The world has changed. Society expects business to create social value along with shareholder value and is prepared to punish those that don’t. To keep updated on postings and events go to www.csrtraininginstitute.com and sign up for the newsletter. If interested the CSR Knowledge Centre http://bit.ly/CSRknowledge contains a series of short, pragmatic articles on CSR Strategy, Management and related areas.

1. www.csrtraininginstitute.com
Sustainability, Social Responsibility
and SharedValue
aretoday’s most important issues
for shareholders.
AccordingtoHarvardBusinessReview(July2016)
T
he world has changed.
Society expects business to create social value along
with shareholder value and is prepared to punish those
that don’t.
This expectation represents a risk and often an opportunity.
Many firms are embracing them and turning them into a strategic
advantage. Others are ignoring them at their peril and most will end
up paying a price for doing so.
Public and private sector organizations of all types are discovering
that SDG focused Public Private Partnerships can help meet society’s
growing expectations AND produce significant organizational value
as well.
Businesses, NGOs, governments and other private and public organiza-
tions are finding that the SDG framework can facilitate synergy and align-
ment between non-conventional partners, creating an orientation that
serves the partner’s and society’s interest.
creating shareholdervalue and societalvalue
simultaneously
CREATING EFFECTIVE
PUBLIC PRIVATE PARTNERSHIPS
FOR CSR, SHARED VALUE AND THE SDGs
A set of 17 Sustainable Development Goals
adopted unanimously in September 2015 by the
United Nations and all member countries
to guideglobal development through 2030
SDGs
A framework for aligning
social value and shareholder value
SUSTAINABLE DEVELOPMENT GOALS
by Professor Wayne Dunn

2. SAB Millar has gone a step be-
yond SDG partnerships and
systematically aligns and
reports on its core busi-
ness values and corpo-
rate mission to the SDGs.
This helps the business
to more efficiently align
shareholder and societal
value across its operations
and facilitates developing
partnerships with impact.
There is often so much room to add creativity and foster fun, alignment and impact
Herearethreeexamples–therearemany,manymore
SABMillar:
IntegratingtheSDGs
A Win-Win-Win success
SDG partnerships can help business with social license, product marketing, employee retention and recruitment,
regulatory friction, brand development and a host of other areas.
Similarly, SDG partnerships can support mission issues for NGOs and other non-business organizations. The partnerships
can bring strategic capacity, financial and human resources, economies of scale, operational expertise, etc.
These value impacts are being discovered by businesses, NGOs and other organizations worldwide.
www.csrtraininginstitute.com
creating shareholdervalue and societalvalue
simultaneously
Cone Communications study found that 93% of employ-
ees want to work for a company that is socially and environ-
mentally responsible with 70% saying they would be more
loyal to the company. A strong majority of Millennials and
Gen Xers put social and environmental responsibility as a
core expectation
“When you implement CSR into your company’s core of oper-
ation, you’ll have happier and more excited employees, even
at the management level. This will ultimately lead to greater
productivity and talent retention, not to mention actively
helping make the world a better place.”
With these (seemingly) obvious advantages you would
expect to see an explosion of mutually beneficial, produc-
tive partnerships. We are seeing some, but it is really only
scratching the surface.
Effective public-private development partnerships can drive
organizational success.
Yet many fail to start or
fail to survive?
SupporttheSDGs&Slash
Recruiting,Retention&HRCosts
Formation Data Solutions had a limited marketing
budget, so they teamed with Oxfam on a See a Demo, Get
a Goat promotion.
Every customer that saw a demo
of Formation’s service had a
goat donated in their name to
an impoverished African family.
It drove demos, sales and
evolved into a corporate mis-
sion! And benefited families,
communities and Oxfam.
How Win, Win, Win
is that!
Goats,SDGsand
DataSolutions 2
3
CREATING EFFECTIVE PUBLIC PRIVATE PARTNERSHIPS
FOR CSR, SHARED VALUE AND THE SDGs
1

3. CREATING EFFECTIVE PUBLIC PRIVATE PARTNERSHIPS
FOR CSR, SHARED VALUE AND THE SDGs
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www.csrtraininginstitute.com
creating shareholdervalue and societalvalue
simultaneously
• Providing consulting, communication and
advisory services to business, government,
NGOs and multi-lateral and international
organizations.
• Developing and delivering training
programs and events that motivate, inspire
and transform people and organizations.
• Sharing knowledge and information through
writings, producing events, lectures and
keynote presentations.
We DoThis By
aboutthe csrtraining institute
The CSR Training Institute’s core
mission is helping public and private sector
organizations to be more efficient and effective
at creating alignment between shareholder and
societal value.
We believe that public private partnerships based on the SDG framework are an opportunity that must be
embraced. We have developed a program to help organizations and leaders from all sectors to develop
and implement public private SDG partnerships. MORE HERE>>>
N
atural Partnerships –
Unnatural Partners
Business, NGOs and development agencies
have natural partnership opportunities but
organizational history, including historical
mistrust between many businesses and NGOs and the
often conflicting perspectives of each organization’s in-
ternal and external stakeholders can make these part-
nerships hard to realize.
The SDGs provide a framework that can facilitate effec-
tive public private partnerships for development, but
much work needs to be done to help organizations to
embrace the opportunities and develop durable part-
nerships that align societal and shareholder value.
The CSR Training Institute is a private,
mission driven organization. It began from a
lifelong passion for developing ground-breaking
ways that business can serve both shareholders
and society.
We are a small, committed team focused on helping
organizations of all types to create and capture
value at the intersection of business and society.
Wayne Dunn has
over 25 years of
hands-on senior-
level global
experience with
social responsibility
and shared value
projects, partnerships
and executive
training programs.
His work includes
both strategic
consulting and direct
on-the-ground
implementation,
working with industry, NGOs, governments and international
organization across a wide-range of sectors and on all continents.
Wayne is President and Founder of the CSR Training Institute and
Professor of Practice in CSR at McGill University. He is a Stanford
University Sloan Fellow and holds an M.Sc. in Management from the
Stanford Business School.
President & Founder
CSRTrainingInstitute
Professor of Practice in CSR
McGillUniversity
Founding Member of
the Advisory Board
EUAfricaChamber
ofCommerce
Wayne Dunn
ABOUT THE AUTHOR

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creating shareholdervalue and societalvalue
simultaneously
CREATING EFFECTIVE
PUBLIC PRIVATE PARTNERSHIPS
FOR CSR, SHARED VALUE AND THE SDGs
EXECUTIVE MASTERCLASS PROGRAM
Intense Immersion – Amazing Results
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Registration Fee $2,999
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Early Registration $2,499
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the program for creating
effective partnerships
how to make sdg partnerships
work for your organization