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1
E-PUBLISHING
PROJECT OVERVIEW
E-Publishing Overview
 It is broad term that includes variety of
E-publishing models.
 It uses new technology to deliver books and
other content to readers
 Because technology achieves publishing of
information to readers quickly and efficiently it
is causing major changes to publishing industry.
 It will also impact the way we read offering new
hardware and software devices.
2
E-publishing product range
 E-books,
 Print on Demand
 Digital Content
 Wireless Publishing
 Electronic Ink and Web publishing
 CD ROM
 Online News Papers
 Online catalogue etc. etc.
3
E-publishing brief of few Products
 E-Books
a) E-books are electronic versions of
books which are delivered to consumer
in digital formats.
a) The potential market of E-books (and
shorter length content) is very large
cont…
4
E-publishing brief of few Products cont..
 PRINT ON DEMAND(POD)
a) POD is new method for printing books(and
other content) which allows books to be
printed one at a time or on demand.
b) The technology involves complex laser
printing systems and electronically
formatted text which the printer can read.
cont..
5
E-publishing brief of few Products cont..
DIGITAL CONTENT
a) Digital content generally refers to the
electronic delivery of fiction which is shorter
than book length, nonfiction, documents and
other written works of shorter length.
b) Publishers of digital content deliver shorter
sized works to the consumer via down-load to
hand held devices.
c) The market for this is being developed from
phones ,handhelds, even cloths ,is potentially
enormous market. Cont…
6
E-publishing brief of few Products cont..
ELECTRONIC INK
a) Electronic Ink is developing technology that
could have huge impact on media and
publishing industries.
b) Electronic Ink could be used to create news
papers or book that updates itself.The
technology could also be used on signboards
clothing Walls and Homes to allow content
to appear .
cont…
7
E-publishing brief of few Products cont..
 E-MAIL PUBLISHING:
a) E-mail publishing or News letter publishing
is a popular choice among readers who
enjoy the ease of receiving news items
articles and short news letter in their email-
box.
b) Some businesses have even launched services
that do nothing but deliver newsletter to
consumers.
cont…
8
E-publishing brief of few Products cont..
 WEBPUBLISHING
Web publishing is not a novel practice but it
continue to change and develop with the
introduction of New Programming
Language.
9
Best Known Name in E-Publishing
 What is a Kindle? | Digital Unite
 A Kindle is a small hand-held electronic device
for reading books, which has been developed
by online retailer Amazon. Rather as you
download an iPod or MP3 player with music,
you download books (via wireless
technology) on to a Kindle and read them on
it.
10
PRODUCTS VIEWS
PRODCTS VIEWS(e.g.)
11
Who are involved in the Business
1. Publishers/Business man/Other Institutions
2. Technology firms
3. Authors
4. Third party Institutions(libraries)
5. Users(Consumers)
6. Financial Institutions
12
E-PUBLISHING PROCESS
 Manuscript sent by e-mail to publisher in a word
processor
 If accepted, it is edited using “track changes” and sent to
reviewers by e-mail
 Edited copy e-mailed to author for correction
 Corrected file e-mailed to publisher in word
 The electronic file is transferred to the printer in pdf
 Internet version of the file is formatted to html or pdf
13
Growth Analysis of E-Publication in International
Market
 Example-E-Books published at Smashedwords
14
0
50000
100000
150000
200000
250000
300000
350000
UNIT FOR
COMPARISION
SALES
Probable need of E-publishers
15
E-Publishers small list
1. Amazon kindle Direct Publishing(KDP)
2. Smash words
3. Book Baby
4. Barnes&Noble’s Pudlt
5. Lulu
6. Booktango
7. iBook Author
8. Scribd
9. Insum etc. etc…
16
Global Market India -SWOT
STRENGTH
-Emerging Market Advantages
India Brand
-Multinational Alliances
-Balanced Risks
WEAKNESS
-Governance and Bureaucracy
-Unpredictable Infrastructure
-Cultural/linguistic differences
OPPORTUNITIES
-Cost and Revenue
-Lower salary
-New Market
-Time & DistributingWork 24*7
-Resources& Pool world wide available
THREATS
-Emerging Players
-Unable to resolve differences
17
Brief indication of STAFF REQUIRED
 Graphic Designer
 Web master
 Web Designer
 Data entry Operators
 Editor
 • Copy writer
 • Language Editing
 • Technical Editing
 cont..
18
Brief indication of STAFF REQUIRED
 Production Head
 Proof reader
 Quality Controler
 Scanner
 Imaging experts
 Copy editors
 Conversion specialist
19
PROJECT COST
 Project cost will depend upon the Range of
the product decided, type of the market
chosen and marketing technique opted.
 Working capital will play a major role due to
capital cost involved.
 Institutions with available infrastructure will
definitely be in a sound position for choosing
this project.
20

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e publishing-By Padeep Mehrotra,E-mail id: pmsatyasai@gmail.com

  • 2. E-Publishing Overview  It is broad term that includes variety of E-publishing models.  It uses new technology to deliver books and other content to readers  Because technology achieves publishing of information to readers quickly and efficiently it is causing major changes to publishing industry.  It will also impact the way we read offering new hardware and software devices. 2
  • 3. E-publishing product range  E-books,  Print on Demand  Digital Content  Wireless Publishing  Electronic Ink and Web publishing  CD ROM  Online News Papers  Online catalogue etc. etc. 3
  • 4. E-publishing brief of few Products  E-Books a) E-books are electronic versions of books which are delivered to consumer in digital formats. a) The potential market of E-books (and shorter length content) is very large cont… 4
  • 5. E-publishing brief of few Products cont..  PRINT ON DEMAND(POD) a) POD is new method for printing books(and other content) which allows books to be printed one at a time or on demand. b) The technology involves complex laser printing systems and electronically formatted text which the printer can read. cont.. 5
  • 6. E-publishing brief of few Products cont.. DIGITAL CONTENT a) Digital content generally refers to the electronic delivery of fiction which is shorter than book length, nonfiction, documents and other written works of shorter length. b) Publishers of digital content deliver shorter sized works to the consumer via down-load to hand held devices. c) The market for this is being developed from phones ,handhelds, even cloths ,is potentially enormous market. Cont… 6
  • 7. E-publishing brief of few Products cont.. ELECTRONIC INK a) Electronic Ink is developing technology that could have huge impact on media and publishing industries. b) Electronic Ink could be used to create news papers or book that updates itself.The technology could also be used on signboards clothing Walls and Homes to allow content to appear . cont… 7
  • 8. E-publishing brief of few Products cont..  E-MAIL PUBLISHING: a) E-mail publishing or News letter publishing is a popular choice among readers who enjoy the ease of receiving news items articles and short news letter in their email- box. b) Some businesses have even launched services that do nothing but deliver newsletter to consumers. cont… 8
  • 9. E-publishing brief of few Products cont..  WEBPUBLISHING Web publishing is not a novel practice but it continue to change and develop with the introduction of New Programming Language. 9
  • 10. Best Known Name in E-Publishing  What is a Kindle? | Digital Unite  A Kindle is a small hand-held electronic device for reading books, which has been developed by online retailer Amazon. Rather as you download an iPod or MP3 player with music, you download books (via wireless technology) on to a Kindle and read them on it. 10
  • 12. Who are involved in the Business 1. Publishers/Business man/Other Institutions 2. Technology firms 3. Authors 4. Third party Institutions(libraries) 5. Users(Consumers) 6. Financial Institutions 12
  • 13. E-PUBLISHING PROCESS  Manuscript sent by e-mail to publisher in a word processor  If accepted, it is edited using “track changes” and sent to reviewers by e-mail  Edited copy e-mailed to author for correction  Corrected file e-mailed to publisher in word  The electronic file is transferred to the printer in pdf  Internet version of the file is formatted to html or pdf 13
  • 14. Growth Analysis of E-Publication in International Market  Example-E-Books published at Smashedwords 14 0 50000 100000 150000 200000 250000 300000 350000 UNIT FOR COMPARISION SALES
  • 15. Probable need of E-publishers 15
  • 16. E-Publishers small list 1. Amazon kindle Direct Publishing(KDP) 2. Smash words 3. Book Baby 4. Barnes&Noble’s Pudlt 5. Lulu 6. Booktango 7. iBook Author 8. Scribd 9. Insum etc. etc… 16
  • 17. Global Market India -SWOT STRENGTH -Emerging Market Advantages India Brand -Multinational Alliances -Balanced Risks WEAKNESS -Governance and Bureaucracy -Unpredictable Infrastructure -Cultural/linguistic differences OPPORTUNITIES -Cost and Revenue -Lower salary -New Market -Time & DistributingWork 24*7 -Resources& Pool world wide available THREATS -Emerging Players -Unable to resolve differences 17
  • 18. Brief indication of STAFF REQUIRED  Graphic Designer  Web master  Web Designer  Data entry Operators  Editor  • Copy writer  • Language Editing  • Technical Editing  cont.. 18
  • 19. Brief indication of STAFF REQUIRED  Production Head  Proof reader  Quality Controler  Scanner  Imaging experts  Copy editors  Conversion specialist 19
  • 20. PROJECT COST  Project cost will depend upon the Range of the product decided, type of the market chosen and marketing technique opted.  Working capital will play a major role due to capital cost involved.  Institutions with available infrastructure will definitely be in a sound position for choosing this project. 20