1. Athens, 15th
of February 2012
Youth to Youth Entrepreneurship and Innovation Project
in Egypt
An ecosystem of innovation from a grassroots level
&

2. Athens, 15th
of February 2012
Project Objectives
Addresses, enhances and/or improves:
• Unemployment
• Entrepreneurship
• Innovation
• Intercultural tolerance and respect
• Networking
• Early literacy
• International competence
• Youth civic engagement
Project Long Term Impact
 Improves educational opportunities
 Creates exchange programs
 Promotes youth civic engagement
 Grows business capacity in a variety of fields
 Locally operated initiative with global reach
Statistics and Opportunities
20 % of the Egyptian population is between 15 and 24 years
50 % younger than 25 years and 90 % of the unemployed reaching to 11% of the population are younger
than 30 years old
The situation is particularly tough for young women
15 % of Egyptians aged between 10 and 15 are illiterate
In 2002, Egypt modernized its intellectual property law, raising it to strong international business
standards that will allow private benefit from innovation for the public; a necessity to encourage
entrepreneurial activities and innovative thinking within the young generation and link them to a strong
international network
IP culture needs to be fostered to connect local and international business

3. Athens, 15th
of February 2012
What is HOPE Project?
It is a platform to foster innovation in various disciplines in schools and universities across Egypt.
International and local collaboration that will harness the passion and energy of the young people of
prestigious organizations such as AIESEC and the youth of the developing countries using world-class
know-how.
Strength of HOPE will empower our youth to address unemployment and gender inequality, build
tolerance and secure a better future.
Being there in 3 of the biggest universities in Cairo supported by Cairo University, Ain shams University
and Helwan University. The project will be delivering the promise of empowering youth to impact the
society.
3-5 International Students (trainers) will support and develop HOPE platforms at each school/university
International student teams will consist of diverse backgrounds, training and gender, each student from
different strengths, such as IT, business, and soft skills, to develop full innovation in entrepreneurship
projects
Projects will consist of a minimum of 2 cycles lasting for 1 months each: one month for international and
Egyptian students to develop projects in Cairo, and one month to take projects outside of Cairo
HOPE platforms will remain in universities and schools for continued engagement and networking
No religion nor politics will be discussed within the framework of the project

4. Athens, 15th
of February 2012
Program Structure
• Training of international students by Microsoft, TEDxCairo and other learning partners
• Structured courses
– AIESEC members shadowed by Egyptian students will be teaching main modules:
 Brainstorming, pitching, conflict management, team working, innovative thinking,
thinking skills, future applications of IT
• Workshops
– Students will form groups and teams as a main activity of the program
– Students will first brainstorm about challenges within their communities and in their
surrounding environment
– Egyptian students will then act as problem solvers and innovative solution providers work
within their teams to present their idea and their pitches in convincing scenarios
• Idea Competition
– A series of local institution competition will be arranged then a final national competition will
be launched
Project Deliverables
Quantitative Output
• The project is based within a reality framework and built around applied training by objective
– The students are encouraged to act as innovative ploblem solvers and creative solution
providers to issues and challenges within their communities and environment
– The students will be mentored to think objectively about challenges surrounding them
and will be empowered to take action by coming up with creative ideas
– The students should come up with 4 minute pitches about their ideas addressing related
issues in: business, arts, culture, media, IT, social, environment.....
– The expected number of innovative idea produced by each platform will depend on the
number of students attending
Qualitative Output
• The output is a major consideration from the onset of the project and its impact goes beyound
creative ideas and innovative solutions it extends to the projected increase in:
• Number of students stiving to excellence in education and looking to compete for
international scholarships.
• Number of students participating in exchange programs

5. Athens, 15th
of February 2012
• Number of students beleiving in the power of innovation and checking sites such as TED
• Proficiency in English language due to the long term interaction with foreigners
• Increaed number of students engaged in civic societies and extra curricular activities
Certificate of Attendance
• A certificate will be issued for the students passing the program as a
way to encourage attendance and encourage extracurricular activities and youth social engagement
Project Timeline
15th Feb
• Deadline of Applications
16th Feb
• Assessment (Interviews) of Candidates
17th Feb
• Announcement of successful participants
• Raising form in online platform of AIESEC
27th Feb
• Preparation Seminar delivered by AIESEC Athens and partners
1st Mar
• Flight to Cairo, Egypt – Realization of the project

6. Athens, 15th
of February 2012
Proposal of Cooperation between AUEB and
AIESEC Athens
• 10 scholarships provided by AUEB to students in order to cover the participation expenses, the
flight cost and some living expenses (total of 500€per each scholarship)
• Promotion of project by AIESEC and recruitment of participants
• Social Business Idea Challenge, AUEB has access to the output
• Mrs. Voudouri is coordinator of the selection process of the applicants
• Preparation of the participants by AIESEC
• Showcasing Impact (reporting of participants, promotion of the project in media)
• Promotion of AUEB and International Masters Programs of AUEB to foreigners students,
participants in HOPE Project
• Closing event/seminar organized by the participants in AUEB
Benefits
AUEB
√ Lead an initiative and promote social entrepreneurship and hope among the youth of Greek society
√ Participation of ambassadors of AUEB in a powerful project in Egypt
√ Career paths and openings abroad, for students and recent graduates of AUEB, increasing
international mobility and change of mentality
√ Encouragement of social and cultural activities in university, offering soft skills development, links
to business community, student networking through integrated and experiential learning
experiences
√ Empowerment of CSR profile and positioning of AUEB as a leader of innovation and trends
(showcase impact through events, reporting etc)
√ Enrichment of international element in university and promotion of our institution to our network
√ All procedures delivered by AIESEC, ensuring recruitment and selection of students or recent
graduates from foreign countries with developed skills and competencies corresponding to the
needs of each project
√ Constant communication, support and feedback from AIESEC to the intern and to your
organization.
√ Promotion of AUEB in the AIESEC network
√ Cooperation with the biggest student-run organization in the world and access to thousands of
young talents from all over the world.

7. Athens, 15th
of February 2012
AIESEC
√ Creation of a strong cooperation with one of our main stakeholders and a university which has a
strong progress and action.
√ Support of our Global Community Development Programme and sustain a project that enables
young people to act, and lead a credible and value-driven global youth voice, in order to fulfill the
vision of AIESEC and AIESEC 2015 in Greece.
√ Contribution to the sustainability of the organization.
AIESEC Athens is interested in establishing strong and win – win partnerships.
Power and evolution are words that best describe our co-operations with the biggest
organizations in Greece.
We strongly believe that AUEB can be one of the leading institutions in Europe and
worldwide. AIESEC can provide ideas, qualitative people and tools in order to make change
possible. We want to thank you for your time and are sincerely looking forward to a long-
term cooperation!

8. Athens, 15th
of February 2012
Πατησίων 80, 1ος
όροφος | +30 210 8203 739 | aiesec.athens@gmail.com | www.aiesec.org/greece/athens
Partners of AIESEC Athens
Promotion Partners of AIESEC Athens