This document discusses the business case for using builders' rubble as a secondary construction material. It notes that construction and demolition waste (C&DW) currently has inherent value due to the energy used in extraction and production of virgin materials. While secondary materials have inconsistencies in quality and supply, their properties can sometimes improve performance. The document also outlines the benefits of using secondary materials in construction, including cost savings for municipalities, job creation, and their successful use in road construction internationally. However, barriers to wider adoption include a lack of infrastructure for processing rubble, quality control issues, and perceptions within the construction industry. The potential for growth in secondary material use is high given expected increases in construction activity and C&DW volumes in South Africa.