SlideShare a Scribd company logo
How
Email Marketing
works
A beginner's guide
QuickEmailVerification
@
https://quickemailverification.com/
Define your goals
Step 1
QuickEmailVerification
Selling
Encouraging trial
Branding...
@
https://quickemailverification.com/
Strategize for list building
Step 2
QuickEmailVerification
Content marketing
Paid Ads
Live events...
@
https://quickemailverification.com/
Create a landing page
Step 3
QuickEmailVerification
Well designed
Compelling CTA
Short sign-up form...
@
https://quickemailverification.com/
Real-time verify addresses
Step 4
QuickEmailVerification
Use Email verification API
Prevent typo
No fake sign-ups...
@
https://quickemailverification.com/
Have a pre-send checklist
Step 5
QuickEmailVerification
Timing
Compliance
Message is clear...
@
https://quickemailverification.com/
Check before you send
Step 6
QuickEmailVerification
Across email clients
Images look right?
Mobile optimised ...
@
https://quickemailverification.com/
Choose a good email
marketing tool
Step 7
QuickEmailVerification
You get support
You get analytics
Use their expertise...
@
https://quickemailverification.com/
A/B Test everything
Step 8
QuickEmailVerification
Test design
Validate content
Find what works...
@
https://quickemailverification.com/
Send out emails gradually
Step 9
QuickEmailVerification
Build reputation
See initial response
Tweak stuff...
@
https://quickemailverification.com/
Study email KPIs closely
Step 10
QuickEmailVerification
Open rates
Click through rates
Forwards...
@
https://quickemailverification.com/
Follow best practices
Step 11
QuickEmailVerification
Unsubscribe if asked
Don't buy lists
Respect their time...
@
https://quickemailverification.com/
Build healthy lists
Step 12
QuickEmailVerification
Clean list regularly
Segment your list
Retire bad emails...
@
https://quickemailverification.com/
Thank you!
https://quickemailverification.com/
@
Design and content by
QuickEmailVerification

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Email marketing guide

  • 1. How Email Marketing works A beginner's guide QuickEmailVerification @ https://quickemailverification.com/
  • 2. Define your goals Step 1 QuickEmailVerification Selling Encouraging trial Branding... @ https://quickemailverification.com/
  • 3. Strategize for list building Step 2 QuickEmailVerification Content marketing Paid Ads Live events... @ https://quickemailverification.com/
  • 4. Create a landing page Step 3 QuickEmailVerification Well designed Compelling CTA Short sign-up form... @ https://quickemailverification.com/
  • 5. Real-time verify addresses Step 4 QuickEmailVerification Use Email verification API Prevent typo No fake sign-ups... @ https://quickemailverification.com/
  • 6. Have a pre-send checklist Step 5 QuickEmailVerification Timing Compliance Message is clear... @ https://quickemailverification.com/
  • 7. Check before you send Step 6 QuickEmailVerification Across email clients Images look right? Mobile optimised ... @ https://quickemailverification.com/
  • 8. Choose a good email marketing tool Step 7 QuickEmailVerification You get support You get analytics Use their expertise... @ https://quickemailverification.com/
  • 9. A/B Test everything Step 8 QuickEmailVerification Test design Validate content Find what works... @ https://quickemailverification.com/
  • 10. Send out emails gradually Step 9 QuickEmailVerification Build reputation See initial response Tweak stuff... @ https://quickemailverification.com/
  • 11. Study email KPIs closely Step 10 QuickEmailVerification Open rates Click through rates Forwards... @ https://quickemailverification.com/
  • 12. Follow best practices Step 11 QuickEmailVerification Unsubscribe if asked Don't buy lists Respect their time... @ https://quickemailverification.com/
  • 13. Build healthy lists Step 12 QuickEmailVerification Clean list regularly Segment your list Retire bad emails... @ https://quickemailverification.com/