Protecting and managing online reputationguest172308
How do you protect and manage online reputation? Katy Howell from Immediate Future and Chris Bishop from Hotel Chocolat recently discussed at Internet Retailing.
This document discusses online reputation management and provides tips for building, monitoring, and cleaning up one's online reputation. It recommends having a network of trusted websites to build an online presence, monitoring what is said online through tools like Google alerts, and being prepared to respond to negative comments or remove unwanted content. It also notes that online reputation is important and outside one's full control, and that professional reputation managers have skills needed to effectively manage an online reputation.
Expanding Reach: How Affiliates and Social Drive TogetherAffiliate Summit
The document discusses how affiliates and social media can work together to expand brand reach. It provides 7 ways to do this: 1) Build a brand through social media, 2) Gain followers, 3) Provide valuable and authentic content, 4) Leverage brand and sales messaging, 5) Measure success, 6) Use data, and 7) Trust instincts. Affiliates can help brands by acting as a powerful voice, creating buzz, and driving people to take action like following or purchasing. Social media should be used alongside other channels like SEO, PPC, and affiliates to understand the full customer journey.
For all my friends who came to the Batesville Intro to Social media marketing workshop last week and wanted the additional powerpoint pages that were not included in your printed handout. Thanks again
This presentation is from Affiliate Summit West 2017 (January 15-17, 2017 in Las Vegas, Nevada). Session description: Affiliate recruitment is a costly and complicated part of an affiliate program development – simplify it with a targeted approach! Find new affiliates that will sell.
The document discusses inbound marketing strategies and social media. It provides tips for businesses on using content marketing, blogging, and social media to build relationships with customers and earn their permission and trust. The key aspects are creating valuable, remarkable content; engaging in conversations to build social capital and trust over time; and focusing on contributing value to customers rather than just promoting the business.
Protecting and managing online reputationguest172308
How do you protect and manage online reputation? Katy Howell from Immediate Future and Chris Bishop from Hotel Chocolat recently discussed at Internet Retailing.
This document discusses online reputation management and provides tips for building, monitoring, and cleaning up one's online reputation. It recommends having a network of trusted websites to build an online presence, monitoring what is said online through tools like Google alerts, and being prepared to respond to negative comments or remove unwanted content. It also notes that online reputation is important and outside one's full control, and that professional reputation managers have skills needed to effectively manage an online reputation.
Expanding Reach: How Affiliates and Social Drive TogetherAffiliate Summit
The document discusses how affiliates and social media can work together to expand brand reach. It provides 7 ways to do this: 1) Build a brand through social media, 2) Gain followers, 3) Provide valuable and authentic content, 4) Leverage brand and sales messaging, 5) Measure success, 6) Use data, and 7) Trust instincts. Affiliates can help brands by acting as a powerful voice, creating buzz, and driving people to take action like following or purchasing. Social media should be used alongside other channels like SEO, PPC, and affiliates to understand the full customer journey.
For all my friends who came to the Batesville Intro to Social media marketing workshop last week and wanted the additional powerpoint pages that were not included in your printed handout. Thanks again
This presentation is from Affiliate Summit West 2017 (January 15-17, 2017 in Las Vegas, Nevada). Session description: Affiliate recruitment is a costly and complicated part of an affiliate program development – simplify it with a targeted approach! Find new affiliates that will sell.
The document discusses inbound marketing strategies and social media. It provides tips for businesses on using content marketing, blogging, and social media to build relationships with customers and earn their permission and trust. The key aspects are creating valuable, remarkable content; engaging in conversations to build social capital and trust over time; and focusing on contributing value to customers rather than just promoting the business.
This document provides an overview of Twitter, how it is used, who uses it, and basic strategies for using it. It discusses Twitter as a microblogging service where users share what they are doing in 140 characters or less. It also outlines demographics of Twitter users and how both individuals and brands use Twitter for purposes like customer relations, networking, thought leadership, and event coverage. The document provides dos and don'ts for Twitter use and strategies like using hashtags, engaging with followers, and sharing useful content. It recommends tools for finding people to follow and being efficient with Twitter.
Advertiser's Crash Course in Influencer MarketingAffiliate Summit
This presentation is from Affiliate Summit West 2017 (January 15-17, 2017 in Las Vegas, Nevada). Session description: Learn to leverage the power of influencers! We will cover an array of key areas: from types of influencers and payment models to their onboarding, activating, and measuring results. Q&A time at the end.
Right Content. Right Response.™ with Pulizzi, Granoff, and MasseyBrian Massey
The document discusses content marketing and how it is important for engaging customers and driving traffic. It outlines that over 90% of business purchases begin online, so content marketing allows companies to publish useful information for customers and build trust. The agenda includes discussing why content is important, content marketing strategies, using personas to understand customers, and case studies. It provides tips like selecting a publisher and focusing content on answering customers' next questions.
The document discusses strategies for viral and social marketing. It provides examples of platforms for discovering new products like Kickstarter, Reddit, and forums. Reddit is highlighted for its content-based and deal-focused subreddits. Case studies show successful marketing campaigns on Reddit. Twitter strategies discussed include understanding the algorithm, hyper-local marketing, and keyword marketing. The document also discusses coupon code attribution across different social channels and a case study example from Global Golf. It concludes with tips for maximizing social promotions and reasons not to overlook viral and social marketing.
From ITC Agent Conference 2016...
Selling a policy is more than just presenting a quote. Learn the techniques successful agencies use to close the sale.
The document discusses strategies for measuring the return on investment (ROI) of Twitter marketing. It outlines several key metrics and tactics for calculating the dollar value of customers acquired through Twitter, including the short-term value per unit of incoming traffic and long-term lifetime customer value. Additionally, it provides ideas for Twitter promotions, engaging influencers, and generating leads to help translate social media interactions into actual sales.
VWO Webinar: 13 reasons why your engagement stinks and how to fix itUtkarsh Rai
In this webinar, we partnered with leading social media analytics firm, Unmetric, where we discussed ways in which you can scale your social media presence and decide which content will work best for your audience.
This document discusses online brand reputation management and monitoring. It provides tips for controlling what people find when searching for a brand online. Key points include:
- Why it is important to monitor for negative sites, reviews, and mentions to control your brand image.
- Methods for monitoring include Google alerts, RSS feeds, and hiring a professional firm to track brand mentions across the web.
- The importance of engaging on social media like Facebook and Twitter, responding to comments, and using analytics to measure engagement.
- Tips for using press releases, corporate blogging, and social media to positively promote a brand's reputation.
Social media has become a prominent platform for businesses today. Small businesses establish themselves over the web through this easily accessible and
This document discusses how to effectively use social media platforms like Twitter, Facebook, and LinkedIn to engage with audiences and maximize opportunities. It recommends finding your target audience through research tools, following industry leaders, encouraging engagement through calls to action, and maintaining a consistent personal tone of voice. The document also suggests posting with the appropriate frequency for each platform and thinking carefully before posting to avoid potential blunders that could damage your brand reputation. Overall, it provides guidance on harnessing social media to interact constantly with delegates, promote events, and build awareness while standing out online.
Wondering what Facebook, Digg, LinkedIn, StumbleUpon and Twitter can do for your B2B business? Learn about how people are using social media networks to create and join conversations online and how to change your marketing to an "inbound" approach. We share tips on how to create and maintain a profile for your business for best success.
Wondering what del.icio.us, StumbleUpon, LinkedIn and Twitter can do your for business? Learn about the role these services are playing in changing the client-vendor relationship and service research for B2B firms. We'll focus on determining the sites most likely to help your business and how to craft an effective strategy.
The Time is Now for an Affiliate Marketing RenaissanceAffiliate Summit
This presentation is from Affiliate Summit West 2017 (January 15-17, 2017 in Las Vegas, Nevada). Session description: Learn why 2017 is the year of the Affiliate Marketing Renaissance and understand how taking advantage of evolving content can help capture the micro-moments that influence buyer decisions.
This document discusses how to build a personal brand online through various digital strategies and platforms. It recommends focusing on four key platforms: a personal website, LinkedIn profile, profile on your company website, and social media accounts. It emphasizes the importance of consistency, regularly posting quality content across these platforms to establish expertise and credibility online so that potential customers will find you when searching online. The goal is to position yourself as a recognized expert in your field so that people will come to you for answers and recommendations.
The document provides guidance on creating an effective social media strategy. It recommends starting by listening to customers and prospects to understand their needs and feedback. It also stresses the importance of knowing your target audience and using search engine optimization to be found online. The document advises having quality content across channels to engage users and allow them to share. It suggests choosing the right social networks for your business and branding your social media presence consistently. Finally, it emphasizes the need to have social media policies and guidelines for handling user comments.
Email remains one of the most powerful tools in the online marketer's toolbox. With nearly everyone who uses the web using the email daily, email marketing allows you to connect with customers and prospects with messages they want to hear on their schedule. This webinar shows you what you need to know to get started with an effective email campaign today!
The document provides tips for improving blogging efforts to get more return. It recommends defining blog policies and audience, creating an editorial calendar, optimizing content for search engines, measuring analytics, and collaborating with other bloggers. The key steps are to know your audience and goals, create valuable and consistent content, and measure results through analytics to improve performance over time as a marathon not a sprint.
In this intermediate level blogging webinar, we'll discuss some of the strategic decisions you can make when it comes to blogging and what tools you can use to monitor and assess your performance. Learn how an aggressive attitude towards analytics, built-in SEO optimization, a full editorial calendar, and ongoing outreach to other bloggers will help you turn your blog from a passive news feed into one of your most powerful marketing tools.
This article describes the author's ideal weekend getaway. He suggests starting with a scenic hike on Saturday morning followed by lunch at a local cafe. The afternoon is spent relaxing at an art museum or attending a music festival. The weekend is wrapped up on Sunday with a lazy brunch and drive home while reminiscing about the relaxing activities.
The document discusses Valdosta State University's 2010 homecoming events, which included a step show by Alpha Phi Alpha, a concert featuring Gavin DeGraw as the headliner, and a football game where the Blazers narrowly defeated the Ouachita Baptist Tigers 21-19. It also mentions performances by the cheerleaders, marching band, and crowning of the homecoming queen.
This document provides an overview of Twitter, how it is used, who uses it, and basic strategies for using it. It discusses Twitter as a microblogging service where users share what they are doing in 140 characters or less. It also outlines demographics of Twitter users and how both individuals and brands use Twitter for purposes like customer relations, networking, thought leadership, and event coverage. The document provides dos and don'ts for Twitter use and strategies like using hashtags, engaging with followers, and sharing useful content. It recommends tools for finding people to follow and being efficient with Twitter.
Advertiser's Crash Course in Influencer MarketingAffiliate Summit
This presentation is from Affiliate Summit West 2017 (January 15-17, 2017 in Las Vegas, Nevada). Session description: Learn to leverage the power of influencers! We will cover an array of key areas: from types of influencers and payment models to their onboarding, activating, and measuring results. Q&A time at the end.
Right Content. Right Response.™ with Pulizzi, Granoff, and MasseyBrian Massey
The document discusses content marketing and how it is important for engaging customers and driving traffic. It outlines that over 90% of business purchases begin online, so content marketing allows companies to publish useful information for customers and build trust. The agenda includes discussing why content is important, content marketing strategies, using personas to understand customers, and case studies. It provides tips like selecting a publisher and focusing content on answering customers' next questions.
The document discusses strategies for viral and social marketing. It provides examples of platforms for discovering new products like Kickstarter, Reddit, and forums. Reddit is highlighted for its content-based and deal-focused subreddits. Case studies show successful marketing campaigns on Reddit. Twitter strategies discussed include understanding the algorithm, hyper-local marketing, and keyword marketing. The document also discusses coupon code attribution across different social channels and a case study example from Global Golf. It concludes with tips for maximizing social promotions and reasons not to overlook viral and social marketing.
From ITC Agent Conference 2016...
Selling a policy is more than just presenting a quote. Learn the techniques successful agencies use to close the sale.
The document discusses strategies for measuring the return on investment (ROI) of Twitter marketing. It outlines several key metrics and tactics for calculating the dollar value of customers acquired through Twitter, including the short-term value per unit of incoming traffic and long-term lifetime customer value. Additionally, it provides ideas for Twitter promotions, engaging influencers, and generating leads to help translate social media interactions into actual sales.
VWO Webinar: 13 reasons why your engagement stinks and how to fix itUtkarsh Rai
In this webinar, we partnered with leading social media analytics firm, Unmetric, where we discussed ways in which you can scale your social media presence and decide which content will work best for your audience.
This document discusses online brand reputation management and monitoring. It provides tips for controlling what people find when searching for a brand online. Key points include:
- Why it is important to monitor for negative sites, reviews, and mentions to control your brand image.
- Methods for monitoring include Google alerts, RSS feeds, and hiring a professional firm to track brand mentions across the web.
- The importance of engaging on social media like Facebook and Twitter, responding to comments, and using analytics to measure engagement.
- Tips for using press releases, corporate blogging, and social media to positively promote a brand's reputation.
Social media has become a prominent platform for businesses today. Small businesses establish themselves over the web through this easily accessible and
This document discusses how to effectively use social media platforms like Twitter, Facebook, and LinkedIn to engage with audiences and maximize opportunities. It recommends finding your target audience through research tools, following industry leaders, encouraging engagement through calls to action, and maintaining a consistent personal tone of voice. The document also suggests posting with the appropriate frequency for each platform and thinking carefully before posting to avoid potential blunders that could damage your brand reputation. Overall, it provides guidance on harnessing social media to interact constantly with delegates, promote events, and build awareness while standing out online.
Wondering what Facebook, Digg, LinkedIn, StumbleUpon and Twitter can do for your B2B business? Learn about how people are using social media networks to create and join conversations online and how to change your marketing to an "inbound" approach. We share tips on how to create and maintain a profile for your business for best success.
Wondering what del.icio.us, StumbleUpon, LinkedIn and Twitter can do your for business? Learn about the role these services are playing in changing the client-vendor relationship and service research for B2B firms. We'll focus on determining the sites most likely to help your business and how to craft an effective strategy.
The Time is Now for an Affiliate Marketing RenaissanceAffiliate Summit
This presentation is from Affiliate Summit West 2017 (January 15-17, 2017 in Las Vegas, Nevada). Session description: Learn why 2017 is the year of the Affiliate Marketing Renaissance and understand how taking advantage of evolving content can help capture the micro-moments that influence buyer decisions.
This document discusses how to build a personal brand online through various digital strategies and platforms. It recommends focusing on four key platforms: a personal website, LinkedIn profile, profile on your company website, and social media accounts. It emphasizes the importance of consistency, regularly posting quality content across these platforms to establish expertise and credibility online so that potential customers will find you when searching online. The goal is to position yourself as a recognized expert in your field so that people will come to you for answers and recommendations.
The document provides guidance on creating an effective social media strategy. It recommends starting by listening to customers and prospects to understand their needs and feedback. It also stresses the importance of knowing your target audience and using search engine optimization to be found online. The document advises having quality content across channels to engage users and allow them to share. It suggests choosing the right social networks for your business and branding your social media presence consistently. Finally, it emphasizes the need to have social media policies and guidelines for handling user comments.
Email remains one of the most powerful tools in the online marketer's toolbox. With nearly everyone who uses the web using the email daily, email marketing allows you to connect with customers and prospects with messages they want to hear on their schedule. This webinar shows you what you need to know to get started with an effective email campaign today!
The document provides tips for improving blogging efforts to get more return. It recommends defining blog policies and audience, creating an editorial calendar, optimizing content for search engines, measuring analytics, and collaborating with other bloggers. The key steps are to know your audience and goals, create valuable and consistent content, and measure results through analytics to improve performance over time as a marathon not a sprint.
In this intermediate level blogging webinar, we'll discuss some of the strategic decisions you can make when it comes to blogging and what tools you can use to monitor and assess your performance. Learn how an aggressive attitude towards analytics, built-in SEO optimization, a full editorial calendar, and ongoing outreach to other bloggers will help you turn your blog from a passive news feed into one of your most powerful marketing tools.
This article describes the author's ideal weekend getaway. He suggests starting with a scenic hike on Saturday morning followed by lunch at a local cafe. The afternoon is spent relaxing at an art museum or attending a music festival. The weekend is wrapped up on Sunday with a lazy brunch and drive home while reminiscing about the relaxing activities.
The document discusses Valdosta State University's 2010 homecoming events, which included a step show by Alpha Phi Alpha, a concert featuring Gavin DeGraw as the headliner, and a football game where the Blazers narrowly defeated the Ouachita Baptist Tigers 21-19. It also mentions performances by the cheerleaders, marching band, and crowning of the homecoming queen.
The document shares photos from the tennis club's sectionals trip to Auburn, Alabama in 2010. It includes photos of the team relaxing at their hotel, dealing with a flat tire, enjoying cookies, playing on the clay courts, supporting each other during matches, hitting aces on the court, playing indoors, and dining at CheeburgerCheeburger.
The document provides an overview of email marketing and how businesses can use it effectively. Some key points:
- Email marketing involves connecting with customers over multiple stages to build relationships and trust through regular communication.
- Using an email marketing provider gives businesses professional templates, reporting, list management tools and ensures compliance.
- Businesses should add value to their emails through relevant, non-sales content to keep customers engaged and reduce unsubscribes.
- Proper use of subject lines, call-to-actions, auto-responders and growing email lists can help boost sales and referrals through email marketing.
AmFam Teleconf 4 -- Marketing Tools Business Accelerator[1]BusinessAccelerator
The document provides an overview of an upcoming teleconference on marketing tools and strategies for small businesses. It discusses the key components of a marketing plan, how to optimize websites for search engines, best practices for email marketing, leveraging media attention, direct mail strategies, and setting up systems to support business growth. The teleconference will cover topics like developing a marketing communication strategy, using blogs and social media to drive traffic to a website, email marketing tips, getting media coverage, direct mail best practices, and systematizing business activities.
Power Point Using Social Media In Your BusinessFred Burkhardt
This document discusses using social media in business. It provides tips on listening, connecting and publishing on social media platforms. It also discusses using social media to drive traffic to a website and the importance of email marketing and online surveys for customer loyalty. The key platforms discussed are YouTube, LinkedIn, blogs, Twitter and Facebook.
Succesvolle e-mailmarketing campagnes hebben drie kenmerken gemeen: een goede strategie, een sterke boodschap en een kwalitatieve database.
In deze sessie vertelt Tamara Gielen hoe u een kwalitatief adressenbestand opbouwt, wat de elementen zijn van een goede e-mailmarketingstrategie en hoe u uw boodschappen moet opbouwen om een zo optimale response te krijgen.
This presentation introduces email marketing and provides guidance on how to develop an effective email marketing strategy. It covers topics such as what constitutes email marketing, how to avoid spam, developing marketing objectives and campaigns, growing email lists, email design best practices, and examples of email marketing platforms. Common pitfalls are also discussed. The goal is to help attendees understand how to properly utilize email marketing to promote their business.
StudioWorks Presentation at Profitability Catalyst 2011:oneStudioworks
This document provides 5 tips for improving online effectiveness: 1) Define your website goals, 2) Optimize Google Analytics, 3) Complete email marketing campaigns, 4) Ensure website accessibility, and 5) Maintain a consistent social media presence. Key recommendations include writing clear goals, using Google Analytics reports to identify issues, testing emails and analyzing performance, validating website compatibility, and scheduling social media updates to engage customers.
This document provides 5 tips for improving online effectiveness: 1) Define your website goals, 2) Optimize Google Analytics tracking, 3) Complete email marketing campaigns, 4) Ensure website accessibility, and 5) Maintain a consistent social media presence. Key recommendations include writing clear goals, using Google Analytics reports to identify issues, testing emails and analyzing performance, validating website compatibility, and scheduling social media updates to engage customers. Completing the outlined to-do items for each tip would help maximize online efforts.
How to create and run a social media program by Serena Ehrlich for Gravity Su...Serena Ehrlich
This document provides an overview of creating an effective social media program in 3 steps or less. It discusses setting goals and measuring engagement, listening to what people say online, and reserving brand names on social platforms. Content should be tailored to different audiences and promoting on social media should have an offline PR component. Case studies show how Einstein Bagels grew its fanbase and a hotel used Twitter to sell over 750 rooms.
Workshop presentation given to Kingston Chamber of Commerce members on developing automated email marketing campaigns to provide a more continuous and consistent flow of business.
Social Prospecting Email Summit Slides Onlyv2Pam O'Neal
BreakingPoint Systems was able to sustain triple digit revenue growth during the Great Recession by evolving their marketing mix to focus on social prospecting and email. They established an 8 step process for social and email prospecting that included aligning sales and marketing, monitoring social media for opportunities, using prospecting tools, creating valuable content, optimizing their online presence, enabling their sales team for social selling, and implementing email drip marketing. This evolution allowed them to transition their goals from building brand awareness to establishing themselves as a market leader and influencing purchases.
This document provides an overview of six essential competencies for email marketing: challenges, permission, data, design, delivery, and performance. It discusses the importance of each competency, highlighting key considerations and best practices. For example, it notes that permission is about building trust with subscribers, data should be used to gain insights about customers rather than just being collected, and design must be optimized for both desktop and mobile viewing. Delivery factors like subject lines, timing, and relevance are also covered. The document aims to help marketers improve their email strategy and maximize results.
The document discusses various ways to measure the effectiveness of social media and communications efforts. It provides tips for developing a measurement system, including defining goals and metrics, understanding audiences, choosing appropriate tools, and analyzing results to gain insights. Key metrics discussed include engagement, relationships, transparency, and return on investment. The document emphasizes matching measurement tools to objectives and using data to inform future strategies.
In this webinar SVP of Marketing Laurie McLachlan was joined by special guests Bryan Mishkin of University Federal Credit Union and Mark Zmarzly of ACTON Marketing for a discussion about what financial institutions can do to acquire new customers.
Getting the Payoff from Direct Response MailSemphonic
The document summarizes an online marketing summit presentation about email marketing and marketing automation tools. It discusses the basics of email marketing including timing, content, segmentation and calls to action. It then covers tracking email campaigns, demonstrating how to build query strings to tag links. The presentation shows how marketing automation tools can segment lists, track web behavior, score leads, and implement drip campaigns. It emphasizes that there is no single right approach and the goal is to build relationships through targeted, recurring messaging.
This document provides an overview of email marketing, including some of its key challenges and opportunities. It discusses the importance of permission-based marketing and collecting high-quality customer data. It also outlines best practices for the design, delivery, and performance tracking of email campaigns, emphasizing the need for responsive design, subject line testing, segmentation, and ongoing analysis of campaign metrics. The goal is to help marketers improve their email strategy and maximize results.
July 2008 presentation giving a checklist of 20 tips to improve your web marketing. These are practical best practice tips covering the top mistakes I see in web marketing.
The document outlines 9 steps for online marketing for nonprofits. It discusses creating an emotive message, using tools like email, video, and surveys. It covers search engine optimization, online advertising, RSS feeds, podcasting, blogging, activating calls-to-action using tools like surveys and social networks, and accepting donations online. The overall goal is to engage supporters through multiple online channels to spread an organization's message.
The document outlines 9 steps for online marketing for nonprofits. It discusses creating an emotive message, using tools like email, video, and surveys. It covers search engine optimization, online advertising, RSS feeds, podcasting, blogging, activating calls-to-action using tools like surveys and social networks, and accepting donations online. The overall goal is to engage supporters through multiple online channels to spread an organization's message.
This document provides guidance on using various digital communication tools and channels effectively for nonprofit fundraising and engagement. It discusses strategies for email marketing, social media, websites, video, and integrating multiple channels into a unified approach. Key recommendations include segmenting lists, testing subject lines and content, growing email lists online and offline, using landing pages, and measuring engagement across platforms.
Similar to Email Marketing Best Practices, Components and Services - Joomla Milwaukee - August (20)
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Digital Banking in the Cloud: How Citizens Bank Unlocked Their MainframePrecisely
Inconsistent user experience and siloed data, high costs, and changing customer expectations – Citizens Bank was experiencing these challenges while it was attempting to deliver a superior digital banking experience for its clients. Its core banking applications run on the mainframe and Citizens was using legacy utilities to get the critical mainframe data to feed customer-facing channels, like call centers, web, and mobile. Ultimately, this led to higher operating costs (MIPS), delayed response times, and longer time to market.
Ever-changing customer expectations demand more modern digital experiences, and the bank needed to find a solution that could provide real-time data to its customer channels with low latency and operating costs. Join this session to learn how Citizens is leveraging Precisely to replicate mainframe data to its customer channels and deliver on their “modern digital bank” experiences.
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...Tatiana Kojar
Skybuffer AI, built on the robust SAP Business Technology Platform (SAP BTP), is the latest and most advanced version of our AI development, reaffirming our commitment to delivering top-tier AI solutions. Skybuffer AI harnesses all the innovative capabilities of the SAP BTP in the AI domain, from Conversational AI to cutting-edge Generative AI and Retrieval-Augmented Generation (RAG). It also helps SAP customers safeguard their investments into SAP Conversational AI and ensure a seamless, one-click transition to SAP Business AI.
With Skybuffer AI, various AI models can be integrated into a single communication channel such as Microsoft Teams. This integration empowers business users with insights drawn from SAP backend systems, enterprise documents, and the expansive knowledge of Generative AI. And the best part of it is that it is all managed through our intuitive no-code Action Server interface, requiring no extensive coding knowledge and making the advanced AI accessible to more users.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
FREE A4 Cyber Security Awareness Posters-Social Engineering part 3Data Hops
Free A4 downloadable and printable Cyber Security, Social Engineering Safety and security Training Posters . Promote security awareness in the home or workplace. Lock them Out From training providers datahops.com
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on integration of Salesforce with Bonterra Impact Management.
Interested in deploying an integration with Salesforce for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
HCL Notes and Domino License Cost Reduction in the World of DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/temporal-event-neural-networks-a-more-efficient-alternative-to-the-transformer-a-presentation-from-brainchip/
Chris Jones, Director of Product Management at BrainChip , presents the “Temporal Event Neural Networks: A More Efficient Alternative to the Transformer” tutorial at the May 2024 Embedded Vision Summit.
The expansion of AI services necessitates enhanced computational capabilities on edge devices. Temporal Event Neural Networks (TENNs), developed by BrainChip, represent a novel and highly efficient state-space network. TENNs demonstrate exceptional proficiency in handling multi-dimensional streaming data, facilitating advancements in object detection, action recognition, speech enhancement and language model/sequence generation. Through the utilization of polynomial-based continuous convolutions, TENNs streamline models, expedite training processes and significantly diminish memory requirements, achieving notable reductions of up to 50x in parameters and 5,000x in energy consumption compared to prevailing methodologies like transformers.
Integration with BrainChip’s Akida neuromorphic hardware IP further enhances TENNs’ capabilities, enabling the realization of highly capable, portable and passively cooled edge devices. This presentation delves into the technical innovations underlying TENNs, presents real-world benchmarks, and elucidates how this cutting-edge approach is positioned to revolutionize edge AI across diverse applications.
Dandelion Hashtable: beyond billion requests per second on a commodity serverAntonios Katsarakis
This slide deck presents DLHT, a concurrent in-memory hashtable. Despite efforts to optimize hashtables, that go as far as sacrificing core functionality, state-of-the-art designs still incur multiple memory accesses per request and block request processing in three cases. First, most hashtables block while waiting for data to be retrieved from memory. Second, open-addressing designs, which represent the current state-of-the-art, either cannot free index slots on deletes or must block all requests to do so. Third, index resizes block every request until all objects are copied to the new index. Defying folklore wisdom, DLHT forgoes open-addressing and adopts a fully-featured and memory-aware closed-addressing design based on bounded cache-line-chaining. This design offers lock-free index operations and deletes that free slots instantly, (2) completes most requests with a single memory access, (3) utilizes software prefetching to hide memory latencies, and (4) employs a novel non-blocking and parallel resizing. In a commodity server and a memory-resident workload, DLHT surpasses 1.6B requests per second and provides 3.5x (12x) the throughput of the state-of-the-art closed-addressing (open-addressing) resizable hashtable on Gets (Deletes).
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...alexjohnson7307
Predictive maintenance is a proactive approach that anticipates equipment failures before they happen. At the forefront of this innovative strategy is Artificial Intelligence (AI), which brings unprecedented precision and efficiency. AI in predictive maintenance is transforming industries by reducing downtime, minimizing costs, and enhancing productivity.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providersakankshawande
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Email Marketing Best Practices, Components and Services - Joomla Milwaukee - August
1. JUG Milwaukee – August 2010Email Marketing: Best Practices, Extensions & 3rd Party Tools By: Perry Wirth
2. About Me 9 Years Web Development Experience Specialize in Administration SEO Marketing Created over 20 Joomla! Sites Own a martial arts academy
3. Overview Why Email Marketing Common Mistakes Best Practices Program Discussion What to look for Joomla: pros, cons, extensions 3rd Party: pros, cons, services
21. Joomla! Options JED >> Content Sharing >> Newsletter Joomla! Mass Mail SM2 Email Marketing Acajoom RSMail! ActMailing ccNewsletter
22. 3rd Party Pros Off your server More robust and full featured More integration options Further developed
23. 3rd Party Cons Another login Costs Monthly fees Pay by campaign Joomla integration through API Opt-ins
24. 3rd Party Options iContact MailChimp CampaignMonitor Constant Content
25. Questions ? PS: Only because every good presentation needs clip art and word art!
Editor's Notes
9 Years Web Development ExperienceSpecialize in Over 20 Joomla SitesWork for Savvy PandaAdministration, MarketingAlso own NG
Why email marketing, how is it beneficial, why should you do itCommon Mistakes people make when doing email marketingBest Practices and tipsProgram DiscussionWhat to look forJoomla: pros, cons, extensions3rd Party: pros, cons, services
Inbound Marketing costs 60% less that outbound marketingInbound - Inbound marketing is a marketing strategy that focuses on getting found by customers.Email MarketingSEOSocial MediaOutbound - a marketing strategy that focuses on finding customers by building brand awareness through advertising and promotion.Trade ShowsDirect MailingDirect Calling
Average return on investment is$43.62 per $1 spent on email marketing
Builds relationshipsBecome known to your customersGet respect Supports salesShow off your knowledgeAdvertisementsSpecialsProduce LeadsData drivenCapture data in formsSend to specific segments, gender, age, locationMeasurableMany analytics programsTrack conversions (Someone who's on your list who emails you for more information)ImmediateSent almost instantly
Nearly a third of survey respondents (32%) said they have stopped doing business with at least one company altogether as a result of its poor email practicesMarketing without an Email Service ProviderPrevent CAN-SPAM Act violations (FTC)Controlling the Assault of Non-Solicited Pornography And MarketingLaw by the FTC in 2003 by BushNational standards for sending commercial e-mail$16,000 Per violation for each separate emailPrevent Junk Mail, landing in the inbox, not the spam folderHelp manage lists, users bouncesUseful FeaturesNot knowing your recipientsCurrent or Prospective customersDemographic, male/female, ageIndustriesUse of imagesImages should help a message no be the entire messageOnly 33 percent of those surveyed have images in their email provider turned on by default. No unsubscribe optionWill lead to…Marked spamCant send to an entire domain - @yahoo, hotmail, aol, etc.
64% of small businesses execs said they decide whether or not to open the (email) newsletter based on who it's fromMake it something personalDraw users attention with the subject lineDemographicMale/FemaleAgeLocation
Less chance of being marked as spamMore people will open it instead of ignoring itPerceived as more a creditable source, not just a spammer.
Give them a reason to openGood subjectMake it of interestOffer deals or knowledge which will be received when openedHave a purposeWhat is your goal of the emailAlthough it is your goal, you need to make it the consumers goal to open the emailThis way you both achieve, they get knowledge or a discount and you get one step closer to another customerMake it clearThink of it like a websiteWell laid outEasy to followClear message will win you customersCheck your spellingCall to actionEvery email should have some sort of call to actionYour goal is to get clients, you won’t if this is missingRead the latest blog on Savvy Panda about call to actions
There is a best time to send emailsBased on recipients location whether it is central us or Europe11:00 AM as a general time, interrupt their work day, after they have cleared out their inboxMonday or Tuesdays usually are the best.
Include bothUnless you are a CSS wizard use a templateCan be very difficultCheck in the top clientsSee the next page
I check mine in 3 placesOutlook 2007GmailiPhone
More professionalThan sending from a email clientHigher delivery ratesUp to 99%Better lookingGenerally over all better emailsFollows the CAN-Spam Standards
First step is picking how you want to do itWhat I look forPricingIs it affordable, in my budgetScalabilityCan it support the companies futureDeliverability RateBetter be near 100%SupportI just like good supportEase of useIs this system complex
Integration and FormsMember ManagementBounce Processing,Subscribe, unsubscribe, opt-in emailsAuto RespondersSomeone a coupon a month after they made a purchase, or a month after a registration email them about upgrading membership etc.Spam ChecksIs my message spamAnalytics – Although may be incomplete/unreliableOpens, clicks,forwards, messages delivered and bouncedListsSeparate demographic or otherwiseImportGet started easily
Email Client PreviewWhat your message looks like, before you send itDirect IntegrationWith Joomla,Salesforce, other CMSSurveyingQuick and easy surveys for your customersMessage Builders and TemplatesAlways free elsewhereReseller OptionsPer SignupAdd on prices (CampaignMonitor)
Direct Integrationjos_users, CB, JomSocial, VMNo additional loginOne time fee (typically)
Server LoadSlow down your siteCrashing issuesBandwidthCostsBlacklistingHave to remove yourselfFeature LackingMight have a lot of features, don’t work as well as 3rd party
Mass Mail – Under tools in Joomla Don’t bother No Features at all Only for emergenciesSM2 (Free to $80)Acajoom (Free to 170)RSMail! ($51)ActMailing (Free to $115)ccNewletter (Free)
Off your serverServer load, bandwidth, spam listsMore robust and full featuredMore integration optionsCMS, PhonesFurther developedNon-stop development
Another loginCostsMonthly feesPay by campaignJoomla integration through API
Free up to 500 or 1000Plans starting around $15-$25iContactMailChimpCampaignMonitorConstant Content