The document discusses an interview with a fashion design student who prefers fashion design over her commerce degree but feels unprepared for a career. She is focused on assignments and exams but needs to network more, take field trips to observe designers, and develop a career plan. The interview helped her realize she must leverage available tools and alumni connections to gain experience and be job ready beyond just completing an internship.

1. • Submitted for Venture Lab – Design Thinking Lab, Lecturer: Leticia Britos
Cavagnaro, Stanford University
• Interviewing a Graduate/Student and Defining a Problem Statement

2. • Thinks that immediate assignments, projects, and
exams hold more value
• Is clear in understanding that she wants to make a
career in Fashion Designing
• Realizes that she needs more field training to do the
job
• Has determined that the internship is the only way to
be job ready
• Interview helped her to identify what she needs to do
• Too focused on the immediate job
• Is dedicated to the immediate task at hand
• Does the best possible job in the given time
• Needs to work towards the long-term goal, now
• Needs to explore and connect the alumni and social
networks
• Needs to make field trips to observe influential
fashion designers
• Needs to identify a roadmap to understand how the
knowledge can be transferred on the field
• Requires more coaching on career planning
• Seemed interested in doing her work
• Dedicates entirely to the job at hand
• Tries to create new designs, but prioritizes timelines
• Answered questions enthusiastically
• Was honest in answers
• Studying Commerce Graduation and a professional
course in Fashion Designing
• Likes both the courses, but prefers Fashion
Designing
• Prefers Fashion Designing as it aligns with her
interests to know about the latest fashion
• Wants to make a career as a fashion designer
• Not started efforts to seek a job
• Not confident of getting a job, today
• Waiting for a training or internship to get more field
experience
• Not investing time in networking or identifying the
job hunting process as the focus is more on the
immediate exams in commerce
• Observes designs in stores and news papers
• Wants to hunt a job through a friend who owns a
boutique
• Told that the interview helped her to realize what
she needs to do
Say Do
ThinkFeel
Stakeholder

3.  Studying Commerce Graduation and a professional course in Fashion
Designing
 Likes both the courses, but prefers Fashion Designing
 Prefers Fashion Designing as it aligns with her interests to know about
the latest fashion
 Wants to make a career as a fashion designer
 Not started efforts to seek a job
 Not confident of getting a job, today
 Waiting for a training or internship to get more field experience
 Not investing time in networking or identifying the job hunting process
as the focus is more on the immediate exams in commerce
 Observes designs in stores and news papers
 Wants to hunt a job through a friend who owns a boutique
 Told that the interview helped her to realize what she needs to do

4.  Seemed interested in doing her work
 Dedicates entirely to the job at hand
 Tries to create new designs, but prioritizes
timelines
 Answered questions enthusiastically
 Was honest in answers

5.  Thinks that immediate assignments, projects, and
exams hold more value
 Is clear in understanding that she wants to make a
career in Fashion Designing
 Realizes that she needs more field training to do
the job
 Has determined that the internship is the only way
to be job ready
 Interview helped her to identify what she needs to
do

6.  Too focused on the immediate job
 Is dedicated to the immediate task at hand
 Does the best possible job in the given time
 Needs to work towards the long-term goal, now
 Needs to explore and connect the alumni and social
networks
 Needs to make field trips to observe influential fashion
designers
 Needs to identify a roadmap to understand how the
knowledge can be transferred on the field
 Requires more coaching on career planning

7.  Dedicated to the immediate job
 Prioritizes timeline over creativity
 Enjoys the fashion designing project
 Gets distracted in the Commerce education

8.  A goal and task oriented, highly energetic,
dedicated, keen and observing graduate student
who is very focused on meeting deadlines needs
assistance and roadmap on planning her career,
enhancing creativity, and being field ready with
minimal dependence on the internship that may or
may not add to her field skills.

9.  The interviewee is not enabled on various tools
already available with her that can aid her to be
more field and job ready
◦ She is not aware about how she can leverage her alumni
group, social media, and forums to improve her field and
job readiness
 She is relying too heavily on the internship and a
certificate to validate her job readiness
 She is not aware that several leading fashion
designers have opened stores and she can use
those stores as an observation lab

10.  Her college is too focused on projects,
assignments, and exams, and is neglecting the
importance of teaching students how to network,
observe, and learn
◦ She is focused on completing immediate tasks and less
on creativity as her college is too timeline and project
focused