(1)	
  
Source: http://www.flickr.com/photos/mkhmarketing/8527527570
Education
beyond Facebook
Critical Reflections on the Current State of ICT in Higher Education
Deputy Prof. Dr. Sandra Hofhues | Assistant Prof. Dr. Mandy Schiefner-Rohs
(2)	
  
What‘s on our Agenda?
(3)	
  
What‘s on our Agenda?
1
(4)	
  
What‘s on our Agenda?
1
2
(5)	
  
What‘s on our Agenda?
1
2
3
(6)	
  
Source: http://www.flickr.com/photos/mkhmarketing/8527527570
Introduction
(6)	
  
(7)	
  
Source: http://www.flickr.com/photos/chs_medien/5381379976/
Sometimes
facts are created
outside the Academia.
(7)	
  
(8)	
  
Source: http://www.flickr.com/photos/chs_medien/5381379976/
Remembering the
scenario of the online
students by Oblinger and
Oblinger (2005, p. 2.1)
(8)	
  
(9)	
  
Source: http://www.flickr.com/photos/chs_medien/5381379976/
Remembering the
scenario of the online
students by Oblinger and
Oblinger (2005, p. 2.1)
Thinking of the
possession of hardware
and the daily
consumption of media.
(9)	
  
(10)	
  
Source: http://www.flickr.com/photos/chs_medien/5381379976/
(10)	
  
(van Eimeren, B. & Frees, 2012, p. 367)
(11)	
  
Source: http://www.flickr.com/photos/chs_medien/5381379976/
Remembering the
scenario of the online
students by Oblinger and
Oblinger (2005, p. 2.1)
Thinking of the
possession of hardware
and the daily
consumption of media.
Resuming the functions
media have for teaching
and learning and in
everyday life.
(11)	
  
(12)	
  
Source:	
  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588	
  
Information
(13)	
  
Source:	
  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588	
  
Information
Source:	
  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start	
  
Communication
(14)	
  
Source:	
  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588	
  
Information
Source:	
  h6p://medienzoo.wikispaces.com/Twi6er+-­‐+Wissensmanagement+in
+140+Zeichen	
  
Collaboration
Source:	
  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start	
  
Communication
(15)	
  
Source:	
  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588	
  
Information
Source:	
  h6p://medienzoo.wikispaces.com/Twi6er+-­‐+Wissensmanagement+in
+140+Zeichen	
  
Collaboration
Source:	
  h6p://websquare.imb-­‐uni-­‐augsburg.de/weblog/2011-­‐02-­‐06/4456	
  
Reflection
Source:	
  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start	
  
Communication
(16)	
  
Source: http://www.flickr.com/photos/chs_medien/5381379976/
But
while these students are often
described in catchy terms, first and
foremost consideration should be
given to the notion, that it does not
seem to be fair to form a prejudice
against a new generation as a whole.
(Schulmeister, 2010; Schulmeister, 2012, p. 37)
(16)	
  
(17)	
  
Source:	
  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588	
  
Information
Source:	
  h6p://medienzoo.wikispaces.com/Twi6er+-­‐+Wissensmanagement+in
+140+Zeichen	
  
Collaboration
Source:	
  h6p://websquare.imb-­‐uni-­‐augsburg.de/weblog/2011-­‐02-­‐06/4456	
  
Reflection
Source:	
  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start	
  
Communication
(18)	
  
Source: http://www.flickr.com/photos/mkhmarketing/8527527570
Media Education at
Universities or: Why
Facebook does matter
(18)	
  
(19)	
  
How are Media Used?
Source: http://www.flickr.com/photos/mkhmarketing/8539048913
(20)	
  
(Kleimann et al., 2008, p. 6; figures in %)
Wikipedia
	
  
Social
Communities
	
  
Chat/IM	
   Youtube
	
  
Other Wikis	
   Weblogs	
  Online
Games	
  
Source: http://www.flickr.com/photos/mkhmarketing/8539048913
How often Do You Use ...
(21)	
  
... Social Communities for
the Following ...
to communicate
with friends	
  
to find old friends
	
  
to get remembered
to birthday	
  
to share students‘
information
	
  
to get new
friends	
  
to see other community
members acting	
  
(Kleimann et al., 2008, p. 7; figures in %)
Source: http://www.flickr.com/photos/mkhmarketing/8539048913
(22)	
  
Weblog
Microblog
Locationbased
Services
SocialNetworks
BusinessNetworks
VoIP
Wikis
SocialBookmarking
Documentma-
nagement
Document
sharing
Develop questions 6 5 3 12 4 8 3 3 6 11
Literatur review 12 10 3 17 6 14 5 5 9 13
Select methods 7 8 2 13 2 7 4 1 7 10
Doing research 4 7 1 10 3 5 5 2 8 8
Collecting data and writing 8 6 0 7 3 11 1 3 8 9
Publishing 7 8 0 12 6 8 1 6 9 9
(Hofhues & Schiefner-Rohs, 2012, p. 317; n=89, multiple answers possible)
Source: http://www.flickr.com/photos/mkhmarketing/8539048913
Media Use during the PhD
(23)	
  
What Does It Mean?
Source: http://www.flickr.com/photos/mkhmarketing/8539048913
(24)	
  Source: http://www.flickr.com/photos/mkhmarketing/8539048913
The broader appreciation
of media in educational
settings is challenging
for all subjects involved.
(25)	
  Source: http://www.flickr.com/photos/mkhmarketing/8539048913
The broader appreciation
of media in educational
settings is challenging
for all subjects involved.
The use of Facebook is
characterized neither by
non-formal or informal
communication.
(26)	
  Source: http://www.flickr.com/photos/augschburger/4738436760/
“As such most of the learning that
takes place on Facebook is the
learning that would have taken place
previously in the corridors, back of
classrooms, cafeterias and after-
school telephones conversations.”
(Selwyn, 2008, pp. 4-5).
(26)	
  
(27)	
  Source: http://www.flickr.com/photos/mkhmarketing/8539048913
The broader appreciation
of media in educational
settings is challenging
for all subjects involved.
The use of Facebook is
characterized neither by
non-formal or informal
communication.
Media are often not part of
the instructional design,
and often begin with an
initiative by the students.
(28)	
  
What We Need to Know
Source: http://www.flickr.com/photos/mkhmarketing/8539048913
(29)	
  Source: http://www.flickr.com/photos/mkhmarketing/8539048913
Boundaries between
information and other
media are becoming
blurred.
(30)	
  Source: http://www.flickr.com/photos/mkhmarketing/8539048913
Boundaries between
information and other
media are becoming
blurred.
Broader understanding
of media literacy is
needed.
(31)	
  Source: http://www.flickr.com/photos/89139705@N00/409318255/
Media Literacies
Include information and media literacies
(e.g. Schiefner-Rohs, 2012)
Media literacy can be defined as ”the ability to access,
understand and create communications in a variety of
contexts“ (Buckingham, 2005, p. 3).
(32)	
  Source: http://www.flickr.com/photos/mkhmarketing/8539048913
Boundaries between
information and other
media are becoming
blurred.
Broader understanding
of media literacy is
needed.
Complex confrontation
with media and their
requirements seem to be
rare at today‘s university.
(33)	
  
Source: http://www.flickr.com/photos/mkhmarketing/8527527570
From the Use of ICT to an
Educational Ambient With
and in Social Media
(33)	
  
(34)	
  
Change that affects
individual and institutional
habits.
Source http://www.flickr.com/photos/andreaaa68/7992414737/
(34)	
  
(35)	
  
Change that affects
individual and institutional
habits.
(Social) Media as
relevant content,
practices, and issue.
Source http://www.flickr.com/photos/andreaaa68/7992414737/
(35)	
  
(36)	
  
Change that affects
individual and institutional
habits.
(Social) Media as
relevant content,
practices, and issue.
Source http://www.flickr.com/photos/andreaaa68/7992414737/
Vagueness in dealing
with media corresponds
with challenges for Higher
Education.
(36)	
  
(37)	
  
Change that affects
individual and institutional
habits.
(Social) Media as
relevant content,
practices, and issue.
Source http://www.flickr.com/photos/andreaaa68/7992414737/
Vagueness in dealing
with media corresponds
with challenges for Higher
Education.
Designing educational
ambients (teacher- and
student-driven)
(37)	
  
(38)	
  
Change that affects
individual and institutional
habits.
(Social) Media as
relevant content,
practices, and issue.
Source http://www.flickr.com/photos/andreaaa68/7992414737/
Vagueness in dealing
with media corresponds
with challenges for Higher
Education.
Closer look at the relation
between the individual,
university and society
Designing educational
ambients (teacher- and
student-driven)
(38)	
  
(39)	
  
Source: http://www.flickr.com/photos/mkhmarketing/8527527570
Thanks for Your Attention.
(39)	
  
(40)	
  
Source: http://www.flickr.com/photos/mkhmarketing/8527527570
Deputy Prof. Dr. Sandra Hofhues
Heidelberg School of Education
Professorship of New Media Didactics
Im Neuenheimer Feld 561
D-69120 Heidelberg
hofhues@ph-heidelberg.de
http://www.sandrahofhues.de
(40)	
  
Ass. Prof. Dr. Mandy Schiefner-Rohs
University of Kaiserslautern
Department of Pedagogy
Erwin-Schrödinger-Strasse
D 67663 Kaiserslautern
mandy.rohs@sowi.uni-kl.de
http://www.2headz.ch/blog/
(41)	
  
Baacke, D. (1996). Medienkompetenz - Begrifflichkeit und sozialer Wandel [Media Literacy - Terminology and Social Change]. In A. von Rein (ed.),
Medienkompetenz als Schlüsselbegriff [Media Literacy as Key Term] (pp. 112–124). Bad Heilbrunn: Klinkhardt.
Ball, R. (2007). Wissenschaftskommunikation der Zukunft [Science Communication in Future.]. Jülich: Schriften des Forschungszentrums Jülich.
Buckingham, D. (2005). The Media Literacy of Children and Young People. A review of the research literature on behalf of Ofcom. http://
eprints.ioe.ac.uk/145/1/Buckinghammedialiteracy.pdf (2013-05-31)
Buckingham, D. (2010). Defining Digital Literacy. In B. Bachmair (ed.), Medienbildung in neuen Kulturräumen. [Media Education in New Cultural
Spaces] (pp. 59-71). Wiesbaden: VS Verlag für Sozialwissenschaften.
Ebner, M., Schiefner, M. & Nagler, W. (2008). Has the Net Generation Arrived at the University? – oder Studierende von Heute, Digital Natives?
[Has the Net Generation Arrived at the University?– Or Today’s Students, Digital Natives?.] In S. Zauchner, P. Baumgartner, E. Blaschitz & A.
Weissenbäck (eds.), Offener Bildungsraum Hochschule – Freiheiten und Notwendigkeiten (pp. 113–123). Münster: Waxmann.
Flechsig, K.-H. (1975). Handlungsebenen der Hochschuldidaktik. [Dimensions of Higher Education.] ZIFF-Papiere Fernuniversität 3. [ZIPF Papers
Distance Education 3.] http://deposit.fernuni-hagen.de/1703/1/ZP_003.pdf (2013-05-31)
Grosch, M. & Gideon, G. (2011). Mediennutzungsgewohnheiten im Wandel. Ergebnisse einer Befragung zur studiumsbezogenen Mediennutzung.
[Changing Habits in Media Use. Findings of a Survey of the Use of Media in Studying.] Karlsruhe: KIT Scientific Publishing.
Hofhues, S., Geier, C. & Grießhammer, L. (2012). Fostering Crossmedia Literacy in Formal Educational Contexts: Conceptual Considerations and
Case-Specific Results. In A. Tokar, M. Beurskens, S. Keuneke, M. Mahrt, I. Peters, C. Puschmann, T. van Treeck & K. Weller (eds.), Science
and the Internet (pp. 87–98). Düsseldorf: Düsseldorf University Press.
Hofhues, S. & Schiefner-Rohs, M. (2012). Doktorandenausbildung zwischen Selbstorganisation und Vernetzung: zur Bedeutung digitaler sozialer
Medien. [Doctoral Education between Self-Organisation and Connection: the Relevance of Digital Social Media.] In G. Csanyi, F. Reichl, A.
Steiner (eds.), Digitale Medien – Werkzeuge für exzellente Forschung und Lehre [Digital Media – Tools for Excellent Research and Teaching.]
(pp. 313–323). Münster: Waxmann.
Junco, R. (2011). The relationship between frequency of Facebook use, participation in Facebook activities, and student engagement. Computer &
Education, 58(1), 162–171. doi:10.1016/j.compedu.2011.08.004 (2013-05-31).
Kleimann, B., Özkilik, M., & Göcks, M. (2008). Studieren im Web 2.0. [Studying in Web 2.0.] HISBUS‐Kurzinformation Nr. 21 (Vol. 21).
Mavasheva, O. (2012). Das Social Web als Bildungsraum. Wie organisieren sich Studenten in dem sozialen Netzwerk Facebook? [The Social Web
as Educational Space. How do Students Organize Each Other in the Social Network Facebook?] Unpublished Bachelor-Thesis, University of
Duisburg-Essen.
Meyer, T., Mayrberger, K., Münte-Goussar, S. & Schwalbe, C. (eds.) (2011), Kontrolle und Selbstkontrolle. Zur Ambivalenz von E-Portfolios in
Bildungsprozessen. [Control and Self-Control. To the Ambivalence of E-Portfolios in Educational Processes.] Wiesbaden: VS.
References
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Münker, S. (2009). Emergenz digitaler Öffentlichkeiten. Die Sozialen Medien im Web 2.0. [Emergence of Digital Publics. The Social Media and
Web 2.0.], Frankfurt: Suhrkamp.
Oblinger, D. & Oblinger, J. L. (2005). Is It Age or IT: First Steps Toward Understanding the Net Generation (Chapter 2). In D. Oblinger & J. L.
Oblinger (eds.), Educating the Net Generation. Washington: Educause. http://net.educause.edu/ir/library/pdf/pub7101.pdf (2013-05-31).
Prensky, M. (2001). Digital Natives, Digital Immigrants. On the Horizon. 9/5. http://www.marcprensky.com/writing/Prensky%20-%20Digital
%20Natives,%20Digital%20Immigrants%20-%20Part1.pdf (2013-05-31).
Reinmann, G. (2009). Selbstorganisation auf dem Prüfstand: Das Web 2.0 und seine Grenzen(losigkeit) [Self-Organization on Test Bench: The
Web 2.0 and its Boundlessness]. In B. Bachmair (Hrsg.), Medienbildung in neuen Kulturräumen. [Media Education in New Cultural Spaces.]
Wiesbaden: VS.
Schenk, M., Taddicken, M., & Welker, M. (2008). Web 2.0 als Chance für die Markt- und Sozialforschung? [Web 2.0 as Chance for Market and
Social Research.] In A. Zerfaß, M. Welker, & J. Schmidt (eds.), Kommunikation, Partizipation und Wirkungen im Social Web [Communication,
Participation and Effects at the Social Web.] (pp. 243–266). Köln: Halem.
Schiefner-Rohs, M. (2012). Kritische Informations- und Medienkompetenz im Spannungsfeld zwischen Hochschul- und Disziplinenkultur. [Critical
Information and Media Literacies between University and Disciplinary Culture.] Zeitschrift für Hochschulentwicklung [Journal of Higher
Education.], 7(3), 16-27.
Schiefner-Rohs, M. & Hofhues, S. (submitted). Education beyond Facebook. Pleading for an Appropriate Media Use in Higher Education. Digital
Culture and Education (further data not yet known).
Schmidt, J.-H., Paus-Hasebrink, I., Hasebrink, U. & Lampert, C. (2009). Heranwachsen mit dem Social Web: Zur Rolle von Web 2.0-Angeboten im
Alltag von Jugendlichen und jungen Erwachsenen. [Growing Up with the Social Web: The Role of Web 2.0 Options in the Everyday Life of the
Youth and Younger Adults.] http://www.hans-bredow-institut.de/webfm_send/367 (2013-05-31).
Scholz, J. (2008). Forschen mit dem Web 2.0 – eher Pflicht als Kür [Research with the Social Web – More Compulsory than Optional.]. In A.
Zerfaß, M. Welker, & J. Schmidt (Eds.), Kommunikation, Partizipation und Wirkungen im Social Web [Communication, Participation and Effects
at the Social Web.] (pp. 229–242). Köln: Halem.
Schulmeister, R. (2010). Deconstructing the Media Use of the Net Generation. Qwerty Interdisciplinary Journal of Technology, Culture and
Education. Vol 5, No 2, 26-60.
Schulmeister, R. (2012). Der Schlüssel zur Medienkompetenz liegt im Begriff der Kontrolle. [The Key to Media Literacy is the Term Control.]
Zeitschrift für E-Learning. [Journal of E-Learning.] 4, 35-45.
Selwyn, N. (2009). Faceworking: exploring students’ education-related use of Facebook. Learning, Media and Technology, 34, 2, 157–174.
Van Eimeren, B. & Frees, B. (2012). 76 % der Deutschen online – neue Nutzungssituationen durch mobile Endgeräte. Ergebnisse der ARD-/ZDF-
Onlinestudie. [76 % of the Germans Online – new Use Cases with Mobile Media. Findings from the ARD-/ZDF-Online Study.] Media
Perspektiven. [Media Perspectives.] 7–8, 362–379.
References | Part 2

Education beyond Facebook

  • 1.
    (1)   Source: http://www.flickr.com/photos/mkhmarketing/8527527570 Education beyondFacebook Critical Reflections on the Current State of ICT in Higher Education Deputy Prof. Dr. Sandra Hofhues | Assistant Prof. Dr. Mandy Schiefner-Rohs
  • 2.
    (2)   What‘s onour Agenda?
  • 3.
    (3)   What‘s onour Agenda? 1
  • 4.
    (4)   What‘s onour Agenda? 1 2
  • 5.
    (5)   What‘s onour Agenda? 1 2 3
  • 6.
  • 7.
  • 8.
    (8)   Source: http://www.flickr.com/photos/chs_medien/5381379976/ Rememberingthe scenario of the online students by Oblinger and Oblinger (2005, p. 2.1) (8)  
  • 9.
    (9)   Source: http://www.flickr.com/photos/chs_medien/5381379976/ Rememberingthe scenario of the online students by Oblinger and Oblinger (2005, p. 2.1) Thinking of the possession of hardware and the daily consumption of media. (9)  
  • 10.
  • 11.
    (11)   Source: http://www.flickr.com/photos/chs_medien/5381379976/ Rememberingthe scenario of the online students by Oblinger and Oblinger (2005, p. 2.1) Thinking of the possession of hardware and the daily consumption of media. Resuming the functions media have for teaching and learning and in everyday life. (11)  
  • 12.
  • 13.
    (13)   Source:  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588   Information Source:  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start   Communication
  • 14.
    (14)   Source:  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588   Information Source:  h6p://medienzoo.wikispaces.com/Twi6er+-­‐+Wissensmanagement+in +140+Zeichen   Collaboration Source:  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start   Communication
  • 15.
    (15)   Source:  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588   Information Source:  h6p://medienzoo.wikispaces.com/Twi6er+-­‐+Wissensmanagement+in +140+Zeichen   Collaboration Source:  h6p://websquare.imb-­‐uni-­‐augsburg.de/weblog/2011-­‐02-­‐06/4456   Reflection Source:  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start   Communication
  • 16.
    (16)   Source: http://www.flickr.com/photos/chs_medien/5381379976/ But whilethese students are often described in catchy terms, first and foremost consideration should be given to the notion, that it does not seem to be fair to form a prejudice against a new generation as a whole. (Schulmeister, 2010; Schulmeister, 2012, p. 37) (16)  
  • 17.
    (17)   Source:  h6p://i-­‐literacy.e-­‐learning.imb-­‐uni-­‐augsburg.de/node/588   Information Source:  h6p://medienzoo.wikispaces.com/Twi6er+-­‐+Wissensmanagement+in +140+Zeichen   Collaboration Source:  h6p://websquare.imb-­‐uni-­‐augsburg.de/weblog/2011-­‐02-­‐06/4456   Reflection Source:  h6p://begleitstudium.imb-­‐uni-­‐augsburg.de/start   Communication
  • 18.
    (18)   Source: http://www.flickr.com/photos/mkhmarketing/8527527570 MediaEducation at Universities or: Why Facebook does matter (18)  
  • 19.
    (19)   How areMedia Used? Source: http://www.flickr.com/photos/mkhmarketing/8539048913
  • 20.
    (20)   (Kleimann etal., 2008, p. 6; figures in %) Wikipedia   Social Communities   Chat/IM   Youtube   Other Wikis   Weblogs  Online Games   Source: http://www.flickr.com/photos/mkhmarketing/8539048913 How often Do You Use ...
  • 21.
    (21)   ... SocialCommunities for the Following ... to communicate with friends   to find old friends   to get remembered to birthday   to share students‘ information   to get new friends   to see other community members acting   (Kleimann et al., 2008, p. 7; figures in %) Source: http://www.flickr.com/photos/mkhmarketing/8539048913
  • 22.
    (22)   Weblog Microblog Locationbased Services SocialNetworks BusinessNetworks VoIP Wikis SocialBookmarking Documentma- nagement Document sharing Develop questions6 5 3 12 4 8 3 3 6 11 Literatur review 12 10 3 17 6 14 5 5 9 13 Select methods 7 8 2 13 2 7 4 1 7 10 Doing research 4 7 1 10 3 5 5 2 8 8 Collecting data and writing 8 6 0 7 3 11 1 3 8 9 Publishing 7 8 0 12 6 8 1 6 9 9 (Hofhues & Schiefner-Rohs, 2012, p. 317; n=89, multiple answers possible) Source: http://www.flickr.com/photos/mkhmarketing/8539048913 Media Use during the PhD
  • 23.
    (23)   What DoesIt Mean? Source: http://www.flickr.com/photos/mkhmarketing/8539048913
  • 24.
    (24)  Source: http://www.flickr.com/photos/mkhmarketing/8539048913 Thebroader appreciation of media in educational settings is challenging for all subjects involved.
  • 25.
    (25)  Source: http://www.flickr.com/photos/mkhmarketing/8539048913 Thebroader appreciation of media in educational settings is challenging for all subjects involved. The use of Facebook is characterized neither by non-formal or informal communication.
  • 26.
    (26)  Source: http://www.flickr.com/photos/augschburger/4738436760/ “Assuch most of the learning that takes place on Facebook is the learning that would have taken place previously in the corridors, back of classrooms, cafeterias and after- school telephones conversations.” (Selwyn, 2008, pp. 4-5). (26)  
  • 27.
    (27)  Source: http://www.flickr.com/photos/mkhmarketing/8539048913 Thebroader appreciation of media in educational settings is challenging for all subjects involved. The use of Facebook is characterized neither by non-formal or informal communication. Media are often not part of the instructional design, and often begin with an initiative by the students.
  • 28.
    (28)   What WeNeed to Know Source: http://www.flickr.com/photos/mkhmarketing/8539048913
  • 29.
    (29)  Source: http://www.flickr.com/photos/mkhmarketing/8539048913 Boundariesbetween information and other media are becoming blurred.
  • 30.
    (30)  Source: http://www.flickr.com/photos/mkhmarketing/8539048913 Boundariesbetween information and other media are becoming blurred. Broader understanding of media literacy is needed.
  • 31.
    (31)  Source: http://www.flickr.com/photos/89139705@N00/409318255/ MediaLiteracies Include information and media literacies (e.g. Schiefner-Rohs, 2012) Media literacy can be defined as ”the ability to access, understand and create communications in a variety of contexts“ (Buckingham, 2005, p. 3).
  • 32.
    (32)  Source: http://www.flickr.com/photos/mkhmarketing/8539048913 Boundariesbetween information and other media are becoming blurred. Broader understanding of media literacy is needed. Complex confrontation with media and their requirements seem to be rare at today‘s university.
  • 33.
    (33)   Source: http://www.flickr.com/photos/mkhmarketing/8527527570 Fromthe Use of ICT to an Educational Ambient With and in Social Media (33)  
  • 34.
    (34)   Change thataffects individual and institutional habits. Source http://www.flickr.com/photos/andreaaa68/7992414737/ (34)  
  • 35.
    (35)   Change thataffects individual and institutional habits. (Social) Media as relevant content, practices, and issue. Source http://www.flickr.com/photos/andreaaa68/7992414737/ (35)  
  • 36.
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