2. Solving a problem – Options for an Organization
Problem Faced
(Sales not improving)
Increase Knowledge
(More Information about
the Market)
Find the Cause
(What’s Holding Back)
Get a Fix
(Seek a Market
Specialist)
Get a Conventional
Consulting Firm
Call Eucliea
Get an Implementer
Eucliea Helps you Improve your Organization Using the
Framework Validation Method
3. Framework Validation Method – Basic Premise
All Organizations work on Frame that comprises a set of Assumptions – stated
or implied
If the Assumption(s) turns out to be TRUE, the company is successful, else it is
not
Framework Validation Method is a process that lists out the assumptions and
checks the validity through data analysis
It has been tested on several cases and is now created into a structured
process.
This method is best led by an external partner, as often the assumptions are
not explicitly stated and it becomes difficult to extract thru internal resources.
4. Framework of Assumptions Within an Organizations
All Assumptions related to a specific
problem are classified into Four
Measureable categories
People Market
Manufacturing /
Delivery
Finance
In addition there are two other
categories which are difficult to
measure, classified as Non-
Measureable
Challenging
(Difficult to Measure)
Esoteric
(Almost Impossible
to Measure)
5. Framework Validation Method - Overview
Assumptions
are Listed thru
Personal
Interviews
Assumptions
are Prioritised
and are
Classified into
the Six blocks
Data and
Analysis
Requirements
are decided
Data is
Collated and
Analysis
Performed
The Knowledge from
Analysis is consolidated
and the solution is
created
The Execution
Plan for the
Solution is
Developed
Consultants
Data Collection
Group
Analytics
Group
Consultants
Assumption
Listing
People Market
Manufact
uring /
Delivery
Finance
Assumption
Classification
Challenging Esoteric
Data
Definition
Data Collation
& Analytics
Knowledge
Consolidation
Solution
Creation
Execution Plan
6. We do more - We Plan out how to Execute
An idea is useless if you don’t back it up with a mature Execution
Plan – We help you create such a plan
An Execution Plan always has some key constraints – we identify the
constraints that you need to address
The more detailed a execution plan, the better chance for success –
we help create a detailed execution plan
At the end all execution depends upon the people who work on it –
we give our assessment on the ability of the people to take on the
responsibility
We Also Introduce you to external agencies who would help in the
implementation
We help you execute a good idea!
8. WE MAKE YOU FUTURE-READY
Eucliea helps you identify the paths
Eucliea helps you choose the path
Eucliea helps you travel the path
Eucliea – Travelling With You All the Way
10. A 600 Cr. Lifestyle Company
created a new product line that
should be their future
After a year of operations, the
revenue was not seen to be
adequate
• The Brand is Strong Enough for
pull (Market)
• Quality employees are Not
Available in Class –II Cities
(People)
• The Outlet for the new product
can be same as the earlier
product (Market)
• The Brand is attractive to the
young married male (Market)
• There is no relation
between the outlet for the
two product line, so the
company was missing out
in distribution
• Giving the product line to
the existing people was
stunting its potential
We suggested that the new
product line is run as a separate
business unit
The new division achieved a
140% Growth
Any New Product should be
handled in a focussed way
# Case Study 1
Key Assumptions SOLUTION
RESULT
&
INSIGHT
Assumptions Invalidated
11. An Engineering Company was
seeing slowing down of the
business as the market was
maturing
Needed a Growth Oriented
Business Plan
• The company covers the entire
market thru its sales force
(Market)
• The product line is
comprehensive (Market)
• The Profit margins are as per
market norms (Market)
• Customer Feedback of service is
excellent (Delivery)
• The Company had low
coverage of the mid-size
segment
Create a separate sales-force to
address the mid-size segment.
Maintain the sales methodology
for the large and the small
segment
The company was able to
create a business plan that
could achieve 30% growth
As a market matures
segmenting the market creates
fresh opportunities
# Case Study 2
SOLUTION
RESULT
&
INSIGHT
Key Assumptions Assumptions Invalidated
12. A well established R&D
Company has developed a
unique product for the
consumer market
The Company was looking to
develop a complete business
model for the new product
• The product is innovative for
the market (Market)
• The Business Model is to be
worked around product
attributes (Market)
• The Business Model would be
simple, working around the
reliability of the product
(Delivery)
• The product would be
interesting only to the new
customers (Market)
• The Offering was really a
service offering and not a
product offering
• The Customer was the end-
customer and their needs
rather that the
implementer of the
product
We established that the
company will find it difficult to
adapt to the new environment
The company decided to sell
the technology to service
providers
It is better to remain within the
core competency of the
company
# Case Study 3
SOLUTIONKey Assumptions Assumptions Invalidated
RESULT
&
INSIGHT
13. A Petroleum Company faced the
problem of providing service to its
stations
To reduce the Turn-around time for
breakdown from
7 days to 2 days
• The Problems are technical
and can only be solved by
technical people at site
(Delivery)
• The front-end people cannot
be expected to handle
technical problems (People)
• Require a high-end service set-
up in the back-end (People)
• Problems are repetitive
and does not require
(delaying) technical visits
• Contact Centre people can
be trained to handle calls
and identify the problem
Tagged the errors and trained
the first contact point to resolve
across the phone in 95% cases
The service turnaround was
reduced to under 2 days within
6 months
A good process that empowers
the customer facing level to
solve problems is essential for
effectiveness
# Case Study 4
Key Assumptions SOLUTION
RESULT
&
INSIGHT
Assumptions Invalidated
17. Prasun Deb
CEO & CO FOUNDER
Kaushik
Chattopadhyay
COO & CO FOUNDER
Rishi Uberoi
CO FOUNDER
Anupam Sen
PRINCIPAL CONSULTANT
Prasun, an IIM – Ahmedabad post graduate has over 30 years of
leadership and CXO positions experience in various large and enterprise
organizations such as Hewlett-Packard, Oberoi Hotels, HCL, IMRB,
Olivetti, Reliance Industries and Chevron to name a few.
He is a keen literate and enjoys sharing his knowledge, experience and
wisdom with students at various leading institutes.
The key aspects that Prasun commands and specialize in are :
Illustrative approach to improvements with attention to detail in
sustainability and manageable growth
Understanding of organization culture
Stress assessment present due to inconsistencies resulting in
intelligence loss
Assist in finding ways to create intelligence pool with in and outside
the organisation
Prasun has a wide and diverse experience giving him the freedom to
operate in any environment & for any organization.
prasun@eucliea.com | +91 9999 919494
18. Prasun Deb
CEO & CO FOUNDER
Kaushik
Chattopadhyay
COO & CO FOUNDER
Rishi Uberoi
CO FOUNDER
Anupam Sen
PRINCIPAL CONSULTANT
Kaushik is a Fellow member of the Institute of Chartered Accountants of
India and the Institute of Company Secretaries of India. He has over 20
years of experience in various senior finance and accounting roles in both
public accounting and corporate industry. With an amazing mix of leading
start up assignments, Mid to Large Enterprise companies, Retail Chain
Large Setups, Factory & Plantations Business, in India and abroad, he
understands the need of every sphere of the company and knows the art
of managing VC and Promoters expectations and driving efficiency thru
business acumen.
Kaushik’s forte includes :
•Extensive transaction expertise to client engagements with a view
towards practical solutions for long-term value creation
•Credited to raising over $1 billion in debt and equity capital
•Involved in formation and managing numerous joint Ventures in India
and abroad
• Time Driven Activity Based Costing.
•Strategy Mapping through Balanced Score Card
•Financial audits and statuary compliances
•Driving efficiency in work process
Other than the hard work, he enjoys food.
kaushik@eucliea.com | +91 98106 02066
19. Prasun Deb
CEO & CO FOUNDER
Kaushik
Chattopadhyay
COO & CO FOUNDER
Rishi Uberoi
CO FOUNDER
Anupam Sen
PRINCIPAL CONSULTANT
Rishi is the youngest of all the core team members. With an experience
of over 17 years, he has played a critical role in establishing and re-
establishing various brands in India. Swiss Tours, Switzerland Tourism,
Swiss Airlines, 1-Globe, Cleartrip.com are a few to name. He graduated
from Delhi University specializing in the field of Tourism with special
emphasis on Sales & Distribution. He brings in the ‘street smart’ sales
focused business acumen and has great command over brand
placement, distribution network, business plans, P & L management,
people management and entrepreneur working.
Rishi’s forte includes :
Business assessment with clear focus on profitability
Sales Funnel and Distribution Plan
Budgeting – across verticals, across products, across channels
People engagement to drive better efficiency
Understanding Brand – Why it is important to invest in
How do we look ahead of time and be future ready in terms with
product, pricing, placement and people
Besides running around the globe, Rishi also enjoys photography and
playing golf.
20. Prasun Deb
CEO & CO FOUNDER
Kaushik
Chattopadhyay
COO & CO FOUNDER
Rishi Uberoi
CO FOUNDER
Anupam Sen
PRINCIPAL CONSULTANT
Principal Consultant - Delivery management, Compliance, Risk
mitigation
Anupam is a Fellow Member of the Institute of Chartered Accountants of
India and has over 25 years of work experience in various senior finance
& accounting roles in both public accounting and corporate industry. He
has worked for brands such as Siemens, PWC, IBM. Having worked
across several industry verticals such as Consulting, IT, Logistic,
Manufacturing, he has become a seasoned, insightful & astute project
professional focusing on delivery management, compliance, risk
mitigation, and change management.
Anupam’s forte includes :
Generating effective safety measures and deliver optimal operating
outcomes across numerous business functions and services
International leadership in the areas of project lifecycle development
and project team supervision
Creating strategies for effective IT delivery practices across large
enterprise business clients within rapidly changing requirement and
on demand models.
Change management – complete threats v/s opportunity assessmentanupam@eucliea.com
