SPOREHOUSE is a store selling sporting goods like rackets and bats in Aizu and surrounding areas. The company aims to create new products and started by selling sports drinks but expanded into various sports goods. Products are initially given away for free to help customers understand their quality and value. Pricing varies by item but increases for more popular products. Safety and durability are priorities. The store promises professionals and customers a wide selection of goods, high quality customer service, and the lowest market prices.