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DIYPR Media Lists

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Cyndy Hoenig
Cyndy Hoenig

The document discusses how to build an effective media list and contacts for public relations purposes. It recommends researching your target market and matching media outlets to that audience. The document provides tips on organizing media lists, finding journalists, making initial contact respectfully, and ways to utilize the list like newsletters. Resources for finding media contacts are also included.

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Presents: #DIYPR Webinar Series Module 2, June 9 What Your PR Firm Doesn’t Want You to Know: Media Lists & Contacts Presented by: Cyndy Hoenig, Partner Contact: Cyndy@hlmediapartners.com Twitter -- @cyndyhoenig Facebook.com/hlmediapartners
Your Target Market ,[object Object],[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners hlmediapartners.com Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com 1
Media Lists ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners hlmediapartners.com Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com 2
A few sites to help you find the right fit: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com 3
Resources: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com 4
Resources: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com 5
Making Contact: ,[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com 6
More ways to use your list: ,[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com 7
Questions? ,[object Object],[object Object],[object Object],Cyndy Hoenig & Heather Lytle • H&L Media Partners hlmediapartners.com Cyndy Hoenig [email_address] .com Follow me on Twitter: @cyndyhoenig Connect with us on Facebook: Facebook.com/hlmediapartners Cyndy Hoenig & Heather Lytle • H&L Media Partners • hlmediapartners.com

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DIYPR Media Lists

  • 1. Presents: #DIYPR Webinar Series Module 2, June 9 What Your PR Firm Doesn’t Want You to Know: Media Lists & Contacts Presented by: Cyndy Hoenig, Partner Contact: Cyndy@hlmediapartners.com Twitter -- @cyndyhoenig Facebook.com/hlmediapartners
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