This document discusses key work ethics and performance standards expected in the workplace. It outlines 10 areas that are important to be successful in one's career: attendance, character, teamwork, appearance, attitude, productivity, organizational skills, communication, cooperation, and respect. Each area is defined and examples of demonstrating that trait are provided. The overall message is that to be successful one must have strong job skills as well as possess and display good work ethics in these 10 core areas.