The document discusses the twelve myths that may hinder individuals from seeking coaching and highlights the benefits of having a coach. It emphasizes that coaching is about building trust, gaining insights, and enhancing personal strengths rather than merely addressing problems. The author, Danielle Marchant, shares her coaching philosophy and experiences, encouraging readers to approach coaching with curiosity and an open mind.

1. Title page
Choosing a coach
Sub Heading goes here…
Are
you
interested
in
coaching
but
don’t
know
where
to
start?
Interna7onal
coach
Danielle
Marchant
shares
the
top
twelve
myths
that
will
stop
you
ge>ng
started!

2. Life
is
becoming
ever
more
complex.
The
more
you
achieve,
the
more
you
want,
and
the
more
you
know
is
possible
both
at
home
and
at
work.
Yet
as
the
demands
and
rewards
of
life
grow,
it
Title page
becomes
increasingly
necessary
to
have
strong
support
structures
around
you
that
enable
you
to
flourish.
Those
around
you,
your
bosses,
your
peers,
your
family,
and
your
friends
are
equally
striving
and
surviving
the
modern
era.
Whilst
they
do
their
best
to
offer
advice
and
a
listening
ear,
all
too
oKen
they
need
this
as
well.
More
and
more
people
are
turning
to
professionals
Danielle’s
coaching
skills
are
excep2onal,
she
does
Sub Heading goes here…
her
work
with
such
humanity
that
I
can
trust
her
to
get
the
personal,
individualised
support
that
they
need.
As
a
result
there
are
a
myriad
of
mentors,
with
anything.
counsellors,
therapists
and
coaches
offering
a
huge
range
of
services.
I
have
been
on
an
incredible
journey
and
I
would
not
have
succeeded
without
her
Making
a
decision
can
be
overwhelming.
In
this
support.
short
document
I
dispel
the
top
twelve
myths
that
may
prevent
you
from
ge>ng
started
with
a
coach.
Jane
Craig
I
hope
that
by
reading
this
you
will
be
informed
and
Custom
Learning,
Mars
University
feel
confident
to
go
out
and
choose
a
coach
who
can
help
you
to
thrive.
Enjoy! Danielle x

3. As
a
board
level
execu7ve
coach
Danielle
has
worked
with
leaders
in
twenty
different
countries,
delivering
large
scale
transforma7onal
change
programmes
across
mul7ple
sectors.
She
was
the
MD
of
a
successful
interna7onal
coaching
company
Title page
in
Asia
where
she
lived
for
three
years.
Danielle’s
style
is
warm
and
engaging
with
a
challenging
edge.
Within
the
coaching
rela7onship
she
creates
a
safe
environment
and
builds
trust
easily.
Her
natural
talent
of
understanding
what
makes
you
who
you
are
allows
Danielle
to
quickly
build
rapport
and
work
with
you
at
both
a
prac7cal
and
emo7onal
level.
Danielle
will
coach
you
beyond
Danielle
seems
to
have
a
6th
sense
in
her
coaching
which
is
very
authen2c.
Sub Heading goes here…
the
boundaries
of
your
comfort
zone,
sensi7vely
suppor7ng
you
to
be
daring.
She
will
facilitate
you
to
challenge
and
stretch
yourself
whilst
connec7ng
I
came
out
with
a
far
deeper
resolu2on
to
my
you
to
yourself
more
fully.
enquiry
than
I
expected,
and
felt
more
whole
as
a
result
of
the
understanding
I
gained.
Through
deep
listening,
powerful
ques7oning
and
thoughSul
challenge
she
will
help
you
gain
clarity
of
Helen
Sanderson
purpose
and
vision,
and
support
you
to
follow
the
Design
Director,
Quiet
Room
Designs
steps
needed
to
get
there.

4. It
certainly
is
possible
to
work
many
things
out
by
yourself
and
having
a
coach
does
not
mean
that
your
capability,
intelligence
or
ability
to
work
things
out
are
in
ques7on.
AKer
all
it
is
very
likely
you
“I should be able
have
reached
this
point
in
your
life
successfully
without
having
a
coach!
Title page
to work That
said,
the
way
humans
are
designed
means
it
is
impossible
to
see
yourself
en7rely.
Whilst
you
will
everything out see
some
aspects
of
yourself,
or
a
new
challenge
or
even
a
problem
it
is
difficult
to
achieve
a
360
degree
myself”
view
without
help.
Having
a
coach
is
like
having
a
living
mirror
held
up
~ Myth One ~ to
you.
The
ques7ons
your
coach
asks
will
allow
Sub Heading goes here…
you
to
generate
greater
insights
than
you
could
by
yourself.
Coaching
by
its
design
accelerates
your
ability
to
work
things
out
by
helping
you
see
yourself
and
situa7ons
more
clearly.
~ Tip One~
Working
with
another
person
to
explore
what
you
cannot
see
is
an
insighSul
process.
It
is
also
meant
to
be
fun!
When
choosing
your
coach
consider
if
they
are
someone
who
you
would
enjoy
spending
7me
with.

5. On
the
contrary!
Sports
people
have
been
using
coaches
for
years
to
enhance
brilliant
performance
to
enable
them
to
be
champions.
“I must have a
Whilst
it
is
human
nature
to
focus
on
weaknesses,
Title page
problem before I
coaching
does
not
have
to
be
about
“fault
fixing”.
hire a coach”
Coaching
for
peak
performance
is
designed
to
help
you
understand
what
makes
you
shine
and
to
leverage
these
strengths.
~ Myth Two ~ The
star7ng
point
for
coaching
therefore
does
not
have
to
be
a
problem
or
an
issue,
but
can
be
exploring
something
you
excel
in
and
want
to
Sub Heading goes here…
extend
even
further.
~ Tip Two ~
When
choosing
your
coach
discuss
with
them
how
they
will
support
you
to
uncover
and
enhance
your
areas
of
strength.

6. You
may
have
a
nagging
feeling
about
something,
a
vague
sense
that
you
want
to
explore,
or
a
definite
idea
of
something
you
wish
to
change.
Whatever
“I must know your
star7ng
point
is
OK!
Title page
what I want to
Not
everyone
who
starts
a
coaching
rela7onship
does
so
with
the
end
in
mind,
or
with
a
clear
picture
achieve before I
of
what
they
want
to
change.
This
is
where
your
coach
comes
in!
start” Your
coach’s
role
is
to
help
you
understand
the
current
landscape
and
in
partnership
with
you
explore
your
focus
for
your
7me
together.
OKen
~ Myth Three ~ not
knowing
and
having
a
blank
canvas
is
far
more
Sub Heading goes here…
fun
than
being
really
clear
at
the
start.
I
oKen
coach
people
who
are
amazed
at
how
different
the
result
was
from
the
place
they
thought
they
were
heading.
~ Tip Three ~
Stay
curious
and
be
relaxed
with
not
knowing
where
you
are
going.
Discuss
with
your
coach
the
sense
or
feeling
you
have
-­‐
this
will
be
enough
for
you
to
begin.

7. Living
in
this
genera7on,
in
this
7me
affords
you
many
great
privileges.
Your
life
is
undoubtedly
rich
and
full
as
a
result
of
this.
It
is
also
likely
that
you
“I don’t have time feel
squeezed
and
oKen
overwhelmed
to
fit
in
your
current
commitments,
desires
and
dreams.
Title page
for coaching”
It
is
easy
to
think
that
coaching
is
just
another
thing
to
fit
in,
and
that
you
really
don’t
have
the
7me
to
do
it.
In
fact
this
mindset
is
not
uncommon.
What
~ Myth Four ~ gets
missed
is
that
coaching
can
help
and
support
you
to
really
connect
you
to
your
desires,
help
you
focus
on
your
goals
and
enable
you
to
bring
your
dreams
to
reality.
Sub Heading goes here…
Viewed
like
that
who
wouldn’t
want
a
coach!
~ Tip Four ~
When
exploring
coaching
talk
honestly
to
your
coach
about
the
7me
commitment
that
works
for
you.
The
structure
of
your
coaching
can
be
flexible
-­‐
ask
for
what
you
want.

8. Sadly
this
is
not
always
the
case.
Being
qualified
simply
means
that
a
person
has
done
what
is
needed
to
fulfill
certain
criteria
or
standards.
Whilst
this
can
be
useful
it
is
not
really
what
will
make
a
“A good coach is
great
coach.
I
have
recruited
a
hundred
coaches
around
the
Title page
a qualified globe
and
there
are
two
things
I
always
want
to
know.
The
first
is
what
has
been
their
journey
to
coach” become
a
coach.
The
second
is
what
do
they
stand
for.
~ Myth Five ~ What
does
this
really
mean?
For
me
the
journey
is
about
their
dedica7on
and
responsibility
for
their
own
personal
growth
and
development.
What
have
they
done
to
support
their
emo7onal
growth?
Who
Sub Heading goes here…
is
their
coach
or
supervisor?
What
they
stand
for
is
about
their
purpose
in
life,
their
vision
for
themselves
in
the
world
and
their
connec7on
to
their
values.
I
want
to
know
who
they
are
beyond
their
cer7fica7on
and
so
should
you!
~ Tip Five~
In
your
chemistry
mee7ng
go
beyond
the
qualifica7on
and
explore
what
personal
development
has
your
coach
completed.
What
supervision
do
they
have,
and
what
do
they
really
stand
for?

9. Vulnerability
builds
trust
and
trust
creates
peak
performance.
It
is
easy
to
see
why
again
and
again
if
you
ask
someone
what
the
cri7cal
element
of
their
coaching
rela7onship
was
they
will
say
trust.
“I must meet my
You
may
be
the
kind
of
person
who
trusts
easily;
Title page
alterna7vely
you
may
be
someone
who
believes
coach in person trust
is
to
be
earned.
Either
way
there
is
no
ge>ng
away
from
it,
trust
is
crucial
to
successful
coaching.
to build trust”
As
a
result
I
hear
people
worldwide
say
again
and
again
that
they
must
meet
their
coach
in
person.
~ Myth Six ~ Fundamentally
this
is
not
true.
It
is
equally
possible
to
build
trust
with
a
person
on
the
telephone
or
via
Skype.
I
have
global
clients
in
far
flung
corners
of
the
world
who
I
never
meet.
One
client
worked
Sub Heading goes here…
with
me
for
over
two
years
before
we
met.
Trust
and
rapport
are
essen7al
and
a
masterful
coach
will
be
able
to
partner
you
to
create
safety
through
mul7ple
mediums.
~ Tip Six ~
If
you
have
found
a
coach
in
a
different
geography
to
yours,
don’t
let
this
stop
you
have
a
remote
chemistry
mee7ng.
Who
knows
your
ins7nct
could
be
leading
you
to
just
the
right
coach
for
you!

10. If
you
want
to
select
a
mentor
then
industry
or
role
experience
would
be
essen7al
as
a
mentor
will
need
to
bring
this
to
the
rela7onship.
In
coaching
where
“A coach must you
are
partnering
with
another
person
to
draw
out
new
insights
industry
experience
is
not
necessary.
Title page
have experience
A
coach’s
role
is
to
work
with
the
individual
on
the
in my industry”
areas
and
topics
of
their
coach.
As
such
a
coach
needs
to
be
flexible,
responsive
and
adaptable
to
whatever
the
client
wants
to
discuss.
That
is
their
job!
~ Myth Seven ~ I
believe
people
want
to
select
coaches
who
have
similar
industry
experience
as
it
helps
them
believe
Sub Heading goes here…
that
they
are
understood
by
their
coach.
A
good
coach
will
be
able
to
understand
you
whatever
their
background
or
experience.
~ Tip Seven ~
Don’t
be
afraid
to
branch
out
when
choosing
a
coach!
Building
a
partnership
where
you
bring
two
different
backgrounds
and
industries
can
lead
to
really
exci7ng
and
innova7ve
coaching
conversa7ons.

11. Above
all
else
I
believe
it
is
essen7al
for
you
to
choose
a
coach
who
you
feel
connected
with.
There
are
many
types
of
coaches
available,
“I need to choose
execu7ve
coaches,
life
coaches,
career
coaches,
business
coaches,
wri7ng
coaches
the
list
is
endless.
Title page
When
you
are
searching
for
a
coach
I
would
suggest
the right type of you
cast
your
net
widely.
Talk
to
friends
who
have
had
coaching,
ask
your
peers
about
their
coach” experiences
and
spend
some
7me
on
Google.
At
this
stage
having
a
list
of
“right”
criteria
such
as:
similar
industry
background,
lives
in
your
town,
is
~ Myth Eight ~ senior
to
you
or
younger
than
you,
male,
female
is
really
restric7ng.
Instead
let
your
ins7ncts
guide
you
and
then
set
up
several
chemistry
mee7ngs.
Sub Heading goes here…
You
won’t
know
if
you
connect
un7l
you
have
spoken
to
them
either
on
the
phone,
on
Skype
or
met
in
person.
~ Tip Eight ~
Coaches
are
used
to
being
in
a
“pool”
when
people
are
choosing
a
new
coach
to
work
with.
Be
open
and
let
them
know
you
are
talking
to
several
people.
This
will
make
it
easier
for
you
to
tell
them
if
they
weren’t
the
coach
you
decided
to
work
with.

12. Simply
put
coaching
is
a
dialogue
between
two
people.
It
isn’t
any
more
complicated
than
that.
Remember
that
your
coach
is
a
“living
mirror”
help
“I need to you
obtain
a
360
degree
view
of
yourself,
a
new
challenge
or
a
problem
that
you
face.
It
is
a
Title page
understand the
partnership
between
two
people
where
the
coach
will
use
their
experience
to
help
you
draw
out
science behind
insights
and
new
understanding.
There
isn’t
a
science
behind
the
coaching
process
coaching first” although
some
coaches
may
draw
upon
different
methodologies
such
as
Transac7onal
Analysis,
Neuro-­‐Linguis7c
Programme
(NLP)
or
Cogni7ve
~ Myth Nine ~ Behavioural
therapy
(CBT)
for
instance,
you
won’t
Sub Heading goes here…
even
no7ce
that
this
is
happening.
For
you
the
experience
will
be
of
a
thought
provoking,
interes7ng,
some7mes
challenging
conversa7on
that
stretches
you
to
see
and
understand
things
differently.
~ Tip Nine ~
When
choosing
a
new
coach
do
ask
them
about
their
preferred
methodology
and
what
this
means
for
the
way
in
which
you
will
work
together.

13. As
a
coach
myself
I
tend
to
steer
clear
of
coaching
people
who
are
very
close
to
me!
Generally
speaking
your
friends
and
family
are
not
the
best
“My family and people
to
coach
you.
They
hold
views,
stories
and
perspec7ves
about
you
that
will
colour
or
cloud
the
Title page
friends can
way
they
respond
to
you.
Addi7onally
they
may
have
an
agenda
(consciously
or
unconsciously)
that
coach me”
can
unduly
influence
their
posi7on.
Having
a
coach
gives
you
a
completely
safe,
confiden7al
space
where
you
are
free
to
discuss
the
~ Myth Ten ~ important
things
in
your
life
in
a
focused
way.
Remember
coaching
is
designed
to
draw
out
Sub Heading goes here…
insights
and
help
you
understand
yourself
or
a
situa7on
more
clearly.
Unless
they
are
a
coach
(in
which
case
I
suggest
you
set
clear
boundaries
about
the
coaching
process)
most
of
your
friends
and
family
are
unlikely
to
have
honed
the
skills
required
to
do
this
gracefully!
~ Tip Ten~
For
clarity
and
objec7ve
perspec7ves
find
a
coach
who
is
outside
of
your
circle
of
friends
and
family.

14. This
is
a
surprisingly
big
worry
for
a
lot
of
people.
In
par7cular
people
who
really
want
the
coaching
process
to
work
and
are
afraid
of
le>ng
their
coach
down
or
somehow
failing
with
their
coaching
“I am
experience.
In
my
view
(and
I
have
worked
with
hundreds
of
Title page
un-coachable” people)
no-­‐one
is
uncoachable
and
that
includes
you.
You
may
be
afraid
or
unsure
but
you
are
not
uncoachable.
~ Myth Eleven ~ It
is
a
joint
responsibility
between
you
and
your
coach
to
build
a
partnership
that
enables
the
coaching
process
to
be
successful.
Of
course
if
you
don’t
turn
up
to
your
coaching
sessions
then
you
are
going
to
be
difficult
to
coach.
Sub Heading goes here…
Apart
from
that
all
that
is
needed
is
to
show
up
and
hold
a
degree
of
curiousity
and
interest
in
your
session.
The
rest
will
take
care
of
itself.
~ Tip Eleven~
Give
yourself
and
coaching
a
chance
-­‐
you
might
surprise
yourself!

15. The
American
Society
for
Training
and
Development
states
that:
“Coaching The
probability
of
achieving
a
goal
is:
Title page
doesn’t
10%
if
you
hear
an
idea
work”
40%
if
you
decide
you
will
do
it
50%
if
you
make
a
plan
to
do
it
65%
if
you
commit
to
someone
else
you
will
do
it
~ Myth Twelve ~
95%
if
you
have
a
specific
accountability
Sub Heading goes here…
appointment
with
the
person
you
have
commi9ed
to.
~ Tip Twelve ~
Get
a
coach
and
enjoy
the
journey!

16. Danielle
is
an
intui7ve
coach
and
has
been
working
with
individuals,
organisa7ons
and
coaches
around
the
world
for
nearly
twenty
years.
Her
talent
lies
in
helping
you
connect
more
deeply
Title page
with
your
life
purpose.
Danielle
provides
an
oasis
of
calm
in
an
ever
increasingly
fast-­‐paced
world.
She
offers
a
place
for
you
to
be
s7ll,
to
dream
and
to
create.
Danielle
is
passionate
about
helping
you
restore
your
rela7onship
to
yourself
and
others.
She
believes
that
coaching
is
a
unique
and
in7mate
journey
that
you
take
with
yourself,
the
des7na7on
I've
had
many
coaches
over
the
years,
both
Sub Heading goes here…
business
and
personal
and
I
can
say
Danielle
is
unknown.
one
of
the
most
professional,
present,
giving
and
She
works
using
her
intui7on,
feelings
and
felt
sense
nurturing
coaches
I've
ever
worked
with.
rather
than
goals,
models
and
theories.
She
helps
you
to
explore
your
inner
world
as
you
weave
an
Russell
James
in7mate
pathway
back
to
your
deeper
self.
Owner,
The
Raw
Chef

17. www.enablingevolution.com