Email Marketing Trounces Social Media
•
1 like•543 views
Social is big business these days, and for good reason. But for getting new customers, email marketing still dominates.
Report
Share
Report
Share
Download to read offline
Recommended
Referral Selling Techniques
This document discusses strategies for social selling and referral selling. It recommends finding names of decision makers (DMs) at target companies through tools like LinkedIn, contacting them using the referral of the name to get their attention, and then following up by demonstrating knowledge of the company through trigger events and news sources. The goal is to stand out from other sales calls and build a personal relationship rather than just a digital one by using referrals and showing research on the company.
SMM Guide: How to Promote a Bank on Social Media. A Reference Manual
Today our life is hardly imaginable without Social Networks. In a few years Social Networks will become the main communication tool for advertising. The proposed book contains case of "Promsvyazbank", Russian bank that promotes itself on social media. This book can be useful for workers in SMM sphere, students and business owners.
This book can answer these questions:
How to get thousands of active followers of your brand in social media?
How to create an interesting story about "boring" financial products? What for our clients are thankful to us?
How you can generate sales in social media?
Also in our SMM guide you can find more than 100 tools to promote bank or any other company in social media.
Today our bank's social media accounts have more then 100000 followers.
So we want to share our experience.
We hope you will enjoy this book.
7 Types of Prospect. One Can Explode Your Business
7 Types of Prospect. One Can Explode Your Business. If you're struggling in network marketing and need serious advise to keep going, this will definitely help. Thank you for reading and please share this, because it will help everyone in the profession.
Nobody Cares that you’re An Independent Distributor, There is a Better Way to...
Nobody Cares that you’re An Independent Distributor, There is a Better Way to...Erik Christian Johnson
This presentation will show you how to stand out among the millions of faceless distributors in network marketing. Please share this. It will help so many frustrated people.Social Media Effective And Affordable for Business?
Social Media is changing the way companies communicate and do business, do you have a social media strategy for your company, or are you confused about what works and what does not work?
Social Media & Digital Marketing Career: Facts, Myths & Opportunities
Looking to start your career in social media & digital marketing? Here's what you're going to need:
- Questions about your career
- How can i start? and why?
- Is it really easy for anyone to join?
- Can i do it from home?
Digital Advertisements Survey
This document summarizes a digital advertisement survey conducted on Twitter over 3 days. The survey consisted of 4 simple questions and received 113 responses. Key findings were that people prefer advertisements that are relevant to their interests and look professional. Lessons learned included using a targeted approach on Twitter to get responses, keeping surveys simple, and ensuring advertisements are relevant to gain trust. The survey was not scientifically rigorous due to its design and distribution only to the author's Twitter followers.
How Social Media Changed the Hiring Process
Show of hands, how many people remember when getting hired was all about putting your best foot forward during a face-to-face interview and hoping they liked you? Or when an interview was the first opportunity you had to make a good impression? These days, when the hiring manager says, “tell me about yourself” she probably already knows more about you than you think.
Social media and the employer
Today many organizations check out an applicant’s social media profiles before they even extend the first interview offer. Reading over a candidate’s Twitter, Instagram, or Facebook feed gives the human resources department insight into the behavior of potential employees to see if they’re a good initial fit.
What you post on your social media accounts can tell them everything from what your political views are to whether you keep your cool over life’s little frustrations. For instance, if you boast about getting mouthy with a barista who messed up your coffee order, you’re probably not a good match for that customer service job you’ve got your eye on.
It may seem unfair that companies sometimes pass over otherwise qualified candidates because of the content of their Vine account, but many managers are glad for the chance to spot potential problem employees before they’re brought on board.
Employment Lawyer Lisa Geurin says the practice is perfectly legal, however it does have it’s limitations. For instance, “an employer who looks at an applicant’s Facebook page or other social media posts could well learn information that it isn’t entitled to have – or to consider during the hiring process,” explains Geurin. “This can lead to discrimination claims. For example, your posts or page might reveal your ethnicity, disclose that you are pregnant, or espouse your political or religious views. This type of information is off limits in the hiring process, and an employer who discovers it online and uses it as a basis for hiring decisions could face a discrimination lawsuit.”
Applicant dos and don’ts
It’s possible to use and maintain social media accounts during your job search as long as you keep a few things in mind.
Don’t give a potential employer your passwords. Some companies may ask you to provide passwords to your social networking accounts during the application process but you are under no obligation to comply. It’s a needless invasion of your privacy and, in fact, dozens of states are in the process of legislating bans against the practice.
Don’t lie about having social media accounts. This one is kind of a no-brainer but important to remember. Even if your accounts aren’t under the name on your job application, there’s still a chance your profiles will be discovered. Hiring managers don’t simply Google your given name, they’ll check to see what services are associated with your email address or even track their way back through peers or colleagues to see if they can find you.
Recommended
Referral Selling Techniques
This document discusses strategies for social selling and referral selling. It recommends finding names of decision makers (DMs) at target companies through tools like LinkedIn, contacting them using the referral of the name to get their attention, and then following up by demonstrating knowledge of the company through trigger events and news sources. The goal is to stand out from other sales calls and build a personal relationship rather than just a digital one by using referrals and showing research on the company.
SMM Guide: How to Promote a Bank on Social Media. A Reference Manual
Today our life is hardly imaginable without Social Networks. In a few years Social Networks will become the main communication tool for advertising. The proposed book contains case of "Promsvyazbank", Russian bank that promotes itself on social media. This book can be useful for workers in SMM sphere, students and business owners.
This book can answer these questions:
How to get thousands of active followers of your brand in social media?
How to create an interesting story about "boring" financial products? What for our clients are thankful to us?
How you can generate sales in social media?
Also in our SMM guide you can find more than 100 tools to promote bank or any other company in social media.
Today our bank's social media accounts have more then 100000 followers.
So we want to share our experience.
We hope you will enjoy this book.
7 Types of Prospect. One Can Explode Your Business
7 Types of Prospect. One Can Explode Your Business. If you're struggling in network marketing and need serious advise to keep going, this will definitely help. Thank you for reading and please share this, because it will help everyone in the profession.
Nobody Cares that you’re An Independent Distributor, There is a Better Way to...
Nobody Cares that you’re An Independent Distributor, There is a Better Way to...Erik Christian Johnson
This presentation will show you how to stand out among the millions of faceless distributors in network marketing. Please share this. It will help so many frustrated people.Social Media Effective And Affordable for Business?
Social Media is changing the way companies communicate and do business, do you have a social media strategy for your company, or are you confused about what works and what does not work?
Social Media & Digital Marketing Career: Facts, Myths & Opportunities
Looking to start your career in social media & digital marketing? Here's what you're going to need:
- Questions about your career
- How can i start? and why?
- Is it really easy for anyone to join?
- Can i do it from home?
Digital Advertisements Survey
This document summarizes a digital advertisement survey conducted on Twitter over 3 days. The survey consisted of 4 simple questions and received 113 responses. Key findings were that people prefer advertisements that are relevant to their interests and look professional. Lessons learned included using a targeted approach on Twitter to get responses, keeping surveys simple, and ensuring advertisements are relevant to gain trust. The survey was not scientifically rigorous due to its design and distribution only to the author's Twitter followers.
How Social Media Changed the Hiring Process
Show of hands, how many people remember when getting hired was all about putting your best foot forward during a face-to-face interview and hoping they liked you? Or when an interview was the first opportunity you had to make a good impression? These days, when the hiring manager says, “tell me about yourself” she probably already knows more about you than you think.
Social media and the employer
Today many organizations check out an applicant’s social media profiles before they even extend the first interview offer. Reading over a candidate’s Twitter, Instagram, or Facebook feed gives the human resources department insight into the behavior of potential employees to see if they’re a good initial fit.
What you post on your social media accounts can tell them everything from what your political views are to whether you keep your cool over life’s little frustrations. For instance, if you boast about getting mouthy with a barista who messed up your coffee order, you’re probably not a good match for that customer service job you’ve got your eye on.
It may seem unfair that companies sometimes pass over otherwise qualified candidates because of the content of their Vine account, but many managers are glad for the chance to spot potential problem employees before they’re brought on board.
Employment Lawyer Lisa Geurin says the practice is perfectly legal, however it does have it’s limitations. For instance, “an employer who looks at an applicant’s Facebook page or other social media posts could well learn information that it isn’t entitled to have – or to consider during the hiring process,” explains Geurin. “This can lead to discrimination claims. For example, your posts or page might reveal your ethnicity, disclose that you are pregnant, or espouse your political or religious views. This type of information is off limits in the hiring process, and an employer who discovers it online and uses it as a basis for hiring decisions could face a discrimination lawsuit.”
Applicant dos and don’ts
It’s possible to use and maintain social media accounts during your job search as long as you keep a few things in mind.
Don’t give a potential employer your passwords. Some companies may ask you to provide passwords to your social networking accounts during the application process but you are under no obligation to comply. It’s a needless invasion of your privacy and, in fact, dozens of states are in the process of legislating bans against the practice.
Don’t lie about having social media accounts. This one is kind of a no-brainer but important to remember. Even if your accounts aren’t under the name on your job application, there’s still a chance your profiles will be discovered. Hiring managers don’t simply Google your given name, they’ll check to see what services are associated with your email address or even track their way back through peers or colleagues to see if they can find you.
Personas, Portraits or Segments - Rachel Clarke, Havas helia
Rachel Clarke, Head of Planning at Havas helia, gives an overview on what personas are and how you can create them.
Dreamatology_SocialMarketing
This document provides training on social media and digital marketing strategies for a marketing and social media team. It covers setting up basic online profiles and presence, using social media like Facebook, LinkedIn, and Pinterest to engage audiences and generate leads, and tips for content creation and community management over time. Key aspects include cleaning up personal Facebook profiles, using search and connections to find new contacts, creating engaging posts and invites, managing sales funnels and tracking engagement metrics.
LinkedIn Tools & Templates
Leveraging LinkedIn for Business Development webinar with Brynne Tillman is a powerful 90-minute webinar for Enterprise Sales Teams. To Schedule a private session or one for your team visit http://LinkedInSession.com.
Social media for business training course
A three hour training event on how to use social media for business. It covered setting up profiles, key learning points and gaining internal acceptance to start social media.
Lead generation from Social Media
Social media can be used to generate leads for startups by finding potential customers, but random connecting risks being marked as spam. Instead, startups should import email lists to connect with targeted contacts on social media in smaller batches. By creating an informative profile and posting engaging content, startups can build their brand visibility and get their first customers from social media with the right strategy. Questions about social media lead generation for startups are welcome.
Insurance Agents and Facebook
This document discusses how insurance agents can use Facebook to connect with clients and maintain relationships. It recommends treating the personal side of Facebook like an "online backyard barbecue" to interact with personal friends who are also clients. The business side is like an "online connection" to interact with a wider network. The document provides an example of how an agent used Facebook to help a client who had lost their job. It encourages agents to educate clients, promote their agency and community involvement, and engage fans by regularly posting fun, non-intrusive updates.
How Sales & Marketing Leaders Can Leverage LinkedIn, Medium, and Quora For Le...
What You'll Learn:
- Personal branding, getting into a social selling rhythm, building a voice.
- LinkedIn Growth Strategies – status updates, content curation, and connecting with prospects.
- Quora Tactics – answering the best threads with the best answers.
- Cracking Medium – what’s the best way for B2B companies to use this?
- Simple techniques for starting & advancing your sales conversions.
Mlb Launch Book Join my Team NOW
The MLM launch book was written to help you get off to a fast start in a network marketing prelaunch.
mlm launch bookThis book is not filled with any hype, there are no crazy promises, no get rich quick deals, and provides you with a 100% legitimate way to get to a solid part-time or even a full-time income in Network Marketing in just 30 days.
This book is 100% free. There’s nothing to buy, no forms to fill out, or anything of the sort.
It was written by a professional network marketer who has masterminded over a dozen launches and prelaunches over the past decade and is a seven-figure earner in the industry.
All I ask is that even though I’m giving this to you at no cost, treat this information like you paid six or even seven figures for this book. That’s what this information has been worth to many others.
Once you read it, get back to the person who referred you to this website.
Thanks again and enjoy this book.
The "Social" in Social Media: A Primer for Small Businesses
The document provides guidance on how small businesses can effectively utilize social media marketing. It discusses the importance of being social online by listening to and engaging with fans, thanking customers, and sharing ideas. It then examines case studies of three small businesses that have found success through social media by regularly posting content that promotes interactions. The key lesson is that being social builds customer loyalty and encourages word-of-mouth advertising, helping to drive traffic and future opportunities for small businesses.
Atlantic Tropical Depression BILL Forecast/Advisory Number 6
000WTNT22 KNHC 170833TCMAT2TROPICAL DEPRESSION BILL FORECAST/ADVISORY NUMBER 6NWS NATIONAL HURRICA...
Eastern Pacific Post-Tropical Cyclone SIMON Advisory Number 26
000WTPZ34 KNHC 080241TCPEP4BULLETINPOST-TROPICAL CYCLONE SIMON ADVISORY NUMBER 26NWS NATIONAL HURRI...
CV - TA Kilian2
This curriculum vitae summarizes Teresia Kilian's education and work experience in project management and administration. She has over 15 years of experience in these fields and has worked for companies like Telkom, Vodacom, and New Generations. She holds several qualifications related to project management from institutions like the University of Pretoria and Cranefield College. Currently she works as a senior project administrator for New Generations, providing contract services to Vodacom, where her responsibilities include managing projects, reporting, budgets, and stakeholder relationships.
Socialmedia sheehan
The document discusses three social media platforms - Facebook, YouTube, and Pinterest. Facebook allows sharing photos with friends and family and keeping in touch with distant relatives. YouTube is used to share educational, MMA fight recap, and TV show videos. Pinterest enables sharing crafts, clothing, recipes, and cake decorating ideas with followers.
IPCC 2014_Polar Regions_WGIIAR5
This chapter discusses observed and projected impacts of climate change in polar regions. Key points include:
- Arctic and Antarctic ecosystems are being affected by reductions in ice/snow cover, permafrost thaw, and changes to freshwater and ocean conditions.
- Some marine species are shifting ranges in response to changing ocean/sea ice. Loss of summer sea ice is expected to impact Arctic marine food webs.
- Climate change poses risks to infrastructure, transportation, and Indigenous communities in polar regions, and is exacerbated by other stressors.
- Rapid rates of sea ice loss and other changes are challenging the ability of natural and social systems to adapt successfully in some cases.
Coastal Collier
This hazardous weather outlook discusses isolated thunderstorms near Lake Okeechobee in the evening and a moderate risk of rip currents along Palm Beach County beaches. It also mentions the chance of thunderstorms through the weekend and early next week across interior South Florida, primarily posing a risk of lightning strikes and brief heavy rainfall. Spotter activation is not anticipated but individual spotters are encouraged to report high winds, hail, and flooding.
79 specification- www.ttbvs.com
This document provides specifications for a Process Multimeter with measuring and output functions. It can measure DC/AC voltage and current, resistance, frequency, duty cycle, diode and continuity tests. It also provides output functions for resistance, DC voltage, frequency, thermocouples, and thermoresistance. Measurement ranges and accuracies are provided for each function.
No.3 specification- www.ttbvs.com
The document describes a video capture card that supports 1080p video from DVI, VGA, component, and other sources. It can capture up to 3 video channels simultaneously at 1080p 30Hz. It supports HDMI, DVI, VGA, component, and audio inputs. The capture card has a PCIe interface, supports multiple resolutions and frame rates for recording and streaming, and works with Windows XP through Windows 7. It can be used for applications like education recording, security systems, medical imaging, and more.
Scout x4 specification- www.ttbvs.com
The Scout X4 is a multi-purpose drone that can be configured with 4 or 8 motors. It has features like waypoint mission planning, follow me and follow track modes, real-time telemetry monitoring, and an iPad holder with backup power. The Scout X4 can fly for up to 25 minutes and includes video demonstrations of its features on the manufacturer's website.
Eastern Pacific Tropical Depression FOUR-E Discussion Number 1
000WTPZ44 KNHC 080244TCDEP4TROPICAL DEPRESSION FOUR-E DISCUSSION NUMBER 1NWS NATIONAL HURRICANE CE...
NHC Northeast Pacific High Seas Forecast
This document provides forecasts for wind speeds and wave heights in the Northeast Pacific region over the next 72 hours. It warns of Tropical Depression One-E located near 11.0N 110.4W, which is forecast to strengthen into a hurricane over the period. Wind speeds up to 85 knots and wave heights up to 22 feet are expected within 270 nautical miles of the storm's center. Other areas are forecast to see winds of 20 knots or less and wave heights below 8 feet.
Going open source with small teams
Learn how to get small teams to embrace both using and contributing to open source in a healthy way. See case studies of open source projects and how they have contributed to the growth of a small team.
St2418 sz specification-www.ttbvs.com
The ST2418SZ is a 2.4GHz wireless AV and RS485 signal transmitter and receiver. It can transmit wireless video and audio signals up to 3000 meters with 1W transmission power or 5000 meters with 3W transmission power in open areas without obstructions. The transmitter and receiver have the same appearance in an economical, waterproof, and dustproof design to allow for wireless PTZ control.
More Related Content
What's hot
Personas, Portraits or Segments - Rachel Clarke, Havas helia
Rachel Clarke, Head of Planning at Havas helia, gives an overview on what personas are and how you can create them.
Dreamatology_SocialMarketing
This document provides training on social media and digital marketing strategies for a marketing and social media team. It covers setting up basic online profiles and presence, using social media like Facebook, LinkedIn, and Pinterest to engage audiences and generate leads, and tips for content creation and community management over time. Key aspects include cleaning up personal Facebook profiles, using search and connections to find new contacts, creating engaging posts and invites, managing sales funnels and tracking engagement metrics.
LinkedIn Tools & Templates
Leveraging LinkedIn for Business Development webinar with Brynne Tillman is a powerful 90-minute webinar for Enterprise Sales Teams. To Schedule a private session or one for your team visit http://LinkedInSession.com.
Social media for business training course
A three hour training event on how to use social media for business. It covered setting up profiles, key learning points and gaining internal acceptance to start social media.
Lead generation from Social Media
Social media can be used to generate leads for startups by finding potential customers, but random connecting risks being marked as spam. Instead, startups should import email lists to connect with targeted contacts on social media in smaller batches. By creating an informative profile and posting engaging content, startups can build their brand visibility and get their first customers from social media with the right strategy. Questions about social media lead generation for startups are welcome.
Insurance Agents and Facebook
This document discusses how insurance agents can use Facebook to connect with clients and maintain relationships. It recommends treating the personal side of Facebook like an "online backyard barbecue" to interact with personal friends who are also clients. The business side is like an "online connection" to interact with a wider network. The document provides an example of how an agent used Facebook to help a client who had lost their job. It encourages agents to educate clients, promote their agency and community involvement, and engage fans by regularly posting fun, non-intrusive updates.
How Sales & Marketing Leaders Can Leverage LinkedIn, Medium, and Quora For Le...
What You'll Learn:
- Personal branding, getting into a social selling rhythm, building a voice.
- LinkedIn Growth Strategies – status updates, content curation, and connecting with prospects.
- Quora Tactics – answering the best threads with the best answers.
- Cracking Medium – what’s the best way for B2B companies to use this?
- Simple techniques for starting & advancing your sales conversions.
Mlb Launch Book Join my Team NOW
The MLM launch book was written to help you get off to a fast start in a network marketing prelaunch.
mlm launch bookThis book is not filled with any hype, there are no crazy promises, no get rich quick deals, and provides you with a 100% legitimate way to get to a solid part-time or even a full-time income in Network Marketing in just 30 days.
This book is 100% free. There’s nothing to buy, no forms to fill out, or anything of the sort.
It was written by a professional network marketer who has masterminded over a dozen launches and prelaunches over the past decade and is a seven-figure earner in the industry.
All I ask is that even though I’m giving this to you at no cost, treat this information like you paid six or even seven figures for this book. That’s what this information has been worth to many others.
Once you read it, get back to the person who referred you to this website.
Thanks again and enjoy this book.
The "Social" in Social Media: A Primer for Small Businesses
The document provides guidance on how small businesses can effectively utilize social media marketing. It discusses the importance of being social online by listening to and engaging with fans, thanking customers, and sharing ideas. It then examines case studies of three small businesses that have found success through social media by regularly posting content that promotes interactions. The key lesson is that being social builds customer loyalty and encourages word-of-mouth advertising, helping to drive traffic and future opportunities for small businesses.
What's hot (9)
Personas, Portraits or Segments - Rachel Clarke, Havas helia
Personas, Portraits or Segments - Rachel Clarke, Havas helia
How Sales & Marketing Leaders Can Leverage LinkedIn, Medium, and Quora For Le...
How Sales & Marketing Leaders Can Leverage LinkedIn, Medium, and Quora For Le...
The "Social" in Social Media: A Primer for Small Businesses
The "Social" in Social Media: A Primer for Small Businesses
Viewers also liked
Atlantic Tropical Depression BILL Forecast/Advisory Number 6
000WTNT22 KNHC 170833TCMAT2TROPICAL DEPRESSION BILL FORECAST/ADVISORY NUMBER 6NWS NATIONAL HURRICA...
Eastern Pacific Post-Tropical Cyclone SIMON Advisory Number 26
000WTPZ34 KNHC 080241TCPEP4BULLETINPOST-TROPICAL CYCLONE SIMON ADVISORY NUMBER 26NWS NATIONAL HURRI...
CV - TA Kilian2
This curriculum vitae summarizes Teresia Kilian's education and work experience in project management and administration. She has over 15 years of experience in these fields and has worked for companies like Telkom, Vodacom, and New Generations. She holds several qualifications related to project management from institutions like the University of Pretoria and Cranefield College. Currently she works as a senior project administrator for New Generations, providing contract services to Vodacom, where her responsibilities include managing projects, reporting, budgets, and stakeholder relationships.
Socialmedia sheehan
The document discusses three social media platforms - Facebook, YouTube, and Pinterest. Facebook allows sharing photos with friends and family and keeping in touch with distant relatives. YouTube is used to share educational, MMA fight recap, and TV show videos. Pinterest enables sharing crafts, clothing, recipes, and cake decorating ideas with followers.
IPCC 2014_Polar Regions_WGIIAR5
This chapter discusses observed and projected impacts of climate change in polar regions. Key points include:
- Arctic and Antarctic ecosystems are being affected by reductions in ice/snow cover, permafrost thaw, and changes to freshwater and ocean conditions.
- Some marine species are shifting ranges in response to changing ocean/sea ice. Loss of summer sea ice is expected to impact Arctic marine food webs.
- Climate change poses risks to infrastructure, transportation, and Indigenous communities in polar regions, and is exacerbated by other stressors.
- Rapid rates of sea ice loss and other changes are challenging the ability of natural and social systems to adapt successfully in some cases.
Coastal Collier
This hazardous weather outlook discusses isolated thunderstorms near Lake Okeechobee in the evening and a moderate risk of rip currents along Palm Beach County beaches. It also mentions the chance of thunderstorms through the weekend and early next week across interior South Florida, primarily posing a risk of lightning strikes and brief heavy rainfall. Spotter activation is not anticipated but individual spotters are encouraged to report high winds, hail, and flooding.
79 specification- www.ttbvs.com
This document provides specifications for a Process Multimeter with measuring and output functions. It can measure DC/AC voltage and current, resistance, frequency, duty cycle, diode and continuity tests. It also provides output functions for resistance, DC voltage, frequency, thermocouples, and thermoresistance. Measurement ranges and accuracies are provided for each function.
No.3 specification- www.ttbvs.com
The document describes a video capture card that supports 1080p video from DVI, VGA, component, and other sources. It can capture up to 3 video channels simultaneously at 1080p 30Hz. It supports HDMI, DVI, VGA, component, and audio inputs. The capture card has a PCIe interface, supports multiple resolutions and frame rates for recording and streaming, and works with Windows XP through Windows 7. It can be used for applications like education recording, security systems, medical imaging, and more.
Scout x4 specification- www.ttbvs.com
The Scout X4 is a multi-purpose drone that can be configured with 4 or 8 motors. It has features like waypoint mission planning, follow me and follow track modes, real-time telemetry monitoring, and an iPad holder with backup power. The Scout X4 can fly for up to 25 minutes and includes video demonstrations of its features on the manufacturer's website.
Eastern Pacific Tropical Depression FOUR-E Discussion Number 1
000WTPZ44 KNHC 080244TCDEP4TROPICAL DEPRESSION FOUR-E DISCUSSION NUMBER 1NWS NATIONAL HURRICANE CE...
NHC Northeast Pacific High Seas Forecast
This document provides forecasts for wind speeds and wave heights in the Northeast Pacific region over the next 72 hours. It warns of Tropical Depression One-E located near 11.0N 110.4W, which is forecast to strengthen into a hurricane over the period. Wind speeds up to 85 knots and wave heights up to 22 feet are expected within 270 nautical miles of the storm's center. Other areas are forecast to see winds of 20 knots or less and wave heights below 8 feet.
Going open source with small teams
Learn how to get small teams to embrace both using and contributing to open source in a healthy way. See case studies of open source projects and how they have contributed to the growth of a small team.
St2418 sz specification-www.ttbvs.com
The ST2418SZ is a 2.4GHz wireless AV and RS485 signal transmitter and receiver. It can transmit wireless video and audio signals up to 3000 meters with 1W transmission power or 5000 meters with 3W transmission power in open areas without obstructions. The transmitter and receiver have the same appearance in an economical, waterproof, and dustproof design to allow for wireless PTZ control.
Atlantic Remnants of DOLLY Wind Speed Probabilities Number 8
000FONT15 KNHC 031440PWSAT5REMNANTS OF DOLLY WIND SPEED PROBABILITIES NUMBER 8 NWS N...
Viewers also liked (14)
Atlantic Tropical Depression BILL Forecast/Advisory Number 6
Atlantic Tropical Depression BILL Forecast/Advisory Number 6
Eastern Pacific Post-Tropical Cyclone SIMON Advisory Number 26
Eastern Pacific Post-Tropical Cyclone SIMON Advisory Number 26
Eastern Pacific Tropical Depression FOUR-E Discussion Number 1
Eastern Pacific Tropical Depression FOUR-E Discussion Number 1
Atlantic Remnants of DOLLY Wind Speed Probabilities Number 8
Atlantic Remnants of DOLLY Wind Speed Probabilities Number 8
Similar to Email Marketing Trounces Social Media
Email Marketing+
This document outlines 7 steps for effective email marketing for photographers. It discusses getting the basics right such as design, content and contact list management. It recommends adding social media elements and focusing on being remarkable to stand out. Other tips include communicating value to customers, being relevant, making personal connections, using great images and stories, and writing effective subject lines and copy. The overall message is that email marketing is an important way to engage customers if done properly with a focus on their needs and benefits. Regular testing and having an ongoing plan is also advised.
Email Marketing that Generates Leads: 5 Questions to Answer Before You Write ...
What’s the most important factor in email marketing that generates good leads? (Hint: it’s not your message… in fact, that’s just one small piece of a larger puzzle that determines the success or failure of every email you send.)
In this presentation, you'll learn why your message is just one piece of the email marketing puzzle; 5 keys to email campaigns that generate opens, clicks, and good leads for follow-up; and what you need to know to use email to take your biz-dev to the next level.
You Cn Revolutionize Your Clients’ Performance with Paid Search: 3 Myths Debu...
The document debunks three myths about paid search services: 1) Clients do not need paid search and can rely solely on SEO, but SEO is becoming less reliable. 2) Clients do not have budgets to be competitive with paid search, but Google's auction formula focuses on relevance, not cost. 3) It is too difficult to master paid search, but there are many learning materials and it only requires 20 minutes per week. The document encourages offering paid search services to clients and provides a contact email for support.
Connect the Dots Between Social Media & Sales
Marketing experts tell you to market your small business via social media, but what's the connection between social media and sales? Kristy Schnabel of It's Virtually Done explains...
http://www.itsvirtuallydone.com
Social Media Analytics - marketing strategies and tactics
Social media marketing consultants are influential in B2B purchasing decisions and should be targeted directly. To do so, first understand their motivations such as the need to self-promote, be validated, and recognized as credible and influential experts. Consultants discuss social media marketing on platforms like LinkedIn, validating each other's expertise and self-promoting new strategies. Targeting consultants with evidence-based arguments through ads and discussions could influence more business for B2B companies.
Personal Branding
Here is a presentation I gave to a group of Davenport University students about Personal Branding online.
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Fac...
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Facebook Apps (plus online marketing strategy)
The reason most business owner aren't getting results online is because they don't have a strategic plan for their online marketing and social media.
In this presentation we cover the 6 steps to creating a rocking online marketing plan plus a Facebook Content Strategy and Specific Facebook Apps
Why register as hunter
Individuals can earn rewards, called "bounties", by referring friends and business contacts to opportunities posted on the HotBounty marketplace. Businesses post bounties and details of products or services they want referrals for, and set the reward amount. Individuals, called "hunters", can browse posted bounties and refer people from their social and professional networks who may be interested. If the referral registers as a hunter on HotBounty, the referrer receives the bounty reward. This allows individuals to monetize their relationships and networks, and gives businesses a new marketing channel through personal referrals.
The 10 most frequently asked marketing question
Every marketer is bound to seek answers to various marketing related questions. If you are one of the marketers plagued by marketing questions, you have arrived at the right place. This blog post discusses 10 marketing questions and their answers in detail.
Old School Marketing That Works, Chris Kochmanski, July 22, 09
This presentation explores how you can use direct mail combined with telemarketing to “show up” and get the relationship-building and sales-generating conversations going with your best prospects. Three case studies will describe (1) good results, (2) phenomenal results, and (3) disappointing, but still useful results that area companies have achieved using this decidedly unhip, though highly effective prospecting method.
B2B How Hard Can It Be
B2B social media marketing requires a different approach than B2C. While B2C focuses on being fun and appealing to many, B2B buyers seek tailored information and expertise. The document provides a formula for successful B2B social media marketing: demonstrate expertise in one's field to build trust, educate potential customers who may not fully understand what they need, and create helpful content like blogs, videos, and case studies. By following this approach of showing expertise through education and content, B2B companies can effectively use social media for brand awareness and engagement with prospective clients.
Max-Response-Issue-1
This document summarizes 5 ideas for marketing emails that can be used right away. The ideas include: 1) Asking readers what keeps them up at night and addressing that concern. 2) Piggybacking off a book the author has read to introduce a relevant topic. 3) Discussing lies that are told in the author's industry to position himself as trustworthy. 4) Explaining a personal "eureka moment" to engage readers with a story. 5) Commenting on industry gossip to remind readers that large companies like Google act in their own interests. The document provides examples for each idea and concludes by encouraging readers to make the most of their email lists.
The Global Chief Marketing Officer
This document summarizes an article from the magazine "Global CMOTM" about a list of 50 marketing leaders over 50 years old compiled by Alan See. See reached out to his large network on Twitter to identify innovative senior marketers. Some of those featured discuss how they find new ideas, such as by listening to customers, reading widely, and paying attention to trends. Keeping an eye on the future requires understanding the past, embracing new technology, and filtering signals from noise. The list highlights experienced marketers still making important contributions to the industry.
Professional use of social media
This document discusses using social media for professional purposes. It emphasizes that social media marketing requires understanding the target audience and their needs in order to develop effective campaigns. Key aspects include defining relevant key performance indicators, crafting concepts and messages tailored to the audience, and selecting appropriate marketing channels to reach the audience. While exposure is possible through free social media, paid promotions are often needed to achieve meaningful engagement and leads.
Back to School Marketing Plan 2010
Check out the powerpoint slides fromSensei Nick Dougherty's Back to School Marketing Webinar. In this webinar he compared out-dated traditional marketing methods with cutting edge, free-of-charge marketing methods of this decade.
Learn how to market your school to the fullest extent on a shoe-string budget. If you feel you have fallen behind the curve as far as coordinating your social media marketing efforts with your back to school push, this information you must see!
3 Big Ideas from 250 Marketing & Sales Books Every Modern Marketer Needs To Know
Presentation by Marketing Book Podcast host Douglas Burdett to the American Marketing Association – Birmingham, Alabama chapter on October 18, 2019.
Digital Marketing Strategy - Bath College Nov 2016
Part of Bath College's Love2Learn syllabus, this is my lecture / workshop on Digital Marketing Strategy from November 2016
The Fortune Is In The Follow-Up!
The document discusses the importance of following up after networking events or receiving referrals. It provides tips for effective follow up, including asking for the preferred contact method when exchanging business cards. Not following up can damage your reputation and prevent future referrals, while following up builds relationships and trust, and has led to significant business opportunities for some. The key takeaway is that the fortune is in the follow up, so don't procrastinate - follow up efficiently on all contacts and leads.
Social Media Marketing for Entrepreneurs
This document provides an overview of using social media for entrepreneurial marketing. It discusses how social media allows entrepreneurs to reach vast audiences affordably. Key points include defining a target market, profiling potential clients on social media to understand their interests, and the importance of timing posts appropriately. The document also covers essentials like having clear objectives and being prepared with relevant content and materials when engaging with prospects on social media.
Predictable Revenue: Create Predictable & Scalable Revenue - Aaron Ross
Inside Sales Virtual Summit - Access all 62 recorded sessions here: http://www.insidesales.com/summit/register-2
Aaron Ross - Author of best-selling book "Predictable Revenue"; grow 300% http://www.PredictableRevenue.com.
LinkedIn - http://www.linkedin.com/in/aaronross
Book - http://www.amazon.com/Predictable-Revenue-Business-Practices-Salesforce-com/dp/0984380213
Try InsideSales.com free for 10 days: PowerDialer™ — #1 Power Dialer Software for B2B Sales - http://www.insidesales.com/outbound_power_dialer.php
Similar to Email Marketing Trounces Social Media (20)
Email Marketing that Generates Leads: 5 Questions to Answer Before You Write ...
Email Marketing that Generates Leads: 5 Questions to Answer Before You Write ...
You Cn Revolutionize Your Clients’ Performance with Paid Search: 3 Myths Debu...
You Cn Revolutionize Your Clients’ Performance with Paid Search: 3 Myths Debu...
Social Media Analytics - marketing strategies and tactics
Social Media Analytics - marketing strategies and tactics
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Fac...
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Fac...
Old School Marketing That Works, Chris Kochmanski, July 22, 09
Old School Marketing That Works, Chris Kochmanski, July 22, 09
3 Big Ideas from 250 Marketing & Sales Books Every Modern Marketer Needs To Know
3 Big Ideas from 250 Marketing & Sales Books Every Modern Marketer Needs To Know
Digital Marketing Strategy - Bath College Nov 2016
Digital Marketing Strategy - Bath College Nov 2016
Predictable Revenue: Create Predictable & Scalable Revenue - Aaron Ross
Predictable Revenue: Create Predictable & Scalable Revenue - Aaron Ross
Recently uploaded
Etsy Marketing Guide - Tips For Selling Digital Products
This guide is for those who are selling digital products on Etsy platform.
Story Telling Master Class - Jennifer Morilla
Story Telling Master Class - Jennifer MorillaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Podcast, The New Marketing Currency - Ozeal Debastos
Podcast, The New Marketing Currency - Ozeal DebastosDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Journey of amplification and buzz creation through podcast marketing, appealing to brands and marketers looking to expand their reach.Amazing and On Point - Ramon Ray, USA TODAY
Amazing and On Point - Ramon Ray, USA TODAYDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy CrestodinaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brandWhat’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
Delve into essential ABM ‘plays' that propel success while identifying and leaving behind tactics that no longer yield results. Led by ABM Experts, Jon Barcellos, Head of Solutions at Postal and Tom Keefe, Principal GTM Expert at Demandbase.
Mastering Dynamic Web Designing A Comprehensive Guide.pdf
Dynamic Web Designing involves creating interactive and adaptable web pages that respond to user input and change dynamically, enhancing user experience with real-time data, animations, and personalized content tailored to individual preferences.
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
The Good the Bad and The Ugly of Marketing Measurement
We explore how B2B marketers can impress the board by measuring their PR and marketing campaigns successfully, and explore 5 metrics that will get you promoted, and 3 that will get your fired.
We cover:
-Meaningless marketing metrics
-The difference between attribution and incrementality
-The importance of the customer journey
-Why you should care about prospects that are in market
-Measuring the unmeasurable
Mastering Your Online Visibility - Fernando Angulo
Mastering Your Online Visibility - Fernando AnguloDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.Gokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
Growth Marketing in 2024 - Randy Rayess, Outgrow
Growth Marketing in 2024 - Randy Rayess, OutgrowDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing gamePickUp_conversational AI_Capex, Inc._20240610
PickUp, Improve conversions with scenario-based conversational AI.
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Recently uploaded (20)
Etsy Marketing Guide - Tips For Selling Digital Products
Etsy Marketing Guide - Tips For Selling Digital Products
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Podcast, The New Marketing Currency - Ozeal Debastos
Podcast, The New Marketing Currency - Ozeal Debastos
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...
Mastering Dynamic Web Designing A Comprehensive Guide.pdf
Mastering Dynamic Web Designing A Comprehensive Guide.pdf
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
The Good the Bad and The Ugly of Marketing Measurement
The Good the Bad and The Ugly of Marketing Measurement
Mastering Your Online Visibility - Fernando Angulo
Mastering Your Online Visibility - Fernando Angulo
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Practical Progress from a Theory by Steven Kingpdf
Practical Progress from a Theory by Steven Kingpdf
Email Marketing Trounces Social Media
- 1. email marketing social media TROUNCES by Sharon Brodin
- 2. We don’t doubt the value of social media.
- 3. But when it comes to getting customers,
- 4. email marketing still performs better than Facebook & Twitter combined…
- 5. …40 times better! McKinsey&Company article
- 6. BAM!BAM!
- 7. So while social media is important,
- 8. you can ignore those who are saying email marketing is therefore dead.
- 9. – first Old Guy “That’s the way to do it. That’s old school.”
- 10. – second Old Guy “Yeah, there’s no school like the old school.”
- 11. (from one of my favorite super hero movies… The Incredibles)
- 12. So even if some think of email marketing as old school…
- 13. if it brings you new customers so much better than social media…
- 14. it’s definitely worth investing in! “There’s no school like the old school.”
- 15. POW!POW!
- 16. So…how can you be sure your email marketing strategy is successful?
- 17. Here are 6 factors to keep in mind:
- 18. 1. The quality of your mailing list.
- 19. Build your own mailing list of interested prospects and customers.
- 20. If they’ve already given you permission, they’ll be more engaged.
- 22. It’s the best way to organize and track your email campaigns,
- 23. and to be sure you adhere to the anti-spam laws.
- 24. 3. What or who is in the “From” field.
- 25. The name in the “From” field should be instantly recognizable…
- 26. …and trusted by your readers.
- 28. But aren’t spammy. (use the spam detector!)
- 29. 5. The 80/20 content- to-sales rule.
- 30. Don’t just sell… give your readers great content.
- 31. Give them something of value…or entertain them… or both!
- 32. Give them a reason to look forward to your emails.
- 33. 6. Email is part of your marketing big picture.
- 34. Email is integral to lead generation and sales funnels.
- 35. It can draw traffic to your website and integrate with your social media.
- 36. Have a written plan that connects the parts to the whole of your marketing strategy.
- 37. So email marketing may be old school, (After all, it originated way back in the 90s)
- 38. but sometimes there’s no school like the old school for effectiveness.
- 39. “Email Marketing Trounces Social Media” was first published in Bite-Size Marketing Digest. Read the full article on www.sharonbrodin.com ©2016 Sharon Brodin Sharon is a freelance copywriter and content strategist for outdoor businesses and non-profits.