This document provides information about a SaaS provider and their social media management platform. They have over 300 enterprise clients representing over 22,000 social connections. Their platform provides solutions for planning, exploring, listening, caring, speaking, publishing, and evaluating social media strategies. It allows for multi-brand management, content creation and publishing, analytics, and community building across various social networks. The platform aims to provide an end-to-end workflow and permissions management for social media teams.

1. Who we are and what we do

2. Who are we?
SaaS Provider
•
London, NYC, Chicago, Amsterdam
Norwalk CT (HQ)
•
Founded 1998, Profitable, Diverse and
mutually supporting businesses
•
We now serve…
300+ enterprise and corporate clients; which
includes over 6,000 local outlet accounts,
representing over 22,000 active social network
connections currently being managed.

3. What are they saying about us?
Sept 2010: Launched Engage121
Oct 2010: Mashable
“Top Five SMMS for Business”
Nov 2011: Mashable Finalist,
Digital Company of Year
May 2012: Gartner; Cool vendor
“Customer Service and Social CRM”
Now: Local Social platform
expanding through EMEA

4. Our Clients

5. Social CRM – End-to-end Solution
 Planning:
Integrated workflow & project mgt.
 Explore:
Monitor the Social Web
 Listen:
Hear local customers, influencers
 Care:
Respond to customers quickly
 Speak:
Engage people locally, one-to-one
 Publish:
Campaign management & apps
 Evaluate:
Measure and analyze your efforts

6. Integrated Social Platforms
COMMUNITIES
BLOGS/MICROBLOGS
LOCATION BASED
ANALYTICS
BLOGS/FORMS/WIKIS
Instagram
CRM INTEGRATION

7. Rating and Review Sites

8. Facebook Ads. Allows our users to launch an on-target, on
budget Facebook Ad with every post.
SocialFlow integration.
SocialFlow’s real time feedback helps you create relevant
content and time your posts to resonate with the current
social media buzz.
Traackr integration. Traackr helps you engage the people who are
engaging your audience by using keyword searches to identify
the influencers in your space.
Clarabridge integration…

9. Text analytics
Monitoring Language, Sentiment
 Clarabridge – best of breed
analytics software
 Sentiment & NLP across 10
languages
 Ability to custom define searches
for detailed monitoring (search
with search)
 Organize & direct content by
type to appropriate teams
(customer care, product
feedback etc.)

10. Profiling & Defining Influence

11. Multi-Brand Dashboard
Deliver a robust enterprise-level social media
management solution, including:
 The ability to manage multiple
brands/teams/locations and
all of their social networks in
one place
-
Monitoring
Publishing
Listening
Facebook Advertising and
promotional/lead capture
apps
 Setting compliance
guidelines, permissioning and
approval chains
 Enabling management of
projects, groups, teams, tasks
and customer service

12. Permissioning – Flexible Controls
Workflow Management:
Start by managing your teams Permissions
 The ability to control
the type of access
and functions
available to team
members
-
Intern
Community
manager
Moderator
Content creator
Analyst
Manager
 Define & modify
roles easily and
cascade them across
the organisation
Engage121 permission dashboard

13. Asset management: Library for content
Add/Manage your assets in Library (Images, Content and Video)
Create a New
Library
Denotes a
Locked library
that you can not
edit; however
you may use
these assets
Add a New
Asset
Click to View
Library
To post assets to Facebook
you must first upload the files
to your Library, you may also
create as many Libraries as
you need.
To upload new assets you can
either Create a Library or
Upload, then Name your file
and select what type of asset
it is.

14. Speak: 1-2-many publishing

15. Speak: Flexible templates for page app creation
Completed Page
Page Layout: Choose # of Open Frames

16. Campaigns: Creating, tagging & reporting
Create campaigns, tag posts and
content to particular campaigns &
watch the campaign dashboard
track your results.

17. End to end workflow: Planning tools for teams
Your Engage121 Calendar (Planner)
helps you, manage your
posts, projects, tasks and quickly view
all that is happening in one, easy to
use panel.

18. End to end workflow: Tasks and communication
An internal communication and work
flow improvement resource. Which
gives you the ability to assign
tasks, direct message, and
approve/decline content.

19. Multi-view: Continuous moderation
of multiple channels
Panel View
This link delivers an
expanded quick view
of all of your listen
filters.

20. Workflow: Quickly see team workflow
Quickly see where colleagues
have responded or engaged
with the community & click
quickly through the
conversation for context

21. Workflow: Assign content within a team
Individual
Post from a
User you are
connected to.
Assign Button allows you to pass
content/tasks to other team members

22. Keep on top of workflow: Alerting
•Workflow: Manage any of your Alerts or Add a new Listen Alert
Click Here to
Preview the
category Alerts
Every Alert can be edited by
clicking the blue arrow on the
right side of each category,
then by clicking the Name of
your Alert.
(This applies to Explore, Listen and
Evaluate)
When you select
the Name of your
Alert, you may
edit all options as
shown here
In this section, you can also
add a new Listen Alert. Simply
press the Add an Alert button.
(Explore and Evaluate Alerts must be Added
within those Tab sections)

23. On the Go

24. Local Social
Engage121 Local Social was specifically designed for organizations with
distributed sales mechanism’s like wholesalers, franchises, branches or stores.
Enterprise
Branding, Hot
Content, Promotions,
Apps
Rules &
Permissioning
Publish directly to brand
SM networks
Performance Reports
on Usage,
Community Growth
Branches/Outlets
Publish directly outlet SM
networks

25. Guy Timson - Business Director
Direct Dial: +44 (0) 1306 646791
Mobile:
+44 (0) 7885 025755
Office:
+44 (0) 1306 646750