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The Agenda The evolution of sports broadcasting with Moz Dee, Darren Gough & Stan Collymore Overview of the Mobile & Tablet market with Nic Newman, Managing Director, Tigerspike Panel Q&A Session
The evolution of sports broadcasting – with Moz Dee, Darren Gough & Stan Collymore
Content driving growth on talkSPORT.co.uk A record 1.7 MILLION unique users (up 600% in 6 months) A record 9 MILLION page impressions (up 400% in 6 months)
Social media growth 41,560 Facebook friends (up 56% in last  3 months)
Comments show  our audience is engaged
Social media growth 58,100 followers on Twitter (up 44% in last  3 months)
2nd highest number of followers in UK radio 171,994 followers (up 55% in last3 months) 58,472 followers    (up 44% in last3 months) 49,464 followers    (up 23% in last3 months) 31,068 followers    (up 21% in last3 months) 15,300 followers    (up 15% in last3 months)
Highest in commercial radio 58,472 followers    (up 44% in last3 months) 15,300 followers    (up 15% in last3 months)
Social media growth 16,000 subscribers to YouTube channel 16 MILLION  total upload views
Darren Gough @DGoughie @talkSPORTDRIVE
Putting a Drive Time show together using  social media…
Stan Collymore @TSCollymore
Planning for a typical matchday commentary with social media and enabling interaction on Call Collymore…
Overview of the Mobile & Tablet market with Nic Newman, Managing Director, Tigerspike
UTV and Personal MediaNic Newman, MD EMEA, Head of Strategy
As devices evolvepersonal media devices are becoming the first screen
450 million smartphones will be sold in 2011 1.1 billion smartphones will be sold in 2015 69 million tablets will be sold in 2011 294 million tablets will be sold in 2015 *Source: Gartner forecast April 2011
mobile  internet  usage  will exceed desktop by 2010 Morgan Stanley – Internet Trends, April 2010
Smartphone market share 2010 - 2015 ,[object Object]
Flexible monetisation optionsApple continues to dominate with device, usage and no. apps
Tablet market share 2010 - 2015 ,[object Object]
Flexible monetisation optionsThe iPad will dominate the tablet market for next 12 months
They are changing the way we live and work TigerSpike Innovation Lab Presentation: ‘What’s Happening in Mobile’
Introducing
Building a relationship with your audience
And getting closer than you have before
Going beyond the Sport News ? Social  Environment Related News Sport News

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Engaging our audience utv pitch

Editor's Notes

  1. ALL CONNECTEDAll these devices will talk with one another to help enhance your life. This is all possible and not too far away.BedroomTablet & mobile devices will dominate the bedroom where TV’s and PC’s might not be available.Your mobile will turn on the coffee machine 10minutes before you need to wake upKitchenCookbooks will be replaced by tablets, and your fridge will run a variety of application which remember the contents of your fridge and help you build a shopping listYour fridge will alert you mobile that you’ve run out of milk, and your mobile will tell you the closet place available to buy some.WATCH VIDEO (HYPER REALITY) http://www.youtube.com/watch?v=fSfKlCmYcLcBathroomYour mirror will display the weather, news highlights, and even your health stats such as blood pressure using internal microchips within you.Garage:Using automobile apps your Mobile will warm you car seats for you before you leave the houseMusic will continue from where you left off inside.App store available for a range of in car appsYour house will come to life when you car arrives in the garage – turn on lights, music, heating etc…LoungeYour connected TV be the centre of entertainment in the lounge. Navigation, volume and similar settings will be gesture controlled.Your coffee table will be an interactive touch screen surface which will interact with your mobile or tablet device, extending the experience (i.e Messages, Videos/pictures, video calling, games)
  2. So, what’s happening right now. What trends are we seeing?
  3. These days most of us will watch TV whilst we’re on our phones, laptops or tablets. Attention is now divided. The BEST position your brand could be in is to have users engaging with your content using more than 1 device at once. (i.e. tablet and TV).