Eric Smith, Territory Sales Manager at SemaConnect gave this presentation at Forth's webinar on March 10, 2020.

1. USGBC GBCI Certified Course
Title: Electric Vehicle Services for
Commercial Properties
Category: Project Systems and Energy Impacts
Electric Vehicle Services
for Your Property
Presented by: Eric Smith, PacNW, Hawaii, Western Canada Territory Sales Manager

2. • Electric Vehicles
• EV Charging Basics
• EV Charging for Commercial
Properties
Contents

3. 1. Establish understanding of new mass market electric
vehicle industry.
2. Establish understanding of requirements for re-
charging new mass market EVs.
3. Establish understanding of charging program benefits
and requirements for commercial properties.
4. Establish understanding of major considerations in
locating and installing charging equipment in
commercial properties
5. Establish awareness of major incentive programs for
EV charging infrastructure
Learning Goals

4. SemaConnect is the leading provider of
electric vehicle amenities to the North
American commercial and residential property
market.
A complete EV support partner, we deliver a
truly modern property experience through
innovative, elegantly designed charging
stations and cloud-based networked software
for station owners and EV drivers.

5. Eric Smith, (8 years as) PacNW, Hawaii &
Western Canada Regional Manager
3-Time EV Owner since 2012. (8 years)
Helped to provide thousands of EV
charging stations for Commercial Property
EV Charging Station Projects
Helped to educate EV Industry trends and
knowledge for Commercial Real Estate
Executives.
Helped switch drivers from gas cars to EVs
Background

11. Audi e-tron Hyundai IONIQ Electric
Jaguar I-PACE Tesla Model Y
Fiat 500e Volkswagen e-Golf Honda Clarity
Ford Focus Electric
Mercedes B250e
Kia Soul EV
Chevy Bolt
Jaguar I-Pace
Tesla Model S BMW i3Hyundai Kona Tesla Model 3 Tesla Model X
Nissan Leaf
Mass-Market EVs Have Arrived
All Electric EVs

12. And they are getting cooler!
Rivian R1T
Tesla Cybertruck

13. Consumers Have More Choices

14. 84% Growth in EV Market in 2018
*Represents over 2% of new cars sales.

15. Cost Saving: Reduce fuel bills from 8
cents a mile to 3 cents a mile
Performance: Excellent acceleration with
instant torque
Sustainability: Less pollution, reduce
dependence on oil
Battery Technology: There has been a
breakthrough in battery technology
Why buy an electric vehicle?

16. EV Charging Basics

17. Where Will Drivers Charge?
Charging Stations are the newest green
amenity for commercial properties

18. Electrical Vehicle Charging
Standards
• Standard Power Level: There is a standard power level for
commercial property applications: Level II
• Standard Charging Plug: There is a standard plug for all
mass market EVs in North America: J1772
• Developed by Society of Automotive Engineers
• Used by all major car companies
• Includes safety features to protect drivers and general
public
Two major standards helping to speed adoption of
EVs in North America:

19. Charging Level Power Level Rate of Charge Availability
Level I
120 V, 12
amps
5 miles per hour All EVs
Level II
240 V, 30
amps
25 miles per
hour
All EVs
Fast Charging
480 V, 100+
amps
20-30 minutes Select EVs
Electrical Vehicle Charging
Standards

20. Commercial Property
EV Charging Services

21. Benefit of EV Charging
at Commercial Properties
PMI – The Concord- Arlington, VA
Century Park East – Los Angeles,
CA
• Operational Value: Increasingly commercial properties are installing to satisfy
growing driver demand
• Marketing Value: Enhances green, leading edge image, excellent LEED program
complement “The Newest Green Amenity for Commercial Properties”
CBRE - Pacific Plaza - Daly City,
BWI Airport – Baltimore, MD

22. The Series 5 for Personal Parking/Charging –
Fleet, Multifamily Applications
The Series 6 for Shared Parking/Charging –
Commercial Applications, Workplace, MUD,
Retail, Fleet, Government
The Solution: The Series 5 and Series 6 Commercial
EV Charging Stations

23. PERSONAL PARKING - ONE DRIVER ONLY
Drivers pay monthly for their charging in their designated
parking spots
With the SemaConnect Personal EV Charger, users will be
able to charge their cars right at their assigned spots.
Easily manage EV Charging Stations and assign to tenants
SHARED PARKING – ONE TO MANY DRIVERS
Easily implement desired pricing policy: Duration-based
(hourly), Time-of-Use, and kWh Pricing
Establish desired access policy for public, private, or multi-
group access.
Sharing features include real-time availability, charging
status and alerts / notifications / waitlist features
Whether your property has assigned parking, shared parking or mixture of both, SemaConnect has
the perfect solution to offer EV Charging as a service.
The Series 5 for
Personal Parking
The Series 6 for
Shared Parking
Application: Apartments. Condos, Fleets Application: Workplace, Retail, Hospitality, Multifamily,
Public Parking, & general Commercial
Applications
Personal vs. Shared Parking

24. The Solution: Commercial EV
Charging Stations
• Smart Phone &
Smart Card User
Access
• Electricity
Metering
• Automatic
Payment System
• Smart Phone
Driver Messaging
• Cloud-based
Station
Management
• “No Assembly
Required” Install
• Sleek and
compact form
factor
• Rugged outdoor-
rated enclosure
• “At-a-Glance”
LED status
• Access Control
• Revenue Capture
• Enable Sharing
• Ease of Service
Enclosure
Features
Key Commercial
Requirements

25. SemaConnect’s network connects station owners, EV
drivers, EV service providers, driver support teams
and utilities with charging infrastructure.
Solution: “Open”
Network
Web Server
Driver Apps and Software
Network Operations Center
Station Management Software
Customer Service Team
The network enables
smart features for
drivers, station owners
and customer service.
Reliability is
achieved through
dedicated cellular
data
communications.

26. Station Management Software
Configure Your Program
Pricing Policy: Easily implement
desired pricing policy using 3 pre-
packaged programs
• Duration-based Pricing
• Time-of-Use Pricing
• kWh Pricing
Access Policy: Easily establish
desired access policy using pre-
packaged member groups
• Public, private, or multi-
group access
• Public station can be listed
in popular public mapping
services
• Web-based
• Smartphone apps,
• Electric car navigation
screens

27. Station Management Software
• Transaction
• Detailed per session data
• Energy
• kWh’s delivered & electricity
cost
• Revenue
• Driver revenue captured,
organized by station group
• Utilization
• Station utilization, organized
by station group
• Daily Usage Analysis
• Usage frequency breakdown
by hour of the day
• Sustainability
• Carbon offset and fossil fuel
reduced reports
Monitor Your Program with
Usage Reports

28. Driver Software
Account Software
• Set up preferred messaging alerts (via
email or text)
• Provide credit card information for
automated station payment
• Monitor charging session history
(including fees incurred, energy
delivered)
Smartphone Apps
• Find public stations
• Check real-time availability of stations
• Start and pay for sessions
• Get sharing alerts

29. At-A-Glance Lighting helps to easily display the status
of the SemaConnect charging station
and helps increase turnover among drivers.

30. Installation Requirements
1. Two-pole 40 amp breaker
• Install in low voltage 120/208 or 120/240 panels
2. Dedicated circuit for each station
• Size wire to carry a maximum of 30 Amps
3. May want to increase conduit size for
expansion
• May install 2 stations but have conduit
ready for 6
4. Data communications
• Wireless with SemaConnect
5. Permitting
• Permit authorities are increasingly treating charging
stations as a typical commercial appliance

31. EVSE Communications Options
Most Preferred by EV Owners
Can Pay for Session via Smartphone App w/Password
?
DAS Cat5/WIFIBenefit
• ChargePro EVSE Charging Stations Software requires adequate cell data signal
• Otherwise, a “CDMA Protocol” Cellular Data Repeater is required.
• When compared to Cat5/Wifi, and/or DAS, a Cellular Data Repeater offers the
greatest benefits and are most preferred by EV owners <AND> non-EV owners.
Cell Data Repeat
EV Owners Can Fuel-Up W/O a Password
Anyone Can Make PhoneCalls
Anyone Can Call 911
Anyone Can Call Car Mechanics
Anyone Can Make Important Phone Calls
Costs Nothing When Adding Add’l EVSE
Low Upfront Costs
Most Favorable for IT (Firewall) Security X
X
X
X
X
X
X
X
X
X
X
Greatest Uptime and Reliability X X

32. ROI Equation
Networked EVSE
(1) Station + $4/day in Profit = ROI of ~3.5 Years
(4) Stations + $4/day/ea in Profit = ROI of ~2.4 Years
Non-Networked EVSE
No money collected = no ROI
**Least Desirable Solution for Everyone, Short/Long Term**

33. Financial Considerations
Driver Usage Fees
• No market pricing yet
• Comparable gas price: $2/hour (25 miles of range)
• Example potential price: $1.50/hour (fuel savings +
income)
Electricity Cost
• 6.6 kWh/hour or $0.80/hour at $0.12 kWh rates
• Typical cost: Less than $0.50/hr (since fee typically is
plug-in time)
Income
• $1.00/hour, $150/month (assuming 5hours/day of usage)

34. Government Incentives
Federal
• Consumers: The big EV credit is still in play for now. People
who buy or lease an electric vehicle can still get up to $7,500
as a tax credit. Remember, a tax credit directly reduces your
tax bill. Read more
• Tesla and GM not as happy
• Commercial: The alternative fuel infrastructure credit has been
renewed through December 31, 2020. Station owners can
receive credit for 30% of the cost on stations and installation,
up to $30,000. Read more
States
• Many states now offer tax incentives for electric vehicles and/or
charging stations. Read more

35. SemaConnect, Select Clients
SemaConnect has a diverse customer base,
spans all major metro regions across North America
LPL Financial
San Diego, CA
CBRE
Minneapolis, MN
CBRE
Phoenix, AZ
Lincoln
Properties
Austin, TX
Costco
Torrance, CA
Shidler Group
Honolulu, HI
Dolby Labs HQ
San Francisco,
CA
Amazon HQ
Tower I
Seattle, WA
Jones Lang LaSalle
Denver, CO
Golub International
Chicago, IL
Merck EMD Serono
Billlerica, MA
Wyndham
Worldwide
Parsippany, NJ
Boston Properties
Reston, VA
Mill Creek
Atlanta, GA
DTZ
Orlando, FL
Hanover
Houston, TX

36. The Newest Green Amenity has
Arrived.
• The new mass-market EV
industry is here to stay & it is
growing rapidly as more drivers
choose electric.
• Charging Stations are the
newest and most visible green
amenity for commercial real
estate.
• SemaConnect is dedicated to
providing the best charging
solution for Class A properties.

37. USGBC GBCI Certified Course
Title: Electric Vehicle Services for
Commercial Properties
Category: Project Systems and Energy Impacts
Questions?
Eric Smith, PacNW, Hawaii, Western Canada Territory Sales Manager
eric.smith@semaconnect.com
425-429-3343 <or> 1-800-663-5633