This document introduces Kentico, an ASP.NET-based content management system. It allows clients to manage website content through a WYSIWYG editor and supports multilingual content, web parts, media libraries, and responsive design. Key features include e-commerce functionality, marketing automation, email marketing, A/B testing, and integration with Kentico Cloud for content staging. Kentico is extensible and supports development through MVC, APIs, and integration with source control and continuous integration tools to enable collaboration between multiple developers.