Sure-fire ways to move toward self-employment, quit your job and live happily ever after.
Video of most of this presentation:
http://www.ustream.tv/recorded/961379
At Web Summit 2017, Intercom co-founder and Chief Strategy Officer Des Traynor spoke about the importance of product strategy at early stage companies.
At Web Summit 2017, Intercom co-founder and Chief Strategy Officer Des Traynor spoke about the importance of product strategy at early stage companies.
Real estate hacks for a successful business planJoe Pryor
It's not enough to have a great career, you also want a great life. The hacks I share are designed to give you the greatest gift, time, and to stop thinking that the red badge of real estate courage is working 80 hours a week. I just presented this new one hour class to the Shawnee Board of REALTORS® and check here for further updates.
Seven Common Webinar Mistakes and How to Avoid ThemWiley
There are many common webinar mistakes that can prevent an otherwise excellent presentation from getting the praise and attention it deserves. Here we share some tips and tricks to help you avoid these pitfalls and pull off a successful webinar.
This presentation is a short overview of the basics of online persuasion, the cornerstone of Persuasion Labs(TM). Specializing in convincing users to click (and convert) based on the ethical application of proven, psychological principles of decision-making & persuasion, Persuasion Labs works with ecommerce clients to improve their web usability, IA and messaging... with the help of A/B & multivariate tests to prove results.
Startup School - The One Hour Creative MBATom Evans
Got an idea for a product or a service but not quite sure where to begin? Or perhaps you’ve started something and it hasn’t quite taken off yet. Or maybe you work for someone else right now and dream of running your own business one day. Tom will take you on a whistle-stop tour of start-up life and guide you through what it takes to bring your product or service to market and scale it. This fast-paced session will give you the tools, tips and techniques to take your business from an idea to reality.
B2B Inbound Sales Emails Webinar With Customer.io & Close.ioClose.io
Slides of a webinar given by Colin Nederkoorn, CEO of Customer.io and Steli Efti, CEO of Close.io.
Details & audio recording: http://blog.close.io/webinar-drive-sales-engagement-with-triggered-emails
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer DynamicWebVisions
Improving the designer/developer relationship is an ardent wish on a lot of project teams. And yet, a lot of excuses seem to be made for bad relationships between designers and developers… several of which are tied to when and how each are involved.
Do these sound familiar?
“There’s not enough budget to involve all members of the team from beginning to end.”
“We don’t want to limit designer creativity too soon by bringing tech into the process.”
“We don’t want to waste developer time at the beginning when there’s nothing fully defined yet.”
“If we design a detailed enough style guide, development should be able to implement without retaining a designer through implementation.”
How do you find the right balance of involvement without breaking the budget - and make the most of the skills that each team member can bring to the table?
In this presentation, Carolyn Chandler (Experience Designer and instructor) and Don Bora (Developer and iconic tech mentor) will take you on a journey through the main stages of a project from both sides of the divide.
Real estate hacks for a successful business planJoe Pryor
It's not enough to have a great career, you also want a great life. The hacks I share are designed to give you the greatest gift, time, and to stop thinking that the red badge of real estate courage is working 80 hours a week. I just presented this new one hour class to the Shawnee Board of REALTORS® and check here for further updates.
Seven Common Webinar Mistakes and How to Avoid ThemWiley
There are many common webinar mistakes that can prevent an otherwise excellent presentation from getting the praise and attention it deserves. Here we share some tips and tricks to help you avoid these pitfalls and pull off a successful webinar.
This presentation is a short overview of the basics of online persuasion, the cornerstone of Persuasion Labs(TM). Specializing in convincing users to click (and convert) based on the ethical application of proven, psychological principles of decision-making & persuasion, Persuasion Labs works with ecommerce clients to improve their web usability, IA and messaging... with the help of A/B & multivariate tests to prove results.
Startup School - The One Hour Creative MBATom Evans
Got an idea for a product or a service but not quite sure where to begin? Or perhaps you’ve started something and it hasn’t quite taken off yet. Or maybe you work for someone else right now and dream of running your own business one day. Tom will take you on a whistle-stop tour of start-up life and guide you through what it takes to bring your product or service to market and scale it. This fast-paced session will give you the tools, tips and techniques to take your business from an idea to reality.
B2B Inbound Sales Emails Webinar With Customer.io & Close.ioClose.io
Slides of a webinar given by Colin Nederkoorn, CEO of Customer.io and Steli Efti, CEO of Close.io.
Details & audio recording: http://blog.close.io/webinar-drive-sales-engagement-with-triggered-emails
Mind Melds and BattleBots: Creating the Right Kind of Designer/Developer DynamicWebVisions
Improving the designer/developer relationship is an ardent wish on a lot of project teams. And yet, a lot of excuses seem to be made for bad relationships between designers and developers… several of which are tied to when and how each are involved.
Do these sound familiar?
“There’s not enough budget to involve all members of the team from beginning to end.”
“We don’t want to limit designer creativity too soon by bringing tech into the process.”
“We don’t want to waste developer time at the beginning when there’s nothing fully defined yet.”
“If we design a detailed enough style guide, development should be able to implement without retaining a designer through implementation.”
How do you find the right balance of involvement without breaking the budget - and make the most of the skills that each team member can bring to the table?
In this presentation, Carolyn Chandler (Experience Designer and instructor) and Don Bora (Developer and iconic tech mentor) will take you on a journey through the main stages of a project from both sides of the divide.
This is the presentation I gave to the assembled May 14 at North, hosted by 52ltd. It does not include the fabulous animations, which frankly were integral to the experience. But it gets the gist across.
NEW Groundbreaking AI App Curates & Automatically Crafts High-Value Newsletters People Eagerly Read.
Transform Any Website or YouTube Video into a Newsletter Superior to Anything You Could Write Yourself
The Tech Behind the 'Newsletter Linchpin AI' App
Content Aggregation: The AI Curation Matrix scans multiple sources to gather relevant articles, blog posts, and other types of content based on predefined topics or keywords.
Quality Assessment: The algorithm evaluates the quality of the aggregated content based on factors like readability, relevance, and credibility.
Personalization: The matrix tailors the selection of content to match the preferences and behavior of the target audience, ensuring higher engagement.
Contextual Understanding: The AI understands the context in which certain content will be most effective, allowing for more targeted curation.
Duplication Avoidance: The matrix ensures that the same or similar content is not repeated, keeping the newsletter fresh and engaging.
Multi-Source Integration: The AI Curation Matrix can pull content from various platforms, including blogs, and news sites, offering a diverse range of information.
Real-Time Updates: The matrix constantly updates its content pool, ensuring that the newsletter includes the most current and relevant information.
Automated Summarization: The feature can automatically summarize long articles, providing concise yet informative content for the newsletter.
Idea Generation: The Idea Processor starts by generating a list of potential topics or themes based on user input, trending topics, or historical data.
Concept Mapping: The feature organizes the generated ideas into a conceptual map, showing how different ideas are related or can be combined for more comprehensive coverage.
Content Structuring: The Idea Processor helps in outlining the structure of the newsletter, suggesting where each idea or topic would fit best.
Relevance Scoring: Each idea is scored based on its relevance to the target audience, current trends, and the overall theme of the newsletter.
Idea Prioritization: The algorithm prioritizes ideas based on their scores, ensuring that the most impactful topics are covered first.
Content Suggestions: The processor can suggest internally content that would best convey each idea.
Gap Analysis: The feature identifies gaps or areas that lack sufficient coverage, prompting the user to explore additional topics or angles (only flows with user feedback).
Startup Now: A Guide from the Seedcamp 2011 participantscubesocial
What did you do in 2011?
Here’s what we did, and what we learned building, pitching and growing our own tech start-ups.
We hope it inspires you and others like you to follow your dreams and fulfil your goals in 2012, whatever they are.
Startup Selling: How to sell if you really, really have to and don't know how...SalesQualia
Are you a start-up CEO? A technical founder with a great product that you need to start selling now? An engineer at a start-up that's been asked to pitch in with the company's sales? Then this book is for you.
While you’re sitting at your desk coding or productizing, the phone might ring every so often or you receive occasional "request for information" emails from your website. Perhaps you’re lucky enough to gain an introduction from your venture capital partner or friends in the industry. What do you do with that new prospect? How do you move from product development to revenue?
This book teaches your about the basic aspects of the sales process, and provides everyday sales strategies you can utilize immediately in your business. It's practical advice that you can start using right now. In the next 20 minutes. Today. This book will make a difference in your business. You will immediately see how inbound callers respond differently and how you're able to decode the decision process. Before you know it, you might actually begin to like sales...
The author is a 10-year veteran in Silicon Valley with more than 15 years of sales experience. You'll love his candid writing style - loaded with specific questions to ask on sales calls and example conversations that you can implement immediately into your customer interactions.
No one likes the idea of being pigeonholed by others. Pigeonholing yourself, on the other hand, is one of the best things you can do for your business. Follow along as Jonathan teaches attendees how to create a laser-focused positioning statement and how to use that statement to attract better clients, close more deals, and ultimately make more money.
The 1 page marketing plan get new customers, make more money, and stand out f...MarketingForum
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.
In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero.
Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.
In this groundbreaking new book you'll discover:
• How to get new customers, clients, or patients and how to make more profit from existing ones.
• Why “big business” style marketing could kill your business and strategies that actually work for small and medium-sized businesses.
• How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money.
• A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan.
• How to annihilate competitors and make yourself the only logical choice.
• How to get amazing results on a small budget using the secrets of direct response marketing.
• How to charge high prices for your products and services and have customers actually thank you for it.
E book how to attract traffic, engage an audience, and convert fans into cust...Darja Boc
Free E Book
How to attract traffic, engage an audience, and convert fans into customers!Marketing Corner Blog by Darja Boc
http://www.internetiprofits.com
Our Startup Branding Journey - What Makes A Brand Memorable?Customericare
We recently took on one of the biggest challenges so far: Building a solid brand and culture for our startup. We thought it could be fun to share our journey with the world and see what we learn, what we find out and how it can help others take on a journey of their own.
We wrote about the importance of branding here as a first step into the journey: https://customericare.com/startup-branding-and-culture/
In these slides we focus on what makes a brand memorable. And here's the article that goes with the slides about building a memorable customer experience: https://customericare.com/create-memorable-customer-experiences/
Hope you'll like the presentation and don't hesitate to leave your thoughts in the comments!
Some links to read more about building a memorable brand:
- Brand archetypes: http://www.allegorystudios.com/culture-audits/12-brand-archetypes/
- Brand personalities: https://faculty-gsb.stanford.edu/aaker/PDF/Dimensions_of_Brand_Personality.pdf
- Brand design tips: http://www.forbes.com/sites/johnrampton/2014/11/14/12-principles-of-great-brand-design/
- The effect of stories on our brain: https://blog.bufferapp.com/science-of-storytelling-why-telling-a-story-is-the-most-powerful-way-to-activate-our-brains
The key to selling any new product or service is to engage with your customers, your early adopters are key for any startup. Make sure you effectively tell your story to those most important to your vision, develop the tribe and connect with them on as many levels as possible.
Book Trading Web Sites: Not the Apocalypsejohnbuckman
Presenting the top 3 Book-Swapping Web sites, and what this means to the traditional book publishing industry. Presented at the Frankfurt Book Fair 2008
Video of this presentation is available at:
<a href="http://blog.bookmooch.com/2008/10/17/presentation-in-frankfurt/">http://blog.bookmooch.com/2008/10/17/presentation-in-frankfurt/</a>
Magnatune presentation for traditional business people (bankers, industry executives, marketing folks) in traditional positioning and market segment terms.
2005 presentation at Redhat Conference in New Orleans, explaining how to apply the OSI (open source institute) definition in other media, such as music.
I was asked to present my views on what the Internet would look like in 2020. What I present is the Kurzweil "Singularity" vs the Bruce Sterling "Blobjects" view. Video available at http://blogs.magnatune.com/buckman/2007/06/video-of-my-pre.html
BayCHI - Computer / Human / Interface groupjohnbuckman
July 10, 2007 presentation at BayCHI, showing the 11 year evolution of the Lyris home page, the 9 rules of what a home page should have, and a bit about BookMooch
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide.
www.nidmindia.com
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
Exploring Career Paths in Cybersecurity for Technical CommunicatorsBen Woelk, CISSP, CPTC
Brief overview of career options in cybersecurity for technical communicators. Includes discussion of my career path, certification options, NICE and NIST resources.
New Explore Careers and College Majors 2024.pdfDr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W
81. Magnatune:
Creative Commons & Boing Boing ->
The Inquirer ->
Fark ->
Slashdot ->
USA today / NPR ->
New York Times ->
BBC / Le Monde /
Die Zeit / Nikkei Times
82. Magnatune story angles:
Fair use & Creative Commons
Label embraces Sharing
Biz model in Peer to Peer reality
Piracy used as a promotion tool
Indie musicians abandoning labels
Not suing our customers
Musicians actually getting paid
The big money is in music licensing
Major labels are Evil
iTunes has it wrong
Successful entrepreneur tries again
Linux vs Microsoft == Magnatune vs Major Labels
88. They say:
“On Jamendo artists
allow anyone to
download and share
their music. It's free,
legal and unlimited.”
89. I say:
“Download tons of
music from artists who
don’t want to make
money”
90.
91. Magnatune says:
“We are not evil”
“We work directly with independent musicians world-
wide to give you downloads of MP3s and perfect-quality
WAV files. We never work with major labels, and our
musicians always get 50%.You can listen to every album in
its entirety before buying or becoming a member. “
119. This presentation can be downloaded
from:
http://slideshare.net/johnbuckman
Contact me at:
john@magnatune.com
This presentation licensed under
Creative Commons by-sa 3.0