Ethical issues in business involve choosing between alternatives that must be evaluated as right or wrong. Companies aim to attract customers to boost sales and profit while also keeping employees satisfied to reduce turnover and increase productivity. However, these goals must be pursued in an ethical manner.

1. ETHICAL ISSUES IN
BUSINESS
Definition.. A problem or situation that requires a person or
organization to chose b/w alternatives that must be evaluated as
right ethical or wrong (unethical)
• Attract customers to the products ,thereby boosting sales &
profit
• Make employs want to say with the business reduce
turnover & there fore increase productivity