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INTERCULTURAL
SENSITIVE
&
CULTURAL DIFFERENCES
BY MILTON J. BENNET

Ignacio
San Martín
CULTURAL DIFERENCES
 Complex perceptual organizations
 Predictions about behavior
 Divided in two stages;
Ethnocentric & Etnhorelativism
ETHNOCENTRIC
&
ETHNORELATIVISM
Ethnocentric
It is about the own culture and judge other groups
relative to their own ethnic group.
Language
Behavior
Religion
Custom

Ethnocentric
Denial

Defense

Minimization
ETHNOCENTRIC

Ethnocentric divided in three stages:
1. Denial: Individual Experience. Their own Culture as the
only “real one”
2. Defense: Now there are able to recognize that the
difference between cultures, but in a way, they protect
their own interest.
3. Minimization: “We are all the human”,
everyone its same, like me.
The melting pot it’s a example
of devalued of culture mix.

Ethnocentric
Denial

Defense

Minimization
ETHNOCENTRIC
&
ETHNORELATIVISM
Ethnorelativism
No one culture it is superior to another.
Recognize differences between cultures
Believe in adapted or accommodate

Ethnorelativism
Acceptance

Adaptation

Integration
ETHNORELATIVISM
Ethnorelativism divided in three stages:
1. Acceptance: No always are agreement. Accept some
cultures but I don’t like that my self.
2. Adaptation: Intercultural empathy. Interpret and evaluate
from more than one cultural perspective.
3. Integration: More desirable stage than adaptation, define
as acculturation or assimilation of culture.

Ethnorelativism
Acceptance

Adaptation

Integration
ETHNOCENTRIC
&
ETHNORELATIVISM

Ethnocentric

Denial

Defense

Minimization

Ethnorelativism

Acceptance

Adaptation

Integration
CULTURAL SENSITIVE
&
CULTURAL DIFFERENCES
BY

J. BENNET

Ignacio
San Martín

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Ethnocentrism & Ethnorelativism