Email Marketing Automation and Segmentation

•

0 likes•281 views

Learn why segmentation is important for your email marketing list and some of the powerful ways you can use it to increase your conversation rates by sending the right emails to the right people at the right time.

Marketing

Chris
Klosowski
Co-Lead Developer of Easy
Digital Downloads
Creator of Post Promoter Pro
💻👓🍺☕📢&
@cklosowski
chrisk.io

Restrict Content Pro
Sandhills Development, LLC
Meet our little monsters

Over 50% of the Population
will have access to email by 2020
National Client Email Report 2015 by dbdata
http://chrisk.io/i/dbdata-report

Not All Subscribers
are Created Equal
Open Rate
14.31%
Unique Opens
10.64%
Click Thru-Rate
100.95%
When Using Segmented Campaigns

Not All Subscribers
are Created Equal
When Using Segmented Campaigns

Not All Subscribers
are Created Equal
Bounce Rate
➡4.65%
Abuse Reports
➡3.90%
Unsubscribe
➡9.37%
When Using Segmented Campaigns
MailChimp Effects of List Segmentation on Email Marketing Stats
http://chrisk.io/i/mc-research

Time is money,
especially when you are talking to a
lawyer or buying a commercial
Time is money

Time is money,
especially when you are talking to a
lawyer or buying a commercial
Time is money
…or when you’re trying to improve your
conversion rates.

Conversion != Sale
A user completing a desired task
is a conversion.

Segmenting Users
• Form Location
• By Page
• Blog Post Category
• Pre-Launch
• Speciﬁc Referrer
• Documentation Views
• Customer Lifetime Value
• Expired Subscription
• Products Purchased
• Coupon Code Use
• Purchased During Sale
• Number of Purchases Made

Quick! Give Me 4 More Segments.
Anything, nothing is off limits!

Quick! Give Me 4 More Segments.
Anything, nothing is off limits!
I want to be able to send _________
to users who _________
when ___________

New Afﬁliate
➥ ➥ Added to
Afﬁliates Segment

Lifetime Value
> $1,500
➥ ➥ Added to VIP
Customers Segment

Subscribed
on article about
eCommerce
➥ ➥ Added to
eCommerce Segment

Segmentation is Wasted
without automation

Segmentation is Wasted
without automation
Start With Your On-boarding

➥Start Campaign About
Optimizing Usage
User Signs Up
for Trial Period
http://chrisk.io/i/groove-onboarding

➥
Start Campaign About
Optimizing Usage
User Signs Up
for Trial Period
Frequent User
Logs In 3 Times a Day
http://chrisk.io/i/groove-onboarding

➥
Start Campaign About
Optimizing Usage
User Signs Up
for Trial Period
Frequent User
Logs In 3 Times a Day
➥
Start Campaign About
Getting Started or Help
No Activity
http://chrisk.io/i/groove-onboarding

10% Increase
in trial-end conversion
➥
Start Campaign About
Optimizing Usage
User Signs Up
for Trial Period
Frequent User
Logs In 3 Times a Day
➥
Start Campaign About
Getting Started or Help
No Activity
http://chrisk.io/i/groove-onboarding

Segmentation is Wasted
without automation
Enable Abandoned Cart Recovery
Yesterday

Segmentation is Wasted
without automation
!
67.45%
Abandon
Carts
!
24%
Technical
Issue
"
15%
Connectivity
Issue

Segmentation is Wasted
without automation
2 out of 3
Visitors Abandon

Segmentation is Wasted
without automation
2 out of 3
Visitors Abandon
$2,500
+ .25 x $2,500

Segmentation is Wasted
without automation
2 out of 3
Visitors Abandon
$2,500
+ .25 x $2,500
$3,125

Segmentation is Wasted
without automation
2 out of 3
Visitors Abandon
$2,500
+ .25 x $2,500
$3,125
$625 x 12 = $7,500/year

Net Atlantic’s “Total Engagement Marketing” e-book covers 10 ways you can improve email marketing response in 2010. Email marketing offers marketers the tools to manage multiple campaigns, create micro-segments, track the entire customer lifecycle, and automate email based on customer behavior. Net Atlantic delivers a vision for the next era of online marketing. Email marketing is the cornerstone of your Total Engagement Strategy. By engaging your subscribers with relevant content, you’ll achieve a great sender reputation, expand your business and increase sales. In this whitepaper, discover why email should become the center of your marketing strategy.

From Click to Customer - Back to Marketing School Series

RollWorks

Watch the webinar on-demand here: https://www.rollworks.com/resources/webinar/from-click-to-customer/ In this class, we’ll show you best practices to optimize three of the most important stages in any sales cycle: your ads, your landing pages, and your sales outreach. You’ll learn: How to use customization to boost your ad click-through rates How to optimize your landing pages using A/B testing and heatmaps How to enable your sales team to follow up with marketing leads in under five minutes

Got database 2015

Juvlon Email Marketing

It’s no secret HubSpot are really big fans of inbound marketing. We’re also obsessed with finding opportunities that will help us to grow quicker across our inbound channels. In 2015 we started a growth team who were set a challenge, find ways to deliver a greater return from some of our best performing inbound channels. This presentation will go through how we approached that challenge, the growth team we created and real results from initiatives they’ve implemented.

Driving Results through Advertising for an ABM Strategy

Demandbase

Featuring Sarah Nels Sr. Manager, Campaign Strategy, Demandbase Advertising is a critical element of your Account-Based Marketing strategy as a way to deliver targeted communication to specific companies. Strategic campaigns can focus on net-new prospects, competitive conquesting, customer rentention and upsell, driving deeper engagement from your key accounts and more. If you’re ready to leverage digital advertising as part of your ABM strategy, join this workshop to learn how to: Create specific digital advertising strategies that support your Marketing Department’s needs Leverage target account list segments to drive results across the funnel Measure the impact of putting the right message in front of the right company at the right time

Monetisation

signale

In September 2011 I presented the topic "Monetisation" at the Sydney Wordpress Meetup. The visual presentation is brief and it is worth watching the video of the presentation. This presentation is not specifically wordpress orientated and a good introduction if you are starting and growing a content orientated website. Sydney Wordpress Meetup www.wpsydney.com.au Presenter: Christopher Jones from Signale - Communication Design www.signale.com

Lead Nurturing Beyond The Inbox

G3 Communications

Mailchimp Introduction

Jerry Hickman

Awesome Reporting for Winning at PPC #HeroConf

Koozai

Whether you are a seasoned PPC pro or you are just getting started, you need to be reporting like a rockstar. Understanding the data you are presented with is paramount when it comes to paid search; the decisions you make need to be informed and backed with stats. There really is no need for the guessing game with all the tools available to us. You'll learn: - How to report findings in an actionable, specific way to each type of audience (colleague, boss, client, potential client). - Ways to use Google AdWords, Google Analytics and Excel in partnership to get the most out of your data. - Why it's beneficial to use audit checklists.

Convert More With Marketing Automation

Brian McKeiver

5 Ways to Create a Successful Email Marketing Campaign

Pinpointe On-Demand

Did you know that drip campaign open rates are about 80% higher than single campaign sends? And, the average click through rate is 3x higher on drip campaigns when compared to single campaign sends.* If you are not currently using drip email marketing, or just need a refresher on how to develop a successful drip strategy and measure its success, review this slide deck. WIthin it is the five things you need to do to develop a successful, profitable drip marketing campaign. View what elements you should include and how test to boost performance in your next drip marketing campaign. Also covered - how to: • Effectively identify and evaluate drip opportunities – so you can choose the one(s) that will have the most impact on your bottom line • Strategically determine the right frequency and cadence for your program – so you are working in sync with the customer journey • Expertly craft a plan for your drip campaign, including a flow chart, data brief and performance projections – so you can execute with ease • Successfully track and report on the metrics that matter across the entire campaign – and identify areas for potential improvement • Efficiently ‘clone’ successful campaigns for use with other target audience segments or other products – so that you can truly get the maximum benefit from your time spent

Gold Club 50 Pro

Customized Online Solutions

linkedin-oba-ebook-v01.pdf

TarragHoenesCarlos

Community Events Channel Realty Executives

laurafrechette

Email Marketing and Automation Presentation

Catchi Digital Conversion Specialists

[Marketing that sells] Your attribution is wrong! Is there a better one?

OWOX BI

Evolution of Email Marketing: 2016 Edition

Three Deep Marketing

Email marketing is one of the oldest digital marketing tactics, yet it continues to deliver a higher ROI than just about any other online strategy. But this is not your father's email marketing anymore. That's right: this strategy has matured, and if you haven't revisited how you create email content since the early 2000's, you're most likely missing out on the major ROI and benefits of email. This topic takes an in depth look into six key areas of email marketing and how each has evolved. It's time to update your old email marketing strategy and move it to 2016 and beyond.

5 Step Process to Make a Go To Market Plan

Ravi Trivedi

Online Seller Wales Newport - 30th April, University of South Wales

Daytodayebay

The event mainly concentrated on helping businesses · Export their products using eBay to US, Spain, Germany, Australia, France and Italy. · Getting Most Out of Email Campaigns and add Sales to their Online Business · Create a Engaging website that Sells It was a successful event in which Willem from Webinterpret gave meaningful insight on selling internationally through eBay and Amazon. It was surprising how easy it can be to sell abroad through eBay and grow your local business online across the border. This followed by Prabhat’s talk on how email marketing can be implemented easily in a business without any external help. This talk focused on creating good relation with the customers through appropriate Email messages at right time and generate additional revenue. The event ended with Joel's very engaging talk on how owning your own website can help your brand be recognised better. The talk made businesses realise building a website focusing on their customers is the best way go forward.

Framework: Email Marketing Planner

Mailigen

Facebook Advertising Master Class - Aaron Taylor, INCYCLE Marketing

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Grow your email maturity: Essential emails you should be sending

Pure360

Email marketing benefits

Cecilie Burleson

Etsy Marketing Guide - Tips For Selling Digital Products

kcblog21

What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...

Demandbase

Similar to Email Marketing Automation and Segmentation

Lessons Learned from Building a Growth Team

Kieran Flanagan

Driving Results through Advertising for an ABM Strategy

Demandbase

Monetisation

signale

Lead Nurturing Beyond The Inbox

G3 Communications

Mailchimp Introduction

Jerry Hickman

Awesome Reporting for Winning at PPC #HeroConf

Koozai

Convert More With Marketing Automation

Brian McKeiver

5 Ways to Create a Successful Email Marketing Campaign

Pinpointe On-Demand

Gold Club 50 Pro

Customized Online Solutions

linkedin-oba-ebook-v01.pdf

TarragHoenesCarlos

Community Events Channel Realty Executives

laurafrechette

Email Marketing and Automation Presentation

Catchi Digital Conversion Specialists

[Marketing that sells] Your attribution is wrong! Is there a better one?

OWOX BI

Evolution of Email Marketing: 2016 Edition

Three Deep Marketing

5 Step Process to Make a Go To Market Plan

Ravi Trivedi

Online Seller Wales Newport - 30th April, University of South Wales

Daytodayebay

Framework: Email Marketing Planner

Mailigen

Facebook Advertising Master Class - Aaron Taylor, INCYCLE Marketing

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Grow your email maturity: Essential emails you should be sending

Pure360

Email marketing benefits

Cecilie Burleson

Similar to Email Marketing Automation and Segmentation (20)

Lessons Learned from Building a Growth Team

Driving Results through Advertising for an ABM Strategy

Monetisation

Lead Nurturing Beyond The Inbox

Mailchimp Introduction

Awesome Reporting for Winning at PPC #HeroConf

Convert More With Marketing Automation

5 Ways to Create a Successful Email Marketing Campaign

Gold Club 50 Pro

linkedin-oba-ebook-v01.pdf

Community Events Channel Realty Executives

Email Marketing and Automation Presentation

[Marketing that sells] Your attribution is wrong! Is there a better one?

Evolution of Email Marketing: 2016 Edition

5 Step Process to Make a Go To Market Plan

Online Seller Wales Newport - 30th April, University of South Wales

Framework: Email Marketing Planner

Facebook Advertising Master Class - Aaron Taylor, INCYCLE Marketing

Grow your email maturity: Essential emails you should be sending

Email marketing benefits

Recently uploaded

Etsy Marketing Guide - Tips For Selling Digital Products

kcblog21

What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...

Demandbase

Marketing as a Primary Revenue Driver - Lee Levitt

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction. No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.

Traditional Store Audits are Outdated: A New Approach to Protecting Your Bran...

Auxis Consulting & Outsourcing

Email Marketing Master Class - Chris Ferris

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The Forgotten Secret Weapon of Digital Marketing: Email Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email. Key Takeaways: Email has the best ROI of any digital tactic It can be used at any stage of the customer journey It is increasingly important as the cookie-less future gets closer and closer

[Google March 2024 Update] How To Thrive: Content, Link Building & SEO

Search Engine Journal

March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results. How did your website fare? Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape. You’ll learn: - How to create content that is valuable to users (not just search engines) using E-E-A-T. - How to build links that can boost rankings and withstand algorithm updates. - Best practices for content creation and link building so you can thrive during algorithm updates. With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility. Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies. Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success. Check out this webinar and unlock the secrets to thriving in the new Google era.

DMF Portfolio Piece Smart Goals - Artist Management.docx

TravisMalana

10 Videos Any Business Can Make Right Now! - Shelly Nathan

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

10 Video Ideas Any Business Can Make RIGHT NOW! You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session. Key Takeaways: How to use the Video Matrix How to use additional "Lenses" Where to source original video ideas

Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf

offisadizayn

Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The Secret to Engaging Modern Consumers: Journey Mapping and Personalization In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty. Key Takeaways: Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends

15 ideas and frameworks on the art of storytelling

Aatir Abdul Rauf

Coca Cola Branding Strategy and strategic marketing plan

Maswer Ali

Digital Strategy Master Class - Andrew Rupert

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

First Things First: Building and Effective Marketing Strategy Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success. Key Takeaways: -Recognize the critical role of strategy in marketing -Learn our approach for building an actionable, effective marketing strategy -Receive templates and guides for developing a marketing strategy

Winning local SEO in the Age of AI - Dennis Yu

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business. Key Takeaways: Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.

Generative AI - Unleash Creative Opportunity - Peter Weltman

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Mastering Email Campaign Automation Strategies and Best Practices - Michelle...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Grow Your Business Online: Introduction to Digital Marketing

Digital Discovery Institute

In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business. website = https://digitaldiscovery.institute/ address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308

The What, Why & How of 3D and AR in Digital Commerce

PushON Ltd

Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail. Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems. In this webinar, Vladimir will be covering the following topics: Applications of 3D and AR in Digital Commerce, Benefits of 3D and AR, Tools to create, manage and publish 3D and AR in Digital Commerce.

Metaverse Marketing in the Generation of the Internet - Eugene Capon

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Top digital marketing institutein noida

aditisingh6607

Recently uploaded (20)

Etsy Marketing Guide - Tips For Selling Digital Products

What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...

Marketing as a Primary Revenue Driver - Lee Levitt

Traditional Store Audits are Outdated: A New Approach to Protecting Your Bran...

Email Marketing Master Class - Chris Ferris

[Google March 2024 Update] How To Thrive: Content, Link Building & SEO

DMF Portfolio Piece Smart Goals - Artist Management.docx

10 Videos Any Business Can Make Right Now! - Shelly Nathan

Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf

Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo

15 ideas and frameworks on the art of storytelling

Coca Cola Branding Strategy and strategic marketing plan

Digital Strategy Master Class - Andrew Rupert

Winning local SEO in the Age of AI - Dennis Yu

Generative AI - Unleash Creative Opportunity - Peter Weltman

Mastering Email Campaign Automation Strategies and Best Practices - Michelle...

Grow Your Business Online: Introduction to Digital Marketing

The What, Why & How of 3D and AR in Digital Commerce

Metaverse Marketing in the Generation of the Internet - Eugene Capon

Top digital marketing institutein noida

Email Marketing Automation and Segmentation

1. Email Marketing Automation Taking advantage of automation to better segment your email marketing campaigns.

2. Email Marketing Automation Taking advantage of automation to better segment your email marketing campaigns.

3. Chris Klosowski Co-Lead Developer of Easy Digital Downloads Creator of Post Promoter Pro 💻👓🍺☕📢& @cklosowski chrisk.io

4. Sandhills Development, LLC

5. Restrict Content Pro Sandhills Development, LLC Meet our little monsters

7. Over 50% of the Population will have access to email by 2020 National Client Email Report 2015 by dbdata http://chrisk.io/i/dbdata-report

9. QUALITY QUANTITY

10. Not All Subscribers are Created Equal

11. Not All Subscribers are Created Equal

12. Not All Subscribers are Created Equal Open Rate 14.31% Unique Opens 10.64% Click Thru-Rate 100.95% When Using Segmented Campaigns

13. Not All Subscribers are Created Equal When Using Segmented Campaigns

14. Not All Subscribers are Created Equal When Using Segmented Campaigns

15. Not All Subscribers are Created Equal Bounce Rate ➡4.65% Abuse Reports ➡3.90% Unsubscribe ➡9.37% When Using Segmented Campaigns MailChimp Effects of List Segmentation on Email Marketing Stats http://chrisk.io/i/mc-research

16.

17.

18. Time is money

19. Time is money, especially when you are talking to a lawyer or buying a commercial Time is money

20. Time is money, especially when you are talking to a lawyer or buying a commercial Time is money …or when you’re trying to improve your conversion rates.

21. Conversion != Sale A user completing a desired task is a conversion.

22. Segmenting Users

23. Segmenting Users • Form Location • By Page • Blog Post Category • Pre-Launch • Speciﬁc Referrer • Documentation Views • Customer Lifetime Value • Expired Subscription • Products Purchased • Coupon Code Use • Purchased During Sale • Number of Purchases Made

24. Segmenting Users

25. Quick! Give Me 4 More Segments.

26. Quick! Give Me 4 More Segments. Anything, nothing is off limits!

27. Quick! Give Me 4 More Segments. Anything, nothing is off limits!

28. Quick! Give Me 4 More Segments. Anything, nothing is off limits! I want to be able to send _________ to users who _________ when ___________

29. New Afﬁliate

30. New Afﬁliate ➥ ➥ Added to Afﬁliates Segment

31. Lifetime Value > $1,500

32. Lifetime Value > $1,500 ➥ ➥ Added to VIP Customers Segment

33. Subscribed on article about eCommerce

34. Subscribed on article about eCommerce ➥ ➥ Added to eCommerce Segment

35. Segmentation is Wasted without automation

36. Segmentation is Wasted without automation Start With Your On-boarding

37. ➥Start Campaign About Optimizing Usage User Signs Up for Trial Period http://chrisk.io/i/groove-onboarding

38. ➥ Start Campaign About Optimizing Usage User Signs Up for Trial Period Frequent User Logs In 3 Times a Day http://chrisk.io/i/groove-onboarding

39. ➥ Start Campaign About Optimizing Usage User Signs Up for Trial Period Frequent User Logs In 3 Times a Day ➥ Start Campaign About Getting Started or Help No Activity http://chrisk.io/i/groove-onboarding

40. 10% Increase in trial-end conversion ➥ Start Campaign About Optimizing Usage User Signs Up for Trial Period Frequent User Logs In 3 Times a Day ➥ Start Campaign About Getting Started or Help No Activity http://chrisk.io/i/groove-onboarding

41. Segmentation is Wasted without automation

42. Segmentation is Wasted without automation Enable Abandoned Cart Recovery Yesterday

43. Segmentation is Wasted without automation

44. Segmentation is Wasted without automation ! 67.45% Abandon Carts ! 24% Technical Issue " 15% Connectivity Issue

45. Segmentation is Wasted without automation

46.

47.

48.

49. ➥

50. ➥ Super Important Client

51. ➥ Employee

52. ➥ Employee ➥