Webinar M2I Formación en Argentina - Español

1. EL “FUTURO” DE ITIL V4 - DE AQUÍ A LA
TRANSFORMACIÓN DIGITAL GARANTIZADA
ALEJANDRO DEBENEDET
M2I BUSINESS DEVELOPMENT MANAGER

2. ALEJANDRO DEBENEDET
• Alejandro Debenedet has been devoted to IT for more than 30 years starting as a Unix service desk
support and C Language programmer.
• Alejandro holds ITIL , ISO 20000 Managers, SCRUM and other certificates.
• Alejandro has actively engaged in IT as trainer, consultant, certification specialist, book writer and
reviewer, sales and marketing for global examination institutes.
• Alejandro is a seasoned ITSM, soft skills and People Factor speaker, trainer and writer since 1989.
• Alejandro is founding member of itSMF Argentina, has been engaged in itSMF International Board
since 2004 and as Executive Member from July 2010 until 2014 acting as chapter relations
portfolio’s director and since 2011 as vice chair and interim chair.
• Alejandro has been participating in the European Commission CEN/CWA Committees for eCF and
eSkills since 2008.
• Alejandro is currently co-founder of ITWNET, M2I Business Development Manager and author of
global digital transformation training and certification.
• Alejandro lives in The Netherlands with his family and works globally
https://www.linkedin.com/in/adebenedet/
M2I Business
Development
Manager
Digital
Transformation
Expert
International
speaker and
community builder
Certified ITIL,
DEVOPS, ISO 20000

3. THE FUTURE IS BUILT ON ITIL
??

4. LA EVOLUCION HACIA HOY
"[…] ITIL needed to evolve, not be totally replaced.
The fundamental ideas of service management
have not changed, but the context and
environment have […]”
Stuart Rance, Author ITIL 2011.

5. DEFINICION DE DIGITAL READINESS
Digital readiness is an organization’s
ability to ANTICIPATE and RESPOND to
the Digital Transformation
“The profound and accelerating transformation of business activities, processes,
competencies and models to fully leverage the changes and opportunities of digital
technologies and their impact across society in a strategic and prioritized way, with
present and future shifts in mind.”

6. FACTORES QUE IMPULSAN A LAS EMPRESAS A LA TRANSFORMACION
DIGITAL
Profound changes needed
Digital transformation is a survival imperative.
• Success: widen the gap between themselves and their competitors.
• Failure: risk of becoming irrelevant or displaced
Must do: Understanding the organization’s readiness:
• Where do we start’?
• Are we ready for digital’?
• What areas do we need to focus on to better prepare

7. TRES PILARES DE LA TRANSFORMACIÓN DIGITAL
FOUNDATION
DIGITAL TRANSFORMATION CERTIFICATION

8. Managing IT
like a business
Managing the
IT capability
Managing IT
for business
value
Managing the
IT budget
1
2
3
4
5
ITGBPMBP DSMCFP RMAA ODPIM SAI BGM PPPBOP EAM UTMPAMKAM RAM RDE SD SRP TIM UEDPPMCAM BAR TCOPM
Risk of competitive
disadvantage due to
below-average maturity?
Risk of competitive
disadvantage due
to
over-investment?
Industry Average
The company’s
current
maturity level
SICT SP FF
An objective maturity assessment of IT capability identifying
both gaps and potential over-investments
In this assessment we concentrate on under or over
EIM SRC SUMISM
SNAPSHOT ORGANIZACIÓN TI – ESTAMOS LISTOS PARA LA
TRANSFORMACIÓN DIGITAL?

9. QUE ES LO PRIMORDIAL PARA LA TRANSFORMACIÓN DIGITAL?
The most important pre-requisite is:
“Existence of a digital business STRATEGY “
Such an strategy guides how the capabilities of, and opportunities afforded by,
digital technologies can be leveraged to enable unique and integrated business
capabilities that can rapidly respond to the changing business landscape.

10. COMO SER UN “DIGITAL LEADER"
Communication
Influencing Negotiation
Conflict
management
Leadership
Teamwork

11. The Business Model Canvas - Defined
Partners Activities
Value
Proposition
Customer Relations
Channels
Customer
Segments
CLAVE PARA
TRANSFORM
ACION
DIGITAL
own resources
Cost Structure Revenue
3rd party resources
CLAVE PARA
TRANSFORMACION DIGITAL

12. INFOGRAFIAS – AYUDAS SIMPLES PARA ENTENDER EL CAMINO
A LA TRANSFORMACIÓN DIGITAL
http://www.itwnet.com/trainingdtfoundation/

13. ITIL V4 & LA TRANSFORMACION DIGITAL
• AXELOS AUTHOR SAYS: “ [...] digitalization of the customer experience that, in turn, reconfigures the
organization’s resources but also the digitization of resources to change the customer experience. Combining
the two requires holistic thinking and delivering agility.
• Best practice guidance such as ITIL is there to guide organizations rather than compelling them to do
something in a prescribed way.
Therefore ITIL has always:
• Change the way organizations design and operate services
• Communicate with and manage expectations of multiple stakeholders
• Measure and improve the right things
• Put in place a system and focus in continually improving.
• Example: ITIL 4 and AI: ITIL V4 recommends that organizations should “Optimize and automate,” but it
doesn’t provide specific examples of how automation should be implemented.

14. CONCLUSIONES
1. EL FUTURO (ACTUAL) ES TRANSFORMACIÓN DIGITAL
2. ITIL V4 ES “FIT FOR PURPOSE”
– LAS CUATRO DIMENSIONES SE ALINEAN CON LOS PILARES DE LA TRANSFORMACION DIGITAL.
– EL SERVICE VALUE SYSTEM DESAFIA A LOS ITIL PRACTITIONERS A PENSAR COMO LOS DIFERENTES
COMPONENTES PERMITEN CO-CREAR VALOR PARA EL NEGOCIO.
3. LAS NUEVAS PUBLICACIONES VAN A IR EXTENDIENDOSE EN CONOCIMIENTO APLICADO
– STUART RANCE - One of the driving forces behind the service value system, and value chain,
described in ITIL 4, is the need to support digital transformation. Each organization can design value
streams that support the way that they work, including fast iterative value creation where this is
appropriate. The next set of ITIL publications and training will include “High Velocity IT,” which is
entirely focused on how to use ITIL 4 in these environments.
• RECOMENDACIÓN:
– ACTUAR YA – CERTIFICAR ITIL V4 Y TRANSFORMACIÓN DIGITAL
– PONER MANOS A LA OBRA EN UN AMBIENTE CONTENIDO (BIZ SIM)

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