinds to test different aspects
What to test
• Performance
• Real event rate
• Resolution
• Linearity
• Carryover
• Standard FL Panel
(Data not shown)
• Ease of use
• Startup
• QC
• Software
• Shutdown
• Administration
Performance – Event Rate
Performance - Resolution
4-peak ABC beads
Unstained lymphocytes
Dimly stained capture beads
Resolution limit theoretical peak
10th %-ile ABC
MedianABC
Median ABC values
10th %-ile ABC values
90th %-ile of AutoFluorescence =
10th %-ile of resolution limit
# of Antibodies Bound
Frequency
qNORM
Performance - Linearity
Linearity
Performance - Carryover
Ease of Use – Startup/Shutdown
• There should be a startup/shutdown routine (automated
preferably).
0 10 20 30 40
FACSCanto
NovoCyte
Attune NxT
Startup
QC
Dots on Plots
Ease of Use – QA/QC
• Either completely managed or not at all.
• BD FACSDiVa CS&T
• Fully managed, pass/fail, historical information at-a-glance.
• Requires specific, single-source bead set
• Can be time-consuming depending on adjustments needed
• MoFlo
• DIY QC/QC
• No built-in platform for tracking or pass/fail confirmation
• Can be fast depending on operator experience
Ease of Use - Administration
• Generally overlooked even on modern cytometers
• User on-boarding
• User tracking/permissions
• BD FACSDiVa
• Available via Import/Export
• Runs on Windows allowing for custom methods (labstats, iLab)
• Miltenyi MACSQuant
• Runs in terminal mode so no custom user tracking options
• Limited in usability for large groups
Hands-on Summary
• You need to spend some time on the instrument
• Derive experiments that test the things that are most
important to you.
• Resolution, Event Rate, Carryover, Linearity
• Small Particle Detection
• Sample volume flow rate
• Fluorescence spillover
• Usability features can be measured too
• Cold start -> Dots on Plots
• Presence/Absence of fully managed QA/QC
• Presence/Absence of Administrative functions
Conclusion
• Recognize when you’re being paralyzed by choice,
• Expand your evolutions beyond your default.
• We’re in a period of great innovation and choice
• Pare down list of contenders according to tech. spec.
• Gain hands-on experience with the short list
• Quantitatively describe performance that matters to you.
• Usability is not a luxury anymore, it’s a necessity.
Thank you
• Instrument manufacturers who let me test their stuff
• Acea Biosciences
• Beckman Coulter
• Becton Dickinson
• BioRad
• EMD-Millipore
• Handyem
• Miltenyi Biotec
• Propel Labs
• Stratedigm
• Thermo Fisher
UCFlow.blogspot.com/UC

More Related Content

What's hot

Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010
Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010
Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010TEST Huddle
 
Lessons Learned in Test Automation From Zombieland
Lessons Learned in Test Automation From ZombielandLessons Learned in Test Automation From Zombieland
Lessons Learned in Test Automation From ZombielandMatt Barbour
 
Getting Customer Validation of Your Product Before Release | Emily Hossellman...
Getting Customer Validation of Your Product Before Release | Emily Hossellman...Getting Customer Validation of Your Product Before Release | Emily Hossellman...
Getting Customer Validation of Your Product Before Release | Emily Hossellman...UCICove
 
测试向前一步
测试向前一步测试向前一步
测试向前一步drewz lin
 

What's hot (6)

Week10
Week10Week10
Week10
 
Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010
Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010
Doron Reuveni - The Mobile App Quality Challenge - EuroSTAR 2010
 
Lessons Learned in Test Automation From Zombieland
Lessons Learned in Test Automation From ZombielandLessons Learned in Test Automation From Zombieland
Lessons Learned in Test Automation From Zombieland
 
Tech Lab: Module 1
Tech Lab:  Module 1Tech Lab:  Module 1
Tech Lab: Module 1
 
Getting Customer Validation of Your Product Before Release | Emily Hossellman...
Getting Customer Validation of Your Product Before Release | Emily Hossellman...Getting Customer Validation of Your Product Before Release | Emily Hossellman...
Getting Customer Validation of Your Product Before Release | Emily Hossellman...
 
测试向前一步
测试向前一步测试向前一步
测试向前一步
 

Viewers also liked

Mr Wildcat Promo Powerpoint
Mr Wildcat Promo PowerpointMr Wildcat Promo Powerpoint
Mr Wildcat Promo Powerpointannelise.lehman
 
Fixing things
Fixing thingsFixing things
Fixing thingsIsaAdiego
 
Mobile marketing webinar
Mobile marketing webinarMobile marketing webinar
Mobile marketing webinarmarci maddox
 
Presentación informática
Presentación informáticaPresentación informática
Presentación informáticarebecamancebo
 
The future of search powerpoint
The future of search powerpointThe future of search powerpoint
The future of search powerpointcc204834
 
Intr. a la ingeniería instrucciones tema ii 15 p
Intr. a la ingeniería instrucciones tema ii 15 pIntr. a la ingeniería instrucciones tema ii 15 p
Intr. a la ingeniería instrucciones tema ii 15 pUAM AZC
 
La ley lleras 2
La ley lleras 2La ley lleras 2
La ley lleras 2esferdi
 
Kiyat games game evaluation process
Kiyat games game evaluation processKiyat games game evaluation process
Kiyat games game evaluation processSun Cho
 
Public History / Digital History
Public History / Digital HistoryPublic History / Digital History
Public History / Digital History6500jmk4
 
Ελληνική Κοινότητα Κινσάσας
Ελληνική Κοινότητα ΚινσάσαςΕλληνική Κοινότητα Κινσάσας
Ελληνική Κοινότητα Κινσάσαςgvlachos
 
ΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ Vaal
ΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ VaalΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ Vaal
ΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ Vaalgvlachos
 
Investor Presentation
Investor PresentationInvestor Presentation
Investor Presentationdan_farris
 

Viewers also liked (16)

Practica
PracticaPractica
Practica
 
Presentación1
Presentación1Presentación1
Presentación1
 
Mr Wildcat Promo Powerpoint
Mr Wildcat Promo PowerpointMr Wildcat Promo Powerpoint
Mr Wildcat Promo Powerpoint
 
Fixing things
Fixing thingsFixing things
Fixing things
 
Mobile marketing webinar
Mobile marketing webinarMobile marketing webinar
Mobile marketing webinar
 
Photo Album
Photo AlbumPhoto Album
Photo Album
 
Presentación informática
Presentación informáticaPresentación informática
Presentación informática
 
The future of search powerpoint
The future of search powerpointThe future of search powerpoint
The future of search powerpoint
 
Intr. a la ingeniería instrucciones tema ii 15 p
Intr. a la ingeniería instrucciones tema ii 15 pIntr. a la ingeniería instrucciones tema ii 15 p
Intr. a la ingeniería instrucciones tema ii 15 p
 
La ley lleras 2
La ley lleras 2La ley lleras 2
La ley lleras 2
 
Kiyat games game evaluation process
Kiyat games game evaluation processKiyat games game evaluation process
Kiyat games game evaluation process
 
Public History / Digital History
Public History / Digital HistoryPublic History / Digital History
Public History / Digital History
 
Ελληνική Κοινότητα Κινσάσας
Ελληνική Κοινότητα ΚινσάσαςΕλληνική Κοινότητα Κινσάσας
Ελληνική Κοινότητα Κινσάσας
 
ΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ Vaal
ΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ VaalΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ Vaal
ΑΠΟΚΡΙΕΣ ΤΕΓ ΚΟΙΝΟΤΗΤΑΣ Vaal
 
Watermarkingppt
WatermarkingpptWatermarkingppt
Watermarkingppt
 
Investor Presentation
Investor PresentationInvestor Presentation
Investor Presentation
 

Similar to The Paradox of Choice in Cytometer Selection

What Is Global Product Development by RING Product Manager
What Is Global Product Development by RING Product ManagerWhat Is Global Product Development by RING Product Manager
What Is Global Product Development by RING Product ManagerProduct School
 
Finding the right authoring tool - STC Carolina Event 2018
Finding the right authoring tool - STC Carolina Event 2018Finding the right authoring tool - STC Carolina Event 2018
Finding the right authoring tool - STC Carolina Event 2018Carolina Chapter of STC
 
UX in Action: IBM Watson
UX in Action: IBM WatsonUX in Action: IBM Watson
UX in Action: IBM WatsonUserTesting
 
2005 10 20 IVT ELN Cost
2005 10 20 IVT ELN Cost2005 10 20 IVT ELN Cost
2005 10 20 IVT ELN CostSimon Coles
 
Mr. Burhan Khalid - secure dev.
Mr. Burhan Khalid - secure dev.Mr. Burhan Khalid - secure dev.
Mr. Burhan Khalid - secure dev.nooralmousa
 
Lifecycle of a Data Science Project
Lifecycle of a Data Science ProjectLifecycle of a Data Science Project
Lifecycle of a Data Science ProjectDigital Vidya
 
problem identification
problem identificationproblem identification
problem identificationDivakar Yadav
 
Remote usability testing and remote user research for usability
Remote usability testing and remote user research for usabilityRemote usability testing and remote user research for usability
Remote usability testing and remote user research for usabilityUser Vision
 
Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​
Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​
Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​Eggplant
 
Models and Methods for Global User Research
Models and Methods for Global User ResearchModels and Methods for Global User Research
Models and Methods for Global User ResearchGfK User Centric
 
2005 04 05 SRI ELN Architecture
2005 04 05 SRI ELN Architecture2005 04 05 SRI ELN Architecture
2005 04 05 SRI ELN ArchitectureSimon Coles
 
2004 03 31 ACS ELN Perspectives
2004 03 31 ACS ELN Perspectives2004 03 31 ACS ELN Perspectives
2004 03 31 ACS ELN PerspectivesSimon Coles
 
Hacker News Meetup April 2014
Hacker News Meetup April 2014Hacker News Meetup April 2014
Hacker News Meetup April 2014Dan Quine
 
05 DIGI CREATIVE people&process
05 DIGI CREATIVE people&process05 DIGI CREATIVE people&process
05 DIGI CREATIVE people&processSheSaysCREATIVE
 
Winning strategies in Test Automation
Winning strategies in Test AutomationWinning strategies in Test Automation
Winning strategies in Test AutomationXBOSoft
 
Five Easy Ways to QA Your Drupal Site
Five Easy Ways to QA Your Drupal SiteFive Easy Ways to QA Your Drupal Site
Five Easy Ways to QA Your Drupal SiteMediacurrent
 

Similar to The Paradox of Choice in Cytometer Selection (20)

What Is Global Product Development by RING Product Manager
What Is Global Product Development by RING Product ManagerWhat Is Global Product Development by RING Product Manager
What Is Global Product Development by RING Product Manager
 
Finding the right authoring tool - STC Carolina Event 2018
Finding the right authoring tool - STC Carolina Event 2018Finding the right authoring tool - STC Carolina Event 2018
Finding the right authoring tool - STC Carolina Event 2018
 
UX in Action: IBM Watson
UX in Action: IBM WatsonUX in Action: IBM Watson
UX in Action: IBM Watson
 
LIBRARY Automation
LIBRARY AutomationLIBRARY Automation
LIBRARY Automation
 
LIBRARY Automation
LIBRARY AutomationLIBRARY Automation
LIBRARY Automation
 
2005 10 20 IVT ELN Cost
2005 10 20 IVT ELN Cost2005 10 20 IVT ELN Cost
2005 10 20 IVT ELN Cost
 
Mr. Burhan Khalid - secure dev.
Mr. Burhan Khalid - secure dev.Mr. Burhan Khalid - secure dev.
Mr. Burhan Khalid - secure dev.
 
Secured Development
Secured DevelopmentSecured Development
Secured Development
 
Lifecycle of a Data Science Project
Lifecycle of a Data Science ProjectLifecycle of a Data Science Project
Lifecycle of a Data Science Project
 
problem identification
problem identificationproblem identification
problem identification
 
Remote usability testing and remote user research for usability
Remote usability testing and remote user research for usabilityRemote usability testing and remote user research for usability
Remote usability testing and remote user research for usability
 
Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​
Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​
Strategy vs. Tactical Testing: Actions for Today, Plans for Tomorrow​
 
Models and Methods for Global User Research
Models and Methods for Global User ResearchModels and Methods for Global User Research
Models and Methods for Global User Research
 
2005 04 05 SRI ELN Architecture
2005 04 05 SRI ELN Architecture2005 04 05 SRI ELN Architecture
2005 04 05 SRI ELN Architecture
 
2004 03 31 ACS ELN Perspectives
2004 03 31 ACS ELN Perspectives2004 03 31 ACS ELN Perspectives
2004 03 31 ACS ELN Perspectives
 
Hacker News Meetup April 2014
Hacker News Meetup April 2014Hacker News Meetup April 2014
Hacker News Meetup April 2014
 
05 DIGI CREATIVE people&process
05 DIGI CREATIVE people&process05 DIGI CREATIVE people&process
05 DIGI CREATIVE people&process
 
Winning strategies in Test Automation
Winning strategies in Test AutomationWinning strategies in Test Automation
Winning strategies in Test Automation
 
Why Is Manufacturing Difficult?
Why Is Manufacturing Difficult? Why Is Manufacturing Difficult?
Why Is Manufacturing Difficult?
 
Five Easy Ways to QA Your Drupal Site
Five Easy Ways to QA Your Drupal SiteFive Easy Ways to QA Your Drupal Site
Five Easy Ways to QA Your Drupal Site
 

More from Ryan Duggan

Maximizing Social Capital to Increase Core Facility Exposure and Usage
Maximizing Social Capital to Increase Core Facility Exposure and UsageMaximizing Social Capital to Increase Core Facility Exposure and Usage
Maximizing Social Capital to Increase Core Facility Exposure and UsageRyan Duggan
 
The Well Connected Facility
The Well Connected FacilityThe Well Connected Facility
The Well Connected FacilityRyan Duggan
 
Evaluating new hardware - Tools and advice for making the right choice
Evaluating new hardware - Tools and advice for making the right choiceEvaluating new hardware - Tools and advice for making the right choice
Evaluating new hardware - Tools and advice for making the right choiceRyan Duggan
 
Core Facility 2.0 - leveraging social media to enhance visibility
Core Facility 2.0 - leveraging social media to enhance visibilityCore Facility 2.0 - leveraging social media to enhance visibility
Core Facility 2.0 - leveraging social media to enhance visibilityRyan Duggan
 
Resource Core Facility Social Marketing
Resource Core Facility Social MarketingResource Core Facility Social Marketing
Resource Core Facility Social MarketingRyan Duggan
 

More from Ryan Duggan (6)

Cyto 2015
Cyto 2015 Cyto 2015
Cyto 2015
 
Maximizing Social Capital to Increase Core Facility Exposure and Usage
Maximizing Social Capital to Increase Core Facility Exposure and UsageMaximizing Social Capital to Increase Core Facility Exposure and Usage
Maximizing Social Capital to Increase Core Facility Exposure and Usage
 
The Well Connected Facility
The Well Connected FacilityThe Well Connected Facility
The Well Connected Facility
 
Evaluating new hardware - Tools and advice for making the right choice
Evaluating new hardware - Tools and advice for making the right choiceEvaluating new hardware - Tools and advice for making the right choice
Evaluating new hardware - Tools and advice for making the right choice
 
Core Facility 2.0 - leveraging social media to enhance visibility
Core Facility 2.0 - leveraging social media to enhance visibilityCore Facility 2.0 - leveraging social media to enhance visibility
Core Facility 2.0 - leveraging social media to enhance visibility
 
Resource Core Facility Social Marketing
Resource Core Facility Social MarketingResource Core Facility Social Marketing
Resource Core Facility Social Marketing
 

Recently uploaded

Scheme-of-Work-Science-Stage-4 cambridge science.docx
Scheme-of-Work-Science-Stage-4 cambridge science.docxScheme-of-Work-Science-Stage-4 cambridge science.docx
Scheme-of-Work-Science-Stage-4 cambridge science.docxyaramohamed343013
 
Artificial Intelligence In Microbiology by Dr. Prince C P
Artificial Intelligence In Microbiology by Dr. Prince C PArtificial Intelligence In Microbiology by Dr. Prince C P
Artificial Intelligence In Microbiology by Dr. Prince C PPRINCE C P
 
Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝soniya singh
 
Harmful and Useful Microorganisms Presentation
Harmful and Useful Microorganisms PresentationHarmful and Useful Microorganisms Presentation
Harmful and Useful Microorganisms Presentationtahreemzahra82
 
Solution chemistry, Moral and Normal solutions
Solution chemistry, Moral and Normal solutionsSolution chemistry, Moral and Normal solutions
Solution chemistry, Moral and Normal solutionsHajira Mahmood
 
Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...
Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...
Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...lizamodels9
 
Twin's paradox experiment is a meassurement of the extra dimensions.pptx
Twin's paradox experiment is a meassurement of the extra dimensions.pptxTwin's paradox experiment is a meassurement of the extra dimensions.pptx
Twin's paradox experiment is a meassurement of the extra dimensions.pptxEran Akiva Sinbar
 
SOLUBLE PATTERN RECOGNITION RECEPTORS.pptx
SOLUBLE PATTERN RECOGNITION RECEPTORS.pptxSOLUBLE PATTERN RECOGNITION RECEPTORS.pptx
SOLUBLE PATTERN RECOGNITION RECEPTORS.pptxkessiyaTpeter
 
Analytical Profile of Coleus Forskohlii | Forskolin .pdf
Analytical Profile of Coleus Forskohlii | Forskolin .pdfAnalytical Profile of Coleus Forskohlii | Forskolin .pdf
Analytical Profile of Coleus Forskohlii | Forskolin .pdfSwapnil Therkar
 
Gas_Laws_powerpoint_notes.ppt for grade 10
Gas_Laws_powerpoint_notes.ppt for grade 10Gas_Laws_powerpoint_notes.ppt for grade 10
Gas_Laws_powerpoint_notes.ppt for grade 10ROLANARIBATO3
 
RESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptx
RESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptxRESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptx
RESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptxFarihaAbdulRasheed
 
Neurodevelopmental disorders according to the dsm 5 tr
Neurodevelopmental disorders according to the dsm 5 trNeurodevelopmental disorders according to the dsm 5 tr
Neurodevelopmental disorders according to the dsm 5 trssuser06f238
 
Transposable elements in prokaryotes.ppt
Transposable elements in prokaryotes.pptTransposable elements in prokaryotes.ppt
Transposable elements in prokaryotes.pptArshadWarsi13
 
BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.
BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.
BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.PraveenaKalaiselvan1
 
Grafana in space: Monitoring Japan's SLIM moon lander in real time
Grafana in space: Monitoring Japan's SLIM moon lander  in real timeGrafana in space: Monitoring Japan's SLIM moon lander  in real time
Grafana in space: Monitoring Japan's SLIM moon lander in real timeSatoshi NAKAHIRA
 
Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.
Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.
Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.aasikanpl
 
Recombinant DNA technology( Transgenic plant and animal)
Recombinant DNA technology( Transgenic plant and animal)Recombinant DNA technology( Transgenic plant and animal)
Recombinant DNA technology( Transgenic plant and animal)DHURKADEVIBASKAR
 
Cytokinin, mechanism and its application.pptx
Cytokinin, mechanism and its application.pptxCytokinin, mechanism and its application.pptx
Cytokinin, mechanism and its application.pptxVarshiniMK
 
Dashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tanta
Dashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tantaDashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tanta
Dashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tantaPraksha3
 
Evidences of Evolution General Biology 2
Evidences of Evolution General Biology 2Evidences of Evolution General Biology 2
Evidences of Evolution General Biology 2John Carlo Rollon
 

Recently uploaded (20)

Scheme-of-Work-Science-Stage-4 cambridge science.docx
Scheme-of-Work-Science-Stage-4 cambridge science.docxScheme-of-Work-Science-Stage-4 cambridge science.docx
Scheme-of-Work-Science-Stage-4 cambridge science.docx
 
Artificial Intelligence In Microbiology by Dr. Prince C P
Artificial Intelligence In Microbiology by Dr. Prince C PArtificial Intelligence In Microbiology by Dr. Prince C P
Artificial Intelligence In Microbiology by Dr. Prince C P
 
Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Munirka Delhi 💯Call Us 🔝8264348440🔝
 
Harmful and Useful Microorganisms Presentation
Harmful and Useful Microorganisms PresentationHarmful and Useful Microorganisms Presentation
Harmful and Useful Microorganisms Presentation
 
Solution chemistry, Moral and Normal solutions
Solution chemistry, Moral and Normal solutionsSolution chemistry, Moral and Normal solutions
Solution chemistry, Moral and Normal solutions
 
Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...
Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...
Best Call Girls In Sector 29 Gurgaon❤️8860477959 EscorTs Service In 24/7 Delh...
 
Twin's paradox experiment is a meassurement of the extra dimensions.pptx
Twin's paradox experiment is a meassurement of the extra dimensions.pptxTwin's paradox experiment is a meassurement of the extra dimensions.pptx
Twin's paradox experiment is a meassurement of the extra dimensions.pptx
 
SOLUBLE PATTERN RECOGNITION RECEPTORS.pptx
SOLUBLE PATTERN RECOGNITION RECEPTORS.pptxSOLUBLE PATTERN RECOGNITION RECEPTORS.pptx
SOLUBLE PATTERN RECOGNITION RECEPTORS.pptx
 
Analytical Profile of Coleus Forskohlii | Forskolin .pdf
Analytical Profile of Coleus Forskohlii | Forskolin .pdfAnalytical Profile of Coleus Forskohlii | Forskolin .pdf
Analytical Profile of Coleus Forskohlii | Forskolin .pdf
 
Gas_Laws_powerpoint_notes.ppt for grade 10
Gas_Laws_powerpoint_notes.ppt for grade 10Gas_Laws_powerpoint_notes.ppt for grade 10
Gas_Laws_powerpoint_notes.ppt for grade 10
 
RESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptx
RESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptxRESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptx
RESPIRATORY ADAPTATIONS TO HYPOXIA IN HUMNAS.pptx
 
Neurodevelopmental disorders according to the dsm 5 tr
Neurodevelopmental disorders according to the dsm 5 trNeurodevelopmental disorders according to the dsm 5 tr
Neurodevelopmental disorders according to the dsm 5 tr
 
Transposable elements in prokaryotes.ppt
Transposable elements in prokaryotes.pptTransposable elements in prokaryotes.ppt
Transposable elements in prokaryotes.ppt
 
BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.
BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.
BIOETHICS IN RECOMBINANT DNA TECHNOLOGY.
 
Grafana in space: Monitoring Japan's SLIM moon lander in real time
Grafana in space: Monitoring Japan's SLIM moon lander  in real timeGrafana in space: Monitoring Japan's SLIM moon lander  in real time
Grafana in space: Monitoring Japan's SLIM moon lander in real time
 
Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.
Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.
Call Girls in Mayapuri Delhi 💯Call Us 🔝9953322196🔝 💯Escort.
 
Recombinant DNA technology( Transgenic plant and animal)
Recombinant DNA technology( Transgenic plant and animal)Recombinant DNA technology( Transgenic plant and animal)
Recombinant DNA technology( Transgenic plant and animal)
 
Cytokinin, mechanism and its application.pptx
Cytokinin, mechanism and its application.pptxCytokinin, mechanism and its application.pptx
Cytokinin, mechanism and its application.pptx
 
Dashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tanta
Dashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tantaDashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tanta
Dashanga agada a formulation of Agada tantra dealt in 3 Rd year bams agada tanta
 
Evidences of Evolution General Biology 2
Evidences of Evolution General Biology 2Evidences of Evolution General Biology 2
Evidences of Evolution General Biology 2
 

The Paradox of Choice in Cytometer Selection

  • 1. THE PARADOX OF CHOICE Evaluating & Selecting the Right Cytometer for your Lab Ryan Duggan University of Chicago Adapted from: http://ucflow.blogspot.com/2013/07/10-tips-for-purchasing-your-next.html
  • 2. Key concepts • Western Culture: Choice = Freedom = Happiness
  • 3. Paradox of Choice • Too many options produce paralysis. • We’re less satisfied with our decision because of FOMO. • This conflict becomes even harder because choices are so good. • This is essentially where we are today with cytometers. • Some choice leads to competition, too much choice leads to paralysis. The Paradox of Choice By Barry Schwartz
  • 4. Tyranny of the Default • People are lazy efficient. • When presented a default option that is good enough, they will be less inclined to explore other options, even when other options are better. • IE on Windows • Today, we purchase cytometers for which we have familiarity. The “BD” lab or “Coulter” lab.
  • 5. Instrument Choices • In ~1999, we purchased the 3-laser BD LSR. • At the time we had the choice between BD, Beckman- Coulter, and Partec • Also the Guava instrument became available in 1998, but it was too limited. • Today, we can choose from a number of additional platforms, not just within those same 3 companies, but also new companies who joined the world of cytometry.
  • 6. 10-step process 1. Define Needs 2. Query the Userbase 3. Refine Needs 4. Survey the Market 5. Navigate Marketing 6. Create the Matrix 7. Hands-on 8. Social Networks 9. Negotiate 10. Year-end deals
  • 7. Define Needs • Create a generic specification of the needed equipment based on YOUR perception. • What applications do you see being run immediately, near future?
  • 8. Query the Userbase • Survey the users to find out what they need from THEIR perspective. • Analyze recent historical data • Talk to key Investigators • Research current industry trends • Ignore much of what the users say they need.
  • 9. Refine the Needs • Find the middle ground • Realistic specification with “room to grow”
  • 10. Survey the Market • Research what’s available • Base entry for consideration on min. spec. • Use organizational tools like Evernote™ or ELN to track contenders.
  • 11. Navigate the Marketing • Learn to read marketing materials • Differentiate between Technical spec (what the instrument has) and Performance Spec (what the hardware can do). • Marketing materials are fine for listing Tech. Spec. but NOT Performance Specification. • Samsung found itself accused of artificially (and secretly) boosting benchmark scores on its flagship phone to ensure it would outperform the competition.” - The Verge (http://goo.gl/5vuCs9)
  • 12. Create the Matrix • List of specifications vs. available hardware • Use marketing material tech. spec. • Include budget as a spec. # of Lasers (Total Avail.) Total Detectors Field Upgradable Multi-well Sampler Event Rate Total Events/File Optical Upgrades Avail. Instrument A 1-3 (3) 3-8 No Yes 2,000 100,000 No Instrument B 2-4 (7) 4-12 Yes Yes 10,000 5,000,000 Yes Instrument C 2-6 (12) 4-18 Yes Yes 20,000 10,000,000 Yes Instrument D 2-4 (4) 4-10 No No 20,000 2,000,000 No Instrument E 2-5 (8) 4-14 Yes Yes 20,000 10,000,000 Yes Instrument F 1-3 (4) 3-6 No No 2,000 100,000 No
  • 13. Hands-on • NO CANNED DEMOS • NO EXAMPLE DATA SETS • Real data, collected by you, analyzed by you. • Create your own performance metric if none exists. • Make THIS, a high level priority that will greatly influence your decision
  • 14. Get Social • Read reviews • Ask peers • Request OEM response for any negative feedback • Avoid Gen. 0 evangelists.
  • 15. Negotiate Purchase • Negotiate with multiple OEM’s regardless of intent to purchase • Make sure OEMs are aware of their competition • Competitive bid may be required anyway • Get everything in writing • Include Training, extended warranty, shipping, installation, free upgrades, etc…
  • 16. Be Mindful of Year-end deals • If you can time it right, year-end numbers can be a powerful bargaining chip.
  • 17. HANDS ON – IN DEPTH
  • 18. Hands on evaluation opportunities • Travel to company to test • Difficult to prep samples – ship • Usage based on “ideal” situation • Includes canned bead demos which have variable utility • Limited time with instrument • Travel to lab who currently has the instrument • Still some difficulty in running samples • Get a feel for real-life use of the instrument • Limited time with instrument • Get in-house instrument demo (hopefully for more than 1 day) • Prep samples of various kinds to test different aspects
  • 19. What to test • Performance • Real event rate • Resolution • Linearity • Carryover • Standard FL Panel (Data not shown) • Ease of use • Startup • QC • Software • Shutdown • Administration
  • 21. Performance - Resolution 4-peak ABC beads Unstained lymphocytes Dimly stained capture beads Resolution limit theoretical peak 10th %-ile ABC MedianABC Median ABC values 10th %-ile ABC values 90th %-ile of AutoFluorescence = 10th %-ile of resolution limit # of Antibodies Bound Frequency qNORM
  • 22.
  • 23.
  • 24.
  • 25.
  • 29. Ease of Use – Startup/Shutdown • There should be a startup/shutdown routine (automated preferably). 0 10 20 30 40 FACSCanto NovoCyte Attune NxT Startup QC Dots on Plots
  • 30. Ease of Use – QA/QC • Either completely managed or not at all. • BD FACSDiVa CS&T • Fully managed, pass/fail, historical information at-a-glance. • Requires specific, single-source bead set • Can be time-consuming depending on adjustments needed • MoFlo • DIY QC/QC • No built-in platform for tracking or pass/fail confirmation • Can be fast depending on operator experience
  • 31. Ease of Use - Administration • Generally overlooked even on modern cytometers • User on-boarding • User tracking/permissions • BD FACSDiVa • Available via Import/Export • Runs on Windows allowing for custom methods (labstats, iLab) • Miltenyi MACSQuant • Runs in terminal mode so no custom user tracking options • Limited in usability for large groups
  • 32. Hands-on Summary • You need to spend some time on the instrument • Derive experiments that test the things that are most important to you. • Resolution, Event Rate, Carryover, Linearity • Small Particle Detection • Sample volume flow rate • Fluorescence spillover • Usability features can be measured too • Cold start -> Dots on Plots • Presence/Absence of fully managed QA/QC • Presence/Absence of Administrative functions
  • 33. Conclusion • Recognize when you’re being paralyzed by choice, • Expand your evolutions beyond your default. • We’re in a period of great innovation and choice • Pare down list of contenders according to tech. spec. • Gain hands-on experience with the short list • Quantitatively describe performance that matters to you. • Usability is not a luxury anymore, it’s a necessity.
  • 34. Thank you • Instrument manufacturers who let me test their stuff • Acea Biosciences • Beckman Coulter • Becton Dickinson • BioRad • EMD-Millipore • Handyem • Miltenyi Biotec • Propel Labs • Stratedigm • Thermo Fisher UCFlow.blogspot.com/UC

Editor's Notes

  1. Descriptive specification vs. performance specification. OEM Marketing materials can be used for descriptive spec, but not performance spec. You need to define your own performance spec using various methods.
  2. Study done that looked at retirement plans offered to employees. Result = for every 10 additional plans offered, rate of participation in any of the retirement plans dropped 2%. So, offering 50 plans instead of 5 results in a decrease in participation of almost 10%. It’s so hard to decide among the 50 plans that people just give up. Whatever you choose, it’s not going to be perfect, which leads you to second guess your original decision. Regret subtracts from satisfaction. The features of the instruments you rejected that were somewhat attractive now become a point of fixation on your part. This leads to FOMO. Competition breeds innovation, innovation leads to better products, and now that we have so many good options, the Paradox of Choice becomes even more prevalent.
  3. Guava prototypical “next best choice”
  4. As SRL managers, we may see the applications being run in our facilities to be a bit on the modest side, so practically we may suggest something that satisfies the needs of many users. I.e. a 2/3 laser 4-6 color instrument.
  5. Users tend to overestimate their true needs and might suggest the most popular/cutting-edge instrument available.
  6. Filter all the wants into a concrete set of needs to come up with a reasonable set of specifications.
  7. People who are part of a project from day 1 sometimes have clouded judgement. They want the hardware that they helped bring to market succeed.
  8. This is what matters to me. You might be really interested in minimum/maximum sample volume or sample volume flow rates, etc…, but I care about these things.
  9. For this test, I created a concentrated sample using a suspension cell line, which, at 60ul/min should yield 50,000 events per second (50 million per mL yields 50,000 per second at 60uL per minute). I then created serial dilutions from there all the way down until an expected 2,500 events per second. I ran each tube on the instrument and recorded the event rate displayed by the system's counters.