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Dimensions of Product Management
Tushar Joshi - Tushar.Joshi@schneider-electric.com
Amit Shrivastav - Amit.Shrivastav@schneider-electric.com|seeingfuture.wordpress.com
Schneider Electric
Envisioning product roadmap
from the customer’s view
!
August 2013!
2
Agenda!
The Context
Roadmap VS Road Map
Underlying Issues
•  Lack of visibility
•  Lack of communication
•  Expectation Setting
•  ‘Custom’arize your Product
Closing Thoughts
Q & A
3
Enterprise Resource Planning
Customer Relation Management
SupplyChain
Partner Relations
SocialMedia
Human Resource Management
Intranet
DataAnalytics
The
Context!
4
Roadmap
VS!
Road Map!
Vendor Customer
Planning and portraying the use of scientific
and technological resources, elements and
their structural relationships over a period
of time.
Identifies, evaluates and selects strategic
alternatives that can be used to achieve
desired business objectives, and the
resultant summarizes and communicate the
results of key business decisions
Evolving the features, performance and
salability of the product for the entire
customer base
Customizing the product to suit the
organization and be a perfect fit solution for
the business needs
It is the statement of direction; not a
commitment
It is the basis to plan business activities for
the future
5
Lack of
Visibility!
Customer does not have visibility on what’s coming up !
6
‘
Lack of
Communication!
Product Design Product Engineering Product Implementation
Being ‘Slow’ at communicating roadmap has an adverse effect over
the strategic planning and customer’s own forecast
7
Expectation
Setting!
Make sure your customer knows how much is too much !
8
‘Custom’arize
your Product!
9
Closing
Thoughts!
Vocal Customers?
Only incremental input…
Customers who never came back after PoC!!
Value Preposition out of feedback?
10
Thank you ! !
Questions? !

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Envisioning product roadmap from the customer's eye - Tushar Joshi and Amit Shrivastav, Schneider Electric

  • 1. Dimensions of Product Management Tushar Joshi - Tushar.Joshi@schneider-electric.com Amit Shrivastav - Amit.Shrivastav@schneider-electric.com|seeingfuture.wordpress.com Schneider Electric Envisioning product roadmap from the customer’s view ! August 2013!
  • 2. 2 Agenda! The Context Roadmap VS Road Map Underlying Issues •  Lack of visibility •  Lack of communication •  Expectation Setting •  ‘Custom’arize your Product Closing Thoughts Q & A
  • 3. 3 Enterprise Resource Planning Customer Relation Management SupplyChain Partner Relations SocialMedia Human Resource Management Intranet DataAnalytics The Context!
  • 4. 4 Roadmap VS! Road Map! Vendor Customer Planning and portraying the use of scientific and technological resources, elements and their structural relationships over a period of time. Identifies, evaluates and selects strategic alternatives that can be used to achieve desired business objectives, and the resultant summarizes and communicate the results of key business decisions Evolving the features, performance and salability of the product for the entire customer base Customizing the product to suit the organization and be a perfect fit solution for the business needs It is the statement of direction; not a commitment It is the basis to plan business activities for the future
  • 5. 5 Lack of Visibility! Customer does not have visibility on what’s coming up !
  • 6. 6 ‘ Lack of Communication! Product Design Product Engineering Product Implementation Being ‘Slow’ at communicating roadmap has an adverse effect over the strategic planning and customer’s own forecast
  • 7. 7 Expectation Setting! Make sure your customer knows how much is too much !
  • 9. 9 Closing Thoughts! Vocal Customers? Only incremental input… Customers who never came back after PoC!! Value Preposition out of feedback?
  • 10. 10 Thank you ! ! Questions? !