Digital strategy planning is getting harder. A proliferation of channels and increasingly fragmented audience creates a huge set of challenges for the modern marketer. But by stripping it back to content the world becomes a much more simple place to navigate successfully.
On the 5th of November, Topshop/Topman opened a flagship store on 5th Ave in New York. A social media campaign supported this launched across Facebook, Twitter, Instagram and Pinterest.
The King, Queen and Pawns for Social Media Marketing SuccessRoel Manarang
A presentation I created for SEO Philippines - Pampanga Chapter Meet and Greet 3 with Xight Interactive about the king, the queen and the pawns for social media marketing success for 2014 including a bonus.
On the 5th of November, Topshop/Topman opened a flagship store on 5th Ave in New York. A social media campaign supported this launched across Facebook, Twitter, Instagram and Pinterest.
The King, Queen and Pawns for Social Media Marketing SuccessRoel Manarang
A presentation I created for SEO Philippines - Pampanga Chapter Meet and Greet 3 with Xight Interactive about the king, the queen and the pawns for social media marketing success for 2014 including a bonus.
If I Just Ignore Them Will They Stay? Mktg Week Sa 09Phillip Smith
A perspective of marketing activities in the current economic client. Understanding the drivers of business to influence the impacts on budget cuts and marketing activity.
Welcome to a world of conversations and relationships. Facebook is not an evil time-waster, a community just for college students, or something scary or irrelevant for marketers – even you B2B folks. Facebook is a tool (a social utility, as they would say) for connecting people with those around them. And, as with any social media tool, marketers have an opportunity to use Facebook to expand their online footprint and engage with customers directly.
Topics include:
1) Why social media and Facebook are important
2)Tips for increasing your business presence & engaging with prospects directly on Facebook
3) What to measure and how to track the success of your Facebook programs
Presentation to Optimist Club of San Antonio on personal branding, how I build my personal brand and the importance of making youth aware that if they are online, they are building a personal brand
How major brands and publishers are thinking about the broad digital space, b...Mike Parsons
Mike Parsons from Tribal DDB presents a snapshot of the big issues of marketing.
What are Chief Marketing Officers thinking?
How should my brand behave in a world of Facebook?
Is 2009 the year mobile marketing comes of age?
How can I have a meaningful ROI?
Interesting cases and thinking for digital marketing.
How to Use Social Media To Attract More Customers - HubSpotHubSpot
Businesses now have the power to leverage the Internet -- search engines, blogs, social media -- to reach customers more effectively. This includes connecting with customers where they hang out online and engaging in conversations about the topics most important to them. Social CRM (Customer Relationship Management) is all about joining the ongoing conversations our customers and prospects are already having and not trying to control them. It's realizing that people like doing business with people they like and love doing business with people they trust.
This presentation covers:
* How to use social media to connect with customers online
* Creating content to attract more customers to your business
* Tools to help you manage and measure your social media efforts
8 Steps to the Ultimate Surprise & Delight Campaign Digital Roots
We can bet you've been appalled and underwhelmed by the level of customer service you've received by a company. Have you ever been pleasantly surprised and delighted by a brand's customer service?
Engineer a surprise & delight effort that will boost your reputation, leave your customers satisfied and draw your prospects in. After some observation and testing, we’ve come up with an 8-prong attack to the surprise & delight campaign. It involves big data, incredible insight, strong tools and the keen ability to pick out the perfect present.
Are you game?
Your surprise & delight campaign will put you in the history books with the likes of Albert Einstein and Constantine the Great. Or at least pump up your customer retention, revenue and brand loyalty. And probably rack up your Facebook fans & Twitter followers.
We are Rebel Ape Marketing. Let's talk about building a brand story and why it's important to help drive business and increase your brand visibility.
Visit us at: https://www.therebelape.com
How to go from Desk Job to Successful FounderSimon Penson
Starting a new business is HARD. In this deck I share the process from initial idea through making the leap to then tackling the three key stages of growth. This is startup advice for entrepreneurs, learned from the coal face!
Voice Interfaces - Content's Play for Marketing DominanceSimon Penson
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The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
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Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
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2. Find ways to show EEAT
3. Repurpose across all platforms
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